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5 Symbolic Frame Worksheet Troy Dulles 1
5 Symbolic Frame Worksheet Troy Dulles 1
Troy Dulles
Complete the following making sure to support your ideas and cite from the textbook and other
course materials per APA guidelines. After the peer review, you have a chance to update this and
format for your Electronic Portfolio due in Module 6.
In this situation, multiple people and groups within Markham’s organization will have to
work on this project in order for it to be successful. Each and every member of the team
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has to participate in order to uphold the company and what it stands for. Its image is one
of quality and that is why all team members have to contribute in order to be successful
in this situation. The organization is being subcontracted for this project and situation
and that makes them represent the overall project and the company. TSMC picked
Markham due to their reputation and bid which aided in the selection of them for the
construction and project.
3) Recommend how you would use organizational symbols for an alternative course of
action regarding your case.
Organizational symbols are a powerful tool in order to uphold the company and its
image. Markham uses its logo and machines to put forward quality and craftsmanship. If
I was to change anything I would change the company’s logo and symbol in order to
enhance the work environment and promote hard work through the symbolism it could
provide. The company I currently work for uses an image of our owner operating a
backhoe as the company’s logo and this helps us recognize what our work stands for and
who it represents. This symbolism is a powerful one and it has the ability to uplift a
workforce.
What could happen by Markham changing their logo is an uplifted crew making this
situation easily accomplishable due to the motivation it provides. Something like a logo
has the ability to enhance work and make people more accountable. The more someone
is able to associate themselves to a company through a logo the more likely they are to
put forward the effort needed in order to complete the project and situation. Something
as easy as changing the logo and getting the employees new gear makes them feel more
responsible for the quality of work the put forth and the overall success of the
organization.
4) Reflect on what you would do or not do differently given what you have learned
about this frame.
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Changing the organizations symbol is only needed if the company is having issues
completing their work which is caused by an underperforming staff. Markham does not
have this issue and that is why I think their is no need to change the logo and what it
symbolizes. If they changed the logo now with the success and recognition they have, it
could do more damage than good to the company’s image and reputation. The situation
just has to be mitigated through hard work and communication.
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Reference or References
Menu. Markham Contracting Co Inc. (n.d.). Retrieved March 20, 2023, from http://
www.markhamcontracting.com/
About TSMC - Taiwan Semiconductor Manufacturing Company Limited. (n.d.). Retrieved
March 26, 2023, from https://www.tsmc.com/english/aboutTSMC