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▪ COMMUNICATION: AN ESSENTIAL ASPECT OF DIPLOMACY

Communication is to diplomacy as blood is to the human body. Whenever communication


ceases, the body of international politics, the process of diplomacy, is dead, and the result is
violent conflict or atrophy.
Observers and practitioners alike testify to the vital role of communication in diplomacy. In
fact, diplomacy is often defined in terms of communication - as “a regulated process of
communication” (Constantinou, 1996) or “the communication system of the international
society” (James, 1980), to mention but two examples. Symbolic representations of diplomacy as
well tend to highlight its communicative aspects. For instance, the illustrations in Byzantine
manuscripts of a scroll handed from a bowing envoy to a seated figure are “a clear shorthand for
an embassy” (Mullet, 1992).
The association of diplomacy with communication goes far back in history. It is sometimes
argued that the first diplomats were angels, messengers between deities and human beings (see,
e.g., Nicolson, 1963). Even if this notion may be dismissed as “mytho-diplomacy” (Der Derian,
1987), we should remember, “in two classical languages, Hebrew and Greek, the words for
messenger (‘mal’ach’ in Hebrew and ‘angelos’ in Greek) convey the idea of sacredness as well as
of secular mission” (Eban, 1983 and Der Derian, 1987). In Ancient Greece Hermes, the divine
messenger, was the deity of language and diplomacy, and the most prominent diplomatic
emissaries, heralds (kerykes), were regarded as the offspring of Hermes. The sanctity of
diplomatic messengers in the ancient world implied inviolability and thus foreshadowed more
recent notions of diplomatic immunity (Frey & Frey, 1999 and Eban, 1983).
We proceed from the notion that diplomacy “expresses a human condition that precedes
and transcends the experience of living in the sovereign, territorial states of the past few
hundred years” (Sharp, 1999). Diplomacy, in short, exists whenever “there are boundaries for
identity and those boundaries of identity are crossed” (Constantinou, 1996).
▪ BUSINESS COMMUNICATION
 Communication may be defined as interchange of thought or information between two or more
persons to bring about mutual understanding and desired action. It is the exchange of facts,
ideas and viewpoints which bring about commonness of interest, purpose and efforts.
 Business is an occupation profession, a trade, a commercial, enterprise, a commercial pursuit
or employment. It is an interest regularly pursued for pecuniary gain or to secure a livelihood. It
shall provide goods or services that satisfy the consumers, clients, customers, passengers,
depositors, patrons, or buyers.
 Business communication refers to the exchange of information between people within and
between organizations for the purpose of achieving specific objectives. Effective business
communication skills are critical to the success of any organization despite its size, geographical
location, and its mission, as it facilitates decision making, builds relationships, and drives
results. Furthermore, it is interlinked with internal culture and external image of any
organization, so it is the determining factor to communication inside the organization.

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