TaBria M.

Donkor
984-234-8777 | TaBriaDonkor1@gmail.com
Portfolio | Willing to relocate
EDUCATION
North Carolina Agricultural and Technical State University Greensboro, NC
Nationally Accredited Bachelor of Science in Journalism Mass Communication | (GPA: 3.8)
Area of Focus: Mass Media Production May 2021
HONORS: summa cum laude, Kappa Tau Alpha Honor Society, Phi Kappa Phi Honor Society

CAREER SUMMARY
TaBria is a Digital Content Specialist, her degree in Communications allows her to wear many hats. She is capable
of transforming content and stories into amazing works of art. TaBria has highly developed knowledge of journalism
and editing fundamentals as well as search engine optimization principles.

SKILLS | CERTIFICATIONS
Computer: Content Development | Graphic Design | Photoshop | Xd | Process improvement | Adobe Premiere | Social-
Media strategy | Data Analysis | HTML and CSS | Figma | WordPress | A/B testing.
JVC Camera Certified (Spring 2021) | IBM Design Thinking Practitioner (Spring 2018)

WORK EXPERIENCE
University of North Carolina at Charlotte Charlotte, NC
Operations Coordinator 9/2022 - Present
● Identifies opportunities for operational improvement and strategic decisions with functional heads; also
compile and analyze business initiatives to distribute communication daily to team members; uses media
management tools for website publishing and Google Ads to execute keyword research
● Maintains a strong focus on processing personnel actions, manages student employee lifecycle, and administers
a series of short-form content edits; including establishing publicity and marketing for programs, then
distributes content across appropriate channels

North Carolina A&T Journalism and Mass Communication Department Greensboro, NC

TV Studio Assistant 10/2018 - 3/2020
● Established high bar for sharp ideas, introduced strategies for growing our social media (promotions,
contests, polls and surveys), posted breaking news using journalistic principles to blog and Instagram
● Mentored students in newsroom on video and copy editing, assisted producer with blurbs, selected the
strongest and most accurate video elements packages, sound-bites, B-roll

INTERNSHIP EXPERIENCE
The Walt Disney Company Remote
Culture Initiatives Intern 9/2021 - 9/2022
● Streamlined media planning and publishing, managed videos, created wellness newsletter and multi-media
content and graphics
● Restructured initiative approaches and methods to continuously improve digital processes and
reporting insights for live-streaming events
● Supported creative projects by means of designing, writing and presenting research and workflow
management programs; this improved engagement and campaign performance, monitored
effectiveness of SEO and marketing programs in terms of traffic

Mercy Corps Remote

Media Relations Intern 2/2021 - 9/2021
● Sourced agencies and officials for news updates and interviews (MuckRack), organized resources from
reporters and photographers; met hard deadlines for specialized editing on reporter packages and promotions
● Provided compelling coverage for both anticipated and breaking news, followed brand guidelines, tone and
style rules, generated reports on Excel, stayed up-to-date with industry trends to identify keyword opportunities
● Circulated daily emails summarizing news coverage to over 200 team members on the philanthropic efforts
of the company, including health and wellness, climate, fundraising and small businesses