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Control Managemenent
Control Managemenent
Control Managemenent
Q. Controlling Defined?
Ans: Controlling is the process of ensuring that actual activities conform
to planned activities. Planning and controlling are closely related.
Controlling is more pervasive than planning. Controlling helps managers
monitor the effectiveness of their planning, organizing, and leading
activities.
Controlling determines what is being accomplished — that is, evaluating
the performance and, if necessary, taking corrective measures so that the
performance takes place according to plans. Controlling can also be
viewed as detecting and correcting significant variations in the results
obtained from planned activities.
Q. Steps in the Control Process?
Ans: Controlling is an essential part of management process. In fact;
without the control process entire management is obsolete. Because you
will not be able to know how your plan is working, is it fully implemented.
The following are the steps involved in the control process:
1. Establishing standards and methods or ways to measure performance
2. Measuring actual performance
3. Determining if the performance matches with the standard
4. Taking corrective action and re-evaluating the standard
Let us go ahead and discuss the above mentioned steps in detail.
Establishing performance standards: Although setting of goals and
standards are part of the planning process, it also plays an important role
in controlling. The managers must communicate the goals and objectives
clearly to the employees without any ambiguities. An organisation in
which everyone is working towards a common objective has a better
chance to grow and prosper.
Measuring actual performance against the set standards: The
immediate action that managers need to take after being made aware of
the goals, is to measure their actual performance and compare that with
the standards already set. This helps in identifying if the plan is actually
working as was thought to be. Once a plan is implemented, the task of
managers is to monitor the plans and evaluate. Managers must be ready
with an alternative plan or suggest corrective measures in case the plan is
not going as was intended.
Determining if the performance matches with the standard: Checking
if the performance matches with the standards is very important. It is an
important step in controlling. In this step, the results are measured with
the already set standards.
Taking corrective action and re-evaluating the standard: Corrective
measures need to be taken when there is a discrepancy. Correct actions
provide protection against loss and stop them from reappearing in future.
Q. Importance of Controlling in Management?
Ans: Planning without controlling is useless. Undoubtedly, controlling
also helps managers monitor environmental changes and the effects of
these changes on the organizations’ progress. The importance of
controlling in management discuss below:
1. Coping with changes: Every modern organization has to cope with
changes in the environment. New products and technologies emerge,
government regulations are too often amended or enacted, and
competitors change their strategies. The control function helps managers
to respond to these environmental changes as and when necessary.
2. Creating better quality: Modern industries follow total quality
management (TQM) which has led to dramatic improvements in control.
Controlling helps detect and correct defects in the process of executing a
plan, and improve quality of performance and results.
3. Creating faster cycles: Control helps to speed up the cycles involved
in creating and then delivering new products and services to customers.
Speed is essential in complying with customers’ orders. But modern
marketing managers must remember that today’s customers expect not
only speed but also customized products and services.
4. Adding value: An organization that strives to survive through
competition should be able to “add value” to products or services so that
customers prefer them to those offered by the organization’s rivals. Very
often this added value takes the form of above-average quality achieved
through exacting control procedures.
5. Facilitating delegation and teamwork: Modern participative
management has changed the nature of the control process. Under
participative management the control process helps managers monitor
work progress without interrupting the employees’ creativity.
Q. Designing Control Systems?
Ans: In order to design an effective control system the manager should
know what needs to be controlled and how often progress needs to be
measured. Trying to control too many elements of operation too strictly
can annoy and demoralize employees, waste valuable time, money, and
energy, and frustrate managers. Many of these problems can be avoided
by:
1. Identifying key result areas (KRAS) or key performance areas:
They are those aspects of the unit or organisation that must function
effectively for the entire unit or organisation to succeed. These areas
usually involve major organisational activities or groups of related
activities that occur throughout the unit or organisation. Some of the key
performance areas are shown in below:
The principal advantage of this technique is, of course, the fact that it
forces managers to plan each program package afresh. As managers do
so, they review established programs and their costs in their entirety along
with newer programs and their costs.
Advantages and disadvantages of budgeting: As a matter of fact,
budgets offer a number of advantages. They have potential drawbacks us
well. Both are summarized below.
Limitations
1. Because of its emphasis on "activity-time" to its operation, PERT is not
useful when no reasonable estimates of time schedule can be made.
2. Another disadvantage has been its emphasis on time only but not on
costs, PERT is useful, but not a cure-all. However, it does not do the
planning, although it forces planning. It does not make control automatic,
although it establishes an environment when sound control principles can
be appreciated and used. And it apparently involves rather less expense
than one might expect.
Management Information (and Control) System: This system has to be
tailored to specific needs and may include routine information. The
guidelines for designing a management information system are similar to
those for designing systems and procedures and other control systems.
The use of the computer can help a lot in this system by processing data
towards logical conclusions, classifying them, and making them readily
available for the manager's use in controlling. In fact, data do not become
information until they are processed into a useable form that informs.
Managers need both accounting and non-accounting information about
both external and internal environment. The information should be
qualitative as well as quantitative.
Chapter-------2
Q. Meaning of management control system?
Ans: A Management Control System (MCS) is a system that can be
described as a series of steps or phases consisting of an input phase, a
processing phase, and an output phase. A control system adds
measurement, analysis and reporting phases to the system.
Management control system is an important system which is set of
interrelated communication structure which facilitates the purpose of an
organization on a continuous basis.
Accounting methods are often implemented and evaluated as part of a
management control system. To control financial activities within a
company, the area may be broken down into financial and managerial
accounting.
Financial accounting generally focuses on internal issues, such as
reporting sales costs, while managerial accounting may focus on methods
for determining product costs.
The management control process is the process by which managers at all
levels ensure that the of the organization implement the departmental
strategies to achieve the goals.
Q. Management Control System?
Ans:
Management:
An organisation consists of a group of people who work together to
achieve certain common goals (in a business organization an Important
goal is to earn a satisfactory profit).