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Different Angle: How To Achieve An Impact in A Public Innovation Project?
Different Angle: How To Achieve An Impact in A Public Innovation Project?
angle PERSPECTIVES
ON PUBLIC
I N N O VA T I O N
5 Presentation
3
Scheme 1: Service model of the Government Lab in Chile.
4
Presentation
This volume of the series A Different Angle: Perspectives on Public Innovation,
deepens on the emergence and operation of the Agile Consultancy (Consultoría
Ágil) service of the Government Lab (Laboratorio del Gobierno), demonstrating the
contribution of this new approach to develop public innovation projects, based on agility
and experimentation.
Since the creation of the Agile Consultancy service in April 2018, the mix of methods,
disciplines, and tools from various international benchmarks, led us to generate this new
way of facing and solving innovation challenges in the state. In this volume we address
both the strategy and the methodological configuration achieved from the experience
accumulated in fifty developed projects.
Since its beginning, public innovation labs have had the challenge of generating
concrete, relevant and sustainable solutions to improve the state services. In the
Government Lab’s particular case, the application of this type of agile innovation
projects in the Public Sector has generated a multiplicity of lessons, which we believe
goes beyond the borders of the Chilean reality. Here we show how the phases of the
model and areas of innovation address the complexity of each public problem when
implementing transformations in the state, always focusing on people.
Today we can share the results and the impact achieved in emblematic projects, and the
experience of how the Lab has generated value for both the users and the institutions
with which it has collaboratively worked over the years.
We hope that this publication becomes a source of inspiration and relevant knowledge
for all who wish to promote innovation projects in public institutions, whatever their size,
area, location, or antiquity. Finally, we are deeply grateful to the many institutions and
civil servants who have directly or indirectly collaborated in its contents, either through
their participation in each of the projects, as well as in their collaboration by analysing
and sharing their experiences working under this new paradigm.
5
6
HOW TO ACHIEVE AN IMPACT IN A PUBLIC INNOVATION PROJECT?
THE EXPERIENCE OF AGILE
Why Develop
an Agile
Service
for Public
Innovation?
7
During the first years since its creation in 2015, the Government Lab developed a service
model which supported innovation in the state with different work lines that combined diverse
methodologies and forms of support for institutions. From its initial administrative affiliation to the
Chilean Economic Development Agency (Corfo) and its dependence on the Ministry of Economy
in its original design, the Lab considered three main focuses: the transfer of direct resources to
different public and private institutions or civil society organisations to develop solutions to public
problems defined under the modality of open innovation programmes; the training and generation
of innovation capacities for institutions; and lastly, direct accompaniment in the execution of
innovation projects.
As of 2018, the Lab is evolving towards a new strategic dependency, from this moment on placing
itself as part of the Ministry General Secretariat of the Presidency. This new status, closer to
the government centre and its key challenges, in addition to the lessons learned from previous
projects, shaped a change in the service model, aiming to face new and important challenges and
opportunities for the transformation of public institutions.
The new strategic context required a greater impact on the transformation of public institutions.
Simultaneously demanding a significant decrease in the resources historically allocated to the Lab,
mainly those intended to directly finance innovation in public institutions. This new reality meant
an internal restructuration, aimed at focusing and optimizing the resources available in the work
team's human capital, as well as to seek results with
impact through an innovation support model for
services mainly based on collaboration and direct "The Government Lab has been
support of the Lab's professionals. a great fellow partner to
design citizen-centred public
So how can a greater innovation impact be achieved policies. We have performed a
in institutions through an accompaniment model hard and sustained work over
that optimises the use of resources? For the team, the the years, in the field, with
answer was to develop an agile and flexible consultancy focus groups, listening and
service for public innovation that accompanies understanding people's sorrows
institutions in their innovation processes of the and interests; and from there,
prioritised areas of the government agenda through a we have created concrete
clear process measured by its results. measures to simplify their
lives".
Marcelo Mosso,
National Director of the National Health
Fund (Fonasa).
8
The Agile Consultancy service represents a new paradigm of support for the transformation of
public institutions, which seeks to generate sustainable and high impact solutions, through a
process that combines innovation approach from design, putting the user at the centre and
ensuring that the solutions developed effectively respond their needs, along the best agile
management practices, to promptly provide solutions under a sustained pace of collaborative work,
and that engages all relevant actors with its implementation above all.
9
Agile in Numbers
57
Public
innovation
consultancies
carried out
between 2018
and 2021
34 Institutions
have been part
of consultancy
projects
10
29 Innovation
development
28
projects
28 Methodological
consultancies
Innovation
solutions
implemented*
Gloria De La Fuente,
President of the Council for Transparency.
11
12
12
HOW TO ACHIEVE AN IMPACT IN A PUBLIC INNOVATION PROJECT?
THE EXPERIENCE OF AGILE
Agile
Value
Proposal
13
13
The Agile Consultancy
service consists of
accompanying public
institutions in the
exploration and co-
creation of solutions to
their priority problems,
using agile and people-
centred innovation
methodologies.
The great imperatives the state is currently facing, such as the need to improve the efficiency of its
spending, to increase people's trust, or to strengthen greater intersectoral coordination and with
the local level, make its service and programmes' transformation first and foremost a duty, and
secondly, that they must incorporate a comprehensive vision of considering the user as the centre
of their design and implementation, leaving aside the traditional logics with which they used to
work.
But in this new duty to innovate in the state in which public institutions operate, the mere fact
of knowing this goal does not ensure that they will act in accordance with this mission. Problems
like structural inflexibility, low skills in innovation matters, lack of direct incentives to change,
internal resistance, combined with the existence of the political cycle that hinders the continuity
of initiatives projected at the medium– or long–term, make the mere thought of embarking on a
project to transform their services seem an infeasible idea.
To acknowledge this scenario, the Agile Consultancy service seeks to understand the overall need
to transform the state and the sorrows that services have to embark on an innovation project,
generating a model aligned with those incentives, by proposing a three–way support to generate
value:
14
Generation of Validated Solutions
A co–creation model of solutions to the
problems defined from an experimental logic
that implies testing different developed
concepts and with it to generate evidence of
the benefit they provide.
Validated solutions
Sustainable practices
Accompaniment
IMPROVEMENT RESULTS
17
18
pact
im
r
e
Us
rn c with the
PRIORITARY
t age n d a
PROBLEM
for
Ke th
m en
v e s yn
pr
y e
i
in orit
go I n
st y
itu
t io n
Scheme 3: Prioritisation
factors for Agile
Consultancy.
The projects received are analysed by the Government Lab and the decision to implement
them is taken by the Executive Committee for State Modernisation, which is also made up
of other agencies and institutions, such as the Secretariat of Modernisation of the Ministry
of Treasury (Secretaría de Modernización de Hacienda), the Presidency of the Republic,
the National Budget Office (Dipres), the Civil Service, the Digital Government, and the
Inter-Ministerial Coordination Division (DCI).
19
20
20
HOW TO ACHIEVE AN IMPACT IN A PUBLIC INNOVATION PROJECT?
THE EXPERIENCE OF AGILE
An Agile
Model for
Public
Innovation
21
21
The working model on which Agile is based is a response to the new reality in which the Lab
operates, currently from the centre of Government since 2018, and to the need to generate results
with tangible impacts for citizens. Although its components, methodology and management
practices are the result of continuous evolution and learning, the Agile Consultancy service working
model for developing public innovation projects may inspire and be replicated by other services,
whatever the reality in which they operate.
Model Components
The way of addressing public innovation projects from the Agile Consultancy service approach
implies a working model combining diverse learnings and capacities that jointly generate
advantageous conditions to develop high-impact solutions for institutions and their users.
Thus, based on the learning obtained in the Lab's first years and from the realisation of fifty seven
Agile Consultancy projects since 2018, the working model can be summed in four key components;
a set of principles that guide the work, a specialist team from various disciplines with general
innovation skills, an Agile approach to manage the projects’ complexity, and a methodological
approach to solve problems from a people-centred design.
c.
Co-creation
b. Multidimensional
approach
d. Evidence-
based
e.
Implementation-
oriented
23
23
While these principles apply to every project addressed from the Agile Consultancy, each of them
frames the public innovation paradigm that transcends all the actions of the Government Lab
and its different services and, hence, they have been previously presented with further detail in A
Different Angle: What is the Chilean Model of Public Innovation? Six years of the Government Lab.
The generalist skills refer to each of the professionals involved in the project being able to develop
the different methodological phases of the innovation process in a transversal manner to meet
the set objectives. For this, we emphasize on the skills related to the discovery and research
of problems, general knowledge, and skills in the ideation, prototyping and testing techniques
application, as well as skills to manage the implementation of solutions, and to be able to facilitate
work and communication instances with those involved in the project.
Wilson Pais,
Director of Business & Digital Ecosystems,
Microsoft Latin America.
24
Scheme 5: Common and specific knowledge and capacities of the T-profile.
Social investigation
Service design
Behavioral sciences
Specific and deep knowledge
Process design
Public management
User experience
Graphic design
Data science
Information technologies
Change management
This type of work team profile forces the Government Lab to develop internal talent management
actions, in order to attract, retain and develop transversal skills significantly in the work teams.
This knowledge and skills have an impact in the transmission and generation of key material for
the development of innovation capacities in civil servants who are part of the Network of Public
Innovators (Red de Innovadores Públicos) from their connection and training service.
On the other hand, external to their innovation project in institutions supporting function, the Lab
promotes the generation of generalist-specialist skills in civil servants, as well as the formation of
multidisciplinary teams made up of professionals from areas related to the heart of the institutional
function, and also back office, seeking to converge different people and their knowledge in
sustainable public innovation projects.
25
26
"To make a closer state for people a
reality has been the motivation of our
management at the General Treasury of the
Republic. For this, we rely on engaged
civil servants, whose innovative ideas
have allowed us to deal better with the
pandemic. The support of key partners as
the Government Lab has been essential in
the creation of new and improved services
for our taxpayers".
Ximena Hernández,
General Treasurer of the Republic.
27
3. Agility as an Approach to Manage Complexity
When it comes to solving public problems, we must consider that it is impossible to predict the
outcome of the project. This, due to the potential complexity of their management, not only
because of a possible high technical level, but also for the diversity of interactions between the
people involved. It should be noted that in the public sphere, various interests of different actors
constantly converge, which means that the execution of a project that may seem simple, might be
complicated by those interactions and interests, perhaps implying that solutions that work from the
design, may never see the light of day.
This is where the Agile approach to project management comes in by taking care of the
uncertainty produced by interaction and making flexible and adapting the project's
development phases risks are mitigated. This promotes greater institutional adoption, as
concrete results are presented to all relevant actors.
Type cycle
Since its creation, the Government Lab has incorporated and promoted as methodological base
for public innovation processes an approach based on Design Thinking, which can be summed up
as "an approach to innovate that integrates people's needs with what is technically feasible and
viable at the business level to generate value” 1 .
This widely used approach in innovation processes of different areas, has certain particularities
when applied to the public sphere, where we mainly understand innovation as that which can
generate value for citizens, proving a positive impact with the objectives of the related public
service or policy, while presenting a real potential of being successfully implemented within the
institution based on the available resources and developed capacities.
Methods with
potential within
the institution
Value for
citizens
PUBLIC
INNOVATION
Impact
This triple focus, which must be subject to analysis as part of the innovation generation process in
the public sphere, suggests the use of methods and tools not only from the design area, but from
the combination of several disciplines that allow us to carry out a profound and comprehensive
work to develop an in-depth understanding of what we need to generate.
3.
EXPERIMENTATION FROM PROTOTYPING AND TESTING
Each innovation project must guarantee that the generated solution is valued by users
and solves the problem for which it was developed. Based on this, from the design
approach, it is considered key to consider the prototypes development activities, which
through tests with real users evolve in a cost-efficient form into validated solutions
that can be implemented.
As a result of the combination of the previously mentioned components, and from the learning
achieved and systematised from the 2018-2020 period, these are the phases that compose a public
innovation project developed by the Government Lab.
UNDERSTAND THE
PROBLEM INITIAL INNOVATION
AND DEFINE THE PROBLEM CHALLENGE
REACH
IMPLEMENTATION
AND SCALING
VALIDATED PROVEN
SOLUTION SOLUTION
COMPONENTS
1 month Depends on
33
the reach
By mixing
agility and
experimentation
we have
been able to
implement
solutions that
address problems
with high citizen
impact.
34
35
PHASE 0: Institutional Exploration
As a preliminary starting point for a public innovation project, it is necessary to investigate the
particularities and initial context of public institutions, in order to determine the feasibility of
addressing the problem, its strategic relevance and potential impact.
This initial exploration includes a review of various areas of the institution, such as its strategic
planning, size, ministerial dependence, organisational structure, social relevance, available budget,
geographical scope, among others. The result of this review is captured in the Zero Worksheet
(Ficha Cero), a product that will allow the consultancy team to understand the context of the
institution and potential development of the solution to the initial problem posed.
For the effects of an Agile Consultancy project, the institutional exploration phase finishes with the
creation of the Overall Work Plan, in which the initial problem to be addressed, governance, work
team with their committed availability and structure of the agile cycles is formalised, with their
respective associated times.
Phase Activities
37
37
Phase 1: Problem Investigation
In this phase, we seek to deepen in the previously defined problem or opportunity,
investigating and understanding the environment or system in which it develops. This deepening
implies a first divergence moment in which the problem must be rediscovered, through the
knowledge of the experiences and visions of the different actors involved, as well as the analysis of
the relevant data and associated information.
The problem investigation can be considered as the most important phase of a public
innovation project, since here is where a real understanding of the need for transformation of a
public service or policy, and from there design a relevant solution and valued by users.
As a result of this process, considering all the findings gathered and the new analysed perspectives,
the team develops a convergence moment in which, based on a reformulation of the initial
problem, they must define the Innovation Challenge to be solved, which will serve as a starting
point for the generation of solutions.
Phase Activities
39
39
40
41
Phase 2: Develop Solution Proposals
This second phase within the innovation process under the Agile Consultancy model, has the
objective of generating a solution that properly responds to the defined Innovation Challenge
at the end of the previous research process.
To achieve this, a first step in this phase will be to freely devise solutions with all actors involved,
aiming to open as many alternatives as possible. Then, those ideas that address the posed
challenge better will be selected, according to commonly defined criteria, considering its adequacy
to users' profile, feasibility, complexity, level of disruption or others.
Subsequently, this phase considers testing the solution ideas to improve, change or discard
them before their definite development and implementation. For this purpose, these ideas are
materialised in simple, concrete, and low-cost prototypes or preliminary versions of the different
components that the solution could have, which will be tested with users and related actors,
identifying how the solution helps to solve the problem and what changes should be considered in a
new version to be prototyped and tested.
The closure of this phase is determined by a shared assessment by the team, where the
determination of non-existence of new significant modifications to be included in the solution,
as well as the consideration that the solution is feasible for its implementation in the reality and
context of the institution.
Phase Activities
DESCRIBE HOW THE SOLUTION OPERATES WITH THE USER AND WITHIN
THE INSTITUTION.
42
Keys to
Consider
• Consider users, civil servants, and related actors
in the ideation process, as well as ideas from other
contexts that may serve as inspiration.
To consider the pilot process valid, the initiative needs to be associated to a certain level of
investment in terms of implementation, an element that differentiates it from the prototyping and
testing phase. This is how in this phase we will need to invest in developing and implementing
the solution in its closer version to the definite one for it to be operated by the institution
and received by users as if it were the real service, implying to communicate the solution,
implement the process that support it and train the civil servants who will operate it.
Finally, from the execution of the designed pilot, this phase will terminate with a comprehensive
assessment of its use and impact on people, aiming to learn and correct the necessary before
its final implementation and escalation.
Phase Activities
BUDGET PLANNING.
45
45
Phase 4: Implementation of the Solution
The assessment results of the application of solutions in a pilot context are integrated to lead the
way to the last phase of the public innovation methodology. Here, the solution is implemented on
its definite version and is escalated to a higher level, depending on the institution taking part in
the project.
As for the institutions that deliver a service at the national level, the solutions are implemented
throughout the country. For other cases, the escalation means that the solution becomes part of
state public policy, thus benefiting a specific group of people, or society in general, depending on
the innovation challenge originally posed.
The final implementation of this solution implies the standardisation of the whole
development process and its lessons, aiming to be shared with different actors, as well as
the development of a brand and visual identity that distinguishes the solution, and
the resulting execution of communicational actions that allow for its dissemination and
acknowledgement among users.
Phase Activities
BUDGET PLANNING.
4. Plain Language
(Lenguaje Claro)
49
50
HOW TO ACHIEVE AN IMPACT IN A PUBLIC INNOVATION PROJECT?
THE EXPERIENCE OF AGILE
Innovation
Cases
Developed
under the
Agile Model
51
Each of these innovations, as well as the different projects presented in the following section, have
meant an intensive accompaniment from start to finish by the Government Lab team and have
allowed us to systematise an important reference framework for public innovation, presented in
Volume 1 of this series 2 .
Said reference framework shows the conceptualisation of twelve types of innovation to consider
when developing solutions to the identified problems, which respond to four key intervention areas,
necessary to generate impactful and sustainable solutions.
Each one of the cases described hereunder show the developed innovation types.
FONASA'S TRANSFORMATION:
A new people-centred attention model
CORFO:
A simpler interaction for entrepreneurs
INNOVAFOSIS:
Innovation for the design of a new programme proposal
WHATSAPP WOMAN:
Silent channel to guide women under or witnesses of domestic
violence during confinement
EMPLOYMENT SUBSIDY:
A support focused on the user during the pandemic
DAME ESOS 5:
Encouraging positive interactions with young children during the
pandemic
INSTITUTIONAL COLABORATION
STRATEGY GUIDELINES NETWORK
REGULATIONS
Institutions Involved
Ministry of Social Development
and Family, Ministry of Health,
Ministry of Education, Ministry
of the Interior and Public
Security, National Service for
the Elderly (Senama), National
Training and Employment Service
(Sence), Superintendence of Health,
Independencia and Peñalolen Town
HAlls, National Board of School
Aid and Scholarships (JUNAEB),
Ministry General Secretariat of the
Presidency and 23 civil society
organisations.
Year of Implementation
2018 - 2019
Results
Over 11 million users have
accessed the platform. During 2018, the Ministry of Social
157 programmes and benefits Development and Family set an objective to
available for user access. address the families' feeling of lack of
protection against the multiple adverse
Over 680 thousand in site events that might harm them and how to
attentions at ChileAtiende
using this platform. improve their experience with the related
state services. In light of this, the
Winner of the 2019 Social Protection Network (RPS) rises as
Avonni award for public a comprehensive support system with the
innovation.
various services, in a close, timely and
transparent manner.
DATA MANAGEMENT
OPERATION AND USE
TECHNOLOGY PROCESSES
ORGANIZATIONAL
ORGANIZATION ROLES AND SKILLS
DESIGN
Poverty decreased from 45% in 1987 to 13.7% in 2019, Likewise, the RPS portal has been used to provide more
which implied the growth of the middle class in Chile. Prior than 18.000 counselling by over 1.000 counsellors part
to the pandemic, over 70% of the population considered of the Chileatiende network, being also key in their data use
themselves as part of this segment, being a greatly diverse to support the heart of the service in the Mi Chileatiende
group in terms of income, security, and opportunities. platform.
Despite the progress, the middle class still is likely to The continuous focus on improving RPS allowed us, in
recede when facing destabilising events, such as illness, the context of COVID-19, to link the implementation of
unemployment, or lack of money for education. This the Emergency Family Income, facilitating the access,
promotes the feeling of lack of protection from the speeding responses, and adapting benefits to the Chilean
state, being common that, when overcoming the access families’ needs. Likewise, various initiatives to support
thresholds, they are excluded from social benefits provided families have been incorporated by providing key money
by the state. transfers to households. Currently, the proteccionsocial.
gob.cl platform has clear and, in a citizen, -friendly
The MDSyF set itself the challenge of devising a system that language information, on over 160 benefits and programmes
would bring together existing benefits and gave space for to face different adverse events that could lead a family to a
those that would be created in the future, so that citizens situation of vulnerability.
could obtain clear and accurate information.
3 Clave única is a special key handed out by the state to individuals and
businesses so that they can do a series of online transactions in Chile.
Fonasa's Transformation:
A New People-Centred
Attention Model
Institutions Involved
National Health Fund, Fonasa
Year of Implementation
2018 - 2019
Results
Decrease from an average
of thirty days in the
resolution of complex cases
to twenty-four hours in most
instances.
+301.311 automatic
registrations of newborns Fonasa has the responsibility to provide
in the Health Fund thanks
health protection and coverage to over 14
to the interoperability
with the Civil Registry and million people. With a 60% net satisfaction
Identification Service. level and over three thousand complaints
annually, how can we improve users’
+123.533 visitors to the
attention experience?
platform Elige Tú.
DATA MANAGEMENT
OPERATION AND USE
TECHNOLOGY PROCESSES
ORGANIZATIONAL
ORGANIZATION ROLES AND SKILLS
DESIGN
The project comes from the opportunity to transform The third one Hoy nací and Ya soy Fonasa (I Was Born
Fonasa into a comprehensive and proactive service. For this, and I Am Fonasa) automatically provides health coverage
it is necessary to significantly decrease the waiting time for to newborns once they are enrolled in the Civil Registry,
the resolution of problems, reduce the number of complaints based on the interoperability of both institutions. This saves
and positively impact user satisfaction. time and money to families since they no longer require the
in-site formality at Fonasa. Since its implementation, over
First, it was necessary a throughout understanding of the 301.000 families have been benefited.
user’s motivations and challenges when using the current
attention model. The results showed a discontinuous and Lastly, Elige Tú (You Choose) is a web search engine
disintegrated experience, where the delivery of information of health providers that allow users to make informed
was heterogeneous and discretionary. While there was little decisions according to the costs and location where the
clarity among civil servants on the role and responsibility of needed services are provided. Moreover, it allows us to unify
the expert areas in the resolution of complex cases. the delivery of information from attention channels. This
solution was piloted in the branches of the Biobío Region
Thus, the innovation challenge was defined as how can and is available today for all members at: eligetuprestador.
we improve the user attention experience? For this, we fonasa.cl
needed to develop a new model that allowed its users to
access the system and various providers to solve everything
administratively related to their health affection, and not
just offer the sale of vouchers, for example.
Institutions involved
Production Development Corporation
(Corfo)
Year of Implementation
2019
Results
111 estimated business
days saved in project
management time,
including:
DATA MANAGEMENT
OPERATION AND USE
TECHNOLOGY PROCESSES
ORGANIZATIONAL
ORGANIZATION ROLES AND SKILLS
DESIGN
During 2019, Corfo posed itself the objective of generating 2. INNOVATION CHALLENGE: How can we improve the
a simpler, more agile, and closer service for their users, management of project modifications to facilitate their
through the simplification of its internal processes, and a execution by our executives and beneficiaries?
greater transparency and a reduction of barriers to entry for
entrepreneurs applying for each of its instruments. For the Modification Management process, the defined
attributes to improve were Agility, Traceability and
In a first discovery phase based on quantitative and Proactivity, which derived in the development of the
qualitative research that took place in five regions in the following improvements:
country, shortcomings were revealed from the external
perspective of users, and internally in the management and • Approval levels that define actions and actors
perception of Corfo's collaborators. involved.
• Single application entry form.
Based on this, two processes considered critical by • A holistic view of the technical executive.
the diagnosis were prioritised: Project Assessment and • Electronic signature of automatically generated
Modification Management, developing ideation, prototyping, documents.
and testing processes in parallel. • Improve system usability.
• Traceability and follow-up of all applications.
Likewise, a third action line was generated based on an
internal innovation tender to create solutions that would
bring communications closer to entrepreneurs.
For the Project Assessment process, the Standardisation, Distinguish Different Innovation
Challenges
Efficiency and Transparency criteria were established as key In this way, each one had enough work
attributes to be developed. With this guide, the following team’s dedication and time intended for a
self-ideation, prototyping, and testing
improvements were developed:
process.
Institutions Involved
Solidarity and Social Investment
Fund, FOSIS
Year of Implementation
2019
Results
173 applications
received in its first
version.
The Solidarity and Social Investment Fund
National coverage of (FOSIS) has the mission to contribute to
calls for proposals, overcome poverty and social vulnerability
awarding in eleven of the country's people, families,
regions in the country.
and communities. Due to the dynamism
Implementation of twenty and changing nature of the problems it
pilot programmes. addresses, the need to redesign one of
the financing funds arose, giving birth to
800 users benefited.
the InnovaFOSIS programme.
DATA MANAGEMENT
OPERATION AND USE
TECHNOLOGY PROCESSES
ORGANIZATIONAL
ORGANIZATION ROLES AND SKILLS
DESIGN
FOSIS, as one of the institutions responsible for fighting • Design a new brand and communicational positioning.
poverty in Chile, develops various programmes, being the Said action was significant for the project teams,
IDEA fund one of them. Its operation was based on the naming the new tender InnovaFOSIS.
assignment of resources, through a linear application,
assessment and awarding process to different organisations. InnovaFOSIS was launched for the time in 2019, with a
FOSIS decided to innovate in the way this fund was awarded, national call where 173 initiatives applied to the three
thinking to respond better to the final user’s needs, the prioritised challenges. After an incubation process to acquire
country's vulnerable groups. For this, the Government Lab technical skills in the development and presentation of
and FOSIS commenced an innovation project. their ideas, twenty projects distributed in eleven regions in
the country were selected, which would finally address the
The project started with an exploratory phase, where the defined problems.
operation of previous versions of the programme were
reviewed, developing the service journey. This tool allowed The most relevant result of this innovation is its
us to visualise the way in which the funding, actions, establishment not just as a permanent programme with
channels and involved actors were provided, as well as the two subsequent versions in 2020 and 2021, but also as for
way in which the tender impacted on FOSIS users. its capacity of moving FOSIS' complete offer towards a
user-centred approach, from a new User Experience Sub-
The conclusion of the exploratory phase led to the Directorate.
reformulation of the tender, aiming to turn it into a piloting
space in order to generate new social programmes.
Institutions Involved
General Treasurer of the Republic
Revenue Service (SII)
Year of Implementation
2019 - 2020
Results
93.3% of the procedures
in 2020 were executed
According to data corresponding to 2018, 64%
through the digital
channel. of the General Treasurer of the Republic
(TGR) users were unaware of the possibility
+183.177 attentions to carry out formalities digitally. This
at the Virtual Office
low incorporation of remote channels meant
during its first year of
operation. that offices remain with a significant flow of
people, despite the institution's efforts to
modernise its processes. How can we attract
and guide taxpayers towards the use of non-
in-site channels?
Types of Innovation Developedin
this Project
INSTITUTIONAL COLABORATION
STRATEGY GUIDELINES NETWORK
REGULATIONS
DATA MANAGEMENT
OPERATION AND USE
TECHNOLOGY PROCESSES
ORGANIZATIONAL
ORGANIZATION ROLES AND SKILLS
DESIGN
The project began with a discovery cycle for the collection 2. VIRTUAL ANALYST
of information, in which tools such as non-participant To serve a specific group of users that need a guided
observation, user interviews, focus groups with civil servants attention through video calls.
and various workshops with managers were applied 4 .
3. REFERRAL TO PAYMENT OF CONTRIBUTIONS, VIA QR
With the information gathered in this cycle, the team CODE
defined the following innovation challenge: How can we Whose objective is to decongest offices, referring users to
attract and guide taxpayers in the use of channels pay on the website from their mobile phones.
other than the treasury network so that they
appreciate the benefit it generates them? Both the "Virtual Office" and the "Virtual Analyst" are
currently on a piloting and improvement process. Meanwhile,
From that definition, ideation workshops along the service we are waiting for the implementation of the QR code for
officers were held, whose objective was to generate a great the payment of March 2021 contribution share.
number of possible solutions to be developed afterwards.
Institutions Involved
National Service for the
Prevention and Rehabilitation
of Drug and Alcohol Consumption
(SENDA)
Year of Implementation
2019 - 2020
Results
Increase from 60% to 75%
of cases handled from 2019
to 2021.
DATA MANAGEMENT
OPERATION AND USE
TECHNOLOGY PROCESSES
ORGANIZATIONAL
ORGANIZATION ROLES AND SKILLS
DESIGN
In September 2019 Senda was chosen as the winner 1. Strategy Area - Promote the website use for
institution of the Develop your Challenge (Formula tu informative guidance: A citizen contact website was
Desafío) tender, which engages the Government Lab developed to complement the phone service, which
support to promote an innovation project in their service. included information on the various programmes
available, information worksheets, an online chat,
The initial problem with which the project development and a self-assessment form so that people could
began was related to the perception that existed within the understand at a first glance how much of a problem
Fono Drogas service; the service model was not aligned with they may have with alcohol or drugs without the need
the expectations and demands of its users, who not only to talk directly to a counsellor.
expected an informative service, but also a concrete action
plan and an effective implementation in the institutional 2. Strategy Area - Answer critical calls and reduce
support network. the non-valid ones: A new phone attention flow that
includes an automatic categorisation protocol and a
From the first work cycle with over one hundred Senda semi-automatic derivation protocol was developed,
officers from various regions, the following findings were in addition to a rescue protocol of non-answered calls
identified, which gave rise to the innovation challenge: that may be considered critical for the service.
• The need to widen the attention capacity: The 3. Strategy Area - Strengthen the advance guidance
coverage of Fono Drogas is insufficient for the level and support service: A new internal geo-referenced
of calls received. 40% of the calls were not answered programme information tool was co-created to
and from the ones that were, only 35% were just support more responsive attention, as well as an
for advanced counselling and guidance, which is improved case registry and management system to
considered as the heart of the service based on the optimise its follow-up work.
counsellor’s profile. 31% are not valid or prank calls.
• The need to have a differentiated value offer:
Three types of attention required by the users were
determined; Support, involving active and empathic
listening for emotionally affected people; Guidance, Learnings and
to guide people in their questions providing clear
information; and Integration, giving concrete and agile Challenges
responses on the requirements of direct contacts with
the health services or programmes to address the users’ Incorporation of Back Office Teams in the
Innovation Process with Service Users
situations.
To incorporate people in the back office
• Need to articulate the network: The coordination allowed us to visualise and prioritise
level between Senda and its institutional support shortcomings that were addressed in the
project solution, which thanks to the
network is not enough, the help from the different change improved the participation and
health services that can promote the service is also motivation levels.
needed.
Develop of a Flexible and Proactive
During the solutions implementation, and because of the Attention Model
The attention model developed in this
different findings raised from previous work cycles, a strategy project allows us to classify the
that allows us to focus the Fono Drogas service on the new calls based on the different needs. In
addition, the service defines schedules
value proposed to users based on the counsellor’s profile
when there is a greater capacity for
was generated, i.e., in "support and deliver of personalised attention, incorporating the "call
guidance". Based on this, the following solutions from three rescue" service that allows users who
could not be reached at peak times of
strategy areas were developed: demand to be contacted.
67
Report for Taxpayers:
Increase of Transparency and
Accountability of the Public
Expenditure for Citizens
Institutions involved
Ministry of Finance,
Revenue Service (SII),
National Budget Office and
General Treasurer of the Republic.
Year of Implementation
2020
Results
Over 10.6 million
taxpayers received the
report on how their taxes
were used in 2021.
DATA MANAGEMENT
OPERATION AND USE
TECHNOLOGY PROCESSES
ORGANIZATIONAL
ORGANIZATION ROLES AND SKILLS
DESIGN
Initiatives such as the Report may not be fully effective if we After the experimental assessment, the implementation
do not consider how people behave when designing them. process was made up of three critical milestones:
Today we know that our tax behaviour and the formation of
beliefs and perceptions towards the state are determined • The personalised Statistic Report was submitted to a
by cognitive, emotional, contextual, and social factors. We universe over 3.5 million people. The Report was made
must consider these factors when developing direct and with automatized and digital processes, submitted by
understandable communications to people. email, with mobile and web versions.
The Government Lab carried out the project following two • An explanatory website at the SII webpage explaining
work components. the Report in depth as well as technical and
methodological aspects that inform it was developed.
1. DESIGN, PROTOTYPING AND TESTING OF THE REPORT
This cycle carried out two iterations with interviews to • A public VAT and Income calculator was developed for
over 700 users across the country, a systematic review of people who did not declare in the Income Operation
international evidence informed by Behavioural Science, (OPERATION Renta). This way, everyone could access to
and systematisation sessions with officials from all the personalised information.
participating institutions.
Innovate Holistically
All taxpayers involved in the experimental sample received We can innovate by generating rigorous
an email with an assessment survey that allowed us to know evidence to increase the effectiveness
of communications. Simultaneously, we
their transparency and trust perceptions. can be more empathetic, inclusive, and
encourage citizen collaboration to build
trust in institutions.
While all reports were effective in meeting the objective, the
impact assessment showed that the Statistical Report had
the greatest impact, with a significant increase of 14% in the
transparency perception and 7% in trust in the state.
69
WhatsApp Woman:
Silent Channel to Guide Women
under or Witnesses of Domestic
Violence during Confinement
Nuevo canal
WhatsApp Agresor Atención automática
Entrega información
Mujer
general
Institutions involved
Ministry of Women and Gender Dado el aumento mundial y en Chile de la
de SernamEG
DATA MANAGEMENT
OPERATION AND USE
TECHNOLOGY PROCESSES
ORGANIZATIONAL
ORGANIZATION ROLES AND SKILLS
DESIGN
In the early stages of the pandemic (2020), a 70% increase In this project we highlight the support of Facebook, the
in the number of calls received by SernamEG’s 1455 phone owner of WhatsApp, which was manifested in the flexibility
number was observed regarding the same period in 2019. In of its operating and privacy policies, and in financing the
addition, confinement posed the difficulty that victims of development and the first three months of support for
violence shared lockdown with their perpetrators, limiting the service. From these results, the WhatsApp channel,
their ability to seek help. which was initially thought of as an emergency device,
transformed into a permanent attention channel in force up
Urgency gave way to opportunity and the Ministry to date.
of Women and Gender Equity, SernamEG along the
Government Lab initiated a public innovation project with
the need to create a silent channel to help women who
suffer violence. In the agile cycle logic, the phases of
an accelerated innovation process were developed,
carrying out the following actions:
Learnings and
Challenges
• Review of international references through the analysis
guidelines tool.
Tools and Solutions Must Be Adapted to
• Interviews with experts on violence from the Ministry
Users’ Needs
and SernamEG. It was necessary to adapt WhatsApp
• Building of empathy maps. operation policies, e.g., to avoid the
risk of reprisals by creating an official
• Elaboration of recommendations for service design and account under a fictitious name (in this
implementation. case the used one was "Liss").
• Design of service interaction.
• Trainings for the service team. Importance of People's Capacities
• Draft of the service's operating manual. Just as important as technological
development was the development of
people’s capacities who deliver the
service, especially in this type of
emotionally complex assistance.
On 28th April 2020, the silent, secure, and confidential
service was launched, which operates from Monday to
Sunday, 24 hours a day. The silent channel combines
attention from executives (cases of guidance, emotional
support, and imminent emergency situations); and
attention from a robot (cases of general information
search). In this way it is possible to focus the executives’
efforts on serving most complex cases, since the robot
is only activated if the executive deems it a case it could
attend.
Institutions involved
National Training and Employment
Service (SENCE)
Ministry of Labour and Social
Security
Ministry of Finance
Year of Implementation
2020
Resultados
+800.592 subsides
granted.
The Employment Subsidy arose as a key
+83% of the subsidies public policy of the economic and labour
are SMEs.
reactivation plan driven by the government
99.9% of the enquiries because of the COVID-19 pandemic. In this
were answered in an sense, with there still being an emergency
average of a day. and having a high demand expectation,
the following challenge came up: How
+80% of users are
satisfied with their can we implement an Employment Subsidy
attention. effectively and with a satisfactory
service experience for users?
DATA MANAGEMENT
OPERATION AND USE
TECHNOLOGY PROCESSES
ORGANIZATIONAL
ORGANIZATION ROLES AND SKILLS
DESIGN
In our country, the pandemic generated significant negative The subsidy was launched in September 2020 with the
economic effects, which resulted in the biggest employment following components:
crisis in Chile in the past thirty years, involving 1.5 million
fewer jobs compared to the previous year. As a result of this 1. Elastic digital service, prepared for a high demand
complex situation, the Government announced the creation with personalised access and attention and with
of a massive and historic Employment Subsidy with a fund preloaded information for better guidance in the
of 2 billion USD to directly support the hiring of new people application.
and return of workers suspended under the Employment
Protection Act. 2. Coordination and interoperability between various
state and private institutions to avoid additional
In a first cycle of discovery with potential users and based procedures in addition to the subsidy application itself.
on a collaborative work between the Ministry of Labour, the
Ministry of Finance, the National Training and Employment 3. Multiple digital attention channels, in-site, and by-
Service (Sence) and the Government Lab, certain key phone with a concrete problem-solving focus, not just
elements were determined that defined the benefit design to inform.
and how the service should support its delivery:
4. Fast payment within the same month of application
• Companies need to have resources for the salary with liquidity in mind, which is validated and generated
payment of new workers as soon as possible due to the automatically.
lack of flow.
• The importance of establishing a remote and 5. Clear communication throughout the process for
application process and delivery of the benefit that anyone to easily understand and access.
is aligned with the sanitary guidelines during the
pandemic.
• Key coordination with other services related to
the benefit that allow for a faster process that
interoperates to make the user experience simple and
Learnings and
transparent.
Challenges
• Finally, from the experience with other benefits granted
in the pandemic that had problems with its deliver; the
need of a clear communication of the service and its Design for Implementation
The importance of comprehensively
rules, as well as a system that supports a potential high combining a public policy design and
demand of requirements. implementation in order to achieve the
expected results.
Institutions Involved
Undersecretariat for Pre-school
Education (Subsecretaría de
Educación Parvularia)
Year of Implementation
2020
Results
57.053 automatized chats
for advice to parents
and caregivers.
DATA MANAGEMENT
OPERATION AND USE
TECHNOLOGY PROCESSES
ORGANIZATIONAL
ORGANIZATION ROLES AND SKILLS
DESIGN
Experiences, interactions and learning opportunities in survey via WhatsApp that allowed us to compare both group
the first years of life shape the brain's different capacities, answers to know if their appreciated barriers and behaviours
such as vision, hearing, language, and social responses. had changed as a result of the programme.
Nevertheless, in the context of the pandemic, the high stress
and anxiety levels, the confinement, lack of routines and On average, the treatment group increases approximately
families’ physical inactivity reduce the occurrence of quality 7% its probability of putting the 5 principles in practice.
interactions. The main behavioural changes reported by caregivers were
reading stories, moving their body, telling anecdotes, and
The Government Lab carried out the project following three talking about emotions.
work cycles.
The impact on the proportion of caregivers who read with
1. FOCUSING AND EXPLORATION their children in the treatment group was over 32%
In the first project phase we sought to define the results compared to the control group. To play moving their
and objectives we hoped to achieve. We wanted to increase bodies also had a great and significant impact of 8.5%.
small children exposure to learning opportunities at
home by implementing the 5 basic principles of the Ministry We also discovered that caregivers felt more capable, with
of Education, simple actions that adults can do with young more opportunities and motivation to get involved in their
children. kids’ learning, which explains the change in their behaviour.
Behavioural Science has shown that families experience These positive results allowed us to escalate the Dame esos
a variety of barriers that reduce exposure to learning 5 channels at the national level to reach over 400.000
opportunities at home. Lack of attention, failures in self- parents and caregivers that wish to be involved.
regulation, poor skills, cognitive overload, memory problems
and dysfunctional beliefs are some of these factors.
To articulate the messages and deliver them to caregivers, Use of Channels Already Employed by
we designed an automatic WhatsApp chat flow. We People
The use of WhatsApp allowed us to reach
established a five-week interactive chat, in a timely manner, many families that are normally hard
at the caregivers' own pace and considering the context of to contact. This channel also helps to
survey efficiently and with good response
the pandemic, a solution we named Dame esos 5.
rates.
Both the message content and chat flow were tested with
Impact on Learning
over thirty caregivers through WhatsApp. With the right knowledge, tools and
support, caregivers can positively impact
their children's learning and development
3. EXPERIMENTAL ASSESSMENT DESIGN
at home.
We wanted to measure the Dame esos 5 WhatsApp channel
effectivity to increase young children exposure to learning
Understand Users
opportunities at home. For this, we carry out an experiment When we understand and address the
with two randomly selected groups from a total of 27.897 caregivers’ cognitive, emotional,
social, and contextual barriers, we can
caregivers. All the participants performed an evaluation
effectively change their behaviours.
75
"When I received this report, it
seemed like a great initiative
that moves forward on the right
path of further transparency
and education of the population.
It is always very hard to
understand the orders of
magnitude and comparison
between personal income and
taxes and public expenditure,
but this report helps to
understand and visualise it".
José Inostroza Avaria, Civil Industrial Engineer,
Consultant.
(Report for Taxpayers project)
2019
Characterisation of the current reality of access and
National Service for delivery of health and social care benefits for older adults,
the Elderly (SENAMA) to guide the creation of more effective solutions that
improve their experience.
2021
Design a graphic kit to support the implementation of
Secretariat of
geo-referenced information platform google my business
Modernisation
in public institutions.
79
METHODOLOGICAL CONSULTANCIES TO INNOVATE FROM STRATEGY
Along with the complete development of innovations, the Government Lab from its Agile
Consultancy service collaborates with institutions in methodological consultancies to accelerate
the innovation processes they carry out, as well as in generating new capacities to address their
problems from an agile and flexible sprint in a limited time.
Within these consultancies, the facilitation of strategic alignment sessions stands out in particular,
where officials from the different work areas are convened for a sprint of one to three guided
workshops. These sessions have the objective of defining a common journey form of action between
the various internal teams, from the identification and prioritisation of the current main challenges
that impede to achieve the great goals sought by the institution.
2018
Undersecretariat of
Co-creation of a Strategic Map with the main objectives,
Assistance Networks
along a journey form of potential solutions to achieve
(Subsecretaría de Redes
them.
Asistenciales)
2020
Facilitation and co-creation of a journey form of priority
actions to be implemented by the different services
Ministry of Health
participating in the Interministerial Mental Health
Roundtable of the "SaludableMente" programme.
2021
Methodological design and systematization of the results
Ministry of Health of the Citizen Listening Day of the Step by Step Plan (Plan
Paso a Paso), which served as a source for updating and
future lines of the plan.
82
Outstanding
publications as
project results
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85
85
It is not just about the
methods or "innovative"
ideas. To innovate is to
implement changes that
add value.
The first lesson to be learned from working with institutions innovating under the Agile model is not
to lose sight of the purpose of a public innovation project, which is, at the end of the day, to
generate public value.
This generation of public value, that can be understood as the creation of solutions that are valued
by citizens from an objective benefit in its quality of life 5 , it is not a trivial thing to achieve. With
increased access to global information and the accelerating change trend in the world, many times
public institutions put the generation and incorporation of new ideas, methods, and technologies as
focus, without sufficiently considering a process to clearly identify and understand the issues that
are affecting users.
The vision of considering innovation as the sole application of methods that may be more attractive
to connect with users (such as ideation tenders, hackathons or others), as well as to internally
connect with work teams (brainstorming sessions, co-creation workshops, use of new technologies,
or others), is a phenomenon that is present in all realities, and has even been coined by some
experts like the Theatre of Innovation, where voluntarily or involuntarily, real innovation is not being
achieved despite developing efforts and plans to do so.
In consequence, the challenge is to centre the discussion and work in key elements that will show an
innovation initiative success: value for users, observed impact in the problem resolution, and
not less important for it to have a sustainability potential as service or public policy.
Once the intentions of the authority to develop an innovation project have been defined, it
is key to define the people in charge of their management and how much time dedication
they will give to the project, implying the redistribution of tasks to other servants, if needed. The
commitment level and high dedication of teams with the project is a determining factor when it
comes to achieving concrete and timely results that truly solve the problems for which they were
created.
Nevertheless, beyond the core team with which they work, each innovation project will require the
occasional or even multiple incorporation of many other officers of the institution, which usually
implies a problem for them at the expense of fulfilling their main responsibilities. For this, along with
defining the time dedicated by the core team, it is key that the authority generates a strategic
alignment of the entire organisation with the objectives of the project, continuously
socialising the message of its relevance for users and indicating its priority over other tasks
to the middle management to support the different officials called to participate in the different
instances required by the project.
87
A sustainable innovation
does not solely happen
by changing a component
of the service, but for a
comprehensive transformation.
A third key lesson comes from the experience of working under the Agile Consultancy model, is the
importance of comprehensively addressing each innovation, always from a user-centred vision, but
considering an assessment of various perspectives that may underscore in it to be sustainable.
These perspectives drawn from the different innovations developed have been presented in the first
volume of A Different Angle: What is the Chilean Model of Public Innovation? Six Years of the Government
Lab and summed up in four areas of main change: Strategy, Service, Operation and Organisation.
The call of this analysis framework is to always visualise innovation opportunities as the tip of the
iceberg of a more profound process of sustainable innovation. Thus, e.g., if a new service is proposed
as a solution to a public problem relevant to users, changes in these four areas must be questioned and
evaluated, inviting us to ask ourselves questions like: what regulatory adaptations are required? Through
what channels it will be delivered? What type of communication must be provided to be used effectively?
What processes should support its operation? What new roles must be developed in the organisation? Or
even, what new organisational structure is required to provide sustainability?
Considering these questions and others learned from the experience, the framework of the four
change areas allowed us to group twelve components likely to intervene in a project, which
have been defined as Types of Innovation. In this way, from the strategy area, the institutional
alignments, collaboration networks, or regulation may be considered; form the Service to their value
proposal, attention model, way of communicating, as well as the behavioural changes expected by users;
concerning its operation consider its internal processes, technology, and data; and, finally concerning
organisation the organisational design, as well as roles and required skills.
While all these types can be an innovation by themselves, it is key to understand that in practice they will
always be combined in different ways to produce solutions that are successfully implemented and achieve
their intended results.
88
We must not only be
prepared for when
innovations fail, but above
all, for when they succeed.
A last lesson to highlight within the accompaniment work for the development of public
innovations, and that extends to innovation in general, is to be prepared for the success of
solutions.
The development of an innovation implies a significant mobilisation effort from the organisation
and its collaborators, having in mind that sometimes the expected effects might not be achieved.
However, this in general may be considered as a fundamental part of the trial-and-error process
that changing implies.
The problem is when the complete opposite happens, i.e., when despite having demonstrated that
the solution is effective, it is not finally incorporated into the operation of the organisation, a model
for escalating it up is not generated, or it is simply not promoted communicatively in the expected
way. In this situation the problem is not the failure of the solution, but not knowing how to
properly manage a successful innovation.
The seriousness of this problem and why it is so relevant to consider when embarking on an
innovation project is not only based on the fact that in the end the users' problems are not solved,
but also because the next time we want to mobilise and motivate the institution's collaborators
to participate in an innovation process, it will be doubly difficult, since the background of having
committed oneself in terms of work and emotionally to a project that did have results and that due
to lack of management does not end up being incorporated, is even more frustrating than to never
have been able to reach the solution.
89
Government Lab's
Team
Álvaro Carreño Giancarlo Sillerico
Alejandra Gómez Ignacio Paiva
Carlos Carrillo Javiera Miranda
Catalina Gutiérrez Joaquín Collao
Cristobal Abedrapo Laura González
Daniela Herrera Lorena Torres
Diego Guzmán María Belén Conde
Eduardo Navarro Myriam Meyer
Elisa Breull Orlando Rojas
Fran Garretón Roman Yosif
Francisca Moya Teresa Echevarría
Fremberling Ramos Tomás Dintrans
90
91
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