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Health Program Proposal FINAL PDF
Health Program Proposal FINAL PDF
Dr. Pilutti
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A report from Statistics Canada (SC) examined the occurrence of high impact, high
prevalence chronic health conditions (HIHPC) in individuals between 61 and 70 years old. The
results showed that 34% had one HIHPC, 22% had two HIHPC’s, and 12% had three or more
HIHPC’s. Cumulatively, 68% of the selected population had at least one HIHPC [1]. HIHPC’s are
known to directly affect quality of life; this relationship was examined in a 2018 study of quality-
adjusted life years (QALY) for chronic conditions [2]. The authors define QALY as a measurement of
disease burden which estimates the amount of years remaining for an individual afflicted with a
specific health condition at a specific age—assuming, otherwise, perfect health [2]. The average
QALY for those over 65 years old with hypertension is 6.5 years, 4.5 years with diabetes, and 1.6
Nearly all HIHCP’s are manageable and preventable through meeting the minimum
suggested amount of physical activity [2, 3] as outlined by the World Health Organization [3].
Physical activity has been shown to reduce rates of all-cause mortality, cardiovascular disease, high
blood pressure, type II diabetes and also lowering the risk of falling and improving cognitive
function. Physical activity is a non-invasive intervention that tackles the myriad of health conditions
It was determined that 60% of Canadians older than 65 years old are inactive and spend 69%
of their waking hours performing sedentary activities [5]. The reasons for inactivity in this population
are HIHCP’s that limit physical activity and social/physical barriers that prevent or discourage
physical activity. These barriers can include negative community opinions regarding elderly physical
activity and a lack of understanding or knowledge about where and how to be physically active. Our
program aims to overcome these barriers by targeting adults 60+ years old in the Ottawa region with
the goal to increase their QALY by increasing the amount of physical activity through educating,
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The target population includes adults aged 60 years or older, in the Ottawa region. The
strategies that will be used are health communication, health education, and community mobilization.
There are various interventions that will be used such as handing out flyers and posters in churches
and grocery stores, putting out radio advertisements, designing informative programs to educate
seniors, and eventually having seniors lead community activities. The outcome of our program will
At least 68% of the target population are suffering from an HIHPC that is robbing them of
years of good quality health [1]. The most accessible and effective method to tackle these HIHPC’s is
prevention physical activity. Currently the the enormous lack of physical activity has been identified
There are a variety of factors that are contributing to this situation. These influencing factors
are: chronic health conditions that limit physical activity, not being educated or having the resources
on how to be physically active, barriers in communities and environments that prevent or discourage
safe and accessible physical activity, or not being aware of the benefits of being physically active.
There are many underlying for these influencing factors; social isolation, introduction of technology,
poor education, fewer and weaker ties with family members, and climate conditions [6].
Technology is a major threat to physical activity. Before technology became a central part of
daily life, adults older than 60 years old would fill their days socializing face to face, however, they
are now attempting to fulfill this need through interacting through online social networks. The
population is also living much longer while still depending on outdated beliefs about exercise and
nutrition—education on the negative effects of isolation and lack of physical activity is necessary.
Social programs that encourage them to get out of their homes and be social, would greatly
increase their quality of life. The slippery slope of social isolation results in decreased mobility and
the fulfillment of their needs coming from shallow interactions with technology. Involving a social
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aspect with a program that is trying to promote physical activity, would prevent many of the diseases
Encouraging families to have a strong relationship with their members that fall into the target
population would also be beneficial. These members are more isolated today due to the changing
working roles of the husband and wife. Nowadays, it is normal that both husband and wife are
working. Conversely, back in the day only one parent would work while the other would typically
stay home and take care of the house and family is a domestic role. This member of the relationship
that would fulfill this domestic role would They would often take any elder dependants with them on
their outing and errands, maintaining their social ties and activity.
The weather of a given climate can also inhibit levels of physical activity. Specific factors
associated with weather and climate that would prohibit physical activity would be snow, ice,
excessive heat, humidity, and cold. The winter season can be a large limiter of physical activity, as it
is more challenging to be mobile. Furthermore, ones geographical location can be a threat to the
Environments that are not conducive to physical activity for individuals who may have
impairments or chronic health conditions. These can present themselves as the lack of existing health
promotion programs, poor policies, facilities that are inaccessible to an older population, or negative
With organisations such as In Motion, with their Forever...In Motion program (http://www.in-
Institute for Health Research and Policy, with their program Fit & Strong! [7], along with the
Partners in Care Foundation and their program Healthy Moves [8], there are a variety of programs
that target the senior population with the goal of increasing their physical activity. The Ministry for
Seniors and Accessibility with the province of Ontario have identified the lack of physical activity in
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the senior population as a key determinant of health in this population. Due to this, they have
implemented resources and programs to facilitate and promote physical activity for this group. Their
recommendations align with those of the World Health Organization, as the province of Ontario
recommends adults ages 65+ to have a minimum of 150 minutes of moderate-intensity aerobic
physical activity or 75 minutes of vigorous-intensity aerobic physical activity each week, as outlined
in their tips and guidelines which can be found among their many resources that promote this goal
[3]. They also have programs and activities such as the Ontario 55+ Games, similar to the Canada
Games, and a plethora of Senior Active Living Centres throughout the province [9]. To evaluate this
activity, a simple questionnaire given to the participants at the start and then again at the end of the
program would suffice. With the results of this questionnaire representing the degree to which the
target population are meeting the recommended amount of physical activity, the activity could then
be evaluated. Physical activity has been proven to be a critical determinant of health that lowers rates
of all-cause mortality, cardiovascular disease, high blood pressure, colon and breast cancer, type 2
diabetes, along with lower risks of falling, better cognitive function, and reduced limitations of their
functionality and roles (WHO). With this evidence, any activity or program that can successfully
promote or aid this population in achieving the recommended amount of physical activity, should be
pursued as it will achieve the mentioned health outcomes that accompany a healthy and active
lifestyle. Promoting physical activity is the least invasive health intervention, it can be successfully
evaluate throughout the program, and it has an enormous span of health problems that it can
successfully combat.
Goal is to target individuals, 60 years or older, in the Ottawa region and increase their QALY
Primary audience includes Canadians 60+ suffering from HIHPC’s. Secondary audience
includes Canadians not currently suffering from HIHPC’s but are at-risk of developing them.
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Short-term outcome objectives: inform 10-15% of seniors aged 60+ in the Ottawa region by
January 2020, that light to moderate physical activity in a social setting can improve overall health
and increase QALY, to get 5-10% of seniors aged 60+ in the Ottawa region by January 2020 to get
Medium-term outcome objectives are: to increase by 5-10% of seniors aged 60+ in the
Ottawa region with cognitive impairments, osteoarthritis, and poor cardiovascular health to develop a
habit and adopt a lifestyle through social group activity that improves overall QALY by January
2022; To increase by 5-10% of individuals in the Ottawa region to change lifestyle habits that disable
Long-term outcome objectives are: to reduce the prevalence (number of healthy to a number
with the disease) of cognitive impairments, osteoarthritis, and poor cardiovascular health by 3-5% in
the Ottawa region by January 2030; To reduce the incidence (number of new cases to total cases) of
cognitive impairments, osteoarthritis and poor cardiovascular health by 3-5% in the Ottawa region by
January 2030.
Health Flyers and posters in churches, grocery 100 posted flyers, 500 distributed
communication stores, retirement communities, and flyers, 10 radio advertisements, and
community centres. 10 social media posts, From starting
Radio advertising on physical activity date January 2020 to May 2020.
reducing illness for seniors that can be
listened to in the car for children of
seniors to share with their parents.
Social media to attract grandchildren to
gain knowledge to share with their
grandparents
Community Peer (senior) led community activities to 1 training session (with a maximum
mobilization encourage participatory decision making of # participants), for peer (senior)
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and increase ability, capability, and exercise leaders/volunteers, by May
confidence to affect community change 2022.
toward a more active lifestyle.
References
[2] Jia H, Lubetkin EI, Barile JP, et al. Quality-adjusted Life Years (QALY) for 15 Chronic
Conditions and Combinations of Conditions Among US Adults Aged 65 and Older. Medical Care;
56: 740–746.
[3] World Health Organization. Global Physical Activity: Fact Sheet. World Health Organization
https://www.who.int/news-room/fact-sheets/detail/physical-activity (2018, accessed February 17,
2019).
[4] World Health Organization. Global Strategy on Diet, Physical Activity and Health: Physical
Activity and Older Adults. World Health Organization
https://www.who.int/dietphysicalactivity/factsheet_olderadults/en/ (2015, accessed February 17,
2019).
[5] Government of Ontario, Stathokostas L. Physical Activity Promotion for Older Adults.
Government of Ontario http://www.seniorscouncil.net/uploads/files/PARC_Best Practices
Guide.pdf?fbclid=IwAR1pXyRVrsAIps5yWCuCqBiB7YQ1xNckXyNxsCdCr1wpvp1tiYk-
z_CGAG8 (2013, accessed February 17, 2019).
[6] Watson KB, Carlson SA, Gunn JP, et al. Physical Inactivity Among Adults Aged 50 Years and
Older — United States, 2014. MMWR Morbidity and Mortality Weekly Report; 65: 954–958.
[7] Fit & Strong! An award-winning, evidence-based physical activity program for older adults. Fit
& Strong! https://www.fitandstrong.org/ (accessed February 19, 2019).
[8] Healthy Moves. Fit & Strong! | Evidence Based Leadership Council
http://www.eblcprograms.org/evidence-based/recommended-programs/healthy-moves (2018,
accessed February 17, 2019).
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