(ISKENDI)

Leader: Saladero, Eliza

Nario, Paula

Silverio, Jakeh

Teodore, Jericho

Toledo, Joseph

Tolentino, Joseph

Velasquez, Casper

(Gas 12 B)

Ms. Melanie N. Pedida, LPT

 CHAPTER 1

BUSINESS CONCEPT

A. Introduction

ISKENDI was the chosen name of our product ice candy, we love to promote our brand in

Tagalog name/title because we prefer it to be recognized in our own choice of words. ISKENDI has two

delicious and appetizing flavors that come in the popular dessert and snack, The Mango graham flavor

and Oreo flavor. We based this product on how the climate is approaching us people most likely

students who are studying face to face classes and not just facing the learning difficulties but including

the heat of the weather. We are open to this issue so we have come up with a product that could help

not just them but we at least ease the feeling of heat inside them and to feel refreshed.

B. Name of the Business/ Nature of Business

 C. Vision/Mission/Philosophy Statement

Vision:

Mission:

Philosophy:
 CAPTER 2

MANAGEMENT INFORMATION

A. Form of Business Organization

A.1 Logo and Explanation

BUSINESS LOGO: TTAG LINE AND EXPLANATION OF BOTH)

 B. Pre-Operating Expenses

(NAME OF BUSINESS) PRE-OPERATING EXPENSES

LEGAL EXPENSES

Total

C. Capitalization

GENERAL INDUSTRIALIST FORM OF

CONTRIBUTION
PARTNERS CAPITAL CONTRIBUTION
 D. Company Structure/ Organization

General General General General General General

Partner 1 Partner 2 Partner 3 Partner 4 Partner 5 Partner 6

Manager

Chef Cashier

Kitchen Service
Helper Crew
 CHAPTER 3

MARKET INFORMATION

A. Industry Background
B. Market Information

Objectives of the Study:

The objectives of the market study are as follows:

1-5.

a. Potential Customers

b. Probable Competitors

c. Indirect Competitors
 C. Marketing Program

Flyers
Posters

Facebook Page
 CHAPTER 4

TECHNICAL INFORMATION

A. Product Cost

PANCAKE HOTDOG BREAKFAST ROLL

Materials 60% 18

Labor 16.67% 5

Markup 23.33% 7

Price 100% 30.00

Ingredients:

Procedure:
 PANCAKE CHICKEN HOTDOG BREAKFAST ROLL

Materials 60% 21

Labor 14.29% 5

Markup 25.71% 9

Price 100% 35.00

Ingredients:

Procedure:

B. Service Flow/ Production Process Flow

Service Process

Almusal Avenue dedicates to the essence of quality in serving its customers. The

following shows the service process of the business.

 Step 1. Grasp for the menu.

Step 2. Select your meal. Fall in line to the

counter and pay your expenses.

Step 3. Get your order number and find your

desired seat.
Step 4. Relax while you wait for your order.
Watch TV inside the store or ask the crew how to
connect to the free internet.

Step 5. Enjoy your meal upon serving.

Production Process Flow

Production process is explained below:

C. Plant Location/ Layout

Location Map
Floor Plan

Inner view
Front view
D. Sources and Cost of Raw Materials

Store Equipment

DESCRIPTION SOURCE UNIT COST QUANTITY TOTAL

Total

Office Supplies

DESCRIPTION SOURCE UNIT COST QUANTITY TOTAL

Total

Kitchen Supplies

DESCRIPTION SOURCE UNIT COST QUANTITY TOTAL

Total

Kitchen Equipment
DESCRIPTION SOURCE UNIT COST QUANTITY TOTAL

Total

Furniture and Fixtures

DESCRIPTION SOURCE UNIT COST QUANTITY TOTAL

Total
 Leasehold Improvement

DESCRIPTION SOURCE UNIT COST QUANTITY TOTAL

Total

Advertising Expense

DESCRIPTION SOURCE UNIT COST QUANTITY TOTAL

Total

Telecommunications

DESCRIPTION SOURCE UNIT COST QUANTITY TOTAL

Total

E. Utilities

Leasing

Monthly/ Annual Utilities Expense

Amount Per Amount Per

Description Source Consumption
Month Year

Total
F. Licenses and Permits

DESCRIPTION SOURCE UNIT COST QUANTITY TOTAL

Total
GALLERY PICTURES