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Environment Systems and Decisions (2021) 41:616–632

https://doi.org/10.1007/s10669-021-09823-1

Big data and predictive analytics to optimise social and environmental


performance of Islamic banks
Qaisar Ali1   · Hakimah Yaacob1 · Shazia Parveen2 · Zaki Zaini1

Accepted: 24 June 2021 / Published online: 2 July 2021


© The Author(s), under exclusive licence to Springer Science+Business Media, LLC, part of Springer Nature 2021

Abstract
Regardless of known as environment-friendly entities, Islamic banks indirectly impact the environment through their cli-
ents’ engagement and slow response to sustainability concepts. The usage of big data and predictive analytics (BDPA) is
substantially grounded in the financial industry; however, there is little information on how BDPA influences social and
environmental performance. This study investigates the impact of BDPA on social performance (SP) and environmental
performance (EP) of these Islamic banks using dynamic capability view (DCV) and organisational culture as a moderator.
The data were collected from 407 executives and managers from 20 Islamic banks in Malaysia. The data were analysed
using the structural equation modelling (PLS) technique. The results show that BDPA has a significant impact on SP and EP,
whereas organisational culture (flexibility-oriented and control-oriented culture) does not affect the nexus between BDPA
and SP/EP. This study contributes to understanding the performance implications of BDPA as well as empirically analyses
how and when to use BDPA to improve the social and environmental performance of Islamic banks.

Keywords  Big data · Predictive analytics · Dynamic capability view · Social performance; environmental performance ·
Islamic banks · Malaysia

1 Introduction MYR40 trillion (Rasiah et al. 2017). The World Economic


Forum’s Global Risks Report (2020) warned that the likeli-
Social and environmental sustainability is an authoritative hood of the top five risks is related to sustainability and
concept in the business lexicon (Annachiara and Raffaella environmental impact is at the top of the risks.
2015; Shrivastava and Guimarães-Costa 2017; Sengers et al. Even though organisations render inclusive efforts to
2019) In general, organisations respond to external pres- manage excessive pressure exerted by external forces such
sure from policymakers, consumers, and internal pressure as regulators, clients, and internal forces (management) yet,
from the stakeholders; however, organisational growth and the effective management of these forces remains the sub-
its social and environmental consequences remain in the ject of debate (Mueller et al. 2009). Particularly, the con-
limelight (Song et al. 2018). Furthermore, organisations cept of sustainability and the financial sector’s contribution
lack access to information and data related to environmen- has evolved as a major paradigm of environmental, social,
tal issues and their effects on other sustainability dimensions and corporate governance (ESG) (Kunhibava et al. 2018).
which could be a costly affair (Kunhibava et al. 2018). A Islamic banks are considered the main beneficiary of ESG as
recent empirical study in Malaysia projected that the lack of their activities incorporate Islamic values and laws (shariah)
climate mitigation policy may cost the country a staggering to safeguard the interest of its shareholders, stakeholders,
and customers’ expectations (Abu Tapanjeh, 2009; Elghu-
weel et al. 2017; Elamer et al. 2020). Therefore, responding
* Qaisar Ali
aliqaisar21@gmail.com to growing ESG demands on business operations is a key
challenge for the Islamic financial industry.
1
Faculty of Islamic Economics and Finance (FEKIM), The emergence of Islamic banking has resulted in a
Universiti Islam Sultan Sharif Ali, Bandar Seri Begawan, plethora of research into ESG and has sparked tremen-
Brunei Darussalam
dous motivation among researchers to pursue it (Haqeem,
2
Azman Hashim International Business School, Universiti 2019). Furthermore, the Islamic banking industry has shown
Teknologi Malaysia, Skudai, Malaysia

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Environment Systems and Decisions (2021) 41:616–632 617

remarkable growth over the last twenty years expanding its anecdotal and empirical research on the impact of BDPA
business growth to double digits (Mohd. Yusof and Bahlous, on environmental and social sustainability is largely frag-
2013). Similarly, the awareness of ESG has also proliferated mented, making it implausible to benchmark these studies
parallel to Islamic banking business growth which signifies for the financial sector and draw a meaningful conclusion.
that the concept of ESG based on Islamic accounting values Hence, we inspire to investigate the social environmental,
has become the forefront of Islamic banks (Haqeem, 2019). and performance characteristics by addressing the research
This narrative is supported by Lewis’s (2001) research question: How do big data and predictive analytics influence
which argues that accounting and accountability are central social and environmental performance?
to Islam and Muslims are accountable to Allah (God) and The research focusing on the underlying benefits of
community in all aspects of life including banking. Hence, BDPA is still in its infancy (Gupta and George 2016). The
addressing sustainability issues in the growing Islamic bank- ongoing research on big data largely concentrates on the
ing industry is timely and in line with ESG requirements. provision of infrastructure for data capturing, storing, net-
Social and environmental sustainability is an inter-insti- working, and system distribution across parallel computing
tutional, intergovernmental, and inter-industrial issue that (Duan and Xiong 2015; Gupta and George 2016). The devel-
requires overcoming asymmetry in information and data. opment in system-based infrastructure demands firms that
Singh & El-Kassar, (2019) argue that incorporating sustain- incorporate critical resources complementary to technology
able capabilities through organisational commitment driven which should be hard to replicate known as BDPA capabili-
by the integration of big data technology improves perfor- ties (McAfee et al., 2012). The top management needs to
mance. Information sharing at organisational level is an prioritise data-driven decision making over their personal
effective tool to improve visibility and maintain connectivity experiences and beliefs (McAfee et al., 2012). The past stud-
(Hitt et al. 2016). We predict that extracting valuable infor- ies argue that big data implementation initiatives rely on top
mation from large datasets such as big data and its applica- management support (LaValle et al., 2011) and technically
tion (BDPA) may help organisations particularly, Islamic accurate management-related capabilities (Waller and Faw-
banks (IBs) concerned with ESG issues (Al-Mubarak and cett 2013). Consequently, this study embarks on exploring:
Goud 2018). Simultaneously, BDPA will also help IBs in what are the required tools (technical, managerial) and big
increasing the credibility and accuracy of sustainability data culture (organisational learning and data-based decision
reports (Wanner and Janiesch 2019) which will warrant sus- making) to develop BDPA?
tainability science as a substantial part of their triple bottom The inabilities of performance measurement in delin-
line (social, human, and environmental) approach (Marsden eating the actual situation are well documented despite
and Wilkinson 2018). an established significance (Eckstein et  al. 2015). The
Environmental and social issues are a common concern research acknowledges that the BDPA performance is con-
for businesses and governments which require developing a textual based (Akter et al. 2016; Gupta and George 2016;
social finance ecosystem (Ahmed 2019). However, organisa- Gunasekaran et al. 2017; Wamba et al. 2017); therefore, it is
tions are poorly equipped to address social and environmen- essential to investigate the effective BDPA contextual condi-
tal issues due to slow progress in achieving these initiatives tions. This approach is similar to Sousa & Voss (2008) who
(Ditkoff and Grindle, 2017) and a lack of funding for sus- suggested a method of examining the effectiveness-based
tainability goals (Varga and Hayday, 2016). Organisations in conditions instead of valuing the practices. The studies on
the past have vigorously leveraged BDPA to improve trans- the factors influencing the adoption of information systems
parency and decision making which will improve internal in service firms and banks have concluded that the corpo-
collaboration (Waller and Fawcett 2013; Hazen et al. 2014; rate culture is a crucial factor during innovation adoption
Schoenherr and Speier-Pero 2015; Wang et al. 2016; Flo- (Lyons et al. 2007; Cevahir et al. 2013; Mikalef et al. 2018;
rian and Stefan 2017). The plethora of literature focuses on Tang et al. 2020). Therefore, it is expected that organisations
harnessing BDPA to improve environmental sustainabil- under different conditions will respond differently during
ity (Sarker et al. 2020; Sajjad et al. 2020; Sivarajah et al. the adoption of BDPA due to different organisational cul-
2020; Belhadi et al. 2020) and social sustainability (Song tures. The mediating role of organisational culture remains
et al. 2017; Dubey et al. 2019) in manufacturing and supply unexplored in the studies that embark on investigating the
chains. Notwithstanding the existence of profound evidence BDPA and environmental/social sustainability nexus. Here-
in the literature on the linkage between the digital revolu- after, we envisage investigating: How does organisational
tion in the banking sector and the application of BDPA culture influence the nexus between BDPA and environmen-
(Hasan et al. 2020) yet the empirical evidence is missing tal/social sustainability?
to date. Additionally, the ongoing research on the impact of The research questions in this study are answered by
BDPA on environmental and social sustainability is in its investigating the 407 Islamic bank employees across Malay-
embryonic phase (Song et al. 2017). Essentially, the current sia. IBs were specifically selected for the purpose of this

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618 Environment Systems and Decisions (2021) 41:616–632

study due to the fact that IBs are viewed as environment- 2 Background
friendly organisations as compared to other manufacturing
industries which heavily emit a large volume of danger- The concept of sustainability was first introduced by the
ous waste products in the climate. Regardless of known as Brundtland report which defined it as the procedures of eco-
environment-friendly entities, banks indirectly impact the nomic growth, environmental protection, and social equality
environment through their clients’ engagement and prone (Brundtland, 1987). The business lexicon defines it as the
to finance heavy carbon-emitting industries (Kunhibava methods used by companies to mitigate economic, environ-
et al. 2018). Ironically, the banking industry in general and mental, and social risks. Sustainability is characterised by
the Islamic banking industry, in particular, have responded three dimensions namely, economic, environmental, and
slowly to sustainability concepts (Jan et al. 2018, 2019a) The social sustainability (Jan et al. 2019a). Economic sustain-
samples were collected from IBs in Malaysia as it holds the ability refers to the flow of money particularly, it deals with
third-highest Islamic banking assets1 in the world which will income, expenses, taxes, employment, and business diver-
exceptionally generalise the findings to many other coun- sification (Slaper and Hall, 2011). Economic sustainabil-
tries. IBs in Malaysia are facing tremendous environmental, ity dimension demands effective management of different
social, and economic issues; hence, it is crucial for IBs to types of capitals such as tangible and intangible (Abubakar,
identify the methods of sustainability compliance (Jan et al. 2014). The environmental sustainability dimension meas-
2019a, b). ures natural resources and their potential impact on their
The empirical findings in this study are theoretically cor- viability (Slaper and Hall, 2011). Environmental issues have
roborated by integrating the theories of dynamic capabil- remained a major research agenda over the last 20 years, and
ity view (DCV) (Teece et al. 1997) and contingency theory global corporates have shown a concomitant commitment to
(Donaldson, 2001). These theories collectively will help in address this issue. The integration of environmental sustain-
explaining the direct performance implications of BDPA ability in the strategic planning of modern-day corporates
and the underlying conditions of optimal effectiveness. This has become a key to survival in today’s highly competitive
study is expected to make several theoretical, empirical, and environment. (Zeng et al. 2018). The social responsibility
practical contributions. First, this study offers theoretically dimension refers to society or region, which measures access
tested empirical evidence as a guideline for the managers to education, equity, social resources, health and wellbeing,
contemplating BDPA to help organisations improve sustain- quality of life, and social capital (Slaper and Hall, 2011).
ability performance. Second, it contributes to offer an empir- Primarily, it focuses to improve and maintain an exceptional
ically tested measurement model to document evidence of quality of life without overexploiting the environment and
the impact of BDPA on the social and environmental sus- the resources (Hoffman and Bazerman, 2005). From organi-
tainability performance of IBs. The proposed measurement sational perspective, socially driven organisations integrate
model is validated through normality, reliability tests, and their business activities in a way that remains socially,
its internal consistency that can help regulators in develop- ethically acceptable, and environment friendly as well as
ing the matrices to diagnose the social and environmental improves the quality of life of all the stakeholders. However,
sustainability performance of IBs. Third, the results of this the subject matter is unclear about how dynamic corpora-
contribute to offering practitioners guidelines to promote the tions can address these dimensions of sustainability by lev-
implementation of BDPA to enhance social, environmental eraging available resources.
sustainability in the Islamic banking industry. Particularly, The financial industry has not fully tapped the mod-
the findings will assist IBs’ managers who constantly face ern concepts of business sustainability practices which
a trade-off between requirements for social and environ- resulted in the failure of the global banking sector during
mental performance. The evidence provided in this study is the 2007–2008 financial crises (Jeucken, 2002). The fail-
expected to offer BDPA as a significant predictor of social ure of banking sector to integrate the business sustainabil-
and environmental-related initiatives in the Islamic banking ity concept into its policies brought these issues into global
industry. spotlight which led regulators and policymakers to identify
The remaining paper proceeds as follows: Sect. 2 dis- the key resources to integrate business sustainability (Yip
seminates the theoretical framework of this study. Section 3 and Bocken, 2018). Specifically, it is consequential for the
outlines the adopted methodology; Sect. 4 delineates the rapidly emerging Islamic banking industry as the industry
results; and Sect. 5 discusses the findings and concludes is straggling in terms of social and environmental reporting
this research. (Jan et al. 2019a). Several studies have confirmed that the
level of social and environmental performance is signifi-
cantly low as compared to the conventional counterparts due
to a lack of potential resources to integrate the concept of
1
  See, Islamic Financial Services Industry Stability Report, 2020.

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Environment Systems and Decisions (2021) 41:616–632 619

business sustainability (Meutia and Febrianti, 2017; Noba- nonetheless, organisations need to increase investment in
nee and Ellili, 2016; Belal et al. 2015; Mallin et al. 2014). key resources to compete in the digital economy (Carls-
The Malaysian Islamic banking industry was experiencing son 2018). The underlying power of big data is associated
similar issues of lack of resources to integrate social and with predictive analytics that uses statistical techniques
environmental sustainability as the environmental practices for forecasting future events through the previous events’
and its disclosure levels were significantly low (Ahmed Haji assumptions. The widely used techniques in data science
and Anum Mohd Ghazali, 2013; Farook et al. 2011; Hassan are regression modelling, decision tree, Bayesian statistics,
and Syafri Harahap, 2010; Mohd. Yusof and Bahlous, 2013; neural network, Support Vector Machine (SVM), and near-
Yusoff and Darus, 2014). Against this background, we aim est neighbour algorithms (Oztekin 2018). The acquisition of
to identify the potential sources which can help the Islamic raw data from multiple sources goes through several steps of
banking industry to integrate social and environmental sus- cleaning, integration, and others to ensure that it is readily
tainability into its business operations. available for predictive techniques.

3.2 Current landscape and influence of BDPA


3 Theoretical literature review in the financial industry

3.1 Big data and predictive analytics (BDPA) Big data technology is indispensable to the financial industry
as it is integral for future innovations (Hasan et al. 2020).
BDPA is defined as ‘creating and establishing new tech- Financial innovation is widely debated due to its capabilities
nologies and architectures to economically unleash value and acceptance. Precisely, financial innovations help differ-
from a large volume of data by capturing high velocity, dis- ent businesses in online peer-to-peer lending, provision of
covery and/or analysis’ (Mikaleaf et al. 2018). BDPA has crowdfunding platforms, financing SMEs, wealth and asset
started to attract the attention of policymakers as modern- management platforms, cryptocurrencies, remittance admin-
day organisations consider it a hallmark in organisational istration, trading management, and mobile payment plat-
decision making (McAfee, et al., 2012). Many firms have forms. These services generate a huge amount of valuable
accelerated their BDPA initiatives and started to harness data on daily basis. Hence, handling and data management
them as a tool to gain a competitive advantage. Practitioners in these services is crucial for their effectiveness. Financial
and scholars have characterised it as a frontier for innova- analysts these days use predictive analytics hinged on big
tion, competition, and productivity (Manyika et al., 2011), data to make investment decisions. Additionally, financial
whereas others regarded it as a seminal revolution that will industries leverage BDPA techniques to assess consumers’
transform the way we live work and think. Organisations spending patterns to design their business models which will
render numerous strategies to store, analyse, and visualise help in customising the services and products (Faisal 2018;
a meaningful insight from data with large volume, velocity, Hale and Lopez 2019). BDPA has also consolidated and
verity, veracity, and value (Gupta and George, 2016). improved public understanding of financial markets (Shen
Organisations in private and public sectors leverage big and Chen 2018). In short, the financial industry has excess to
data and business analytics using different techniques (Pap- trillions of pieces of data on daily basis for decision making
pas et al. 2018). The role of big data within the business, which will help in customising and enhancing the quality
engineering, science, education, and social development and security of its services (James 2019). BDPA is helping
is well documented (Santoro et al. 2019). The ubiquitous the financial industry in transparency creation, risk analy-
nature of data requires multiple analytical techniques to sis, algorithm trading, and transforming culture which will
extract meaningful information (Duan and Xiong 2015). improve consumers’ satisfaction and overall banking expe-
Data scientists’ capacity in the past was limited in terms of rience (Einav and Levin 2013; Diebold et al. 2019; Razin
their collection, storage, and processing. The recent digi- 2019).
tal transformations demand strong analytical capabilities to
generate and analyse fast and voluminous big data (Fosso 3.3 Towards conceptualisation of BDPA capabilities
Wamba et al. 2015). Initially, Big data had 3Vs features; vol-
ume, velocity, and variety (Zhou et al. 2014; Duan and Xiong BDPA refers to extraordinary organisational capabilities
2015); subsequently, Fosso Wamba et al. (2015) recoined solely relying on multiple strategic resources (Wamba
big data attributes as 5Vs: volume, velocity, verity, veracity, et al. 2017). The past studies have analysed the impact of
and value. Although analysing big data through predictive resources and BDPA on organisational performance and
analytics offer distinct benefits (Fosso Wamba et al. 2015; found that although studies have investigated the impact of
Duan and Xiong 2015; Akter et al. 2016; Amankwah-Amoah BDPA on organisational performance, there are certain limi-
2016; Dubey et al. 2016; Olga et al. 2017; Wang et al. 2018), tations in the conceptual frameworks of these studies (Akter

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620 Environment Systems and Decisions (2021) 41:616–632

et al. 2016; Gupta and George 2016; Wamba et al. 2017; to stay updated with new emerging technologies. Therefore,
Dubey et al. 2018, 2019). In the context of the financial the adoption of new technology is understood as a response
industry, empirical evidence about the impact of BDPA on to the market demand. Indeed, prudent organisations indi-
IBs’ social and environmental sustainability performance is cate a higher tendency to learn and remain in the market
missing. This study advances Teece et al. (1997) theory to for a longer period (Gupta and George 2016). Based on the
bridge this knowledge gap and argues that BDPA is an inte- proceeding argument, we advance that continuous organisa-
gral organisational capability based on existing environmen- tional learning may help in developing BDPA capabilities to
tal conditions under which organisations (IBs) function. This resolve environmental and social sustainability issues.
capability may permanently lead to achieving a competitive
advantage provided it is exploited effectively. 3.3.4 Organisational culture
The combination of resources such as human, technical,
and managerial skills can create exceptional organisational Organisational culture represents collective norms, val-
capabilities. Human-based resources refer to employees’ ues, and beliefs that can be observed in its daily operation,
experience, knowledge, problem-solving skills, business objectives, and it can help employees in understanding the
acuity, customer interaction, and handling skills, and lead- functioning of organisation (Khazanchi et al. 2007; Liu
ership characteristics (Gupta and George 2016; Hitt et al. et al. 2010). The past studies have discussed the impact of
2016). Organisations may achieve sustained competitive organisational culture on the selection of strategic resources
advantage through technical and managerial skills required in response to external demands (Deshpandé et al. 1993).
for efficient execution of BDPA capability, organisational Organisational culture can be classified into relation- and
learning of data-driven decision making, and culture. Some transaction-oriented culture and flexibility-control orienta-
of these capabilities are discussed below. tion culture (Liu et al. 2010). This study follows Liu et al.
(2010) argument and adopts flexibility-control orientation
3.3.1 Technical skills (FO-CO) in the competing value model (CVM) suggested
by Quinn & Rohrbaugh (1983).
This represents the familiarisation of the usage of new tech-
nology or algorithms and extracting useful information from 3.4 Empirical literature and hypotheses
voluminous data. Technical skills include but are not limited development
to the competency in machine learning, ability to extract,
clean, statistically analyse, and understand programming This study adopted a dynamic capability view (DCV),
techniques such as MapReduce (Gupta and George 2016). extended from resource-based view (RBV) (Hitt et al. 2016;
Dubey et al. 2019). The acquired competitive advantages
3.3.2 Managerial skills of firms in a dynamic business environment are explained
by DCV (Teece et al. 1997). DCV is recognised as organi-
Managerial skills in contrast to technical skills are devel- sational capabilities of successfully integrating, building,
oped over the years after many years of formal employment and reconfiguring internal and external competencies in
(Gupta and George 2016). Organisations often fail to grab response to the dynamic business environment (Teece et al.
the low hanging fruits of BDPA when their managers lack 1997). The framework was initially proposed for analysing
the skills to create value and obtain meaningful insights from the sources and techniques to create wealth for private firms
data. For example, a skilful manager is capable of accurately operating in rapidly fluctuating environments. (Teece et al.
predicting market behaviour by analysing data quality. The 1997). This theory argues that firms’ competitive advantage
cognitive skills of managers play a key role in the success relies on distinct processes (methods of coordination and
of BDPA usage. combination) shaped by the position of certain assets and
adopted or inherited paths. The theory further proposed that
3.3.3 Organisational learning firms’ competitive advantage may erode due to the stabil-
ity of market demand, processes replication, and imitability
Organisations successfully achieve competitive advantage (competitors’ ability to replicate). Overall, the theory identi-
by the continuity of exploring, storing, sharing, and apply- fied that new opportunities and effective and efficient organi-
ing knowledge (Grant 1991). Teece et al.’s (1997) theory of sation to embrace it are fundamental to profit maximisation
dynamic capabilities concluded that continuous organisa- and strategy formulation (Teece et al. 1997). Based on DCV
tional learning can help in achieving cutting-edge advan- conceptualisation, we predict that organisations adapt to
tages. The significance of knowledge for organisational dynamic consumer and technological opportunities develop
competitive advantage was highlighted by Nonaka et al. unique capabilities. In the context of BDPA, DCV may lead
(2000), though knowledge’s perpetuity organisations need to achieving competitive advantage for the organisations

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Environment Systems and Decisions (2021) 41:616–632 621

Fig. 1  Theoretical model

operating in a frequently changing environment and stuck et al. 2021), as well as positively shape employees’ social
in transparency issues despite equipped with sufficient responsibility perception (Cheema et al. 2020). We predict
strategic resources (Akter et al. 2016). Hence, DCV helps that these organisational behaviours can be improved by
understand the potential of BDPA in improving environ- developing BDPA capabilities. BDPA can provide a support
mental and social sustainability. Based on DCV, BDPA is structure for organisations concerned with environmental
conceptualised as a main reflective construct. We predict and social goals (Song et al. 2017). All these findings pro-
that strategic resources such as culture, technical skills (TS), vide limited and nascent evidence of the BDPA’s capabilities
managerial skills (MS), organisational learning (OL), and to influence environmental and social performance. Lately, a
data-driven decision making (DDDM) develop BDPA capa- few empirical studies have attempted to empirically examine
bilities (Barney, 1991). Hence, there is a direct association BDPA’s impact on environmental and social performance;
between BDPA, environmental performance (EP), and social however, these studies were broadly conducted on manu-
performance (SP) that will lead to improving overall sustain- facturing industries (Akter et al. 2016; Gupta and George
ability (OS) performance dimensions through BDPA. Addi- 2016; Dubey et al. 2019). This study extends the theoretical
tionally, we hypothesised the moderating impact of organi- concepts of these studies in the financial sector settings by
sational culture (FO and CO) on the nexus between BDPA proposing the following hypotheses;
and environmental/social performance (Fig. 1). H1. There is a positive relationship between BDPA and
perceived social performance.
3.5 Direct impact of BDPA on environmental H2. There is a positive relationship between BDPA and
and social performance perceived environmental performance.

A detailed overview of the literature reveals that the empiri-


cal linkage between BDPA, environmental, and social sus- 3.6 Moderators’ impact
tainability is largely untapped. Big data are viewed as a new
strategic management trend and organisations increasingly Organisational culture (OC) that impacts on organisational
capture value from big data to improve their green engage- strategies is widely discussed in the literature (Khazanchi
ment (Calza et al. 2020). These days organisations focus on et al. 2007; Liu et al. 2010). Organisations with flexibility-
environmental and social sustainability by integrating the oriented and control-oriented cultures respond differently
BDPA concept into their business processes (Beier et al. to external events, creating a different response to environ-
2020). In fact, the state and trends of current environmental mental and social requirements and expectations (Khazanchi
and social conditions of organisations have paved the way et al. 2007). From a managerial perspective, OC influences
for BDPA applications (Runting et al. 2020). Often envi- their abilities in processing information, rationalising, and
ronmental and social views are likely to impact its environ- exercise discretion in decision-making processes (Liu et al.
mentally friendly behaviour (Inkpen and Baily 2020; Raza 2010).

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622 Environment Systems and Decisions (2021) 41:616–632

A cutting-edge attribute of DCV is its ability to predict the questionnaire. After pretesting the questionnaire, it was
selecting and utilising unique, difficult to replicate, and irre- ready for circulation among the sampled population to col-
placeable resources for the organisations to ensure variations lect primary data. We sampled 20 Islamic banks in Malaysia
and higher profits (Barney 1991), while DCV, an extension (Kula Lumpur and Selangor states) and targeted executives
of RBV, does not incorporate resource properties and man- and senior managers employed at key positions. The most
datory resource markets for organisational heterogeneity important phase in data collection was designing a compre-
(Teece et al. 1997; Hitt et al. 2016). This study predicts that hensive psychometric survey instrument.
flexibility-oriented organisations react differently as com-
pared to control-oriented organisations. It is relatively easier 4.1 Questionnaire content
for flexibility-oriented organisations to develop capacities
and take a risk to embrace environmental changes. There- The questionnaire comprised two sections: A and B. Sec-
fore, we posit that flexibility orientation may reinforce the tion A contained demographic information such as gender,
direct impact of BDPA on environmental/social perfor- age, educational level, position, and duration of employ-
mance. It is also posited that flexibility-oriented organisa- ment. Section B contained 37 items of 8 constructs used
tions may represent higher tendencies to cultivate versatile in this study. These items represented the measurement of
practices to achieve differentiation from competitors; thus, the constructs which were developed after reviewing the
we examine this narrative through the following hypotheses: related literature. Table 1 details the operationalisation of
H3. Flexibility-oriented (FO) organisations positively used constructs.
mediate the nexus between BDPA and social/environmen-
tal performance. 4.2 Data collection
H3a. Flexibility-oriented (FO) organisations positively
mediate the nexus between BDPA and perceived social This research used a convenience non-probability sampling
performance. technique to draw data from 407 participants of executives
H3b. Flexibility-oriented (FO) organisations positively and senior managers from different IBs. Initially, 573 sam-
mediate the nexus between BDPA and perceived environ- ples were distributed using social networking platforms
mental performance. (LinkedIn, Instagram, Facebook, and WhatsApp) and e-mail.
Whereas control-oriented (CO) organisations emphasise The questionnaire was circulated through a snowball sam-
consistency, control, efficiency and strictly following pro- pling technique. The data collection using social networking
tocols. Therefore, we predict that organisations concerned platforms was a reliable and appropriate method during the
with protocols, stability, and predictability may reduce the pandemic as it was effective and achieved randomness and
influence of BDPA. Therefore, we hypothesise that diversity of the respondents (Lee and Spratling 2019). The
H4. Control-oriented (CO) organisations negatively data collection period ranged from 15 October 2020 to 15
mediate the nexus between BDPA and environmental/social November 2020.
performance.
H4a. Control-oriented (CO) organisations negatively 4.3 Questionnaire administration
mediate the nexus between BDPA and perceived social
performance. The participants returned 417 completed surveys from ini-
H4b. Control-oriented (FO) organisations negatively tially distributed samples of 573 which show the return
mediate the nexus between BDPA and perceived environ- rate of 71.02%. However, 10 samples were excluded and
mental performance. 407 samples were considered during the final data analyses
as excluded samples were incomplete. It was important to
evaluate the non-response bias to compare the responding
4 Research design and non-responding differences. We followed Armstrong &
Overton (1977) criteria to analyse this difference through t
The overall approach adopted in this study was quantitative tests and found no significant difference (p > 0.05) between
descriptive through a self-administrated survey question- the responding and non-responding participants. The demo-
naire (Hair et al. 2014). The data were collected through a graphics of the respondents are presented in Table 3.
survey questionnaire to test the hypotheses. The question-
naire was prepared in consultation with 3 academic profes- 4.4 Data analysis
sors and 3 industry experts employed as senior managers in
different IBs in Malaysia. The content of the questionnaire The collected data were analysed using WarPLS 5.0 version
was modified and further simplified based on their feedback for hypotheses testing and answering the research questions.
which helped to reduce the length and optimise the clarity of We use the Partial Least Squares (PLS) estimation technique

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Environment Systems and Decisions (2021) 41:616–632 623

Table 1  Operationalising the constructs


Constructs Source Description

Technical skills (TS) (Gupta and George, 2016) TS1) Our bank provides formal big data analytics (BDA) training to employees
TS2) Our bank hires employees with prior BDA skills
TS3) Our employees have the right BDA skills to successfully achieve their tasks
TS4) Our big data-skilled employees have relevant formal knowledge to do their
tasks
TS5) Our BDA-skilled employees have sufficient work experience to successfully
achieve their tasks
TS6) Our BDA-skilled employees have adequate training
Managerial skills (MS) (Gupta and George, 2016) MS1) Our BDA managers understand and value other employees’ needs
MS2) Our BDA managers effectively coordinate with other managers in the bank
MS3) Our BDA managers’ mutual coordination supports big data-related activi-
ties in the bank
MS4) Our BDA managers can predict future challenges
MS5) Our BDA managers fully understand the relative use of big data
MS6) Our BDA managers effectively interpret analyses obtained from complex
analyses and always forward their feedback for decision making
Data-driven decision-making (Gupta and George, 2016) DDDM1) We consider data as a valuable asset
culture (DDDM)
DDDM2) We prioritise data over instincts in decision making
DDDM3) We are willing to suppress perceptions if data contradict with personal
perspectives
DDDM4) We always use data in analysing strategies and taking corrective
actions
DDDM5) We provide formal training to our employees to use data in decision
making
Organisational learning (OL) (Gupta and George, 2016) OL1) Our bank has an ability to find new and relevant knowledge
OL2) Our bank has a capacity to acquire new and relevant knowledge
OL3) Our bank successfully assimilates relevant knowledge
OL4) Our bank ensures the implication of new knowledge
Flexibility orientation (FO) (Liu et al. 2010) FO1) The traditions, values, and loyalty are valued in our bank
FO2) Our employees are not afraid of taking a risk and facing criticism
FO3) Our employees show higher commitment towards innovation and develop-
ment
FO4) Our bank focuses on growth through innovative ideas
Control orientation (CO) (Liu et al. 2010) CO1) Our bank follows formal rules and policies
CO2) Our bank appreciates the prevalence of stability
CO3) Our bank prefers growth output
CO4) Our bank stresses goal achievement
Social performance (SP) (Yakovleva et al. 2012) SP1) Our bank practices total employment
SP2) Our bank implements employee per enterprise
SP3) Our bank follows market standards of gross wage per employee
SP4) Our bank provides equal full-time employment opportunities for all genders
Environmental performance (EP) (Yakovleva et al., 2012) EP1) Our bank’s activities reduce carbon from the air
EP2) Our bank’s activities minimise water waste
EP3) Our bank minimises the consumption of harmful material
EP4) Our bank improves the environmental situation as an organisation

The variables used for the estimation of measurement model are tabulated in Table 2 which also indicates its category and expected impact on
the model

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624 Environment Systems and Decisions (2021) 41:616–632

Table 2  Variables description and expected impact in estimation foundations to anticipate this association which limits us to
model develop our theoretical and statistical foundation from stud-
Variables Category Expected impact Source ies conducted in other industries (see Dubey et al., 2019).
This also provides further justification to adopt PLS as a
BDPA Independent ( +) (Gupta and George,
suitable technique in this study. Past studies (Peng and Lai
2016)
2012; Henseler et al. 2014; Moshtari 2016) have rigorously
OS Independent ( +) (Gupta and George,
2016) used PLS-based modelling techniques to examine a complex
SP Dependent ( +) (Yakovleva et al. 2012) structural equation model as suggested in our study. The PLS
EP Dependent ( +) (Yakovleva et al. 2012) model was evaluated in two phases: investigating the valid-
FO Moderator ( +) (Liu et al. 2010) ity and reliability of the estimation model, and analysing
CO Moderator (−) (Liu et al. 2010) the structural model (Peng and Lai 2012; Moshtari 2016).
Size Control Neutral Annual financial reports

5 Empirical results and discussion


Table 3  Demographics of the respondents
Demographics N %
5.1 Model measurement
Gender
Male 173 42.50
The model measurement reliability was confirmed by esti-
Female 223 54.79
mating the scale composite reliability (SCR), Cronbach’s
Others 11 2.70
alpha coefficients, and average variance extracted (AVE).
Age 134 32.92
The initial results (Table 4) show that the Cronbach alpha
Between 21 to 28 103 25.30 coefficient and SCR were greater than the 0.70 criteria. Sim-
Between 29 to 37 97 23.83 ilarly, AVE for each construct was greater than 0.5 except
Between 38 to 45 73 17.93 for BDPA which was less than 0.42. This indicates the reli-
Above 45
ability of the measurement model as the latent constructs
Education Level 263 64.61
Bachelor 137 33.66
represent at least 50% of the variance in the items.
Master 7 1.71
Doctorate 5.2 Common method bias (CMB)
Position 73 17.93
Financial Analyst 53 13.02 Survey-based studies are required to address CMB; how-
Personal financial advisor 136 33.41
Business Analyst 115 28.25
ever, it is impossible to avoid CMB issues unless mul-
Relationship Manager 30 7.37 tiple information and criteria are used for observed units
Branch Manager (Ketokivi and Schroeder 2004). CMB directly results due
Employment duration 88 21.62 to different sources related to consistency and the desire
Between 1 to 3 years 160 39.31 to motives (Podsakoff et al. 2003). In this study, the self-
Between 4 to 7 years 112 27.51
Between 8 to 10 years 47 11.54
reported data can result in CMB which is handled using
Above 10 years Guide Jr. & Ketokivi’s (2015) criteria. First, respondents
were requested to use banks’ minutes of meetings or for-
mal policy documents to answer the questionnaire instead
as it covers higher general model attributes in contrast to of their perceptions and beliefs. Second, the seriousness of
covariance-based Structural Equation Modelling (SEM) CMB was estimated using a statistical test (Harman’s single
which contains risks of being affected by model misspeci- factor). The results in Table 7 represent that CMB is unlikely
fication in a substantial part of the model (Henseler et al. to affect our results as the maximum covariance explained
2014). Therefore, PLS is a highly reliable tool in the con- by the single factor is 35.65%.
text of our exploratory study. The nature of this research is
exploratory since the research under investigation is at the 5.3 Endogeneity test
embryonic phase (Gupta and George 2016). This research
focuses to assess the power of explanatory and prediction The endogeneity of exogenous variables was estimated
variable (BDPA). Hence, the PLS technique allows to accu- before testing the hypotheses of this study. Based on the
rately predict and assess the estimation of exogenous vari- literature review discussed in this study, BDPA is concep-
ables (Peng and Lai 2012). The proposed nexus of BDPA tualised as an exogenous variable to EP and SP, not vice
and social/environmental performance of IBs is unex- versa; therefore, endogeneity is less likely to incur in this
plored; therefore, literature does not contain any theoretical setting. We performed the Durbin–Wu–Hausman test to

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Environment Systems and Decisions (2021) 41:616–632 625

Table 4  Initial SCR and AVE Constructs Measurements Factor loading Variance Error SCR AVE Cron-
loadings of indicator variables bach’s
alpha

BDPA TS1 0.17 0.23 0.87 0.92 0.39 0.86


TS2 0.58 0.61 0.45
TS3 0.47 0.42 0.75
TS4 0.08 0.24 0.84
TS5 0.67 0.46 0.74
TS6 0.60 0.53 0.47
MS1 0.52 0.44 0.58
MS2 0.56 0.67 0.68
MS3 0.47 0.42 0.73
MS4 0.33 0.32 0.73
MS5 0.80 0.61 0.33
MS6 0.78 0.34 0.40
DDDM1 0.45 0.57 0.62
DDDM2 0.34 0.43 0.73
DDDM3 0.73 0.58 0.44
DDDM4 0.75 0.73 0.30
DDDM5 0.83 0.64 0.38
OL1 0.67 0.83 0.41
OL2 0.74 0.68 0.37
OL3 0.80 0.73 0.28
OL4 0.77 0.56 0.32
FO FO1 0.86 0.86 0.25 0.78 0.93 0.83
FO2 0.89 0.90 0.12
FO3 0.88 0.93 0.09
FO4 0.82 0.84 0.17
CO CO1 0.75 0.85 0.23 0.75 0.84 0.88
CO2 0.67 0.77 0.37
CO3 0.78 0.76 0.26
CO4 0.81 0.70 0.07
SP SP1 0.75 0.79 0.25 0.83 0.78 0.80
SP2 0.73 0.76 0.39
SP3 0.78 0.98 0.06
SP4 0.92 0.75 0.05
EP EP1 0.88 0.68 0.10 0.79 0.82 0.91
EP2 0.85 0.63 0.32
EP3 0.92 0.85 0.17
EP4 0.79 0.90 0.03

We dropped the weak items in the model (factor loading < 0.4) and reperformed SEM analysis. The results
indicated (Table 5) a significant improvement in the AVE of the BDPA variable as the factor loadings sat-
isfy acceptable criteria (Hair et al. 2014)

confirm whether endogeneity exists in our exogenous vari- 5.4 Hypothesis testing


ables (Zinde-Walsh 1995). First, we used regression between
BDPA and moderation variables (SP and EP) and control The traditional parametric-based methods to test significance
variables, and then the residual of this regression was used are inappropriate due to the limitations of PLS in assum-
as an additional regression to test the hypotheses. The resid- ing the normal distribution of multivariate (Henseler et al.
uals estimates are insignificant confirming that BDPA is not 2014). The standard errors and the significance parameter
an endogenous variable which is consistent with the initial estimate in PLS can be computed using the bootstrapping
conceptualisation in this research. procedure (Chin 1988; Peng and Lai 2012; Moshtari 2016).

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626 Environment Systems and Decisions (2021) 41:616–632

Table 5  CSR and AVE loadings Constructs Measurements Factor loading Variance Error SCR AVE
of indicator variables
BDPA TS2 0.72 0.64 0.24 0.89 0.61
TS5 0.67 0.69 0.17
TS6 0.75 0.83 0.12
MS1 0.64 0.66 0.32
MS2 0.72 0.79 0.26
MS5 0.74 0.83 0.19
MS6 0.71 0.88 0.02
DDDM3 0.64 0.81 0.08
DDDM4 0.76 0.80 0.04
DDDM5 0.85 0.78 0.40
OL1 0.67 0.83 0.41
OL2 0.74 0.68 0.37
OL3 0.80 0.73 0.28
OL4 0.77 0.56 0.32
FO FO1 0.86 0.86 0.25 0.94 0.82
FO2 0.89 0.90 0.12
FO3 0.88 0.93 0.09
FO4 0.82 0.84 0.17
CO CO1 0.75 0.85 0.23 0.85 0.85
CO2 0.67 0.77 0.37
CO3 0.78 0.76 0.26
CO4 0.81 0.70 0.07
SP SP1 0.75 0.79 0.25 0.83 0.74
SP2 0.73 0.76 0.39
SP3 0.78 0.98 0.06
SP4 0.92 0.75 0.05
EP EP1 0.88 0.68 0.10 0.87 0.80
EP2 0.85 0.63 0.32
EP3 0.92 0.85 0.17
EP4 0.79 0.90 0.03

The results of the inter-construct correlation are represented in Table  5. The leading diagonal entries in
Table 6 represent that AVE square root values are higher than the inter-construct correlations which con-
firm sufficient discriminant validity

Table 6  Results of correlation BDPA FO CO EP SP OS


among the constructs
BDPA 0.74
FO 0.04 0.94
CO −0.06 −0.08 0.91
EP 0.34 0.28 0.40 0.90
SP 0.37 0.31 0.37 0.29 0.89
OS −0.08 −0.04 −0.13 −0.17 −0.05 1.00

We used WarpPLS 5.0 to obtain the PLS analysis presented (2017) studies which conclude that BDPA has a significant
in Fig. 2. potential to positively transform the social performance
We found that ­R2 = 0.729 which confirms a significant of an organisation. Similarly, H2 (BDPA → EP) was also
amount of variance in the environmental/social perfor- accepted as β = 0.784 and p < 0.001. This result confirms
mance of IBs is explained by our model. We confirm that the narrative that BDPA potentially improves environmen-
H1 (BDPA → SP) is supported as β = 0.735 and p < 0.001. tal performance (Song et al. 2017; Dubey et al. 2019).
This finding is consistent with Keeso’s (2014), Song et al.

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Environment Systems and Decisions (2021) 41:616–632 627

Table 7  Harman’s single factor Components Initial eigenvalues Extraction sums of squared loadings
test results
Total Variance % Cumulative % Total Variance % Cumulative %

1 10.574 35.652 35.653 10.574 35.652 35.652


2 2.421 5.345 67.601
3 4.083 6.251 67.689
4 3.367 7.081 69.640
5 2.397 5.634 69.732
6 3.458 6.734 68.583
7 2.486 5.374 68.707
8 2.352 5.184 70.540
9 1.194 3.504 70.604
10 0.890 1.248 80.758
11 0.840 1.149 78.739
12 0.758 2.326 80.847
13 0.848 2.587 80.843
14 0.481 1.832 75.640
15 0.934 2.597 82.648
16 0.947 1.749 78.943
17 0.952 3.840 84.630
18 0.935 4.700 71.735
19 0.836 1.385 73.470
20 0.745 4.749 80.784
21 0.782 3.706 82.718
22 0.758 2.493 60.745
23 0.798 8.884 87.841
24 0.843 4.450 78.825
25 0.731 3.693 77.842
26 0.648 2.882 80.746
27 0.639 2.848 79.831
28 0.683 3.778 75.793
29 0.640 2.793 78.862
30 0.623 2.840 75.744
31 0.658 1.750 79.746
32 0.667 2.738 78.883
33 0.769 4.748 89.640
34 0.693 3.842 89.783
35 0.530 1.873 90.801
36 0.535 2.927 90.921
37 0.526 3.754 89.874

We also tested the null hypotheses and found that H3a estimated path coefficients. PLS path coefficients and their
(FO* BDPA → SP) (β = -0.054; p > 0.001) and H4b (CO* p values are presented in Table 8.
BDPA → EP) (β = 0.052; p > 0.001) were not accepted. The The model’s explanatory power is further examined by
hypothesis H4a (CO* BDPA → SP) (β = 0.046; p > 0.001) analysing the endogenous constructs’ explained variance
was also not supported. The organisational size (OS), the ­(R2). This technique maximises the variance explained in the
size of the Islamic bank, was used as a control variable had endogenous variables, and it is consistent with the objectives
no significant relation to EP and SP. We used 500 boot- of PLS. The values of R2 for SP and EP are 0.674 and 0.784
strapping runs to estimate path coefficients and p values to which are moderately strong (Chin, 1988). The effect size
summarise PLS results. The standardised beta coefficients of individual predictor is estimated through the Cohen (f)
of ordinary least squares (OLS) represent the estimates of formula which represents the increase in R­ 2 in relation to the

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628 Environment Systems and Decisions (2021) 41:616–632

Fig. 2  PLS test results

Table 8  Structural estimates between BDPA and SP/EP which confirms that BDPA is a
Hypotheses Effect β p Result
potential capability that Islamic banks need to develop to
improve their social and environmental performance. This
H1 BDPA→SP 0.735  < 0.001 Accepted result is parallel to the findings of past studies such as DCV
H2 BDPA →EP 0.843  < 0.001 Accepted (Teece et al. 1997). It also complements the earlier research
H3a FO* BDPA→ SP 0.054  > 0.001 Not accepted on BDPA as dynamic capability directly influencing SP and
H3b FO* BDPA →EP 0.052  > 0.001 Not accepted EP (Keeso 2014; Song et al. 2017; Dubey et al. 2019).
H4a CO* BDPA →SP 0.046  > 0. 001 Not accepted The results of organisational culture’s (FO and CO)
H4b CO* BDPA→ EP 0.088  > 0. 001 Not accepted impact on the nexus between SP/EP were unexpected. The
moderators of FO and CO were found to have an insignifi-
cant impact on BDPA and SP/EP nexus which is consistent
Table 9  Summary of ­R2, effect size, and model’s prediction capabil- with Dubey et al.’s (2019) findings, whereas it contradicts
ity Liu et al. (2010) study. Despite an established narrative
Constructs R2 f2 Q2 that organisational culture plays a crucial role in organisa-
tional social and environmental performance, the results of
SP 0.735 0.735 0.748 interaction between FO/CO, BDPA and SP/EP contradicted
EP 0.843 0.875 0.877 these claims. However, our study predicts that the role of
organisational culture and its impact on the linkage between
BDPA and SP/EP need to be further investigated by future
variance proportion unexplained in the endogenous latent researches on IBs. Handful studies describe the effect of OC
variable. We follow Cohen (2013) that technique of ­f2 values during innovation adoption (Khazanchi et al. 2007; Liu et al.
of 0.35, 0.15, and 0.02 which represent large, medium, and 2010) which leads us to suggest that immediate motivation
small effect size and conclude that the BDPA effect on SP to adopt BDPA in IBs could be cost driven instead of social
is 0.735, and the BDPA effect of EP is 0.843 are considered and environmental motives.
large. Moving on to the model’s capability to predict, we The empirical findings have highlighted the significance
use Stone-Geisser’s ­Q2 estimates and found that ­Q2 for SP of BDPA as an organisational capability to foster social and
and EP were 0.748 and 0.877. These values are greater than environmental performance in the Islamic banking industry.
zero representing satisfactory predictive relevance (Peng and The past studies categorised BDPA as a formative construct
Lai 2012; Moshtari 2016). The summary of these results is (Gupta and George, 2016; Akter et al. 2016), whereas the
presented in Table 9. operationalised BDPA in this study offers a reflective latent
The findings represent the significance of BDPA in construct for eliminating complexities to estimate formative
enhancing the social and environmental performance of construct (Henseler et al. 2014). In addition, the findings
Islamic banks in Malaysia. The results show positive nexus reflect that BDPA has a positive linkage with SP/EP (H1

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Environment Systems and Decisions (2021) 41:616–632 629

and H2). Collectively, the findings reinforce that BDPA is a suggest that integrating DCV and OC can become a significant
key organisational capability to influx improvements in SP/ paradigm of research in environmental, social, and governance
EP. These findings are consistent with DCV (Teece et al. (ESG) for Islamic banks. First, it contributes to summarising
1997) which argues that BDPA directly affects SP and EP. the IBs choice to adopt BDPA as the literature lacks studies
Therefore, our findings extend the previous claims of the on the implication of DCV in the context of Islamic finan-
scholars that BDPA has a substantial potential to increase cial industry. Second, this study contributes to encouraging
SP/EP (Keeso, 2014; Song et al. 2017; Dubey et al. 2019). researchers to consider DCV to analyse different issues (social,
This leads us to associate these findings with the motiva- environmental, technological) in the Islamic financial industry.
tion of this study that IBs may use BDPA to respond to At last, from a theoretical perspective, the findings in this study
growing ESG demands on business operations to safeguard contribute to examining the impact of strategic resources on
the interest of its stakeholders, shareholders, customers, as developing BDPA as an organisational capability.
well as align its business operations according to Islamic
principles (Shariah) (Abu Tapanjeh, 2009; Elghuweel et al. 6.2 Practical implications
2017; Elamer et  al. 2020; Lewis, 2001). Further, these
results indicate that BDPA is indispensable to the financial The results in this research provide guidelines to the policy-
industry (Hasan et al. 2020) and, particularly, the Islamic makers concerned BDPA usage to promote social/environ-
banking industry may use it as a key capability to enhance its mental sustainability in Islamic banks. This study suggests
acceptance which will help in expanding the Islamic banking that regardless of organisational culture (flexible or control),
business. Lastly, from a theoretical lens, the results indicate IBs can be equally successful. Therefore, practitioners need to
that IBs operating in rapidly fluctuating environments may consider OC as a moderator while designing strategies related
recognise BDPA as an exceptional organisational capabil- to innovation adoption in Islamic financial institutions. From
ity to integrate, build, and reconfigure internal and external a managerial perspective, this research will assist in overcom-
competencies which will enhance its eroding market stability ing the dilemmas related to when and how to use BDPA to
and lift Islamic banking brand image. (Teece et al. 1997). enhance sustainability in the Islamic finance industry. The
empirical findings of this study highlight that financial insti-
tutions that have invested in acquiring the right talent and
6 Summary and conclusions promote knowledge-sharing culture are likely to enjoy more
success in developing BDPA capabilities which will help in
This study investigates the social and environmental perfor- overcoming the information asymmetry in the financial indus-
mance of Islamic banks by conceptualising BDPA as an organ- try. At last, we suggest that managers adopt data-driven deci-
isational capability under the moderators of organisational cul- sion making which will bolster coordination between different
ture using RBV. The findings reveal that BDPA significantly departments that will ultimately boost IBs sustainability.
predicts social and environmental performance, while organi-
sational cultures (FO and CO) show an insignificant effect on 6.3 Limitations and future research
the nexus between BDPA and SP/EP. The findings conclude
that the effect of flexibility and control orientation cultures There are certain limitations associated with this study. First,
on BDPA and social and environmental performance remain the data collection was limited to one point; however, lon-
an interesting topic that needs further investigation in Islamic gitudinal research may help to understand the relationship
banking industry. This research is a valuable addition to the between exogenous variables (Guide and Ketokivi, 2015).
literature on BDPA and environmental and social performance Future studies may focus on data collection from multi-
especially; in the context of the Islamic banking industry, this ple points as it will assist in examining the effect of OC in
study will help future researchers to use it for developing the implementing BDPA and the reduction of common method
theoretical basis to investigate BDPA impact on social and bias. Second, the sampled population outlines the managers’
environmental sustainability. Lastly, this research provides dif- and executives’ perception instead of social and environmen-
ferent research directions based on the highlighted limitations tal performance. Future studies may use objective datasets
which will assist in answering the questions related to the influ- for predicting the influence of BDPA on SP/EP. Third, the
ence of BDPA on differently practised cultures (i.e. flexibility, theoretical basis of this study was based on DCV to test
control) in the banks. BDPA adoption, whereas critics on DCV suggest that DCV
is cost-driven focusing on the characteristics of resources
6.1 Theoretical contribution and strategic factors which limit its ability to measure
social and environmental performance. Despite incorporat-
BDPA is well established in the financial industry (Hale and ing moderators (OC) to address this limitation, we suggest
Lopez, 2019; Hassan et al., 2020), and the findings of this study that institutional pressure renders a better explanation of

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630 Environment Systems and Decisions (2021) 41:616–632

organisational motives to adopt BDPA. Therefore, future Brundtland G (1987) Report of the World Commission on Environment
studies may consider the institutional theory to examine and Development Our Common Future. Oxford University Press,
United Nation
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SP, and ZZ.; Investigation: QA. and HY; methodology: SP., ZZ., and Carlsson C (2018) Decision analytics—Key to digitalisation. Inf Sci
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writing review and editing: QA and HY. Cevahir U, Rachna K, Halil SK, Gözde E (2013) Role of innovation
in the relationship between organizational culture and firm per-
Funding  This research has received no specific funding. formance: a study of the banking sector in Turkey. Eur J Innov
Manag 16:92–117. https://d​ oi.o​ rg/1​ 0.1​ 108/1​ 46010​ 61311​ 29287​ 8
Cheema S, Afsar B, Javed F (2020) Employees’ corporate social
Declarations  responsibility perceptions and organizational citizenship behav-
iors for the environment: The mediating roles of organizational
Conflict of interest  The authors declare no conflict of interest. identification and environmental orientation fit. Corp Soc
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