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    SWOT Analysis of Facebook Presentation

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    afiq ahyaudin
    Facebook's main strengths are its highly recognizable brand name and large established user base. However, it also faces weaknesses such as criticism over its privacy policies and inability to control the spread of fake news. Opportunities for Facebook include expanding into new markets and making successful acquisitions. Threats include stricter government policies regarding privacy and data breaches, as well as the ongoing risk of hacking.

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    SWOT Analysis of Facebook Presentation

    Uploaded by

    afiq ahyaudin
    25 views11 pages
    Facebook's main strengths are its highly recognizable brand name and large established user base. However, it also faces weaknesses such as criticism over its privacy policies and inability to control the spread of fake news. Opportunities for Facebook include expanding into new markets and making successful acquisitions. Threats include stricter government policies regarding privacy and data breaches, as well as the ongoing risk of hacking.

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    Facebook's main strengths are its highly recognizable brand name and large established user base. However, it also faces weaknesses such as criticism over its privacy policies and inability to control the spread of fake news. Opportunities for Facebook include expanding into new markets and making successful acquisitions. Threats include stricter government policies regarding privacy and data breaches, as well as the ongoing risk of hacking.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    25 views11 pages

    SWOT Analysis of Facebook Presentation

    Uploaded by

    afiq ahyaudin
    Facebook's main strengths are its highly recognizable brand name and large established user base. However, it also faces weaknesses such as criticism over its privacy policies and inability to control the spread of fake news. Opportunities for Facebook include expanding into new markets and making successful acquisitions. Threats include stricter government policies regarding privacy and data breaches, as well as the ongoing risk of hacking.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    of 11

    Click to edit Master title style

    SWOT Analysis of
    Facebook
    By Afiq Bin Ahyaudin MD200101
    Click to edit Master title style

    1. Strength
    ClickBrand
    1.1 to edit
    Name
    Master title style

    • Facebook’s biggest strength comes from its highly recognizable brand


    name. All around the globe, people recognize Facebook as the
    world’stop social media platform.
    • The social network has established its brand name through its quality
    services and products.

    1.2 User Base


    • Facebook has used many promotional and marketing techniques to
    attract more users, its biggest strength has been its user base.
    • Its established user base has attracted more users to the platform
    than any of its promotional campaigns.
    Click to edit Master title style

    2. Facebook Weaknesses
    ClickPrivacy
    2.1 to edit Master title style

    • Facebook received criticism due to its inept privacy policies.


    Facebook is also blamed for selling its users ’data to third parties.
    • It has resulted in damaging the company’s brand name.

    2.2 Fake news


    • The company believes in freedom of speech and giving everyone
    equal rights. However, it has also given room for fake news to spread
    through it.
    • It also hasn’t been able to control or prevent fake news from
    spreading, which has resulted in criticisms and loss of business.
    ClickUser
    1.2 to edit
    BaseMaster title style

    • Facebook has used many promotional and


    marketing techniques to attract more users, its
    biggest strength has been its user base.
    • Its established user base has attracted more
    users to the platform than any of its
    promotional campaigns.
    Click to edit Master title style

    3. Facebook
    Opportunities
    Click to edit Master title style

    3.1 Expansion to Other Markets 3.2 Investments

    • Facebook has the resources and financial • Facebook has made some highly successful
    prowess to allow it to expand into other investments in the past through its acquisition
    markets. of WhatsApp, Instagram, Oculus, etc.
    • If Facebook can exploit the opportunity, it can • All these can add more users to the platform
    easily create new services and products, and its overall network.
    which users will adopt due to its strong brand
    name.
    Click to edit Master title style

    4. Facebook Threats
    Click to edit Master title style

    4.1 Government Policies 4.2 Hacking

    • Governments around the world introduced • Facebook users are always at the risk of
    stricter policies related to user privacy hacking or unauthorized access from third
    targeting social networks. parties.
    • Other regulations related to data breaches, • the company has suffered due to data
    sexual harassment, violent content, terrorism, breaches or hacks.
    etc., can also negatively impact the platform.
    Click to edit Master title style

    Thank You

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