Professional Documents
Culture Documents
Advantages of Horizontal Communication
Advantages of Horizontal Communication
Formal
communications are mostly written, but can be oral. Formal communications are not personal communications.
A set of commands is followed for formal communication whereas informal communication can move freely in all
directions.
Formal communication is time-consuming, whereas it costs less time for informal communication.
Formal communication has its scope restricted within the organization whereas informal communication has no boundary.
A high level of secrecy is maintained for formal communication, whereas it’s not guaranteed for informal communication.
Formal communication is designed at the organizational level whereas informal communication occurs naturally.
Documentary evidence is always available for formal communication whereas there are no supporting documents
available for informal communication.
Slang words are never used in formal communication while they can be used in informal communication.
Formal communication is also known as official communication and informal communication is also known as grapevine
communication.
Examples of formal communication are - business letters, reports, orders, etc. while examples of informal communication
are face-to-face communication, telephonic conversations, etc.
Generally, documentation happens for formal communication whereas no documentation happens for informal
communication.
Formal communication has a long chain of command whereas informal communication is very simple due to its short
chain of command.
The main motive of formal communication is to fulfill organizational objectives whereas informal communication is
intended to meet personal interests and needs
Basis for Upward communication Downward communication
comparison
Meaning Upward communication is the line of Downward communication is the formal chain of
communication through which subordinates command established to direct subordinates and conveys
can convey information, to their seniors. information, pertaining to organization's objectives,
policies and strategies.
Nature Participative and Appellative Authoritative and Directive
Flow Subordinate to superior. Superior to subordinate.
Purpose To make complaints or appeal, give feedback To give orders, instructions, advice or assign
and suggestions responsibilities.
Speed Slow Fast
Frequency Low Comparatively high
Examples Reports, direct letters and proposals Circulars and Notice
Decision making - Decision making is an important work in the company because they have to make important decisions
for the company and the information should be clear so that the end decision can be made without any problem. To
achieve this good and clear communication should be there without any misunderstanding.
The smooth running of the company - A company should run smoothly to achieve its aim, for that the company
members or the employees should be told the nature of work and should be given the work which they can do,
communication helps to run the company more smoothly.
Achievement - a company has a set of goals and aims which can be only achieved when the communication is effective
among the people in the company. This will encourage the employees to work to help the company to achieve the set
goals.
Mutual understanding- In a company understanding is important so that employees can be communicated properly
without any misunderstanding, and communication can build an atmosphere in which there will be mutual trust and they
can know what is exactly expected out of them.
Avoid rumors - In the company there will be some people who will spread rumors so that there will be some advantage
for them, to avoid these things communication is needed to eliminate the rumors and work peacefully without disturbing
the surrounding of the company.
Information - Torumors exchange important information regarding any work, effective communication is required so that
the information which is shared should be correct and they can rely on the information shared.
Feedback - In a company, feedback is important to come to any conclusion of any work. They will know the effect or the
impact on the employees and even the people of the company. This will help them to either continue or to stop certain
types of ideas.
Goods and services - To publicize the products to the people outside the company, they need to communicate with the
common people so that they would know about the product. Like through newspapers, the internet, social media, etc.
The morale of employees - communication can boost the morale of the employees which will encourage them to give
their best to the company. It also improves the relationship more strongly.
Types of Business Communication
Upward communication:-
Upward direction communication is a type of communication in which the communication of the information
flows from the lower level to the higher level. This generally helps the employers to express their ideas and
feelings about something, they even express their requirements in the company which help to know the employees
well. This type of process is important for the information needed in making business decisions.
Downward communication:-
Downward communication is the flow of information from a higher level to a lower level. This will improve the
information flow from the organization to the employees and they will have a good organizational discipline and
improve the efficiency of the work in the organization.
Lateral communication:-
Lateral communication is a type of communication in which the flow of information is done within the same
hierarchy. It generally involves the employees of a company working on the same level or having the same work
or project.
External communication:-
It is a type of communication in which the flow of information happens within the organization and with the other
organization too or the external audience. These include emails, brochures, and posters. What is the difference
between a tall organizational structure and a flat organizational structure? How does the structure affect
communication within that structure?
A tall organizational structure has many layers of management between the lowest and highest positions,
so they can suffer communication breakdowns and delays as messages are passed up and down
through multiple layers. A flat structure reduces the number of layers; with fewer layers, communication
flows faster and with fewer disruptions and distortions. In a flatter structure individual employees
are expected to assume more responsibility for communication, particularly horizontally among
departments.
The sender has an idea. The sender decodes the idea as a message. Thesender produces the message in a
transmittable medium. The sender transmits the message through a channel. The audience receives
the message. The audience decodes the message. The audience responds to the message. The audience sends
feedback.
Constructive feedback focuses on the process and outcomes of communication, not on the people involved.
Destructive feedback delivers criticism with no effort to stimulate improvement.
4. Describe six ways that business communication is different from social communication.
Business communication is unique because it is affected by factors such as the globalization of business, the
increase in workforce diversity, the increasing value of information, the pervasiveness of technology, the
evolution of organizational structures, and the growing reliance on teamwork
An ethical dilemma involves choosing among alternatives that are not clear-cut. Perhaps two alternatives are both ethical
and valid, or perhaps the alternatives lie somewhere in the gray area between clearly right and clearly wrong. In
contrast an ethical lapse is a clearly unethical choice. The difference is on of clarity.
6.Explain why effective communication is important to your success in today's business environment.
7.Identify seven communication skills employers expect from you, the prospective employee.
Employers expect employees to be able to (a) organize ideas/information coherently and completely, (b)
express and present ideas/information coherently and persuasively, (c) listen to others, (d) communicate effectively
with people from diverse backgrounds, (e) use communication technology effectively, (f) communicate with good
etiquette, and (g) communicate ethically.
8.Describe the five characteristics of effective business communication. Effective business messages need to be
practical or contain factual, needed information; they have to be concise or focus on the important issues; they have to be
clear about expectations; and they have to be persuasive.
Business communication is unique because it differs from social communication in, at least, six ways. The
differences are the following: (i) the ongoing globalization of business and the need for communicating with adiverse
workforce; (ii) the importance of necessary information; (iii) the pervasive need of technology; (iv) the
reliance on teamwork; (v) the evolution of organizational structures; and (vi) the numerous barriers to
successful communication.
10. Discuss the importance of ethical communication in business Ethics in communication is crucial because
communication represents thepublic image of a company. Lack of ethics in communication will indicate thatthe
concerned company lacks ethical values.
List the advantages of working in teams. Advantages of working in teams are increased information and
knowledgeincreased diversity of views increased acceptance of a solution higherperformance levels
12. List the disadvantages of working in teams.Disadvantages of working in teams are groupthink hidden
agendas freeriders cost.
13. List five phases through which teams typically evolve on theirway to becoming productive.Five phases through which
teams typically evolve on their way to becomingproductive are orientation conflict brainstorming emergence
reinforcement.
14. Identify five methods to insure productive meetings.Five methods to insure productive meetings are keep the
discussion on trackFollow agreed upon rules Encourage participation Participate actively Closeeffectively
15. Describe the three types of effective listening and the goal ofeach type.The goal of content listening is to
understand and retain the speaker'smessage. The goal of critical listening is to understand and evaluate
themeaning of the speaker's message on several levels: the logic of theargument, the strength of the
evidence, the validity of the conclusions, theimplications of the message for you and your organization, the
speaker'sintentions and motives, and the omission of any important points. The goalof empathic listening is to
understand the speaker's feelings, needs, andwants so that you can appreciate his or her point of view,
regardless ofwhether you share that perspective.
The advantages of having teams are that different people in a team could bring in increased information, diverse views,
greater acceptance of ideas, and higher performance levels. The disadvantages that might come with teams
are peer pressure, groupthink, hidden agendas, free riders, and increased cost.
17. Identify and describe one of the four preparation tasks for an effective meeting.
Deciding on the purpose of a meeting is the first preparation task you would most likely do. The two most common types
of meetings are informational or decision-making. Informational meetings would require you to share necessary
information and coordinate action accordingly. Decision-making meetings would require making decisions, and
hence, they involve analysis, persuasion, and problem-solving. In any case, the purpose of arranging the meeting has to be
communicated to the participants, preferably, ahead of time, and again, at the beginning of the meeting.
18. List and briefly describe the 5 methods a meeting leader can use to ensure productive meetings.
Keep the meeting on track-a meeting leader would push ahead, step back, cut short, ask questions as necessary.
Follow agreed-upon rules-some rules will make a meeting organized and productive.
19. What are the different technological tools that people might use nowadays for communicating without actual
face-to-face interaction or paper correspondence. Virtual meetings through vide conferencing, e-mail, instant
messaging,shared workspaces, and web-based meetings let people communicatewithout actually meeting each
other or exchanging paper correspondence.
20. Name and briefly describe the three types of listening one canengage in.Content listening is for understanding
and retaining the content of aspeaker's message. Critical listening is for understanding and evaluating themeaning of
a speaker's message. Emphatic listening is for understanding thespeaker's feelings, needs, and point-of-view. List three