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    Week 3 Assignment

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    Monalisa
    This document summarizes the key parts of a Week 3 assignment. Part 1A provides details on the CNN App for iPhone such as its name and 2-star rating. Part 1B outlines important goals for the app, including increasing downloads, income through advertising, and branding by having more viewers select CNN. Part 1C notes creating accounts on App Annie and Search Man. Part 1D involves keyword research, identifying 10 headline keywords and 2 long-tail keywords related to world news for the app.

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    Week 3 Assignment

    Uploaded by

    Monalisa
    12 views2 pages
    This document summarizes the key parts of a Week 3 assignment. Part 1A provides details on the CNN App for iPhone such as its name and 2-star rating. Part 1B outlines important goals for the app, including increasing downloads, income through advertising, and branding by having more viewers select CNN. Part 1C notes creating accounts on App Annie and Search Man. Part 1D involves keyword research, identifying 10 headline keywords and 2 long-tail keywords related to world news for the app.

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    This document summarizes the key parts of a Week 3 assignment. Part 1A provides details on the CNN App for iPhone such as its name and 2-star rating. Part 1B outlines important goals for the app, including increasing downloads, income through advertising, and branding by having more viewers select CNN. Part 1C notes creating accounts on App Annie and Search Man. Part 1D involves keyword research, identifying 10 headline keywords and 2 long-tail keywords related to world news for the app.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    12 views2 pages

    Week 3 Assignment

    Uploaded by

    Monalisa
    This document summarizes the key parts of a Week 3 assignment. Part 1A provides details on the CNN App for iPhone such as its name and 2-star rating. Part 1B outlines important goals for the app, including increasing downloads, income through advertising, and branding by having more viewers select CNN. Part 1C notes creating accounts on App Annie and Search Man. Part 1D involves keyword research, identifying 10 headline keywords and 2 long-tail keywords related to world news for the app.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    of 2

    Week 3 Assignment

    SECTION ONE (4 Parts)

    Part 1 A

     App name: CNN App for iPhone (Note: Rated 2 stars out
    of 5 stars)
     Category: News

    Part 1 B
     Important goals:
     Downloads
     Income: The "Paid Partner Content" reveals that CNN
    has advertiser revenue via this app
     Branding: have more viewers select CNN over other
    news channels: this app is one part of their overall
    marketing strategy to secure more viewers of CNN
    online and on TV

    Part 1C
     App Annie: Account created
     Search Man: Account created

    Part 1D:

     Keyword research
     Identify 7-10 keywords which you think provide the best
    opportunity for the example site to rank for:
    1. World news
    2. World events
    3. Global news
    4. Current events
    5. Latest news
    6. News now
    7. What's happening now
    8. World news updates
    9. Subjects - e.g., Politics, Business, etc.
    10. CNN

     Identify long-tail keyword opportunities


     world news live streaming
     world news live video

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