Word Definitions Anto&Syno Families Examples

1 Cynical (adj) believing that people are only Cynically She has a pretty cynical view
interested in themselves and (adv) of men
are not sincere
2 Innovative introducing or using new ideas, Innovate (v) There will be a prize for the
(adj) ways of doing something most innovative design
3 Potential (adj) that can develop into something Potential Potential We have compiled a list of
or be developed in the future (n) (n) 10 potential candidates

4 Credibility (n) the quality that Credible (adj) After the recent scandal, the
somebody/something has that government has lost all
makes people believe or trust credibility
them
5 Endorse (v) to say publicly that you support Endorsement Members of all parties
a person, statement or course (n) endorsed a ban on land
of action mines

6 Savvy (n) practical knowledge or Savvy (adj) Savvy (adj) Skill isn’t enough—you need
understanding of something savvy too

7 Representative a person who has been chosen
(n) to speak or vote for somebody
else or for a group of people, or
to take the place of somebody
else
Representative Representative Our elected representatives
(adj) (adj) in government should be
doing something about this.

8 Dictate (v) to tell somebody what to Dictate (n) Dictate (n) They are in no position to
do, especially in an annoying dictate terms
way

9 Relatable (adj) making you feel that you can Relate (v) She is the most relatable
understand and have sympathy character in the film
with somebody/something
10 Dramatically very suddenly and to a very Dramatic (adj) Prices have fallen
(adv) great and often surprising dramatically
degree

11 Sway (v) to move slowly from side to Sway (n) Sway (n) The branches were swaying
side; to move something in this in the wind
way

12 Approachable friendly and easy to talk to; easy Approach (v) Despite being a big star,
(adj) to understand she's very approachable

13 Criterion (n) a standard or principle by which The main criterion is value

something is judged, or with the for money.
help
of which a decision is
made

14 Buzz (v) to make a continuous low sound Buzz (n) Buzz (n) Bees buzzed lazily among
the flowers

15 Retailer a person or business that sells Retail (v) one of the country’s largest
goods to the public food retailers