Remzeil Valencia

Prof. Ramshaw
English 101
02 March 2021
Advertisement Paper:
Don’t Burn Out; Meditate! And Peace Out! Isn’t it a tremendous get-away card
for all the stress and strains that you might have been experiencing all throughout your
life career? The chosen advertisement conveys various mixtures of explicit and implicit
messages to further illustrate the product. This advertisement appears to demand less
time due to the availability of a QR code which provides easy and convenient access.
In fact, the ad is purposively for everyone, specifically those who suffer from mental or
emotional challenges.

As observed in the given advertisement, the color was not used at full blast. It
was paired with the same color but different shades of green (light and dark) to avoid
loud colors to the eyes of the viewer. It may also start with the word “meditate” or
“relax” in order to seek the users’ attention to what is being advertised by this product.
The image also depicts a man sitting in an office setting with his elbows above his desk,
and hands covering his face which indicates signs of stress or pressure. By simply
analyzing the picture, it can be seen as an illustration of the problem for which this
advertisement serves as a remedy. It also emphasizes the word “mindful meditation”
as the primary technique. An effective slogan is also visible to the readers or enthusiasts
to give them prior knowledge of the objective of this application. Placed also with the
poster is the QR code which is a good decision for easier and faster access.
Nevertheless, the overall design of the featured advertisement significantly indicates
its goals in terms of promoting meditation, honing the mind, and providing quality
solutions to beat stress.

Before we clarify things, let us first identify the involvement of “stress” in the
nature of this advertisement. Stress is a feeling that each existing human may feel at
varying levels in particular situations. Hence, it correlates greatly with how pressure,
anxiety, and depression emerge. For that, the main point of this advertisement is the
health and welfare of everyone—regardless of age, gender, medical history, and
economic status. Mental health conditions and disorders have been at the peak of a
nation’s concern for years.
 In other words, this advertisement is provided for everyone. Nobody is
exempted from that cause. Everyone has gone through it at some point. To be more
precise, it's one of the body's typical physical, mental, and emotional responses to an
outside stressor. Change is frequently the cause of stress—a major move, a project
phase, an engagement, etc. Therefore, this kind of recreational activity is beneficial to
people who experience mental conditions as the advertisement is directed at relieving
stress. However, this kind of advertisement may seem subjective. The medication it
supplies to the audience is independent since individuals have different ways to cope.
Some may be able to nurture its use, some won’t. Therefore, the process's success
depends on how the individuals will utilize the given aid.

With the aiding capacity of the ever-dynamic evolution of the economy and its
technology, promoting has obtained another measure. The advancement of
technology prevails in the modern world and has greatly changed society’s strategy to
influence people. Thus, these advertisements are suitable, in any kind of medium,
online or face-to-face. The advertisement started with a slogan that effectively
addresses the goal of the ad. Besides, that is the prominent description of being the
top (#1) remedy for beating stress is a smart strategy to convince people regarding
how good their product is. While this ad expresses a serious subject pertaining to
“stress”, the usage of fancy words lightens the mood of the photograph; thus, making
it more appealing to the public.

The advertisement contains a variety of implicit messages that correlates to its

explicit description. For example, the image of a man may bring different
interpretations to the public but with the aid of the words associated with the display,
it then clarifies its real meaning and portrayal. Moreover, the ad may also symbolize a
stressful environment as it is pictured in a workplace where several duties and
responsibilities ought to be performed.

To conclude, the advertisement applied a mixture of both explicit and implicit

messages to hook the viewers, especially, those who need vital relaxation and peace.
Thus, a man who depicts a stressed individual in a working environment signifies the
subject of the ad. The utilization of slogan, “Don’t Burn Out; Meditate! And Peace Out!”
are the main aspect of the ad’s strategies to present its objectives and goals. With that,
the use of fancy words and numbers expressed the nature of the ad and its credibility
to provide the kind of service. Once again, Don’t Burn Out; Meditate! And Peace
Out!