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  • Q 2

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    Sreedevi P.C
    26 views5 pages
    The document appears to be a survey collecting information from respondents about their preferences and purchasing habits related to Nike products. It collects demographic information like age, gender and occupation, as well as preferences on Nike products in terms of willingness to purchase, preferred purchasing locations, popular product types, spending amounts, factors considered when buying, brand referral sources, purchasing frequency, recommendation habits, perceptions of Nike users, information collection habits before purchase, motivations influencing purchase decisions, purposes for using products, willingness to pay extra for customization, satisfaction with variety, current product usage, and willingness to purchase from Nike again in the future. The survey uses primarily multiple choice questions to efficiently gather this market research data.

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    The document appears to be a survey collecting information from respondents about their preferences and purchasing habits related to Nike products. It collects demographic information like age, gender and occupation, as well as preferences on Nike products in terms of willingness to purchase, preferred purchasing locations, popular product types, spending amounts, factors considered when buying, brand referral sources, purchasing frequency, recommendation habits, perceptions of Nike users, information collection habits before purchase, motivations influencing purchase decisions, purposes for using products, willingness to pay extra for customization, satisfaction with variety, current product usage, and willingness to purchase from Nike again in the future. The survey uses primarily multiple choice questions to efficiently gather this market research data.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    26 views5 pages

    Q 2

    Uploaded by

    Sreedevi P.C
    The document appears to be a survey collecting information from respondents about their preferences and purchasing habits related to Nike products. It collects demographic information like age, gender and occupation, as well as preferences on Nike products in terms of willingness to purchase, preferred purchasing locations, popular product types, spending amounts, factors considered when buying, brand referral sources, purchasing frequency, recommendation habits, perceptions of Nike users, information collection habits before purchase, motivations influencing purchase decisions, purposes for using products, willingness to pay extra for customization, satisfaction with variety, current product usage, and willingness to purchase from Nike again in the future. The survey uses primarily multiple choice questions to efficiently gather this market research data.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    of 5

    1) your name

    2) Age

    a) 18-21

    b) 21-25

    c) 25-30

    d)30 above

    3)Gender

    a) male

    b) Female

    c) other

    4) occupation ?

    a) student

    b) worker

    c) salesperson

    d) professional

    5) Are you more willing to buy Nike product?

    a) yes

    b)no

    c) maybe

    6) which place you prefer to purchase a Nike product?


    a) online

    b) showroom

    c) retailer shop

    d)other

    7) which types of Nike products do you prefer to buy ?

    a) clothes

    b) sports items

    c) shoes

    d) accessories

    8) How much you spend on Nike brand (or) product?

    a) below-10000

    b) 10000-15000

    c) 15000-20000

    d)20000- above

    9) what factor do you consider before buying a product?

    a) quality

    b) price

    c) variety

    d) other

    10) who referred Nike brand to you?

    a) friend
    b) family members

    c) relatives

    d) other

    11) How often do you purchase?

    a) daily

    b) weekly

    c) monthly

    d) yearly

    12)Do you recommend Nike product to others?

    a) yes

    b) no

    c) maybe

    13) what admire you to perceive towards Nike users ?

    a) stylish

    b) comfort

    c) trendy

    d) others

    14) Do you collect information before buying a Nike product ?

    a) yes

    b) no

    c) maybe
    15) your motive towards purchasing process in terms of Nike ?

    a) offers

    b) discount

    c) advertisement

    d) brand

    16) what is the purpose of using Nike product?

    a) sports

    b) stylish & fashion

    c) trendy

    d) other

    17) Are you willing to pay extra for a customized Nike product ?

    a) strongly agree

    b) agree

    c) neutral

    d) disagree

    18) How satisfied with the variety collection in Nike brand ?

    a) highly satisfied

    b) satisfied

    c) neutral

    d) dissatisfied
    19) Now currently what types of products are using in Nike brand ?

    a) clothes

    b) shoes

    c) sports items

    d) accessories

    20) would you purchase from Nike brand again ?

    a) yes

    b) no

    c) maybe

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