Company

Theme
 Performance...Not Promises
Our representation provides credibility, strength and value to ensure
our clients achieve the dream of living in a senseful home. It is our
fundamental belief that all equity at the point of achieving housing
needs belongs to our dearest clients.

Strategy
Quality - Today, one of the factors one looks for while buying a home
is quality construction. A home buyer wants to ensure that the home
will be safe and sound for its inhabitants, remain inhabitable for a
maximum amount of years, not develop problems over time, not
entail huge repair and maintenance costs, have good resale value if
one decides to sell it. Naturally, most property developers will ensure
that everything looks ship-shape on the surface even if they do not
necessarily follow quality construction norms.

Quality Importance
For our company, our Real-Estate
quality earns customer loyalty,
help us to establish brand
recognition and manages costs.
Customers often buy more from
companies they know and trust,
and businesses can reduce costs
that result from product returns,
defects and losses through product
quality control.
 Integrity. Transparency. Competency
These principles guide our actions so that each client is treated with
utmost care and respect. Buyers are kept abreast of all aspects of
apartment ownership through the transparent negotiation process
in which all customers have full disclosure. We are not afraid to turn
business down and strive to only work with clients who understand
our values, ethics and competence.

Strategy
Here at the hub property, we intend on entering the real estate
market with a bang. And how are we going to do you may ask,
well we are going to asses our competitor’s weaknesses and
use it as a blueprint for our success. We’ll take advantage of their
weaknesses and turn them in our favor by focusing on each issue
and gap and how we are going to provide what they couldn’t
provide.

Delivery
Delivering homes on time is not a
matter of choice for Hub properties,
but the main pillar of our character.

Standard
Using the maximum quality
standard housing that are
suitable for every household.

Transparency
Our company defines a transparent
real estate market as an open and
clearly organized market operating
in a legal and regulatory context of
Ethiopia.
 Affordable Luxury
The first thing clients notice about a housing option is its price.
However, affordability of a residential unit is closely followed with the
features we offer. The more luxurious features added to the property
means its price goes significantly higher. But by working on ways to
incorporate both, Hub properties have made the dream of a luxurious
and affordable house possible for one and all. There are various
options available in the market where customers get a facility and
amenities rich option within an affordable price range.
It is no secret that the highest demand in Ethiopian real estate comes
from the mid-income segment of buyers, but these buyers also aspire
for a more luxurious living experience. We can cater to this demand
by innovative scaling and manage to do so create a win-win situation
for everyone.
Strategy
How Affordable luxury works
An important dynamic for affordable luxury housing is that luxury is
always relative, and in the eyes of the consumer. The imperative in
affordable luxury projects is to provide a distinct luxury flavor and
experience without pricing the project out of the very important
mid-income segment of buyers.
.
Important Differentiators
Affordable luxury project provides
a comparable luxury experience by
leveraging the benefits of less
expensive in the same locations,
Magic or Myth ? as well as the quality of high-grade
brands that in all ways match their
more glamorous counterparts in
style, efficiency, durability and
advanced features without the
staggering costs involved
Strategy
A Unique and Growing Segment
A very important factor in affordable luxury projects is that they do
compete with projects aimed at only ultra-high-income buyers.
They are designed to meet the aspirations of middle- income buyers
who want to upgrade to a superior lifestyle & high- income buyers
who want to store additional asset.

Typology
Typology is both a useful analytical tool and a conceptual frame of
reference with which to generate form. Housing lends itself especially
well to typological investigation because dwelling embodies
fundamental human needs that have given rise to distinct
architectural types. The design projects featured in Hub properties
uses a typological approach in exploring the theme of middle-income
group & high-income group housing typology in city center,
fringe sites.
This work demonstrates the value of the typological method and offers
an alternative to the current fascination with novelty as the primary
design strategy.

Duplex

2 Bedroom 3 Bedroom

Shop

Studio
1 Bedroom
Our Housing Typologies
 Feasible Status
These strategies keep customers to have a sense of trust to our
company, reviewing our daily base updates can mind influence
a viewer to have a positive & considerable perspective.
we could be contacted anytime and from anywhere through
our customer service platforms 24/7.

Strategy
- Status Update
- Product or service information
- Continious Contact information

The pillars of a Good Customer Service Team

•Channel Variety
•A Proactive Support Team
•Customer Satisfaction
•Usage of Internal & External Knowledge Base
•Customer Relationship Management

What Are The Benefits

Happy Increase Increase Positive Reduce Prevent

customer loyalty customer word of costs crises
retention mouth
 Citylink Realtors
Wollo sefer, Garad City Center powered by
www.citylinkrealtors.com
3rd Floor