Scribd Logo
Upload

Welcome to Scribd!

  • The Profit - Planet - Popcorn PDF

    Uploaded by

    Flvcko Slim
    130 views2 pages
    Planet Popcorn sells popcorn and popcorn-related products. They operate out of a small, disorganized office. The most profitable part of their business is their wholesale popcorn sales to movie theaters. Mark suggests focusing on branding, expanding wholesale and online sales, improving packaging, and fixing financial reporting issues to grow the business to $10 million in sales. A forensic accountant found that the company's financial statements did not accurately reflect its financial situation.

    Original Description:

    Original Title

    The Profit_Planet_Popcorn.pdf.txt

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    Planet Popcorn sells popcorn and popcorn-related products. They operate out of a small, disorganized office. The most profitable part of their business is their wholesale popcorn sales to movie theaters. Mark suggests focusing on branding, expanding wholesale and online sales, improving packaging, and fixing financial reporting issues to grow the business to $10 million in sales. A forensic accountant found that the company's financial statements did not accurately reflect its financial situation.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    130 views2 pages

    The Profit - Planet - Popcorn PDF

    Uploaded by

    Flvcko Slim
    Planet Popcorn sells popcorn and popcorn-related products. They operate out of a small, disorganized office. The most profitable part of their business is their wholesale popcorn sales to movie theaters. Mark suggests focusing on branding, expanding wholesale and online sales, improving packaging, and fixing financial reporting issues to grow the business to $10 million in sales. A forensic accountant found that the company's financial statements did not accurately reflect its financial situation.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    of 2

    Name:______________________________________Date____________________Period___

    The Profit—Planet Popcorn

    Watch The Profit—Planet Popcorn episode using the link below and answer the questions below. Upload to
    Canvas when finished.

    Video Link on Vimeo:


    https://vimeo.com/75162441?fbclid=IwAR37i3DlXJLcC7DD1dA2V-
    8HVcjTFtVUmRcqli9Io28Mm9OywP24MlrJueo
    Questions:

    1. What does Planet Popcorn sell?

    2. Where does Planet Popcorn do its


    business?

    3. What was your initial reaction when you


    saw Planet Popcorn’s office?

    4. What is the most profitable part of Planet


    Popcorn’s business and WHY??

    5. What are some of Mark’s suggestions for


    turning the business into a $10m business
    and a recognizable brand?
    Name:______________________________________Date____________________Period___

    6. We discussed the 4 P’s of Marketing


    earlier this semester. Price, Place,
    Promotion, & Product (packaging).
    Explain some of the considerations being
    made to improve these areas.

    7. What does Mark find wrong with Planet


    Popcorn’s Balance Sheet?

    8. Why does Mark bring in a forensic


    accountant? What does the accountant
    find after examining the financial
    statements?

    9. Would you go into business with Sharla?


    Explain your reasoning.

    10. What is the job description for a forensic


    accountant?

    You might also like