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RYAN WILLIAMSON

CONTACT EDUCATION
Phone: (813) 997-3936 The University of Oklahoma
Email: RyanWillia483@gmail.com Gaylord College of Journalism & Mass Communication
Website: RyanWilliamson483.weebly.com B.A. in Journalism, Public Relations
Minor: Enterprise Studies

EXPERIENCE
Salesforce
Customer Marketing Lead, Customer Success & Partners (May 2022 - Present) — Denver, CO
Partner with global leading brands to identify strategic joint-marketing opportunities, reinforcing their
market leadership
Celebrate customer success, showcasing their thought leadership & innovation through multi-channel
joint marketing campaigns
Drive customer marketing strategy across product & industry initiatives
Customer Marketing Specialist (Aug. 2021 - May 2022) — Denver, CO
Managed the Customer Marketing Advocacy team, generating a pipeline of new joint marketing partnerships
Led four team members, reimagining the Customer Marketing Advocacy program & project manage corporate

leadership projects
Increased the Salesforce Customer Marketing storytelling pipeline by 38%
Collaborated with product marketing, customer marketing & sales to drive corporate storytelling
Coordinated & acted as liaison for customers at large-scale marketing events: MuleSoft CONNECT & Dreamforce

SpeedPro - Marketing Specialist (June 2020 - Aug. 2021) — Denver, CO


Managed B2B digital marketing efforts for 120+ franchises using social media tool GaggleAMP
Appointed as a director of communication for company-wide storytelling efforts – producing blog content, weekly
email marketing newsletters & press releases
Managed CEO's LinkedIn, increasing engagement & followings by 35%
Operated corporate office paid social efforts, re-marketing strategy & increased impressions by 60% in two weeks
Consulted, led & taught digital marketing strategy to national franchises: WordPress website editing & SEO

The Walt Disney Company


Digital Marketing, Events & Operations Professional Intern (Jan. 2020 - April 2020) — Anaheim, CA
Led the Disney College Program's digital marketing strategy, increasing engagement & followings by 40%
Created, hosted & programmed large-scale events (300-400 people) across the Disneyland Resort
Developed & creatively communicated weekly event offerings that encourage participant growth
Disney College Program Intern (May 2019 - Jan. 2020) — Orlando, FL
Engaged 10,000+ guests per day as a guide at Walt Disney World Resort while maintaining high safety standards
Attended weekly Disney Leadership seminars focusing on team cohesion & diversity + inclusion
Established a foundational understanding of the Disney brand

Universal Orlando Resort - Public Relations Intern (May 2018 - Aug. 2018)— Orlando, FL
Maintained NBCUniversal brand standards for production sets of USA's Chrisley Knows Best & CNBC's Deal or No Deal
Reported coverage reports to company leadership by using Cision & monitored national influencer’s social media
Created press materials for large-scale media events, including Universal Orlando's Cinematic Celebration & Universal’s
Aventura Hotel
Pitched stories to national media outlets about resort awards, media events and seasonal offerings

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