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Brief Description
Brief Description
experience something new with the Pop Corn flavors. For the Popcorn we will have 3 flavors (cheese,
sour cream, barbeque). For the juice drink we will have 2 types of juice, the Lemonade punch and the
Four Seasons. It will be sold for both Students and teachers around the school campus and it will be sold
with their choice of drinks. It will be selling an exceptional healthy flavors of Popcorn and healthy Juice
drinks at an affordable price. It will allow the customers to have their "craving satisfied" "gusto ko pa
magbakal liwat" and "namit" in their first single try. It will also maintain a friendly and creative work
environment which respects ideas and hard work of its competitors,
Members:
Male:
Female
A. Target Market
There is a growing trend among students for fast food options like Frank's
Burger and Jollibee, which pair perfectly with fresh and natural refreshing beverages.
Our team of entrepreneurs has developed a cutting-edge business concept that will
revolutionize the food industry. Our mission is to create mouth-watering burger patties
and graham balls that are not only delicious but also packed with wholesome
ingredients. To complement our delectable food offerings, we will also be serving up a
range of all-natural, refreshing juices. Our team of entrepreneurs strategically chose the
Cyber Building, located at the front of the school canteen at Leonora S. Salapantan
National High School. This prime location boasts a cool and attractive atmosphere that
draws in students from all grade levels. Our establishment aims to alleviate the issue of
overcrowding in the school canteen during break time. Our target demographic consists
of approximately 600 students on campus.
B. Marketing Scheme
In basic marketing terms, price is the amount of money charged for a product or
service and what the consumer is willing to give up to receive it. Even if the business is
newly bloomed in the campus, the entrepreneur decided to use the method of Markup
pricing in which the selling price is determined by calculating the selling price and its
markup’s percentage. Consequently, the price of the products will be lined: ₱
C. Place
Our dynamic team is all set to launch "Burger Ka Sakin!" at Leonora S. Salapantan
National High School. Our team envisioned a groundbreaking project that would
introduce an innovative and enticing food option to the student body. Our inspiration for
"Burger Ka Sakin!" stems from our passion for supporting local enterprises such as
Frank's Burger. We are confident that this idea will be a game-changer among our target
audience, providing a unique and innovative food option that is both familiar and
exciting.
D. Promotional Techniques
Our marketing strategy will involve utilizing various channels such as flyers, online
advertising through platforms like Facebook, posters, and real-time broadcasting to reach our
target audience.
Flyers: Distributing flyers is an effective way to reach a local audience. These printed
materials can be strategically placed in high-traffic areas or handed out to potential
customers. Flyers typically include enticing visuals, key information about the business,
and any special offers or discounts.
Posters: Posters are eye-catching visual displays that can be placed in strategic
locations to grab attention. They can be displayed in public areas, community centers, or
even on bulletin boards. Posters often feature bold imagery, captivating headlines, and
essential details about the business and its offerings.
Online Advertising (e.g., Facebook Posts): Utilizing online platforms like Facebook
allows businesses to target specific demographics and reach a wider audience. Creating
engaging and visually appealing posts on Facebook, accompanied by persuasive copy
and attractive visuals, can generate interest, drive traffic to the business's page, and
potentially lead to conversions.
E. Process
The food kiosk, "Burger Ka Sakin!", will be operational during the designated recess
period, which falls between 8:30 a.m. and 10:00 a.m.
In order to maintain an orderly environment, we request that our valued customers form
a queue. This will help to prevent overcrowding and ensure a smooth purchasing
process. Our team will have a dedicated crowd controller who will guide the customers
accordingly. Additionally, we will strictly adhere to a 'First Come, First Serve' policy.
"Burger Ka Sakin!" is a fresh and innovative food venture conceived with the needs and
preferences of a school community in mind. Our business aims to provide high-quality,
sustainable, and health-focused food options to students, teachers, and staff within the
school premises.
Our diverse product offering includes frozen meat burger patties for those who enjoy
traditional burger flavors and a distinctive vegetarian alternative—burger patties made
from nutritious banana blossoms—for those seeking plant-based, environmentally
friendly options. We also propose a range of refreshing cucumber and strawberry juices,
providing a natural and healthier alternative to carbonated and artificially sweetened
beverages.
Finally, to cater to those with a sweet tooth, we offer delightful graham balls, a treat
that's sure to bring joy without compromising on health.