SLAMET SUTIKNO

Portfolio Vol. 1.0 2023

PORT
SLAMET
SUTIKNO

2023

DIGITAL

FOLIO
MARKETING
ASSOCIATE
SLAMET SUTIKNO
Portfolio Vol. 1.0 2023

WELCO- 1 ABOUT ME

ME TO 2
3
EDUCATIONS & EXPERIENCES

SKILLS / ABILITIES & CERTIFICATION

SLAMET'S 4
5
6
MOMENTOUS PROJECT

WORK PROJECT

PORTFO
PERSONAL PROJECT
TABLE OF
CONTENTS
SLAMET SUTIKNO
Portfolio Vol. 1.0 2023

About Me

SLAMET SUTIKNO
I am a highly experienced and results-driven
professional with over 5 years of experience in
sales and business development. Throughout my
career, I have consistently exceeded sales goals
and developed strong relationships with clients. I
am now excited to apply my skills and experience
to the dynamic field of digital marketing.
SLAMET SUTIKNO
Portfolio Vol. 1.0 2023

EDUCATIONS & JOURNEY

EXPERIENCES AND

PROGRESSIONS

RevoU PT Multi Angkutan Express

Full Stack Digital Marketing Program Sales Executive
2022 2017 - Present

Universitas Islam As-Syafi’iyah PT Panemu Solusi Industri

Bachelor of Accounting Content Strategist
2014 - 2020 2022
SLAMET SUTIKNO
Portfolio Vol. 1.0 2023

SKILLS ABILITIES OR
Digital
Marketing
Tools

Analytic &
* Reporting

SEM, SEO &

* Website
Creation

Social Media
* Marketing

Content
* Marketing
& CRM
SLAMET SUTIKNO
Portfolio Vol. 1.0 2023

SUMMARY CERTIFICATION OF

FULL STACK DIGITAL PROFESSIONAL

MARKETING PROGRAM ENGLISH
Published by RevoU Published by Harisenin.com
Issued: December 2022 Issued: March 2022

SHOW CREDENTIAL SHOW CREDENTIAL

GOOGLE ANALYTICS KICKSTART DIGITAL

FOR BEGINNERS MARKETING JOURNEY
Published by Google Skillshop Published by Rakamin
Issued: December 2022 Issued: October 2021

SHOW CREDENTIAL SHOW CREDENTIAL

SLAMET SUTIKNO
Portfolio Vol. 1.0 2023

MOMENTOUS PROJECT
THIS IS
SUMMARY OF
In Full Stack
Digital Marketing
Program By RevoU

Branding & Product Marketing & Landing Page

Analytic Analytic & Reporting

Performance Search Engine Marketing (Google Ads)

Marketing Social Media Ads (Meta Ads)

Organic Search Engine Optimization (SEO)

Channels Social Media Organic

Content Content Marketing

& CRM Customer Relationship Management (CRM)
SLAMET SUTIKNO
Portfolio Vol. 1.0 2023

RevoU Group Project

MOMENTOUS Project
Product Marketing & Landing Page
Period: September 2022
Full Report Here!
Objective:
Create laundry services from scratch
Making business Value Propositions,
Unique Selling Points, and Branding
Create landing page

Scope of Work:
Managing brand persona
Creating and designing landing page on
Leadpages

Result:
Scentist Laundry is the name of the
laundry service business
Defining target audiences, value
propositions, and unique selling points
based on market and competitor analysis
Business Logo and Color Palette Tools:
SLAMET SUTIKNO
Portfolio Vol. 1.0 2023

RevoU Group Project

Analytic & Reporting

MOMENTOUS Project
Period: September 2022

Objective:
Doing data analysis from Google Merchandise
Store data and reporting for the year 2022
Include Key Metrics and the top 20 most-
viewed Pages Optimization Strategies

Scope of Work:
Doing data analysis and visualization in Google
Data Studio based on Data from the Google
Merchandise Store
Gained insights from the Key Metrics from the
Marketing Funnel and developed optimization
strategies

Result:
Marketing improvement plan such as: loyalty
program, budget allocation to top performing
sources, implement returning policies, and
increase sales and profitability

Full Report Here! Tools:

SLAMET SUTIKNO
Portfolio Vol. 1.0 2023
MOMENTOUS
Objective: Scope of Work:
Promoting laundry service
“Scentist Laundry” using
Google Ads with a 500K
budget in 5 days
Generate traffic and leads
from the landing page
Performance analysis and
day-to-day optimization
RevoU Group Project
Project
Search Engine Marketing
Period: Oktober 2022
Full Report Here!
Tools:
Result:
As a Performance Marketing Leads : 3
Develop a campaign structure Impressions: 3,864
Do keyword research & Clicks: 203
competitor research and Avg CPC: IDR 2,240
landing page optimization CPL: IDR 151,479
CTR: 5,25%
SLAMET SUTIKNO
Portfolio Vol. 1.0 2023
MOMENTOUS
Objective: Scope of Work:
Promoting laundry service
“Scentist Laundry” using
Facebook Ads with a 500K
budget in 5 days
Generate traffic and leads
from the landing page
Performance analysis and
day-to-day optimization
RevoU Group Project
Project
Social Media Ads
Period: Oktober 2022
Full Report Here!
Tools:
Result:
As a Project Manager Leads: 4
Making sure the project was Impressions: 12,497
running smoothly, leading Reach: 9,318
the discussion and decision CPC: IDR 10,363
making CPL: IDR 85,494
CTR: 0,26%
SLAMET SUTIKNO
Portfolio Vol. 1.0 2023

RevoU Group Project

MOMENTOUS Project
Search Engine Optimization
Period: November 2022
Full Report Here!
Objective:
SEO Analysis on competitors to determine
an optimization plan
Do on-page and off-page technical audit

Scope of Work:
Do SEO Analysis and list parts that still
need to be optimized (title, description,
broken link, etc.)
Auditing the page and creating an
improvement plan

Result:
On-page improvement plan such as fixing
headlines, meta description,
restructuring URL name, etc.
Off-page improvement plans such as
content writer partnership, local brand
collaboration, paid media, etc. Tools:
SLAMET SUTIKNO
Portfolio Vol. 1.0 2023

RevoU Individual Project

Social Media Organic

MOMENTOUS Project
Period: November 2022

Objective:
Do social media analysis on @scentistlaundry
Instagram account
Create an action plan and define the content
pillars

Scope of Work:
Analyzing and reporting on the social media
organic performance (demographics, location,
and captions)
Proposing an action plan, content pillars, and
timeline

Result:
Chosen platform for social media organic
marketing based on data
4 content pillars such as: content/ promo
teaser, informational (brand updates), collabs,
and promotional

Full Report Here! Tools:

SLAMET SUTIKNO
Portfolio Vol. 1.0 2023

RevoU Individual Project

Content Marketing

MOMENTOUS Project
Period: November 2022

Objective:
Create Insightful And Relevant Content To
Spotify Core Business Across Various
Channels Organically

Scope of Work:
Develop Goal Setting, Target Audience and
Channel Prioritisation
Managing Content Ideation, Content
Distribution, and Content Production
Analysis and Evaluation Content

Result:
Carousel Content for Spotify “5 Lagu Sheila
On 7 Yang Biasanya Dinyanyikan Saat Konser”
Create Infographic “Royalti Yang Diperoleh
Dari Sebuah Lagu”
Blog article Content “Selain Dari Konser, Ini 3
Cara Untuk Menghasilkan Uang Dari Musik”

Full Report Here! Tools:

SLAMET SUTIKNO
Portfolio Vol. 1.0 2023

MOMENTOUS
RevoU Group Project
Customer Relationship Management
Period: December 2022
Project

Full Report Here!

Tools:

Objective: Scope of Work: Result:

Implementing the basics Develop Customer Lifecycle
of Customer Relationship and Campaign ideas
Management (CRM) Create Automation Campaign
Strategy Workflow, email creation,
and segmentation creation
Customer Lifecycle
2 automation campaign
flows 2 template emails in
MailChimp and a mockup
mobile notification
5 groups of segments
SLAMET SUTIKNO
Portfolio Vol. 1.0 2023

WORK PROJECT Content Strategist

at Panemu Solusi Industri
Period: April - June 2022

As a content strategist, I am responsible for crafting

compelling and impactful written materials and planning,
developing, and executing effective content strategies.

Reels Carousel
SLAMET SUTIKNO
Portfolio Vol. 1.0 2023

Hanakotoba

LOOK This design has a strong focus on

the theme of flowers and their
associated words and symbols.
The design may include imagery

AT
of flowers, or incorporate words
and phrases related to flowers.

Click the image to show more

design series

MY PERSONAL
Pandemic City of Indonesia

PROJ- The design has a central focus

on the topic of pandemics,
possibly reflecting on the
social and cultural impact that
pandemics have had.
The design has a central focus on
cities in Indonesia, highlighting
their unique features and
cultural significance.

ECT Click the image to show more

design series
Click the image to show
more design series
SLAMET SUTIKNO
Portfolio Vol. 1.0 2023

THANK YOU, In order to attain significant

aspirations, it is imperative to

LET'S Click to
Connect
exert greater endeavors.

COLLABORATE! Slamet Sutikno

soeteekno@gmail.com
I am excited to bring my unique
perspective and skills to a new career in @soeteekno
digital marketing and I am eager to
continue learning and growing in this field. 0877-9898-1771