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#VARIABLE
DATA
PRINTING
PRESENTED BY GROUP 5
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Create content text, images, or

photographs using variety of
applications
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1.Adobe Creative Suite

The Adobe Suite is an all-encompassing
option for advanced-level designers. The
various programs (Photoshop,
Illustrator, and InDesign in particular)
offer photo editing, vector creation, and
page layout.

HOW IT WORK?
You can upload a blank label template or create your own.
Build your own shapes, insert your own photos, and more
– the program is a blank slate for your creativity. You can
print directly from the programs and/or download your
design for safe-keeping.
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2. Canva
Canva is an design website with
hundreds of templates to help entry-
level designers execute their vision. Its
free platform is available for photo
editing, layout design, and graphics of
all kinds.

HOW IT WORK?
You can choose a pre-designed template or start with a
blank canvas. Drag and drop any desired elements onto
your design and download the file for printing. You have to
open the file in your own viewer and print from there.
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3. Microsoft Word
Microsoft Word is word-processing
software. It's most popular for writing,
but it offers various design tools like
clipart, shapes, and more. The program
also includes popular label templates for
easy configuring.

HOW IT WORK?
You can choose a blank template from their selection,
download a template online, or configure the layout
yourself. Then, it's up to you to add your desired elements,
complete the design, and replicate as needed. You can print
directly from Microsoft Word without needing to open any
additional programs.
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Construct the database of all changeable

or variable elements in a printed
document, such as text, graphics and
photographs using a variety desktop
application
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● Variable data printing is typically used for personalized mailings, such as direct-mail
advertising. It involves combining a set of master elements that are common across copies of
a document (reusable data) with a set of variable elements that change from copy to copy.

● Variable data printing uses digital printing technology that customizes communication by
linking databases that contain the content for printed documents to a print device, such as
the copier. The customized communication includes rules that specify the selection of
content from the database and the placement of that content in the document

• Database is a table containing all

the changeable or variable
elements in a printed document,
such as text, graphics, and
photographs. You can use a
database created in popular
desktop programs, such as
Microsoft Excel or FileMaker Pro.
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Adhere to business rules created in a

variable data printing application
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Business Rules
Business rules are an important component of VDP papers as they are used to
determine what information is displayed on the page, and can be used to modify or
exclude data. Scripting is often necessary to implement these rules, with proprietary
or standard scripting languages being available in advanced VDP systems. If the page
layout tool does not support scripting, business rules can be added to the data in
advance using a spreadsheet programme like Microsoft Excel or Google Sheets.
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#Thanks!