Chapter 2

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:‫اﻷﺧﻼق واﻟﻤﺴﺆوﻟﯿﺔ اﻻﺟﺘﻤﺎﻋﯿﺔ‬

Ethics and Social Responsibility:


Doing the Right Thing
‫ﻓﻌﻞ اﻟﺸﻲء اﻟﺼﺤﯿﺢ‬

Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 1


Business Ethics ‫أﺧﻼﻗﯿﺎت اﻟﻌﻤﻞ‬

The fundamental moral values and behavioral


standards that form the foundation for the
people of an organization as they make
decisions and interact with stakeholders
‫اﻟﻘﯿﻢ اﻷﺧﻼﻗﯿﺔ اﻷﺳﺎﺳﯿﺔ واﻟﻤﻌﺎﯾﯿﺮ اﻟﺴﻠﻮﻛﯿﺔ اﻟﺘﻲ ﺗﺸﻜﻞ اﻷﺳﺎس ﻷﻓﺮاد‬
‫اﻟﻤﻨﻈﻤﺔ ﻋﻨﺪﻣﺎ ﯾﺘﺨﺬون اﻟﻘﺮارات وﯾﺘﻔﺎﻋﻠﻮن ﻣﻊ أﺻﺤﺎب اﻟﻤﺼﻠﺤﺔ‬

Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 2


Key Stakeholders: External Stakeholders ‫أﺻﺤﺎب اﻟﻤﺼﻠﺤﺔ اﻟﺨﺎرﺟﯿﯿﻦ‬
‫أﺻﺤﺎب اﻟﻤﺼﻠﺤﺔ اﻟﺮﺋﯿﺴﯿﯿﻦ‬ Customers ‫ﻋﻤﻼء‬ Special Interest
Unions Groups
‫أﺻﺤﺎب اﻟﻤﺼﻠﺤﺔ اﻟﺪاﺧﻠﯿﻮن‬
Internal Stakeholders
‫ﻣﺠﻤﻮﻋﺎت‬
‫اﻟﻤﻮظﻔﯿﻦ‬ Employees Investors ‫اﻻھﺘﻤﺎﻣﺎت‬
‫اﻟﻤﺴﺘﺜﻤﺮون‬ ‫اﻟﺨﺎﺻﺔ‬
‫ﻣﺠﻤﻮﻋﺔ ﻣﺨﺮﺟﯿﻦ‬ ‫إدارة‬
Board of Management ‫اﻟﻤﻮردﯾﻦ‬
Directors
Creditors Suppliers
‫ﺣﻜﻮﻣﺔ‬ ‫ﻋﺎﻣﺔ اﻟﻨﺎس‬
‫اﻟﺪاﺋﻨﻮن‬
Government General Public
Chapter 21 Ethics and Social Responsibility Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 3
‫ﺛﻼﺛﺔ ﻣﺴﺘﻮﯾﺎت ﻣﻦ اﻟﻤﻌﺎﯾﯿﺮ اﻷﺧﻼﻗﯿﺔ‬
Three Levels of Ethical Standards

‫اﻟﻘﺎﻧﻮن‬
◼ The law ‫اﻟﺴﯿﺎﺳﺎت واﻹﺟﺮاءات اﻟﺘﻨﻈﯿﻤﯿﺔ‬
◼ Organizational policies and procedures
◼ The moral stance employees take when
faced with decisions not governed by formal
rules
‫اﻟﻤﻮﻗﻒ اﻷﺧﻼﻗﻲ اﻟﺬي ﯾﺘﺨﺬه اﻟﻤﻮظﻔﻮن ﻋﻨﺪ ﻣﻮاﺟﮭﺔ ﻗﺮارات ﻻ‬
‫ﺗﺤﻜﻤﮭﺎ ﻗﻮاﻋﺪ رﺳﻤﯿﺔ‬

Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 4


‫إطﺎر أﺧﻼﻗﻲ‬
An Ethical Framework
‫ اﻟﺘﻌﺮف ﻋﻠﻰ اﻷﺑﻌﺎد اﻷﺧﻼﻗﯿﺔ اﻟﺘﻲ ﯾﻨﻄﻮي ﻋﻠﯿﮭﺎ اﻟﻘﺮار أو اﻟﻤﻌﻀﻠﺔ‬:‫اﻟﺨﻄﻮة اﻷوﻟﻰ‬
Step 1. Recognize the ethical dimensions
involved in the dilemma or decision
‫ ﺗﺤﺪﯾﺪ أﺻﺤﺎب اﻟﻤﺼﻠﺤﺔ اﻟﺮﺋﯿﺴﯿﯿﻦ اﻟﻤﻌﻨﯿﯿﻦ وﺗﺤﺪﯾﺪ ﻛﯿﻔﯿﺔ ﺗﺄﺛﯿﺮ اﻟﻘﺮار‬.‫اﻟﺨﻄﻮة اﻟﺜﺎﻧﯿﺔ‬
Step 2. Identify the key stakeholders involved
‫ﻋﻠﯿﮭﻢ‬
and determine how the decision will affect them
Step 3. Generate alternative choices and
distinguish between ethical and unethical :‫اﻟﺨﻄﻮة اﻟﺜﺎﻟﺜﺔ‬
responses ‫اﺳﺘﺤﺪث ﺧﯿﺎرات ﺑﺪﯾﻠﺔ وﻣﯿﺰ ﺑﯿﻦ اﻻﺳﺘﺠﺎﺑﺎت اﻷﺧﻼﻗﯿﺔ وﻏﯿﺮ اﻷﺧﻼﻗﯿﺔ‬
Step 4. Choose the “best” ethical response and
implement it ‫ اﺧﺘﯿﺎر "أﻓﻀﻞ" اﺳﺘﺠﺎﺑﺔ أﺧﻼﻗﯿﺔ وﺗﻨﻔﯿﺬھﺎ‬.‫اﻟﺨﻄﻮة اﻟﺮاﺑﻌﺔ‬

Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 5


Three Styles of Management
‫ﺛﻼﺛﺔ أﻧﻤﺎط ﻟﻺدارة‬

‫ اﻟﻘﻮة اﻟﺪاﻓﻌﺔ ھﻲ اﻟﺠﺸﻊ‬- ‫اﻹدارة ﻏﯿﺮ اﻷﺧﻼﻗﯿﺔ‬


◼ Immoral management - driving force is
greed ‫ ﻻ ﺗﺄﺧﺬ ﻓﻲ اﻻﻋﺘﺒﺎر اﻟﺘﺄﺛﯿﺮ اﻷﺧﻼﻗﻲ ﻋﻠﻰ اﻵﺧﺮﯾﻦ‬- ‫اﻹدارة ﻏﯿﺮ اﻷﺧﻼﻗﯿﺔ‬
◼ Amoral management - does not consider
ethical impact on others
◼ Moral management - sees the law as a
minimum standard of behavior
‫ ﺗﺮى اﻟﻘﺎﻧﻮن ﻋﻠﻰ أﻧﮫ اﻟﺤﺪ اﻷدﻧﻰ ﻣﻦ ﻣﻌﺎﯾﯿﺮ اﻟﺴﻠﻮك‬- ‫اﻹدارة اﻷﺧﻼﻗﯿﺔ‬
Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 6
The Benefits of Moral Management
‫ﻓﻮاﺋﺪ اﻹدارة اﻷﺧﻼﻗﯿﺔ‬
1. Earning a profit does not conflict with maintaining high ethical
standards ‫ﺟﻨﻲ اﻷرﺑﺎح ﻻ ﯾﺘﻌﺎرض ﻣﻊ اﻟﺤﻔﺎظ ﻋﻠﻰ اﻟﻤﻌﺎﯾﯿﺮ اﻷﺧﻼﻗﯿﺔ اﻟﻌﺎﻟﯿﺔ‬
‫ﺗﺠﻨﺐ اﻹﺿﺮار ﺑﺴﻤﻌﺔ اﻟﺸﺮﻛﺔ اﻟﻨﺎﺗﺞ ﻋﻦ اﻟﺴﻠﻮك ﻏﯿﺮ اﻷﺧﻼﻗﻲ‬
2. Avoid the damage to a company’s reputation that results from
unethical behavior
‫اﻟﺘﻌﺎﻣﻞ ﻣﻊ أﺻﺤﺎب اﻟﻤﺼﻠﺤﺔ اﻟﻤﺘﻨﻮﻋﯿﻦ أﺳﮭﻞ ﻣﻊ وﺟﻮد أﺳﺎس أﺧﻼﻗﻲ ﻣﺘﯿﻦ‬
3. Dealing with diverse stakeholders is easier with a solid ethical
foundation
‫إن ﺟﺬب اﻟﻌﻤﺎل اﻟﺠﯿﺪﯾﻦ واﻻﺣﺘﻔﺎظ ﺑﮭﻢ أﺳﮭﻞ‬
4. Attracting and retaining quality workers is easier
‫ﺗﺤﺪد اﻟﻔﻠﺴﻔﺔ اﻷﺧﻼﻗﯿﺔ ﻟﻠﺸﺮﻛﺔ ﻗﺪرﺗﮭﺎ ﻋﻠﻰ ﺗﻘﺪﯾﻢ ﻗﯿﻤﺔ ﻟﻌﻤﻼﺋﮭﺎ‬
5. A company’s ethical philosophy determines its ability to
provide value for its customers
Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 7
‫ﻟﻤﺎذا ﺗﺤﺪث اﻟﮭﻔﻮات اﻷﺧﻼﻗﯿﺔ‬
Why Ethical Lapses Occur
‫ﻣﻮظﻒ ﻏﯿﺮ أﺧﻼﻗﻲ‬
◼ An unethical employee
‫ﺛﻘﺎﻓﺔ ﺗﻨﻈﯿﻤﯿﺔ ﻏﯿﺮ أﺧﻼﻗﯿﺔ‬
◼ An unethical organizational culture
‫اﻟﻌﻤﻰ اﻷﺧﻼﻗﻲ‬
◼ Moral blindness
‫ﺿﻐﻮط ﺗﻨﺎﻓﺴﯿﺔ‬
◼ Competitive pressures
‫ﺿﻐﻮط اﻟﻔﺮص‬
◼ Opportunity pressures
‫ﻋﻮﻟﻤﺔ اﻷﻋﻤﺎل‬
◼ Globalization of business
Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 8
‫وﺿﻊ اﻟﻤﻌﺎﯾﯿﺮ اﻷﺧﻼﻗﯿﺔ‬
Establishing Ethical Standards

◼ The utilitarian principle ‫اﻟﻤﺒﺪأ اﻟﻨﻔﻌﻲ‬

‫ﺣﺘﻤﯿﺔ ﻛﺎﻧﻂ اﻟﻘﺎطﻌﺔ‬


◼ Kant's categorical imperative

◼ The professional ethic ‫اﻷﺧﻼق اﻟﻤﮭﻨﯿﺔ‬

◼ The Golden Rule ‫اﻟﻘﺎﻋﺪة اﻟﺬھﺒﯿﺔ‬

‫اﺧﺘﺒﺎر اﻟﺘﻠﻔﺰﯾﻮن‬
◼ The television test

◼ The family test ‫اﺧﺘﺒﺎر اﻷﺳﺮة‬


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‫وﺿﻊ اﻟﻤﻌﺎﯾﯿﺮ اﻷﺧﻼﻗﯿﺔ‬
Maintaining Ethical Standards

◼ Create a company credo ‫اﻟﺤﻔﺎظ ﻋﻠﻰ اﻟﻤﻌﺎﯾﯿﺮ اﻷﺧﻼﻗﯿﺔ‬

◼ Develop a code of ethics ‫ﺗﻄﻮﯾﺮ ﻣﺪوﻧﺔ ﻟﻘﻮاﻋﺪ اﻟﺴﻠﻮك‬


‫ﻓﺮض اﻟﻜﻮد ﺑﺸﻜﻞ ﻋﺎدل وﻣﺘﺴﻖ‬
◼ Enforce the code fairly and consistently

◼ Conduct ethics training ‫ﻗﻢ ﺑﺈﺟﺮاء ﺗﺪرﯾﺐ ﻋﻠﻰ اﻷﺧﻼﻗﯿﺎت‬

◼ Hire the right people


‫وظﻒ اﻷﺷﺨﺎص اﻟﻤﻨﺎﺳﺒﯿﻦ‬

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‫اﻟﺤﻔﺎظ ﻋﻠﻰ اﻟﻤﻌﺎﯾﯿﺮ اﻷﺧﻼﻗﯿﺔ‬
Maintaining Ethical Standards
‫إﺟﺮاء ﻋﻤﻠﯿﺎت ﺗﺪﻗﯿﻖ دورﯾﺔ ﻟﻸﺧﻼﻗﯿﺎت‬
◼ Perform periodic ethical audits
‫ وﻟﯿﺲ ﻣﺠﺮد ﻗﻮاﻋﺪ‬... ‫ﺿﻊ ﻣﻌﺎﯾﯿﺮ ﻋﺎﻟﯿﺔ ﻟﻠﺴﻠﻮك‬
◼ Establish high standards of behavior...not just rules
‫ﻛﻦ ﻗﺪوة أﺧﻼﻗﯿﺔ ﻻ ﺗﺸﻮﺑﮭﺎ ﺷﺎﺋﺒﺔ‬
◼ Set an impeccable ethical example
‫ﺧﻠﻖ ﺛﻘﺎﻓﺔ ﺗﺆﻛﺪ ﻋﻠﻰ اﻻﺗﺼﺎل ﺛﻨﺎﺋﻲ اﻻﺗﺠﺎه‬
◼ Create a culture that emphasizes two-way
communication

◼ Involve employees in establishing ethical standards


‫إﺷﺮاك اﻟﻤﻮظﻔﯿﻦ ﻓﻲ وﺿﻊ اﻟﻤﻌﺎﯾﯿﺮ اﻷﺧﻼﻗﯿﺔ‬
Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 11
Social Responsibility ‫ﻣﺴﺆوﻟﯿﺔ اﺟﺘﻤﺎﻋﯿﺔ‬

Social responsibility - the awareness by a company’s


managers of the social environmental, political, human,
and financial consequences its actions produce
Studies: Companies that incorporate social responsibility
into their competitive strategies outperform those that
fail to do so ‫ وﻋﻲ ﻣﺪﯾﺮي اﻟﺸﺮﻛﺔ ﺑﺎﻟﻌﻮاﻗﺐ اﻻﺟﺘﻤﺎﻋﯿﺔ‬- ‫اﻟﻤﺴﺆوﻟﯿﺔ اﻻﺟﺘﻤﺎﻋﯿﺔ‬
‫ اﻟﺸﺮﻛﺎت اﻟﺘﻲ ﺗﺪﻣﺞ اﻟﻤﺴﺆوﻟﯿﺔ‬:‫واﻟﺒﯿﺌﯿﺔ واﻟﺴﯿﺎﺳﯿﺔ واﻟﺒﺸﺮﯾﺔ واﻟﻤﺎﻟﯿﺔ ﻷﻓﻌﺎﻟﮭﺎ ﺗﻨﺘﺞ اﻟﺪراﺳﺎت‬
‫اﻻﺟﺘﻤﺎﻋﯿﺔ ﻓﻲ اﺳﺘﺮاﺗﯿﺠﯿﺎﺗﮭﺎ اﻟﺘﻨﺎﻓﺴﯿﺔ ﺗﺘﻔﻮق ﻓﻲ اﻷداء ﻋﻠﻰ اﻟﺸﺮﻛﺎت اﻟﺘﻲ ﺗﻔﺸﻞ ﻓﻲ اﻟﻘﯿﺎم‬
‫ﺑﺬﻟﻚ‬
Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 12
Business has a Social ‫اﻷﻋﻤﺎل‬
Responsibility to... ‫اﻟﺘﺠﺎرﯾﺔ ﻟﺪﯾﮭﺎ‬
‫ﻣﺴﺆوﻟﯿﺔ اﺟﺘﻤﺎﻋﯿﺔ ﺗﺠﺎه‬
◼ The environment ‫اﻟﺒﯿﺌﺔ‬
◼ Employees ‫اﻟﻤﻮظﻔﯿﻦ‬
◼ Customers ‫ﻋﻤﻼء‬
◼ Investors ‫اﻟﻤﺴﺘﺜﻤﺮون‬
◼ The community
‫اﻟﻤﺠﺘﻤﻊ‬

Chapter 21 Ethics and Social Responsibility Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 13
‫اﻟﻤﺴﺆوﻟﯿﺔ ﺗﺠﺎه اﻟﺒﯿﺌﺔ‬
Responsibility to the Environment

The “Three R’s”:


.‫ﻗﻠﻞ ﻛﻤﯿﺔ اﻟﻤﻮاد اﻟﻤﺴﺘﺨﺪﻣﺔ ﻓﻲ ﺷﺮﻛﺘﻚ‬
◼ Reduce the amount of materials used in your
company
.‫أﻋﺪ اﺳﺘﺨﺪام ﻛﻞ ﻣﺎ ﺗﺴﺘﻄﯿﻊ‬
◼ Reuse whatever you can

◼ Recycle the materials that you must dispose of


.‫أﻋﺪ ﺗﺪوﯾﺮ اﻟﻤﻮاد اﻟﺘﻲ ﯾﺠﺐ ﻋﻠﯿﻚ اﻟﺘﺨﻠﺺ ﻣﻨﮭﺎ‬

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Responsibility to Employees
‫اﻟﻤﺴﺆوﻟﯿﺔ ﺗﺠﺎه اﻟﻤﻮظﻔﯿﻦ‬

◼ Diversity
‫اﻟﺘﻨﻮع‬

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‫ﺳﻜﺎن اﻟﻮﻻﯾﺎت اﻟﻤﺘﺤﺪة ﺣﺴﺐ اﻟﻤﺠﻤﻮﻋﺔ اﻟﺪﯾﻤﻮﻏﺮاﻓﯿﺔ‬
U.S. Population by Demographic Group
‫اﻷﻣﺮﯾﻜﯿﻮن اﻷﺻﻠﯿﻮن وﺳﻜﺎن أﻻﺳﻜﺎ اﻷﺻﻠﯿﻮن‬
Native American

‫آﺳﯿﺎ‬Asian; 4.9% and Alaskan


Native; 1.5% Pacific Islander; 0.3%

‫ﺟﺰر اﻟﻤﺤﯿﻂ اﻟﮭﺎدئ‬


Black; 13.2%

‫أﺳﻮد‬
Hispanic; 14.6%
White; 65.4%

‫أﺻﻞ إﺳﺒﺎﻧﻲ‬ ‫أﺑﯿﺾ‬

Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall


16
Source: U.S. Census Bureau, 2007.
SPLENDID Approach to Diversity
◼ Study ‫دراﺳﺔ‬
◼ Plan ‫ﺧﻄﺔ‬
◼ Lead ‫اﻟﻘﯿﺎدة‬
◼ Encourage ‫ﺷﺠﻊ‬

◼ Notice ‫اﻟﻘﺪرة ﻋﻠﻰ اﻟﻤﻼﺣﻈﺔ‬

◼ Discussion ‫ﻣﻨﺎﻗﺸﺔ‬

◼ Inclusion ‫اﻟﺸﻤﻮﻟﯿﺔ‬
‫اﻟﺘﻔﺎﻧﻲ‬
◼ Dedication
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Managing Diversity ‫إدارة اﻟﺘﻨﻮع‬

‫ﺗﻘﯿﯿﻢ اﺣﺘﯿﺎﺟﺎت اﻟﺘﻨﻮع ﻟﺸﺮﻛﺘﻚ‬


◼ Assess your company’s diversity needs
‫ﺗﻌﻠﻢ ﻛﯿﻔﯿﺔ اﻟﺘﻌﺮف ﻋﻠﻰ اﻟﺘﺤﯿﺰات واﻟﺼﻮر اﻟﻨﻤﻄﯿﺔ اﻟﺨﺎﺻﺔ ﺑﻚ‬
◼ Learn to recognize your own biases and
stereotypes
‫ﺗﺠﻨﺐ وﺿﻊ اﻓﺘﺮاﺿﺎت ﻏﯿﺮ ﺻﺤﯿﺤﺔ‬
◼ Avoid making invalid assumptions

◼ Push for diversity in your management team


‫ادﻓﻊ ﻣﻦ أﺟﻞ اﻟﺘﻨﻮع ﻓﻲ ﻓﺮﯾﻖ اﻹدارة اﻟﺨﺎص ﺑﻚ‬

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Managing Diversity ‫إدارة اﻟﺘﻨﻮع‬
‫رﻛﺰ ﻋﻠﻰ اﻟﺘﻮاﺻﻞ‬
◼ Concentrate on communication
‫اﺟﻌﻞ اﻟﺘﻨﻮع ﻗﯿﻤﺔ أﺳﺎﺳﯿﺔ ﻓﻲ اﻟﻤﻨﻈﻤﺔ‬
◼ Make diversity a core value in the
organization
‫اﺳﺘﻤﺮ ﻓﻲ ﺗﻌﺪﯾﻞ ﺷﺮﻛﺘﻚ ﺑﻤﺎ ﯾﺘﻨﺎﺳﺐ ﻣﻊ اﻟﻌﺎﻣﻠﯿﻦ ﻟﺪﯾﻚ‬
◼ Continue to adjust your company to your
workers

Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 19


‫اﻟﻤﺴﺆوﻟﯿﺔ ﺗﺠﺎه اﻟﻤﻮظﻔﯿﻦ‬
Responsibility to Employees

‫اﻟﺘﻨﻮع‬
◼ Diversity

◼ Drug testing
‫اﺧﺘﺒﺎر ﺗﺤﺮي اﻟﻤﺨﺪرات‬

Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 20


‫ﯾﺠﺐ أن ﯾﺸﻤﻞ ﺑﺮﻧﺎﻣﺞ اﻟﻮﻗﺎﯾﺔ ﻣﻦ اﻟﻤﺨﺪرات‬
A Drug Prevention Program Should Include
‫ﺳﯿﺎﺳﺔ ﻣﻜﺘﻮﺑﺔ ﻟﺘﻌﺎطﻲ اﻟﻤﺨﺪرات‬
◼ A written substance abuse policy
‫ﺗﺪرﯾﺐ اﻟﻤﺸﺮﻓﯿﻦ ﻋﻠﻰ ﻛﺸﻒ ﻣﺘﻌﺎطﻲ اﻟﻤﺨﺪرات‬
◼ Training supervisors to detect drug-using workers
‫ﺑﺮﻧﺎﻣﺞ ﺗﻌﻠﯿﻢ اﻟﻤﻮظﻒ‬
◼ An employee education program
‫ﺑﺮﻧﺎﻣﺞ اﺧﺘﺒﺎر اﻟﻤﺨﺪرات ﻋﻨﺪ اﻟﻀﺮورة‬
◼ A drug testing program, when necessary

◼ An employee assistance program (EAP)


(EAP) ‫ﺑﺮﻧﺎﻣﺞ ﻣﺴﺎﻋﺪة اﻟﻤﻮظﻒ‬

Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 21


‫اﻟﻤﺴﺆوﻟﯿﺔ ﺗﺠﺎه اﻟﻤﻮظﻔﯿﻦ‬
Responsibility to Employees

‫اﻟﺘﻨﻮع‬
◼ Diversity

◼ Drug testing ‫اﺧﺘﺒﺎر اﻟﻤﺨﺪرات‬

◼ AIDS
‫اﻹﯾﺪز‬

Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 22


An AIDS Policy Should Address
‫ﯾﺠﺐ أن ﺗﺘﻨﺎول ﺳﯿﺎﺳﺔ اﻹﯾﺪز‬
◼ Employment ‫ﺗﻮظﯿﻒ‬

‫اﻟﺘﻤﯿﯿﺰ‬
◼ Discrimination
‫ﻣﺰاﯾﺎ اﻟﻤﻮظﻔﯿﻦ‬
◼ Employee benefits
‫اﻟﺴﺮﯾﺔ‬
◼ Confidentiality

◼ Education ‫اﻟﺘﻌﻠﯿﻢ‬
"‫"أﻣﺎﻛﻦ إﻗﺎﻣﺔ ﻣﻌﻘﻮﻟﺔ‬
◼ “Reasonable accommodations”
Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 23
‫اﻟﻤﺴﺆوﻟﯿﺔ ﺗﺠﺎه اﻟﻤﻮظﻔﯿﻦ‬
Responsibility to Employees
‫اﻟﺘﻨﻮع‬
◼ Diversity
‫اﺧﺘﺒﺎر اﻟﻤﺨﺪرات‬
◼ Drug testing

◼ AIDS ‫اﻹﯾﺪز‬

◼ Sexual harassment ‫اﻟﺘﺤﺮش اﻟﺠﻨﺴﻲ‬

Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 24


‫اﻟﻤﺴﺆوﻟﯿﺔ ﺗﺠﺎه اﻟﻤﻮظﻔﯿﻦ‬
Responsibility to Employees

◼ Diversity ‫اﻟﺘﻨﻮع‬

◼ Drug testing ‫اﺧﺘﺒﺎر اﻟﻤﺨﺪرات‬

‫اﻹﯾﺪز‬
◼ AIDS
‫اﻟﺨﺼﻮﺻﯿﺔ‬
◼ Privacy

Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 25


‫اﻟﻤﺴﺆوﻟﯿﺔ ﺗﺠﺎه اﻟﻌﻤﻼء‬
Responsibility to Customers
‫اﻟﺤﻖ ﻓﻲ اﻷﻣﺎن‬
◼ Right to safety
‫اﻟﺤﻖ ﻓﻲ اﻟﻤﻌﺮﻓﺔ‬
◼ Right to know
‫اﻟﺤﻖ ﻓﻲ أن ُﯾﺴﻤﻊ‬
◼ Right to be heard
‫اﻟﺤﻖ ﻓﻲ اﻟﺘﻌﻠﯿﻢ‬
◼ Right to education
‫اﻟﺤﻖ ﻓﻲ اﻻﺧﺘﯿﺎر‬
◼ Right to choice

Copyright ©2009 Pearson Education, Inc. Publishing as Prentice Hall 26

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