Questionnaire 2

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Questionnaires

Please take few minutes to complete this brand survey to let us know what think about Bykea.
Your responses will be strictly confidential.

Your opinion is extremely important to us. Thank you for your precious time.

(Personal Information)
(All your information will be kept confidential and anonymous)
Name: __________________________________
Gender:
Male
Female
Age:
18-25
25-30
31-35
36-40
Occupation:
Student
Employee
Un-employed
Housewife
Other
Income:
10,000-15000
15000-20000
20000-30,000
30,000-40,000
50,000 & above

Respondent’s Choice
1- Which transportation brand comes to your mind first?
_______________________________________________
2- Which transportation brand you have awareness about?
Bykea
Careem
Uber
Airlift
Swvl

3- Which brand you use the most?


Bykea
Careem
Uber
Airlift
Swvl

4- Why you prefer these transportation brands?


The brand that offers discounts and promos the most
My favourite brand
I often change the brands
I do not prefer transportation brands at all.

5- How often do you take Public transportation?


More than once a week.
4-6 times a week.
1-3 times a week.
Monthly
Never use.

6- Which factor is the most important factor when you use public transportation?
Price
Safety
Availability
Simple routes
Respondents Choice
7- Have you tried Bykea services?
Yes
No
8- Have you tried any of their services?
Yes
No
9- You have not tried because?
You don’t have awareness about the brand
You don’t prefer bike rides
It is costly
Other
10- Where did you hear about Bykea services?
Television/Radio
Newspapers/Magazines
Social Media
Friends/family

11- Bykea is for?


The person who wants to avoid traffic and want to take a bike ride instead of a
car/bus
The person who is looking for affordable options
The person wants to take simple routes
12- Rate the level of services on these aspects?
Poor Excellent
Highly unsatisfied satisfied neutral satisfied highly satisfied
Availability
Good value for money
Safety
Simple Routes
Cleanliness
Staff’s friendliness
Staff Helpfulness
Knowledge
Driver’s Professionalism
13- How much time do you spend per week on internet surfing?
5-10 hours
10-15 hours
15-30 hours
More than 30
14- How much time do you spend per week on watching television?
5-10 hours
10-15 hours
15-30 hours
More than 30
15- Which electronic/Print media do you use the most?
Television
Radio
Social Media
Newspapers

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