Business Model Kit

Ecosystem design extension

STAKEHOLDERS ASSETS
Think about which parties are involved in the ecosystem  Map out different value exchanges between stakeholders using these transaction cards.
and map out all the different stakeholders.
Products, services, and propositions

Product Service Service Credits

My organization Company Consumer Less Money

Money Data Knowledge

Right Recognition Skills Experience

Employee Supplier Sales Force Exposure Donations Reputation Online Platform

Health
Treatment Care
Product

Recycled Sustainable
Products Products
Government University School

Supply Chain

Distribution Waste
Facilities Waste Emission
Channels

Refugee Camp Community Citizen

Shared Transformative
Energy Co-Creation
Operations Capacity

Parts Material Infrastructure

Social nonprofit Environmental  Beneficiaries

nonprofit

Impact

Advocacy Opportunities Volunteering New Mindset

Health Care  Patient Pharmacy/ 

Provider (HCP) Hospital
Satisfaction Awareness Legitimacy

Access to Access to Access to Access to

Financial Services Shelter Healthcare
Food

Environment New  New  Access to Access to Access to Access to

Organization Organization Water Opportunities New markets Employment

Access to Access to
Sanitation Ecosystem
 STEP 1
How to use Position yourself in relation to key stakeholders, such as
clients, suppliers or customers.
the business STEP 2
model kit Think about which other parties are involved in the entire
ecosystem and map out all these different stakeholders.
For a full explantation check STEP 3
www.boardofinnovation.com Map out the different value exchanges between
stakeholders. Choose transaction cards and arrows to
display how these values are exchanged.
STEP 4
Ensure that your model addresses each stakeholder
accordingly, i.e. they give and/or receive something.
STEP 5
Challenge each stakeholder and transaction and try to identify
gaps and opporunities in the ecosystem.
STEP 6
Use the blank cards that are left over as a tool to define your
critical assumptions and test them through experiments.
Tip: Be specific and name every stakeholder and value exchange.
Tip: Only draw orthogonal lines between stakeholders to ensure a
clear visual representation of your ecosystem.
Tip: We’ve added blank cards to be used as a wildcard or as a
card to map your critical assumptions.
Money
Company Social nonprofit Beneficiaries
Skills