EXAMPLE 03 TRANSFORMATION BASED

MARKETING TEMPLATE

SYMPTOM
Please name the source of your client’s issue as a top of mind SYMPTOM.

FEMALE ENTREPRENEUR WORKING TOO HARD TO

MAKE MONEY

Example:
The top of mind symptom for our clients is Empty Events.
The top of mind symptom for Jeff’s clients is stagnant business growth.

SOURCE
Now phrase your SOLUTION as a problem. State the opposite.

3. TRY TOO CLOSE EVERYONE

2. SYSTEMS SUCKS
1. UNDER CHARGE Example:
The source of our client’s symptom is they don’t know how to create Education Based Marketing.
The source of Jeff’s client’s symptom is they don’t know how to do a proper product launch.

SOLUTION
After your webinar, what solution will your potential clients need.

GET PAID WHAT YOU WORTH

Example:
After our webinar, our clients will need the Education Based Marketing Solution.