1.

Organica is a restaurant that provides customers from all walks of life with healthy vegetarian-styled
fast food. We draw the picture based on three concepts: changing unhealthy fast food culture to a
healthy one, changing monotonous vegetarian culture to a tasty one, and delivering health and taste
combined food at a reasonable price conveniently.

2. Purpose of the Business - Restaurants and other food-oriented businesses are learning now that they
need to adapt their menus and change their way of thinking in order to accommodate the new demand
for vegan food and vegan restaurants. From plant-based food products to vegan desserts; the company
plans on quickly revamp the menus to support the vegan lifestyle.

3.

4. Organica Cozina, is a vegetarian restaurant business to make profits and we will ensure we go all the
way to make available a wide variety of vegetarian meals for our customers. We are well prepared to
make profits from the industry. Our product and service offerings are listed as followed:

 American food
 Italian-American food
 Seafood
 Breakfast foods
 Specialty burgers
 Asian cuisine

5.

6. Target Market - The Business plans to market restaurant to vegetarians and non-vegetarians alike.

 Vegan food, health food, farmers market, wholefood market.

 All type of supermarkets food chain.
 High-end white-color, lifestyle living, spiritual practitioners.
 All ages from children to seniors’
 All types from students to athletes, house wife to working people