Bachelor of Science in Business Administration in Marketing

BE DRIVEN
BY SUCCESS.
During my time at AUS, I
AUS marketing alumna Amna Masoud has put her made it a priority to get
business degree to work, combining her passions involved in SBA’s student
for the beauty industry and marketing in her role organizations. As President
with global luxury brands Make Up For Ever and of the Dean’s Business Team
CHANEL. I developed leadership
After graduating from AUS, Amna worked for skills such as teamwork,
Make Up For Ever, part of Middle East luxury retail delegation and cross-
giant Chalhoub Group. She was later headhunted collaboration. These soft
for a role with CHANEL Middle East’s beauty and skills helped to build my
Amna Masoud
fragrance division. Today, Amna uses her marketing confidence when entering Commercial Coordinator—
skills to impact CHANEL’s success as a leading brand the corporate world. Middle East & India
in the region. CHANEL, Dubai

Become a #proud_AUSer like Amna.

 Course information
With a BSBA in Marketing from AUS you will learn:
• how and why consumers behave the way they do
• how social-media and eMarketing really work
• the principles of product- and services-driven
marketing
• how to create effective marketing strategies

Where will this take me?

A BSBA in Marketing from AUS will open career
opportunities such as brand management, market
research and consumer behavior, advertising,
careers
marketing communications, product development
and management, and retail or digital marketing.
Our graduates enjoy career success with prominent
organizations including CHANEL, Emirates Airline,
employers Google and Unilever.
Graduates of our program have been accepted into
master’s and PhD programs at University of Toronto,
graduate University of Illinois at Chicago and University of
studies
Manchester, among other prestigious universities.

Why SBA?
• QS World University Subject Rankings has named AUS the best
in the Middle East for business and management studies.
DID YOU
KNOW?
• QS has named AUS the UAE’s top private university.
• QS has named AUS as a top 50 under 50 years university.
• QS has ranked AUS among the top 10 universities in the
Arab world for the past 5 years.

• Times Higher Education has named AUS as having a higher Through the student internship
percentage of international students than any other
ranked university in the world. program, our students have
interned at some of the region’s

1
leading corporations, including
• Bloomberg has granted AUS Experiential Learning Partner KPMG, PwC and Boston
status. AUS is the first university in the region and one of only
35 universities worldwide to receive this prestigious accolade. Consulting Group, among others.

• 86 percent of SBA faculty hold professorial ranks, having

earned their PhDs from AACSB-accredited, predominantly North
American universities.
• SBA’s student to faculty ratio is 15:1.

• SBA maintains strong connections with the business world

through professional seminars, real-world projects and
research, and a global network of successful AUS alumni.

Find out more. Connect with us. APPLY NOW

marketing@aus.edu
www.aus.edu/sba
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