SHYNNY PC
Digital
Media
Marketing
Led Cola)
ARUCAD
HASSAN RENGOU MFOUAKIE SeTable of Content
Introduction
Goals
Audience Segmentations
Competitive Analysis
SWOT Analysis
Digital Marketing Plan Budget
Digital Marketing Channels
Strategies & Tactics : SEO
30 Days calendar
Measurement of Results: KPIINTRODUCTION
SHYNNY PC is a digital selling
platform for laptops to be operating
in North Cyprus. The idea of putting
such project together is to facilitate
the access of affordable laptop to
many students in the island who
already struggle financially due to
poor economy.Our goal is SMART
SPECIFIC: We intend to ficus only on
selling laptops of all kinds
MEASURABLE: We don't intend to to
keep stocks. However, we will make
sure to satisfying our clients
ACHIEVABLE: Our flexibility makes it
easy for us to achieve our goals
RELEVANT: Nowadays, it's hard to do
without a laptop
TIME-BOUND: We want to be there
always for our clients throughout their
academic journey. k AUDIENCE SEGMENTATION EOn ground
Private car for
transportation
Knowledge in
graphic designing
Knowledge in
Social media
management
Building a good
online presence
High demand from
abroad
« High expenses from
Nobody knows the
brand
Starting from scratch
W
begining for logistics
Not registered asa
company
Police can be against
selling goods coming
from the south due
to political unrest
Account can be
signaled by South
Cyprus competitors
Tme Nf
k eT NAN qa fe 3
CHANNELS
. FACEBOOK
. INSTAGRAM™ \