Table of Contents

Private Jet Market - Statistics............................................................................................................................. 2

A) By Number of Private Jet........................................................................................................................... 2
B) By Type............................................................................................................................................................. 2
C) Private Jet Trade (Sale) Trends.............................................................................................................. 3
Global - Air Chartered Services Market By Private Jet Companies.....................................................5
A) Number of Chartered Flights................................................................................................................... 5
B) Key Factors Influencing Target Factor................................................................................................ 6
Private Jet Market - Statistics

A) By Number of Private Jet

Owning a private jet has long been a symbol of wealth and success, but the market seems to
be showing a rather drastic shift. According to JETNET (Global Leading Aviation Market
Intelligence Firm), more than 22,000 business jets are in operation worldwide. Year 2019
is not very good for private jet manufactures.

JETNET statistics shows, manufacturing companies are seeing decreases in the number of
aircraft being purchased and newer models of aircraft especially are also seeing a
significant drop in the number of aircraft being sold. This oversaturation has ultimately
brought about the decline of the market as cost efficient options have begun enticing more
and more business owners.

Global – Number of Private Jet

Africa 468
Asia Pacific 1261
Europe 2666
Former Soviet Union 242
Latin America & Caribbean 2655
Middle East 519
North America 14314
Total Number of Private Jets 22125
Source: Jetnet iQ Market Report – 2019

B) By Type
Textron Aviation (Cessana, Beehcraft and Hawker) has the largest share 43% of total
private jets followed by Bombardier.

Global – Private Jet by Type (in %), 2018

 Others; 5%
Gulfstream; 13%

Dassailt Falcon; 10% Cassana; 33%

Beechcraft; 1%
Embrer; 6%
Hawker; 9%
Bombardier; 23%

Source: Jetnet iQ Market Report

C) Private Jet Trade (Sale) Trends

From December 2011, used business jet transactions steadily increased until 2014, from
2,134 to 2,610. A leveling-off followed in 2015 and 2016 produced mixed activity (while
remaining around the 2,600 line of transactions).

Then an increase occurred to 2,720, followed by a drop to 2,514 transactions in December

2016. From this point on, the used business jet market segment has shown a sharp
recovery through December 2018 (2,809).

Global – Pre Owned Used Private Jet Transactions, (2011- 2018)

Source: Jetnet, Chase & Association

Global - Pre-owned Aircraft Size Comparisons of 2017 and 2018 Transactions

2017 2018 Change %Change Models

(YOY
Basis)
Mid Size 431 493 62 14.4% Astra series, Citation III, Latitude,
Sovereign and +, VI,VII,Legacy 450,
Gulstream 100, 150,Hawker series 800
 and 900, Learjet 55 and 60, Westwind

Large LR 258 311 53 20.5% Falcon 900 series, 7X, Global 5000,
Gulfstream IV and IV-SP

Super Light 116 143 27 23.3% Citation Excel, XLS and +, Hawker 750,
Learjet 75

Large Ultra LR 161 167 6 3.7% Gulfstream G550,G650, G650ER, Falcon

8X, Global Express, XRS, and G6000

Others 17 22 5 Cirrus Vision SF-50, ACJ, BBJ and Lineage

1000

Super Mid 271 264 -7 -2.6% Challenger 300 and 350, Citation
Size X,Legacy 500,Falcon 50 series, Gulfstream
200 and 280, Hawker 4000

Light 674 652 -22 -3.3% BJ 400, 400A, Citation Bravo,

CJ3,3+,4,Encore and +, II,II/SP,S/II,Ultra,
Phenom 300, Diamond 1A,Falcon 10, 100,
Hawker 400XP, Learjet series 24B to
45XR, Pilatus PC-24, Sabreliner 65 and 80

Very Light 481 454 -27 -5.36% Citation CJ1 and +,CJ2 and +,Mustang,
M2,I,I/SP,500,525,Eclipse 500 and
550,Phenom 100 and 100E, HondaJet,
Premier I and IA

Large 342 303 -39 -11.4% Challenger 600 series, Legacy 600 and
650,Falcon 2000 series, Gulfstream G-ll,
G-lll

Total 2751 2809 58 2.1%

Source: Jetnet
Global - Air Chartered Services Market By Private Jet Companies

A) Number of Chartered Flights

According to different market reports & data, Charter activities are up worldwide & appear
to be gathering momentum in year 2018. US remain the largest chartered services market
with followed by Europe.

According to WingX Advance (Aviation Market Intelligence Company) business jets flew
about 450,000 charter hours in Europe in 2017.

Global – Number Chartered Flights

US 1.59 Million Hours

Europe 0.45 Million Hours
Source: Statista, WingX Advance Market Intelligence

For targeting these business leaders & HNI’s new and innovative private jet operators are
introducing new aircraft programs infused with user-friendly technologies that focus on
comfort and accessibility offered by jet services. To understand this target market for
chartered aviation services Wealth X (market Intelligence Company) & VistaJet (business
Aviation Company) classified this target market to three different segments

Chartered Aviation services – Target Market

Owners (Owns Members (members of Wider Audience (use

Aircrafts) Private flying Program) variety of means for
flying)
Average Net Worth (in 1.50 1.16 0.67
Billion US$)

Average Age 65 61 40 to 60
Gender (Male) 96% 94% 87%

Wealth Source
Inheritance 9% 9% 12%
Inheritance/self-made 16% 23% 21%
Self Made 75% 68% 67%

Source: Wealth X Research

Owners Typically older, male and married. Majority of the owners are over 60 and have
created some or most of the wealth themselves.

20% of these individual are in finance, banking and investment

Philanthropy ranks as most common interest among the owners with half of
them engaged in benevolent causes
Sports rank second on the list with nearly half shows the interest.

Members of This group includes individuals who fly frequently as membership programs
Private flying tend to be better suited to these compared with on demand chartering and
Program) commercial flights.

More than 50% of the frequent fliers use membership programs because on
many occasions they can be more efficient than using their own aircraft for
certain type of flights e.g. own aircraft is not available due to maintenances or
travel to destination where personal pilot or aircraft are not permitted.

Again financial services are the most significant industry for this groups with
finance, banking and investment the major business activities.

For program members sports beat philanthropy for most common interest.

Wider Audience On demand private fliers are group of individuals who are typically younger.
(use variety of
means for flying)

B) Key Factors Influencing Target Factor

- Maximize Time: According to Wealth X research, most private flights are made for
business reasons, and maximizing time is crucial. This means that schedule, location
and efficiency of the airport process are prioritized. The key reason for flying
privately is that people are buying time.

Maximizing time when flying for leisure remains a priority, but the tone of this shifts: it is
not about meeting schedules and getting somewhere quickly, but getting through security
in a relaxed fashion and being able to travel easily with children or pets.
- Control: HNI’s & business leaders want to feel that everything is under control and within
their influence. Dealing with the unexpected is uncomfortable and can have implications,
both emotionally and practically. Flexibility for the passenger is also key, especially when,
as often happens, meetings overrun.

For business travelers flights become much less about luxury when the priority is
efficiency. When HNI travel for leisure, a desire for greater emotional warmth on board is
also apparent; more personalization of the space and menus, for example, ensure that
comfort is an essential feature.

- Safety: Safety is, of course, crucial but it is often judged on the surface with many of the
underlying details taken for granted. Perceptions of safety are a hygiene factor but may, on
occasion, be compromised for efficiency and cost.

When, wealthy travel for leisure the flying experience is often part of the journey. Leisure
travel typically involves additional family members and this dials up the need for safety.

- Perceived Value: There is the perceived value of a private flight. Flying privately is not
always the most economical choice when looking at headline figures alone. The cost of each
flight and ongoing commitments varies considerably by method and the jet in question.

But given the needs that people have for each individual flight, the fees are largely
considered in the round, with clients assessing fees against elements such as on-board
facilities, ease of reaching the destination, ongoing maintenance etc.