BAMBERS COMPANY

A Feasibility Study
Presented to

The Faculty of Integrated High School

Senior High School
Lagro High School
District V, Quezon City, Metro Manila

In Partial Fulfillment
Of the Requirements for the subject
Inquiries, Investigation, and Immersion

For the High School Diploma of

Accountancy, Business and Management Strand
2nd Semester - Academic Year 2021-2022

by
Leader:
Almario, Dan Alvin B.
Members:
Banlaoi, Charm G.
Bulias, Janna N.
Catamco, Shanea Ishi D.
Culong, Giana Kyle G.
Herrera, Janna Aliana A.
Landrito, Ailene Joyce
G. Prietos, Beatriz
Ranille, Catherine
Sarmiento, Joven P.

Juanita M. Estrada, LPT, MBA

Adviser

June 2022
 APPROVAL/ACCEPTANCE SHEET

In partial fulfillment of the requirements for the subject of Feasibility Study for the High
School Diploma of ACCOUNTANCY, BUSINESS AND MANAGEMENT STRAND
SENIOR HIGH SCHOOL, this feasibility study entitled Bam-T Bag has been prepared
and submitted by Leader (Dan Alvin B. Almario ), All Members (Charm G. Banlaoi,
Janna N. Bulias, Shanea Ishi D. Catamco, Giana Kyle G. Culong, Janna Aliana A.
Herrera, Ailene Joyce G. Landrito, Beatriz Prietos, Catherine Ranille, Joven P.
Sarmiento) and is hereby recommended by Oral Defense.

Juanita M. Estrada, LPT,

MBA Adviser

Accepted and approved in partial fulfillment for the requirements of the High School
Diploma of Accountancy, Business and Management Strand Senior High School.

Nora V. Villalobos, LPT Diego M. Amid, Ph.D.

ABM Strand Head Principal IV
Assistant Principal

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 PANEL’S APPROVAL SHEET

BAMBERS COMPANY

by

Leader:
Almario, Dan Alvin B.

Members:
Banlaoi, Charm G.
Bulias, Janna N.
Catamco, Shanea Ishi D.
Culong, Giana Kyle G.
Herrera, Janna Aliana A.
Landrito, Ailene Joyce G.
Prietos, Beatriz
Ranille, Catherine
Sarmiento, Joven P.

After having been presented is hereby approved

By the following members of the panel

Approved by the committee on Oral Examination with a grade of .

Mary Grace A. Perfecto, LPT Meinrad C. Bautista, PhD-EM

Member Member

Adrian Rey O. De Guzman, LPT, MBA

Chairman

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 ACKNOWLEDGEMENT

First and foremost, the student-researchers are truly grateful to GOD ALMIGHTY
for, without his graces and blessings, this feasibility study would not have been possible.

Immeasurable appreciation and heartfelt gratitude to the following people for their
assistance and support in making their study possible.

Mrs. Jenny M. Estrada, subject teacher of Inquiries, Investigation, and

Immersion (III) for giving the student-researchers extra encouragement and motivation to
work hard and successfully complete all the requirements needed for this study.

They would also like to acknowledge their indebtedness and a deep sense of
gratitude to Mr. Adrian De Guzman, Dr. Meinrad Bautista, Mrs. Charmlyn Whiteside,
and Ms. Mary Grace Perfecto for their support, advice, guidance, valuable suggestions,
and provisions that benefited the student-researchers in the completion and success of
this feasibility study.

Lastly, the student-researchers want to extend their appreciation to Mrs. Lyn

Almario, for her unending support from the start to the conclusion of this study. Mrs.
Vangie Culong, for accommodating the student-researchers when they needed a place
to practice. And Mr. Mar Sarmiento, for allowing the student-researchers to use his
automobile when transportation to Marikina was needed.

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 TABLE OF CONTENTS

Title Page ⅰ
Approval Sheet ⅱ
Panel's Approval Sheet ⅲ
Acknowledgement iv
Table of Contents ⅴ
List of Tables ⅵ
List of Figures ⅶ
Chapter 1 Executive Summary
1.1 Highlight
1.1.1 Name of the Proposed Business 1
1.1.2 Logo 1
1.1.3 Vision-Mission Statement 3
1.1.4 Product Description 3
1.1.5 Management / Legal Feasibility 4
1.1.6 Marketing Feasibility 4
1.1.7 Technical/ Operations Feasibility 5
1.1.8 Financial Feasibility 6
1.1.9 Socio-Economic Feasibility 6
1.2 Conclusions to Feasibility Study 7

Chapter 2 Project Background

2.1 Project Proponent(s) 9
2.2 Name of the Firm/Proposed Name of the Firm/Project 10
2.3 Type of Business Organization 10
2.4 Location of the business/Office 11
2.5 Site Analysis 12
2.5.1 Visibility from the Main Arteries 13
2.5.2 Visual Appeal of the Area and Surroundings 13
2.5.3 Area Growth Pattern 14
2.5.4 Accessibility to the Following 15
2.5.4.1 Target Market 15
 2.5.4.2 Raw Materials and Suppliers 15
2.5.4.3 Utilities and Service Providers 16

Chapter 3 Management / Legal Feasibility

3.1 Management / Legal Feasibility Objectives 17
3.2 Personnel & Administrative Workforce 21
3.3 Organizational Structure 22
3.3.1 Vision / Mission 22
3.3.2 Organizational Chart 23
3.4 Job Specifications & Job Descriptions 24
3.5 Conditions of Employment 27
3.6 Proposed Personnel Salaries/Wages and Benefits 31
3.7 Proposed Personnel Development 33
3.8 Administrative/Personnel Facilities 35
3.9 Pre-Operating Period 37
3.9.1 Legal and Taxation Requirements 32 37

Chapter 4 Marketing Feasibility Study

4.1 Marketing Feasibility Objectives 40
4.2 Market Description 40
4.2.1 Product Description 40
4.2.2 Product Benefits 41
4.2.3 Product Testing 42
4.3 Market Demand Analysis 43
4.3.1 Analysis 43
4.3.2 Illustration 44
4.4 Market SupplyAnalysis 45
4.4.1 Trends of the Industry 45
4.5 Summary of Demand-Supply 47
4.6 Market Environment 48
4.6.1 Target Market 48
4.6.1.1 Target Market Profile 48
4.6.1.2 Product Benefits to its Customers 50
 4.6.2 For Business-to-Business Markets 51
4.6.2.1 Product Purchase 52
4.6.2.2 Market Size 53
4.6.3 For Business-to-Customer Markets 54
4.6.3.1 Target Market Demographic Profile 54
4.6.3.2 Psychographic Segmentation 55
4.7 Market Survey Result 56
4.8 Competitive Analysis 73
4.8.1 Direct and Indirect Competitors 73
4.8.2 Market Share 78
4.8.3 Key Barrier to Entry 80
4.8.4 Uniqueness of the product compared 65 to its competitors 80
4.9 Marketing Program 65 Marketing Mix (4 P's) 81
4.9.1 Product 81
4.9.1.1 Primary Features 81
4.9.1.2 Added value compared to competitors 82
4.9.2 Place 82
4.9.2.1 Distribution Channels 83
4.9.2.2 Strategic placing in the market 84
4.9.3 Promotion 85
4.9.3.1 Advertising and Promotion 85
4.9.3.1.1 Advertising 85
4.9.3.1.2 Sales Promotion 86
4.9.3.1.3 Personal Selling 87
4.9.3.1.4 Public relations 88
4.9.3.2 Methods and Message 88
4.9.3.2.1 Types of Media Used 88
4.9.3.2.2 Message conveyed 89
4.9.3.3 Spending and Timetables 91
4.9.3.3.1 Advertising and Promotions 91
4.9.4 Pricing 92
4.9.4.1 Pricing Strategy 92
4.9.4.2 Gross Profit Margin 93
4.10 Projected Sales/Income 94

Chapter 5 Technical / Operations Feasibility Study

5.1 Technical / Operations Feasibility Objectives 96
5.2 Introduction / Overview of the Product 97
5.2.1 Outsourced Production 81 98
5.2.1.1 Sources of Supplies 98
5.2.1.2 Terms and Contract 100
5.2.1.3 Business Process Protection 102
5.3 Production/Technical Process 103
5.4 Costing 110
5.5 Handling Design/Packaging 111
5.6 Project Layout 112
5.6.1 Location (w/ vicinity map) 112
5.6.2 Floor Plan / Intended Space 113
5.7 Production Schedule 115
5.8 Equipment and Tools 116
5.9 Standard Operating Procedures 122
5.10 Wastes and Waste Disposal Methods 124
5.11 Intellectual Property 126
5.11.1 Trademark Process 126
5.12 Start-up Schedule 128
5.12.1 Gantt Chart Schedule on Product Development Cycle 128
5.12.2 Phases of Production Completion 128
5.12.3 Relationship of Events 130

Chapter 6 Financial Feasibility Study

6.1 Financial Feasibility Objectives 132
6.2 Financial Assumptions 132
6.3 Selling Price 134
6.4 Inventory Schedule 135
6.5 Sales Schedule 136
6.6 Property, Plant, Equipment 136
6.7 Expenses Schedule 137
6.8 Income State Month 138
6.9 Income State Year 141
6.10 Changes in Equity 142
6.11 Balance Sheet 143
6.12 Cash Flows 144
6.13 Fixed and Variable Expense 144
6.14 Break Even Analysis 145
6.15 Payback Period & ROI 145

Chapter 7 Socio- Economic Feasibility Study

7.1 Socio-Economic Feasibility Objective 146
7.2 Regulations / Environmental Issues 149
7.2.1.1 Project’s Employees 149
7.2.1.2 Government 153
7.2.1.3 Proponents 153
7.2.1.4 Community 154
7.2.1.5 Customers 154
7.2.1.6 Other Beneficiaries 155
7.2.1.6.1 on population 155
7.2.1.6.2 on ecology 156
7.2.1.6.3 on infrastructures 157
7.2.1.6.4 on landscapes (optional) 158
7.3 Critical Risk Factors 158
7.3.1 SWOT Analysis 158
7.3.2 PEST Analysis 162

BIBLIOGRAPHY 166
LIST OF TABLES 171
LIST OF FIGURES 173

APPENDICES 176
SSS Contribution Table 176
SSS Payment Form 177
PhilHealth Contribution Table 179
PAG-IBIG Form 180
BIR Tax Table 182
Promo Coupons 183
Facebook Page Layout 184
Instagram Page Layout 184
Shopee Account Layout 185
Lazada Account Layout 185
Bambers Co. Site Layout 186
Survey Questionnaire 187
Terms and Contract 195
Curriculum Vitae
 LIST OF TABLES

Table 1: Project Proponents

Table 2: Employee Salaries
Table 2.1: Operations Manager Salary
Table 2.2: Marketing Manager Salary
Table 2.3: Bagmaker Salary
Table 2.4: Administrative Specialist Salary
Table 2.5: Financial Specialist Salary
Table 3: Seminars And Trainings
Table 4: Legal and Taxation
Requirements Table 5: Summary of
Demand and Supply
Table 6: Frequency and Descriptive Data about the Respondent's Preferences
Table 6.1: The Assessment of The Respondent's Interest on the Product
Table 6.2: The Assessment of The Respondent's Preferences on Multi-purpose Product
as they are Worth the money
Table 6.3: The Assessment of Respondents if they find Big Bags as Useful Products to
have
Table 6.4: The Assessment of Respondents in their Comfortability In Using Ergonomic
Products
Table 6.5: The Assessment of Respondents if Bam-t Bag Matches their Preference for a
Product
Table 7: Frequency and Descriptive Data about the Respondent's Level of Agreement
about Bam-t Bag's Innovativeness
Table 7.1: The Assessment of Respondents if Bam-t Bag is New to Them
Table 7.2: Usefulness of Bam-t Bag's Dual Purpose
Table 7.3: The Assessment of Respondents if they Find Bam-t Bag as a Better
Alternative to Individual Laptop Bag and Table
Table 7.4: Innovativeness of Bam-t Bag
Table 7.5: The Respondent's Preference to buy Bam-t Bag Because of it Convenience
and Functionality
Table 8: Schedule for Preparing and Advertising

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Table 9: Projected Sales/ Income 1st Year
Table 10: Costing
Table 10.1 Direct Material Cost
Table 10.2 Indirect Material cost
Table 10.3 Direct Labor Cost
Table 10.4 Indirect Labor Cost
Table 11: equipment for making Bam-T
Bag Table 12: Product Development Cycle
Table 13: Direct And Indirect Material, Labor Cost per Unit, and Manufacturing overhead
Table 14: Bamber's Co. Selling Price
Table 15: Bamber's Co. Yearly Finished Goods ( In Unit )
Table 16: Bamber's Co. Yearly Finished Goods ( At Cost )
Table 17: Bamber's Co. Sales Schedule
Table 18: Bamber's Co. Property, Plant, and Equipment Schedule
Table 19: Salaries Expense
Table 20: SSS, HDMF, PhilHealth Expense
Table 21: Utilities and Communication
Table 22: Taxes and Licenses
Table 23: Depreciation Expense
Table 24: Bamber's Co. Statement of Comprehensive Income ( Year 2023
) Table 25: Bamber's Co. Statement of Comprehensive Income Year (
2024 ) Table 26: Bamber's Co. Statement of Comprehensive Income Year (
2025 ) Table 27: Bamber's Co. Statement of Comprehensive Income Year
( 2026 ) Table 28: Bamber's Co. Statement of Comprehensive Income
Year ( 2027 ) Table 29: Bamber's Co. Income State Year
Table 30: Bamber's Co. Statements of Changes in Partner's Equity
Table 31: Bamber's Co. Statement of Financial Position
Table 32: Bamber's Co. Statement of Cash Flow
Table 33: Bamber's Co. Fixed and Variable Expense
Table 34: Bamber's Co. Break Even Analysis
Table 35: Bamber's Co. Payback Period, ROI and Net Present Value
Table 36: Taxation
Table 37: SWOT
Analysis Table 38: PEST
Analysis

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 LIST OF FIGURES

Figure 1. Logo of Bambers Co.

Figure 1.1 Logo of Bam-T Bag
Figure 2. Location of Bambers Company
Figure 3. Bambers Co. Organizational Chart
Figure 4. Recruitment and hiring process
Figure 5. DOLE’s Daily Minimum Wage Rate
Figure 6. Facilities of Bambers Co.
Figure 6.1 Comfort room
Figure 6.2 Product Display Area
Figure 7. Graph of Demand for Laptop Bags
Figure 8. Graph of demand for laptop
Figure 9. Graph of Actual Supply of Bam-T Bag
Figure 10. Graph of Projected Supply of Bam-T Bag
Figure 11. Graph of target market
Figure 12. Market size
Figure 13. Gender of the Respondents
Figure 14. Age of the respondents
Figure 15. Occupational status of the respondents
Figure 16. Source of income of the respondents
Figure 17. Monthly Income/Allowance of the respondents
Figure 18. How often the respondents buy laptop bag
Figure 19. How often the respondents buy table
Figure 20. Do the respondents buy laptop bag and table at a specific time of year
Figure 21. when does the respondents usually buy laptop bags and laptop tables
Figure 22. when does the respondents usually really not buy laptop bags and laptop
tables
Figure 23. how much the respondents pay for a laptop bag
Figure 24. how much the respondents pay for a laptop table
Figure 25. does the price of this product change a different time of the year
Figure 26. when is the price highest for these products
Figure 27. when is the price lowest for these product
Figure 28. where respondents usually buy laptop bags and tables

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Figure 29. Direct Competitors of Bam-T Bag Co.
Figure 29.1 Thanko Laptop Table Bag
Figure 30. Indirect Competitors of Bam-T Bag Co.
Figure. JanSport Laptop Bag
Figure 30.1. Samsonite Classic Business 2.0 15.6 Shuttle
Figure 30.2. Targus Laptop Bag
Figure 30.3. Kenshington LS240 Laptop Carrying Case
Figure 30.4. GREENMOON Folding Table Computer Table Bed Desk
Figure 30.5. Rain Design mStand.
Figure 30.6. BAVIN Adjustable Laptop Stand
Figure 30.7. Avantree Neetto Height Portable & Adjustable Laptop Table
Figure 31. Market Share
Figure 32. Physical Store of Bambers Company
Figure 33. Product Distribution
Figure 34. Overview of Bam-T Bag
Figure 34.1 Bam-T Bag
Figure 35. Packaging of Bam-T Bag
Figure 36. Location w/ Vicinity Map
Figure 37. Bambers Co.'s Floor Plan
Figure 38. Year Production Schedule
Figure 38.1. 1st Year of production Schedule
Figure 38.2. 2nd Year of Production Schedule
Figure 38.3 3rd Year of Production Schedule
Figure 39. Materials for Bam-T Bag
Figure 39.1. Pencil
Figure 39.2. Cutter
Figure 39.3. Tape
Measure Figure 39.4.
Tailor Scissors Figure 39.5
Leather Awl
Figure 39.6. Steel Square Ruler
Figure 39.7. Bamboo
Figure 39.8. Synthetic Leather
Figure 39.9. Screw
Figure 39.10. Hex Bolt

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Figure 39.11. Nylon Zipper
Figure 40. Waste Disposal Method

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CHAPTER 1 EXECUTIVE SUMMARY

1.1 Highlight

1.1.1 Name of the Proposed Business

The name proposed by the proponents for the company is Bambers Co.
They initially evaluated the type of product/s that they will introduce to the market
in the future, all of which have an element of bamboo, which can be seen and
heard in the company's name. In the formation of a business name, it is also
necessary to consider a memorable one that establishes a brand recall for the
target market in order to improve brand awareness and bring in a bigger number
of possible consumers of the company's product, Bam-T Bag. Most significantly,
the term "bomb" can be recognized in the firm's name; in today's world, the
definition of the word bomb has changed; it no longer merely implies explosive
and destructive, but also amazing or of high quality. Bambers Co. strongly
resonates with the term, as the company strives to provide not only innovative
products in the industry, but also products of the best quality and top
functionality.

1.1.2 Logo

Figure 1: Logo of Bambers Co.

 Figure 1.1: Logo of Bam-T Bag

Since the company wants to promote sustainability and use bamboo as a

primary material in all of their products, they decided to introduce a trademark
that is not only aesthetically pleasing or will match current trends, but also a
graphic that has great meaning and represents the company, the Gold-Colored
Diamond Bamboo. Bambers Co. sought to convey the good aspects of bamboo,
such as its abundance and fast replenishment, which linked to its readiness to
adapt promptly to unexpected business situations. Furthermore, its hue and
diamond form emphasizes the elegance that the company strives to convey in all
of its product offerings. The Bam-T Bag, on the other hand, features a butterfly
logo. A butterfly may signify the company's journey after they began their firm
and introduced their products, in addition to representing the two Bs in the term
Bamboo and the brand name, Bambers. It is a fact that no company can start
and become successful overnight; hence, just as a butterfly's first stage may be
unpleasant, there will always be a time when the firm can completely spread its
magnificent wings and thrive in business.

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1.1.3 Vision-Mission Statement

Mission
“To empower people with innovations that don’t sacrifice and
damage nature but rather eliminate unproductivity and discomfort”

Vision
“To be a world-class and successful company known for its
commitment to innovation, sustainability, and development of
products that make life more productive and easier than it was
before.”

1.1.4 Product Description

Bam-T Bag is an abbreviation for Bamboo Table Bag. It has two primary
functions: a bag that can contain items up to the size of a laptop and a mini table
desk built-in. The main body will be made of leather, while the built-in table will be
made of bamboo. The integrated table measures 40 cm long, 35 cm broad, and
19 cm in height. In the meanwhile, the bag is 42 cm long, 36 cm tall, and 15 cm
broad. The bag will also serve as the table's desk, complete with a little cushion
to keep the devices put within and on top secure and undamaged. It also has
many compartments on the interior, the largest of which is for the laptop and the
smaller ones for gadget accessories such as a charger, mouse, and earbuds. It
weighs 2 kilograms. It is black in color and stays gender-neutral, thus it is not
limited to a specific gender. Furthermore, its supporters seek to make its look or
design visually pleasant so that it may complement whatever themes the user
desires. Entrepreneurs created this new product after examining what students
and professionals require nowadays. Many of them, without a doubt, are
concerned about ergonomics when working digitally. As a result, Bam-T Bag
strives to give them ease and advantage while carrying out their tasks online.

1.1.5 Management/Legal Feasibility

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 A competent management strives to enhance organizational productivity
by regulating the team's performance and workers to ensure that the company's
core objectives and goals are met. Hence, in this chapter, the vision and mission
statement of the company is written which will serve as one of the employees'
guides on the core values and overall objectives of the company. In line with this,
the employment positions that the Bambers Co. requires are also included in this
part which includes the bagmaker for the direct labor and managerial positions
like operations manager, marketing specialist, financial specialist, and
administrative specialist for the indirect labor. A comprehensive job hiring
process is also included in this part along with the company’s working policies
that would serve as a reminder for the employees about the organization’s
expectations on how they should behave and perform their duties. The salary
offered in different employment positions can be found here as well which is
based and justifiable on the requirements set by the company for each position.
Overall, this chapter contains all the methods and strategies that Bambers Co.
will employ in its management including the personnel development, facilities,
and others that would boost the employees’ performance and improve the total
management of the company.

1.1.6 Marketing Feasibility

In this aspect, all of the marketing and advertising strategies are written,
from the tools and platforms to be used in introducing the product to the market
and up to the chosen advantageous location of the business. But firstly, to
ensure that the company will attract its target market, it has created an innovative
product that would fulfill the needs of its prospective customers which is the need
for an ergonomic and eco-friendly laptop product that would boost productivity
and prevent health-related issues when working for a longer period of time. This
product is the Bam-T bag which has two primary functions: a bag that can
contain items up to the size of a laptop and a mini table desk built-in.
Furthermore, the target market was taken into consideration in choosing the
business location, this has allowed the company to effectively evaluate the
location’s capability in contributing to the business success. Specifically, the

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location is located at 53 Atherton St. North Fairview Park Subdivision which is a
highly commercialized area. It has an advantage because there are no
neighboring rivals, although it is close to well-known convenience stores, salons,
and fast-food restaurants that people visit. For the tools and advertising tools, the
company will use famous social media platforms such as Facebook and
Instagram and it will also use E-commerce platforms giants such as Shopee and
Lazada to maximize business channel opportunities. On the other hand, for the
physical type of promotion, the company will employ tarpaulins in their store to
boost brand recognition as well as offer promo coupons for every purchase on
the first month of operation that entails up to a 5% discount. To sum it up, this
chapter entails the overall strategies that will be used by the company to
introduce the product, boost brand awareness, and most importantly, maximize
and enhance profits.

1.1.7 Technical/Operations Feasibility

Technical feasibility assesses the proposed product's technical

complexity, Bam-T Bag, and typically entails analyzing if the product can be
manufactured using cutting-edge techniques and tools. Hence, the proponent's
technical objectives include maintaining the highest quality of the product and
investing in a more advanced technology for a boost in productivity. Furthermore,
establishing how the product will be developed is a crucial and difficult
component of technical feasibility. Consequently, Bam-T Bag created through a
systematic process can be a significant determinant of its quality, making it
critical to the product's and company's success. That is why the entire
manufacturing process is documented and detailed in this chapter. The materials'
suppliers are also crucial. Hence, the proponents have chosen an established
supplier from Marikina for the bag, Quezon City for the bamboo table, and
Parañaque for the packaging. In addition, while the desirable attributes of a
Bam-T Bag will be determined by the bagmakers' skill and creativity, the bag
must be reliable and durable enough to serve its purpose efficiently despite
technical complexities. Thus, technical feasibility considers the big picture, such
as adequate financing, excellent equipment and tools, a desirable business
location, enough time, and sufficient and productive human resources.

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1.1.8 Financial Feasibility

It's critical to have the appropriate assessment of a potential business'

financial capabilities, especially if you want to make an informed judgment
regarding its feasibility. It is important for a company to be able to survive, pay its
employees, and, of course, generate a profit. Moreover, the total start-up funds
required, the financial performance of similar enterprises, and the overall
financial attractiveness of the proposed company are the most essential factors
to examine at this point. Hence, an evaluation and projection of Bamber's
Company expenses, sales, revenues, assets, liabilities, and cash flow will be
discussed. Major financial assumptions – such as the income will be distributed
equally to the 10 partners of the company, utilities and office supplies expenses
will increase by 5% annually – are also considered. A systematic method for
estimating the selling price for Bam-T Bag is also carried out, which involves
calculating all the variable costs and a 30% mark-up through the cost-plus
method. This aspect has also shown the projected numbers of production each
year that will help Bambers Co. have a positive income on its operating years.
This will help Bambers Co. to avoid probable difficulties during development and
save money while doing so, as well as maybe uncover new market prospects.

1.1.9 Socio-Economic Feasibility

Part of being a business is becoming socially responsible and ensuring

the company will make an effort in making a positive impact on society. Hence,
this chapter will help determine the impact of the business in every aspect of
society such as its internal and external stakeholders (employees, government,
customers, proponents, and community). These stakeholders will be directly and
indirectly affected by the company but one thing must be considered: they must
be treated fairly and affected positively. Bambers must ensure they are held
accountable and have clear plans if any misconduct or actions done by the
company has negatively affected them. Moreover, they must ensure that the
business will be operating without compromising the resources of the future
generation, thus, environmental factors of the business' operation are also

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 discussed. This has also become relevant as we are facing various
environmental issues today, most remarkably climate change. Lastly, an
assessment of the external environment and its competitiveness in the market
will also be discussed here through the use of SWOT and PEST analysis. In
SWOT Analysis, the proponents have found innovation, flexible design,
eco-friendly and price as their strengths while competitive location and trends in
modern and futuristic designs are part of their opportunities. Their weakness and
threats, on the other hand, includes low sales in the first year, brand reputation
and capital, technological development, and customer preferences. Meanwhile,
the proponents have identified political, economic, social, and technological
factors that could directly or indirectly affect the company in a positive or negative
manner. Factors such as how the current political parties' position regulate the
economy, lifestyle of consumers/customers, and technological advancements
would have an impact on the business, thus they must be ready for that.

1.2 Conclusion to Feasibility Study

The conducted feasibility has been a great experience and tool for the proponents to
have an in-depth knowledge of the prospective business. It geared them to become wise
and rational in every decision-making and planning for the business. The introduced
proposed product has innovations and promotes sustainability that is created to solve
the current problems of this ever-changing world, particularly amidst the COVID-19
pandemic. The marketing analysis and strategies have also resulted in a positive
outcome claiming that there is a growing demand for the product and the target market
has a higher chance of purchasing it. The proponents have also been prepared and
challenged to learn about certain regulations and standards that must be implemented in
the business to ensure ethical and fair operations. Moreover, the proponents have also
considered their impact on society and how they should make an effort to contribute to
our society. The technical complexities have also been explored and questions such as
who and how the product will be manufactured, what is the equipment needed, and
where is the perfect location for the business have been thoroughly answered. Although
there may be chances that the business will experience a shortage of finance in the first
year, the business has been proven to be financially viable in its succeeding years.

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Because of this, the proponents assert that there is a positive change and that the
prospective business will be viable and profitable.

Additionally, this study will be given importance, especially during the first five years
of business operations. The proponents will continue to reflect and grow through
continuous learning and analysis of the market as well as progress improvements in the
operations of the business. They will try their best to not only maximize their profit but
also to serve their employees, investors, customers/consumers, and the community in a
sustainable manner

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CHAPTER 2 PROJECT BACKGROUND

2.1 Project Proponents

The idea of a proposal would not be complete without proponents as they are the
primary individuals who have created a concept themselves and are pushing it to turn
into reality. According to TaskManagementGuide.com (n.d), individuals, groups, or
organizations that submit or propose a project for assessment and approval, and then
present the proposal to the project team or mobilize the team for the project, are termed,
proponents.
Table 1: Project Proponents

Name Nationality Address %Ownership Position

Dan Alvin B. Filipino Blk 18 Lot 5 Calamansian 10% Operations

Almario St. Capitol Parkland Subd. Manager
Caloocan Ciy

Charm G. Filipino 0841 peter Ave. Ext Jordan 10% Partner

Banlaoi Park Homes Doña Carmen

Janna N. Filipino 10% Partner

Bulias 141 Sitio Ruby Brgy. East
Fairview

Shanea Ishi Filipino Block 2 Phase 3 Lupang 10% Marketing

D. Catamco Pangako, Payatas B Specialist

Giana Kyle Filipino Blk 214 Lot 33 Dinar St. 10% Partner
G. Culong Phase 8 United North
Fairview Subd. Quezon City

Janna Aliana Filipino Block 34 Lot 5 Lily St., 10% Financial

A. Herrera Maligaya Park Subd., Brgy. Specialist
Pasong Putik Proper

Ailene Joyce Filipino 10% Administrativ

G. Landrito Block 5 Lot 6 Phase 3 Sitio e Specialist
Looban Brgy. Kaligayahan
Novaliches

Beatriz Filipino 1-A Basilio St. Regalado 10% Partner

Prietos Ave. Brgy. Greater Fairview

Catherine Filipino 023# Dupax st. Matandang 10% Partner

Ranille Balara
 Joven P. Filipino 10% Partner
Sarmiento Blk 88 Lot 44 Bighani St.
Barangay Greater Lagro,

2.2 Name of the Firm

The name proposed by the proponents for the company is Bambers Co. They
initially evaluated the type of product/s that they will introduce to the market in the future,
all of which have an element of bamboo, which can be seen and heard in the company's
name. In the formation of a business name, it is also necessary to consider a memorable
one that establishes a brand recall for the target market in order to improve brand
awareness and bring in a bigger number of possible consumers of the company's
product, Bam-T Bag. Most significantly, the term "bomb" can be recognized in the firm's
name; in today's world, the definition of the word bomb has changed; it no longer merely
implies explosive and destructive, but also amazing or of high quality. Bambers Co.
strongly resonates with the term, as the company strives to provide not only innovative
products in the industry but also products of the best quality and top functionality.

2.3 Type of Business Organization

Coming up with the decision of what type of business to create is one of the most
difficult decisions that an individual should make upon planning the entire business
endeavor because it entails numerous effects that can either help and encourage
success or, at worst, can hinder and implode the business operations. It is true that
different business organizations have distinct benefits from which the company may
profit, but they also have disadvantages from which the firm might suffer. As a result, the
proponents considered this factor, and after a comprehensive decision-making process,
they decided to form the firm's organization as a partnership.

They selected this form because it will provide them with more benefits than
drawbacks; particularly, they sought a General Partnership in which all of the members
share all of the assets and obligations. One major benefit that may be derived from this
is the GP's capacity to enable more minds to work, resulting in greater concepts that can
contribute to the company's tactics and mechanisms. This would also enable the firm to

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increase productivity, which would ultimately lead to increased profitability. However, it
cannot be denied that this type of organization has its own disadvantages as well, but
they primarily revolve around the breakdown of relationships between business partners,
which can be managed if the company ensures that proper and effective communication
is also one of its cardinal principles, hence it can be avoided.

2.4 Location of the Business / Office

Figure 2: Location of Bambers Company

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 Bambers company is located in the highly urbanized and populous city, Quezon City.
Their store can be seen at 53 Atherton St. North Fairview Park Subdivision. The
proponents chose this location because it is in a commercialized area, which increases
the likelihood of the start-up business generating income and being exposed to its target
market. This location has a large number of people as well as near to where tricycles
unload their passengers, allowing them to be close to the business, which can be a
persuading factor in buying the product. It has the advantage since it has no nearby
competitors in the area but is near to well-known convenience stores, salons, and
fast-food restaurants where people frequent. The proponents will lease the chosen area
to ensure the stability of the business' location. It is also an excellent option for ensuring
that the expense will be not costly. However, finance will be required because the
location needs improvements to match the identity of the company and contribute to
marketing. Painting, flooring, wall decorations, office furniture, and other aspects of the
interior and exterior appearance are all included in renovations.

2.5 Site Analysis

A business's location impacts how visible and exposed they are to their target market.
It aids in encouraging your target market to purchase from your company once a
physical location is located near them. It may also have an impact on the company's
long-term performance and significantly contribute to its success. Many factors must be
considered when selecting a business location, including accessibility to not only target
customers, but also workers and suppliers, cost, and level of competition. Hence,
guaranteeing that you have a strategic process for deciding where to locate your
business is critical. In this section, the "researchers" will undertake a site analysis,
examining and identifying the visibility of the location from the main arteries, the visual
appeal of the area and its surroundings, and the area's growth pattern. This would make
it easy for them to ensure that their company's physical store is fit to operate and gain
profit.

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2.5.1 Visibility from the Main Arteries

The actual location of the business is close to a busy area and numerous
stores. The company's store is located in a busy area and numerous stores such
as salons, markets, karinderya, and others that the customers always encounter.
Aside from that, it ensures the safety of both the customer and the business as it
is inside of a subdivision and is protected by security guards. It is accessible to
public and private vehicles that will pass Commonwealth Ave. and Don Mariano
Marcos Ave as it is nearby. Moreover, 7-eleven, Alfamart, Samgyupsal, and
Korean grocery stores and salons can also be found in the area. This will help
the business to be seen by the public and become familiar to the customers of
these stores. In addition, all the stated arteries clearly provide no threat to the
product or business since they are not considered competitors and are not
enterprises with the same line of industry.

2.5.2 Visual Appeal of the Area and Surroundings

The proposed location would be near the electronic shops notably phone and
laptop stores in malls or other local electronic shops around Quezon City. In
addition, since it is close to electronic shops, notably laptop stores, the location
may draw a large number of possible buyers or customers for the Bam T-bag
product. This proposed area would also provide an edge over its competitors
since the target market would be able to easily locate the store within their reach
while shopping for their laptop gadgets. Considering the store's aesthetic appeal,
proponents plan to enhance it by renovating the store's visual look to make it

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more lively, unique, and appealing to the customers as well as to the other shops
nearby.

2.5.3 Area Growth Pattern

Bam T Bag store is located at 53 Atherton St., North Fairview Park

Subd, Quezon City, 1121 Metro Manila. The area is picked by the proponents
because Quezon Metropolis is the largest city in Metro Manila, with a population
of 2.9 million people, as well as the Philippines' largest city. According to the
2020 Census, the population of Barangay North Fairview is 44,408. This
represented 1.50% of the total population of Quezon City. In addition, the age
group with the biggest population in North Fairview, according to the 2020
Census, is 15 to 19, with 4,319 people. The age category with the lowest
population is 80 and older, with 232 people. Combining age groups together,
those aged 14 and below, consisting of the young dependent population which
includes infants/babies, children, and young adolescents/teenagers, make up an
aggregate of 28.51% (11,735). Those aged 15 up to 64, roughly, the
economically active population and actual or potential members of the workforce,
constitute a total of 67.77% (27,891). Finally, the old dependent population
consisting of the senior citizens, those aged 65 and over, total 3.71% (1,528) in
all. Furthermore, The population of North Fairview grew from 16,327 in 2000 to
44,408 in 2020, an increase of 28,081 people over the course of 20 years. The
latest census figures in 2020 denote a positive growth rate of 1.61%, or an
increase of 3,254 people, from the previous population of 41,154 in 2015.

This population growth pattern indicates that there will be an increase in

population within Barangay North Fairview Quezon City in the next following
years. The company will gain from the increased population since more people
will be able to see and purchase the product.

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2.5.4 Accessibility to the following:

2.5.4.1 Target Market

The office and professional workers, educators, working students,

and parents are the BAM-T Bag's target market, as they're the ones who
do have the financial capability to purchase products that they'll need to
study or work virtually utilizing laptops, tablets, and other technological
innovations, and so this product will further significantly benefit one
another, thus they are target market. Conversely, BAM-T Bag is located
at
53 Atherton St., North Fairview Park Subd, Quezon City, 1121 Metro
Manila, as there are neighboring malls, kiosks, chain stores, and studios
in which the company can market the product, given that the target
market encompasses office/professional workers, educators, working
students, and notably parents. Additionally, as a natural byproduct of the
congestion on metropolitan roadways, it can also generate a significant
portion of the market. By simply harnessing the product, the primary
target market can potentially promote their cohorts to discover or
otherwise purchase the product.

2.5.4.2 Raw Materials and Suppliers

Proper sourcing of adequate raw materials and other inputs is one

of the major preliminary steps that must be undertaken by the project
proponents in order to ensure a smooth and uninterrupted flow of the
production process. As the proponents used local raw materials in their
product, they must carefully consider the sources as well as if they will
have a big impact relating to transportation, handling, and other
production costs.

The researchers also take the specifications of the raw materials

into consideration. In the circumstances that the suppliers of the raw
materials are unavailable, alternative or substitute suppliers for the

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manufacture of the product are also considered. As the pandemic

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continues, the majority of the raw material suppliers for the manufacturing
process will most likely have to rely on local online shopping and
neighborhood retailers. In addition, as they identified all of the necessary
materials, they also looked into alternative stores for potential substitutes
for raw materials. For the bag materials, a supplier and manufacturer
from Marikina City have been located and chosen, the Roweliza Store.
Meanwhile, for the built-in mini laptop table, Piamonte Shop, a business
established in Quezon City will be the primary source of supplies.

2.5.4.3 Utilities and Service Providers

Utilities and service providers are businesses that provide

services like electricity, water, and internet access. The proponents
affirmed that utilities and service providers were close to the area.
Furthermore, these utilities and service providers are all adequate for the
location, product itself, as well as business. These utilities and service
providers will also help the business to improve productivity as well as
boost growth. Just like other businesses and households, Meralco will be
the primary electricity provider of the company and Maynilad for the water
supply,

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CHAPTER 3 MANAGEMENT/LEGAL FEASIBILITY

3.1 Management / Legal Feasibility Study

A competent management strives to enhance organizational productivity

by regulating the team's performance and workers to ensure that the company's core
objectives and goals are met. Nonetheless, Management by Objectives (MBO) is a
quality management approach that attempts to strike the right balance across worker
objectives and organizational goals. According to Peter Drucker’s Principle (1954):
Management by Objectives is to determine joint objectives and provide feedback on the
results. Setting challenging but attainable objectives promotes the motivation and
empowerment of employees. By increasing commitment, managers are given the
opportunity to focus on new ideas and innovations that contribute to the development
and objectives of organizations. Conversely, MBO is an application that will help
Bambers Co. to set as well as fulfill its goals by effectively planning, organizing, and
controlling its resources. Therefore, the MBO approach is used to ascertain that the
workers are made aware of their tasks and responsibilities, but also the expectations,
hence they too can comprehend how their actions affect the Bambers Company's core
values and planned organized operation. While performing a wide range of
responsibilities, the profit-making objective of the company must also be maintained.
Bambers Co.'s management objectives are as follows:

1. Make Proper Use of The Available Resources / Efficiently Utilize The Available
Resources

The main goal of starting a business is to earn money. As well as the

profit must be substantial enough to pay the workers, and associates, or even
obtain additional machinery and manpower as demanded. However, a company
can only generate the most profit if it makes the most efficient use of all the
resources. Humans, machinery, and money could all be the resources. It's critical
to keep track of how Bambers Co. resources are being used in order to get the
utmost out of them. As a result, it will be easier to determine how much energy
the workers or machines are consuming on any particular operation. Therefore, it
will benefit the company in making the most of its resources. If a firm is planning
 for its workforce and resources, the most significant factor to consider is
utilization monitoring and planning. It's particularly meaningful if the resources
are working on several projects at the same time or who have conflicting
workloads. It will give the business information about resource availability
therefore it enables them to select the ideal task-to-resource fit. The concept of
utilization can also be applied to the administration of nonhuman resources.
Bambers Co. can monitor the unavailability or performance of particular heavy
machinery, for instance, by efficiently utilizing the resources. If the Bambers
Company will be running a certain machine consistently, the company can make
arrangements regarding maintenance and repairs beforehand.

2. Sealing The Business Growth and Development / Ensure Business Development

and Growth

A further essential commitment of management is to guarantee growth

and development in all areas of the business. Management must guarantee that
the plans are properly formulated and executed. Furthermore, it is in charge of
establishing the business and leading it to profitability. It also gives an effective
operational resource a sense of stability. Thereupon, ensuring work engagement
and empowerment plays a significant role in employee involvement (Nicholas &
Erakovich, 2013). Herefore, maintaining a sense of security eventually drives
workers to work more effectively and efficiently in their specialty areas. Aside
from the capability of increasing profits, management is also a competent tool in
terms of establishing a good and firm foundation which can be considered an
essential and a key for a startup like Bambers Co. It is fundamental to the growth
and development of a startup company, such as the Bambers Company, to have
a solid foundation. Moreso, corporate development methods for startups are
centered on laying the groundwork by creating the best feasible products and
services, defining which the Bambers Co. places in the market, locating investors
and finance sources, and by putting together a competent workforce.

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3. Maintaining Workplace Discipline and Morale

Workers would always do excellent work in an idealistic world where

management would no longer have to enforce discipline. However, in the
real-world context, the situation is the exact opposite, which has been a problem
for management. This phenomenon has required multiple solutions in which the
term “punishment” tops them all. The type of punishment used and how it is
applied has an impact on the morale of both the disciplined worker and the rest
of the remaining workforce. Discipline in the workplace is special training in
which people are subjected to specific rules that are intended to adjust their
behavior. Morale, on the other hand, is characterized as people's entire attitude,
approach, and satisfaction while working. Moreover, embedding discipline and
morals in a business allows it to flourish, and workers' productivity towards their
duties will inevitably arise. Additionally, it is also an effective routine that will
enable the company to improve workplace performance and produce better
results in order to succeed and fulfill its goals.

Workers should acknowledge that discipline is administered equally in

order for the Bambers Co. to work effectively. The company will not condone
indiscretions by favored workers whilst punishing less-favored workers more
sternly. Henceforth, consistent discipline will sustain workers’ morale and prevent
the business from allegations of discrimination and biases. Following the
established rules and accepting standardized punishments will serve in
maintaining even-handed management and holding everyone in the company to
a certain standard.

4. Boosting Decision Making Abilities

Administrators are responsible for effective management

decision-making as a leadership skill to evaluate a situation and find how well the
company should continue. As someone with a certain level of authority, making
decisions is inescapable. On the spur of the moment, a competent leader is
capable of making decisive judgments. The fact there's no single, universally
accepted method for making a decision adds to the difficulty. While assessing the

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 general scenario, one must have an understanding of the problem and balance
the possibilities. The process of picking the best among all potential choices,
according to management principles, is known as decision making. Management
typically has a lengthy list of plausible options when it comes to determining the
best course of action. They chose what they thought was best for the business
and its workers after weighing each of these options. Bambers Co. must boost its
decision-making abilities. Because when it comes to making decisions, the
person in charge must have a set of talents, the most significant of which is
intellect. In addition, experience, from the other perspective, clarifies the
circumstance and facilitates decision-making. Hence, decision-making abilities
come in handy when confronted with any issues and problems. When faced with
adversity, one's decisions determine one's fate. The Bambers Co. will be affected
by all this. When it comes to the Bambers Co., when obstacles arise as a result
of globalization, the company's survival will be dependent on its management's
initiative and decision-making abilities. The Bambers Company must have a
smooth operation, so that the decisions would be made at the proper moment
without delay, to make it feasible.

5. Protecting Intellectual Property

Inventions, literary and artistic works, designs, trademarks, identities, and

images used throughout commerce all fall under the category of intellectual
property (IP). However, intellectual property can encompass a broad variety of
components, from trademarks and corporate identities to goods, services, and
processes that distinguish the company. A company can be harmed when these
components are exploited without permission. Nearly every single company has
clearly profited from the internet, which allows products, services, and
promotional strategies to reach a large audience for a low cost - and it has
simultaneously increased the likelihood of intellectual property theft.

Further to that, intellectual property rights, as well as registrations, enable

Bambers Company to secure their core business including research and
development activities all the while strengthening their negotiating position for
cross-licensing and counterclaims. Wherein it enables the business to impede

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 competitive goods, prevents new competitors, and paves the way for greater
market share through technological developments, it is profitable. The Bambers
Company will have non-disclosure agreements in place to protect all of the
contracts it utilizes to protect its intellectual property, including work agreements,
exclusivity clauses, and management contracts.

6. Securing Workers’ Information

Workers' privacy and security are the standards that govern how far a
company can examine a worker's belongings or person, monitor their behavior,
speech, or communications, and learn about their private lives, particularly but
not solely in the workplace (UpCounsel, 2020). Every worker has basic rights in
the workplace, such as the right to be free of discrimination, to be paid fairly, and
to have their personal information protected. Workers' privacy rights, as a
necessity, have included worker's job activities and confidential info, although
business policy will frequently dictate such rights, as technology enables
companies to monitor many areas of worker performance. In addition, the
Bambers Co. will create formalized confidentiality rules and regulations, or terms
and conditions of employment, that describe both the types of information that
can be shared confidential and the practices that workers must follow to secure
their private information.

3.2 Personnel & Administrative Workforce

Personnel and administrative workforce involve the administrative tasks that

address the hiring and compensation of a company's employees. It aims to recruit and
retain a quality workforce and regulate employees in a business company. Furthermore,
good personnel management is responsible for creating and maintaining a harmonious
working environment. It is important because it helps the company in making the right
decisions in hiring competent people, developing their potential, and giving them the
right motivation to ensure productivity and a fair return on the organization's investment
(Heathfield, 2020).

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 Bambers Co. will be managed by all of the proponents taking the positions of the
Operations Manager, Marketing Specialist, Administrative Specialist, and Finance
Specialist. In line with this, the managerial functions of a personnel manager involve
Planning, organization, staffing, directing, coordinating, reporting, and budgeting or
POSDCORB (Gullick, N.D) of those who actually perform the operative functions of the
Personnel Department.

These roles require job descriptions or qualifications in order to determine

whether employees are qualified for the position, while employers must understand the
skills, procedures, and requirements of employees in order to select the best candidate
for the position. All of the proponents will play a significant role in motivating people to be
more focused and work harder in their respective jobs. They will require company
training in order to gain a better understanding of their unique positions. It will also assist
the business in becoming more successful and maintaining its value. Lastly, this
procedure will assist the company in being more efficient and producing greater results.

3.3 Organizational Structure

An organizational structure establishes the direction of activities such as task

distribution, coordination, and supervision in order to accomplish organizational goals.
The organizational structure has an effect on how the organization operates and serves
as the framework for standard operating procedures and routines. It aligns and connects
the many components of an organization in order for it to work optimally. Organizational
structures are heavily utilized by businesses of all kinds and sizes. They establish a
hierarchical structure within an organization. Having a structure in place can aid
efficiency and provide clarity for all stakeholders at all levels. This also means that each
department can be more productive since they will likely be more conscientious of their
energy and time allocation.

3.3.1 Vision/Mission

Mission
“To empower people with innovations that don’t sacrifice and
damage nature but rather eliminate unproductivity and discomfort”

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 Vision

“To be a world-class and successful company known for its

commitment to innovation, sustainability, and development of
products that make life more productive and easier than it was
before.”

3.3.2 Organizational Chart

Every business in every field has its own structure that shows the flow of
positions and their relationships. This organizational chart of Bamber’s company
creates a clear visual representation of the organization’s hierarchy and ranks,
jobs, and departments. This kind of chart is being used as a managerial tool to
improve Bambers Company’s performance, as a visual personnel directory, or for
planning purposes. Preparing the chart ensures that no essential positions are
overlooked and that no departments have excess personnel. The Bambers
organization chart is also a lifeline for them, allowing them to learn names and
titles while also gaining a better understanding of their place in the overall
corporate structure. The remaining employees are overseen by their respective
supervisors.

Figure 3: Bambers Co. Organizational Chart

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3.4 Job Specifications and Job Descriptions

Bagmaker

A bagmaker works with customers to create, change, modify, and repair bags as

well as skilled artisans who create, assemble, install, and remodel wood and other

material constructions, into things like kitchen cabinets and building frameworks.

However, the proponents put a priority on bagmakers skilled in the creation of bamboo

tables. In the course of their work, they read patterns, utilize measurement equipment,

and work with various materials and embellishments. Experienced bagmakers know how

to sew many sorts of bags, from easy to at least moderate designs, by hand and by

machine. They must be good at working in a variety of environments in order to create a

stable and functioning bag for the proponents' product.

Qualifications:

● High school diploma

● Proven at least 3-year experience working as a bagmaker.

● Sound knowledge of fabrics as well as bag design and construction.

● Sound knowledge about various woods, particularly bamboo.

● Has a great ability in using a sewing machine and equipment for woodworking.

● Excellent problem-solving, communication, and time management skills.

● Good hand-eye coordination and detail-oriented.

● Knowledge of basic mathematics, specifically in measurements.

Administrative Specialist

An administrative specialist is in charge of overseeing office operations as well as

administrative workers. It is their responsibility to develop and maintain a pleasant

working environment while maintaining organizational performance, communication, and

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safety. They are one of the most important factors in ensuring that the office runs

smoothly and that company procedures and day-to-day operations are improved.

Qualifications:

● Bachelor’s degree in business administration, management, or a related field.

● A minimum of 2 years of experience in a related field, such as management or

financial reporting, is preferred.

● Exceptional leadership and time, task, and resource management skills.

● Strong problem solving, critical thinking, and verbal and written communication

skills.

● Familiarity with budget planning and enforcement, human resources, and

customer service procedures.

● Excellent computer abilities, with a strong understanding of Microsoft Word,

Excel, Outlook, and PowerPoint.

Financial Specialist

A financial specialist is in charge of an organization's financial health. They prepare

financial reports, direct investments, and develop plans and strategies for a company's

or organization's long-term financial success. From a financial standpoint, they must

examine market trends and various business prospects.

Qualifications:

● Bachelor's degree in Accounting.

● A 2-year experience in investment banking, business administration, or

management consulting.

● Strong Microsoft Excel skills.

● Comfortable interacting with all levels of management in multiple areas.

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 ● Strong knowledge of financial reporting, reviewing data, and making relevant

management decisions.

● Strong financial system and business administration understanding.

Operations Manager

An operations manager is an important member of a management team who is in

charge of high-level HR responsibilities such as attracting talent, recruiting when

necessary, and promoting a business structure that fosters morale and performance.

They're also in charge of providing visionary leadership for the company's operations,

which includes making key policy and strategic decisions, as well as developing and

implementing operational policies and procedures.

Qualifications:

● Bachelor’s degree in business, operations management, or related field.

● Management, operations, and leadership experience.

● General financial and budgeting knowledge, including profit and loss, balance

sheet, and cash-flow management.

● Ability to build consensus and relationships among managers, partners, and

employees.

● Excellent communication skills.

● Solid understanding of financial management

● Knowledge of organizational effectiveness and operations management

Marketing Specialist

An innovative marketing manager can create marketing and pricing strategies,

produce new business leads, and manage marketing department workers to ensure that

the company, brand, and product are promoted effectively. They are critical for a start-up

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business to develop and maintain a strong and consistent brand across a variety of

online and offline marketing platforms.

Qualifications:

● Bachelor's degree in marketing, finance, business administration, or similar field.

● A master's degree in a relevant field will be advantageous.

● At least two years of experience as a marketing manager.

● Extensive knowledge of marketing strategies, channels, and branding.

● Great leadership, communication, and collaboration abilities.

● Exceptional analytical and problem-solving skills.

● Strong time management and organizational abilities.

3.5 Conditions of Employment

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 Figure 4: Recruitment and Hiring Process

The table above shows how the process of job recruitment will flow, from

information dissemination up to the last step which is instruction on the official start of

work. This job hiring will be done by the company on their own as they are just a start-up

in the industry as well as this is a good step especially since these people will be part of

the pioneers of the business so getting to know them personally and directly is beneficial

for the company. This step-taking would also empower the company to acquire the best

and most qualified people for each employment position.

Workplace Policies

According to (Industrial Relations, N.D.), a workplace policy is a statement that

specifies how an organization will handle human resource management concerns. It

expresses the ideals of an organization as well as the organization's expectations of

employee behavior and performance. This is essential for a company, especially for

those who are just starting to strive in the industry like Bambers Co. as this will help

every member of the company to be guided on what is right and also remind them about

the core of the firm. Having these policies will contribute to making sure that the work

and performance of each employee in the business are guided with high morale as well

as being done in the most efficient and effective way possible.

1) Working Hours

● The employees in the company are required to work 8 hours a day with a

1-hour break, ensuring that the company follows the Labor Code of the

Philippines.

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 ● All employees must be in their respective workplaces on or before the

start of their work.

● Each job position has a designated and specific work schedule.

2) Attendance and Time-off

● The work schedule assigned must be religiously followed.

● To ensure attendance and proper work hours, employees must record

their time in and out of the business.

● Employees with absenteeism and tardiness recorded will be subjected to

disciplinary punishment which depends on the frequency of the said

activities.

● Time-off earlier than scheduled will only be allowed when there is a

reasonable excuse.

● Leaving without permission is also punishable. To avoid this, the

employee must inform their supervisor in advance about when they will

be absent and the reason for it. It should be done formally, mainly through

a letter that specifies the date and reason justifying it.

3) Security

● All employees must wear their Identification Card (ID) within the company

premises at all times.

● Bringing guest/s is prohibited unless there is a scheduled appointment

that will mainly revolve around business purposes.

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4) Health and Safety Protocols

● Employees are required to submit their latest medical report from an

accredited medical facility.

● Each employee designated in a different job position must wear the

prescribed attire/uniform designed for the type of work that they are

performing.

● The workplace must maintain cleanliness to which proper waste disposal

heavily contributes.

● Employees must also be knowledgeable on how to use fire extinguishers

to avoid any unfortunate events that may occur within the workplace.

5) Attitude and Beliefs

● Proper conduct and good behavior must be observed inside and outside

the workplace, more specifically, respectful and calm communication with

co-workers, and commitment to the standard set by the firm in the

business processes.

● Diversity is a natural occurrence hence all employees must respect each

other regardless of religion, traditions, and other beliefs.

● Harassment and assault are forbidden by the law hence these acts in any

form will never be tolerated by the company meaning they have their

respective consequences and punishments.

6) Relationship between Employees

● Romantic relationships between workers are strictly forbidden.

● Employees must establish a strong, healthy, and helpful working

atmosphere.

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 ● Any form of fight, verbal or physical is strictly prohibited. These actions

are entangled with corporate punishments as it shows unprofessionalism.

3.6 Proposed Personnel Salaries/Wages and Benefits

Employee benefits are any additional benefits granted to employees in addition

to their regular salary and pay. A comprehensive employee benefits package may
include health insurance, life insurance, paid time off (PTO), profit sharing, and
retirement benefits (pension), among other things (Walker, 2022). Employers can recruit
and retain the best employees, raise morale and enhance business culture, and benefit
from a more productive staff when an organization provides workplace benefits. Benefits
are just as crucial as a good salary because by providing employee benefits, an
organization could improve its loyalty, focus, and production, as well as its punctuality
and recruiting efforts (Parkins, 2019). Hence, employee benefits are additional
incentives offered by companies in order to attract and retain employees, adding to an
organization's overall well-being and employee engagement. Bambers Co. distributes
employee wages in accordance with the Department of Labor and Employment's wage
order (DOLE). Since Bambers Co. has less than 10 workers, the presumed minimum
wage will begin at Php
537.00 for employees. The daily minimum wage for bagmaker will be Php. 500.00,
meanwhile, specialist positions like the Marketing Specialist, Financial Specialist, and
Financial Specialist would be Php 537.00. For managerial positions like Operating
Manager, the presumed daily minimum wage will start at Php 550.00. Every month, all
workers are expected to work for 26 days. A rise in daily wage is implied over the
succeeding years. Annual wage rises range from 5-10%. Each employee's estimated
salary is shown below.

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 Figure 5: DOLE’s Daily Minimum Wage Rate

Table 2: Employee Salaries

Table 2.1: Operations Manager Salary

Years of 1 year 2 years 3 years 4 years 5 years

Work

Monthly 14,300 15,015 15,915.9 16,870.85 18,557.94

Salary

Table 2.2: Marketing Specialist Salary

Years of 1 year 2 years 3 years 4 years 5 years

Work

Monthly 13,962 14,660 15, 540 16, 627 18,290

Salary

Table 2.3: Bagmaker Salary

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 Years of 1 year 2 years 3 years 4 years 5 years
Work

Monthly 13,000 14,660 14, 469 15, 481.83 17,030.013

Salary

Table 2.4: Administrative Specialist Salary

Years of 1 year 2 years 3 years 4 years 5 years

Work

Monthly 13,962 13,650 15, 540 16, 627 18,290

Salary

Table 2.5: Financial Specialist Salary

Years of 1 year 2 years 3 years 4 years 5 years

Work

Monthly 13,962 14,660 15, 540 16, 627 18,290

Salary

3.7 Proposed Personnel Development

Personnel development can assist with guaranteeing that the staff keep up with
and upgrade the information and abilities expected to convey an expert help, client and
the local area. Empowering staff to progress in their vocation and move into new
positions where they can lead, manage, influence, and mentor others. Employees that
participate in personnel development will feel more sure realizing that they have what it
takes expected to prevail in their profession (American Hospitality Academy, 2017).

Moreso, personnel development would upgrade the proficiency of the specialists

once one is through. The goal of seminars and training is to ensure that employees in a
specific field are adhering to industry standards, which will ultimately benefit the
organization. The seminars and training programs offer everybody the chance to
reinforce those abilities. This guarantees that everybody in the group is accepted and
can carry out their work every day of the week. With legitimate training and
development, shortcomings can be transformed into qualities and the employee
can succeed.
3
3
Employees can immediately become exhausted in the event that they don't feel they
have any portability or an objective to work for. Training and seminars offer them
chances to progress and, accordingly, make them bound to remain. The seminars and
training arranged all through the year will doubtlessly be of extraordinary assistance to
its employees. Enrolled underneath are the training or seminars that employees might
experience when they work for Bambers Company. Likewise, the table incorporates a
rundown of employees who will be partaking in the particular seminar and training
(Hamilton, 2022). Besides, financial plans for those seminars and training are also
included.

Table 3: Seminars and Trainings

SEMINAR/TRAINING SEMINAR / ATTENDEES BUDGET

SCHEDULE TRAINING

March 7-11, 2022 Professional Marketing Manager, P1,500.00

Negotiation, Financial Manager,
Creative and Administrative
Critical Thinking Manager
Seminar

April 18-22, 2022 Management Marketing Manager, P1,000.00

Training Program,
Sales Marketing
Training

May 9-13, 2022 Bag tailor, Administrative P2,000.00

Carpenter Manager

June 6-10, 2022 Executive Marketing Manager, P1,000.00

Communication, Financial Manager,
Change Administrative
Management, Manager
Accountant

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 June 13-17, 2022 "How to work in a Marketing Manager, P3,000.00-
team Financial Manager, P5,000.00
environment" Administrative
(Team Training) Manager

3.8 Administrative/Personnel Facilities

Without a facility, the success of a business venture is at a greater risk as this

just means that there is no avenue where the business processes such as
manufacturing and selling can be done. However, even having facilities does still not
ensure the success and profit that a firm can acquire, as it all lies in how these facilities
are being managed and not just being physically established. Managing facilities of any
type of business in an effective and efficient manner is just as important as having goods
to sell as these also create an impression to consumers, as well as allow smooth
business operations (Innovatefm, 2019). Taking all of these into consideration, Bambers
Co. has searched for a place that can be effectively utilized and managed so as to set a
good impression on the target market, establish efficiency in work, increase employee
productivity and morale, and most importantly, save cost. In line with this, the business’
physical store is located at North Fairview, Quezon City which is known for being a
heavily populated and commercialized area. The place is also equipped with spacious
areas and sufficient facilities which the employees can take advantage of.

Figure 6: Facilities of Bambers Co.

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3
 Figure 6.1: Comfort Room

When the business was in the process of searching for a location where the
physical store will be established, one of the top characteristics that the proponents are
finding is the presence of a comfort room as this is essential for the workers. This
specific facility allows the workers to keep themselves clean, hygienic, and presentable
at all times which is an extremely important factor, especially with regard to dealing with
customers. Having a comfort room also saves time and avoids hassle as workers would
not have to find one just to do what they have to do. However, maintaining comfort
rooms cleanliness is equally important as maintaining a decent and presentable look for
employees. That is why the company also gives importance to the proper management
of cleanliness in comfort rooms through the use of the appropriate products and
apparatus. Being able to have a clean restroom influence not just the efficiency of
employees but also the purchasing behavior and attitude of the target market.

Figure 6.2: Product Display Area

As can be seen in the graphic provided above, the display area for the finished
products is spacious, this is because the space is mainly a garage which is an open

3
area

3
that is also great for attracting customers. Although it might not yet match the aesthetics
and the theme that the company has planned to go for, the proponents have already
tackled the necessary customizations of the place that will make it perfectly fit for the
type of business that they proposed. Given that this area is spacious enough, a portion
of it can be transformed into a lounge where the customer can comfortably wait while
their purchases are being processed and the hard-working employees can relax after a
long day. Having a big space like this is one thing, but having every corner of it optimally
utilized is another thing that contributes not just to the profit of the company but also to
the reduction of cost.

3.9 Pre-Operating Period

In starting a new business venture, it is important to fulfill the pre-operating

expenses and necessary requirements incurred during the start-up or formation of a
company. They included staff recruiting and training, providing different equipment,
costs linked with the research of a possible new firm, and the actual cost of forming or
registering the company. Preparation is the most important factor in achieving success in
a certain organization. It involves careful preparation, beginning with the smallest
element and progressing to the most critical issue. Furthermore, the pre-operating period
needs a number of months before completion (Watts, 2014). Before the running of the
business, the Bambers company will maximize the available time. Any extension in the
target date would mean a generation of extra expenses. Therefore, as much as possible
delayed work will be avoided. While the other would appoint workers such as
construction laborers and an engineer to oversee the whole development of the store. A
quality service, effective job, and responsible workers must be attained in the
qualification profile. the other also doing their part for the achievement of the common
goal.

3.9.1 Legal and Taxation Requirements

In business, whether small or big, one needs to access necessary

requirements implemented by law before it fully operates. These requirements
are important in order for a business to minimize legal issues. Creating company
entities such as corporations, partnerships, or associations necessitates

4
 registration with a variety of government agencies regarding the legal and
taxation aspects of a business.

Implementing legal and tax requirements reduces the proponent's likelihood of

making costly and time-consuming errors that can have a negative impact on
business operations. It will also ensure that everyone's safety responsibilities are
met and that everyone operates in a safe environment. Furthermore, legal and
taxation requirements protect the rights of the company and its employees and
also contribute to the establishment of a certain standard for how things should
be operated.

Compliance with legal and taxation aspects of the business will entitle the
proponent to such benefits as well as other government incentives. As a result,
the Bambers must be able to submit and fulfill the associated criteria. They will
be able to lawfully function, legally run the business, and legitimately operate the
company's financial assets by registering the company with these legal actions.
In order to legally run a business, the following legal and taxation
requirements must be met by the Bambers, as shown in the table below:
Table 4: Legal and Taxation Requirements

No. Procedure Time to Associated Costs

complete

1 Verify and reserve the 1 day PHP 40

company name with the
Securities and Exchange
Commission (SEC)

2 Deposit paid-up capital in 1 day No charge

the Authorized Agent Bank
(AAB) and obtain bank
certificate of deposit

3 Notarize articles of 1 day PHP 500

incorporation and
treasurer's affidavit at the
notary

4 Register the company with
the SEC and receive
pre-registered Taxpayer
Indentification Number (TIN)
3 days PHP 2,665 (PHP 1,667.99 filing fee equivalent to 1/5 of
1% of the authorized capital stock or the subscription price
of the subscribed capital stock whichever is higher but not
less than PHP 1,000 – PHP 16.68 legal research fee
(LRF) equivalent to 1% of filing fee but not less than PHP
10 – PHP 500 By-laws – PHP 150 for registration of stock
and transfer book (STB) required for new corporations +
PHP 330 STB + PHP 10 registration for SEC bulletin

4
5 Obtain Baranggay 1 day PHP 500 (between PHP 0-PHP 600)
clearance

6 After issuance of the SEC 1 day PHP 500

certificate of incoporation,
pay the annual community
tax and obtain the
community tax certificate
(CTC) from the City
Treasurer's Office (CTO)

7 Obtain the business permit 1 day No charge

application form from the
Business Permits and
Licesing Office (BPLO)

8 Obtain the business permit
to operate from the BPLO
6 days PHP 4,939 (PHP 2,084.98 business tax (35% of 1% of
paid-up capital) + PHP 200 mayor’s permit + PHP 150
sanitary inspection fee + signboard fee + PHP 250
business plate + PHP 100 QCBRB + PHPH 545 zoning
clearance + PHP 1,300 garbage fee + PHP 259.50
(10% of regulatory fee)

9 Buy special books of 1 day PHP 400

account at bookstore

10 Apply for Certificate of 2 days PHP 115 (PHP 1,000 + PHP 15 documentary stamp tax)
Registration (COR) and TIN
at the bureau of Internal
Revenue (BIR)

11 Pay the registration fee and 1 day 3 days

documenatary stamp taxes
(DST) at the AAB

12 Obtain the authority to print 1 day No charge

receipts and invoices from
the BIR

13 Print receipts and invoices 7 days PHP 3500

at the print shops

14 Have books of accounts and 1 day No charge

Printer's Certificate of
Delivery (PCD) stamped by
the BIR

16 Register with the Social 7 days No charge

Security System (SSS)

17 Register with the Philippine 1 day No charge

Health Insurance Company
(PhilHealth)

Total PHP17,829.00

Approx. 20,000

4
CHAPTER 4 MARKETING FEASIBILITY

4.1 Marketing Feasibility Objectives

To ensure that the proposed product, good, or service will be successful when
produced, marketing feasibility strives to comprehensively and in-depth know its market,
including its competition, potential, as well as their needs and wants. It provides an
impartial third-party perspective on the proposed product, as well as a detailed market
analysis. To fulfill their marketing objectives, entrepreneurs must always use data-driven
methods to develop successful marketing strategies. Given that the Bam-T Bag is a
proposed product for a new business, it is critical to optimize the plan from launch to
profit to achieve the greatest results. Using the SMART method (which stands for
Specific, Measurable, Achievable, Realistic, and Timely) not only guarantees that the
objectives are comprehensive, but it also makes them easier to quantify once the
strategy is analyzed. They will be far more likely to achieve their objectives when they
have a straightforward list of marketing objectives that are specified, detailed, and
compiled.

Considering that every company's marketing goal is to raise revenues, below are the
specific marketing objectives of Bambers Co.
1. To develop social media outlets and increase impressions within the target
demographic by 30% by the end of the year.
2. To meet customer needs by learning about their problems/challenges with the
product and enhancing its quality by the end of each year.
3. To increase a market share of 10% within two years of launch.
4. Ensure an increase in profits in every year of business operation.

4.2 Market Description

4.2.1 Product Description

Bam-T Bag is short for Bamboo Table Bag. It has two main functions: a
bag that can hold items up to the size of a laptop and a built-in mini table desk. It
will primarily be constructed of leather while the built-in table will be made from
bamboo. The built-in table has a size of 40 cm long, 35 cm wide, and 19 cm tall.
Meanwhile, the bag's size is 42 cm long, 36 cm tall, and 15 cm wide. The bag will
also act as the table's desk that includes a small cushion to keep the gadgets
that will be placed within and at the top safe and undamaged. It also includes
various pockets inside, the largest is for the laptop and the smaller ones are for
the device accessories such as charger, mouse, and earphones. It has a weight
of 2 kilograms. Its color is black and remains gender neutral so it is not exclusive
to a single type of gender. Moreover, the proponents strive to make its
appearance or design to be aesthetically pleasing that can match any themes the
user will desire. Entrepreneurs designed this new product after observing what is
most needed among students and professionals nowadays. Many of them,
without a doubt, have ergonomic concerns when working digitally. As a result,
Bam-T Bag strives to give them ease and advantage while carrying out their
tasks online.

4.2.2 Product Benefits

As the firm aspire to live in a better and safer future, Bam-T Bag would
primarily help customers in terms of convenience and advantage. In addition,
because plastic pollutes a big portion of our environment, it is critical that today's
innovative products incorporate environmental factors. Thus, the Bam-T bag is
environmentally friendly and promotes sustainability by using bamboo for its
built-in mini laptop table. Bamboo is a fast-growing grass that requires no
fertilizer and regenerates from its own roots, making it perfect for use in furniture,
utilities, and other applications.

Aside from that, here are the unique benefits of Bam-T Bag that students,
professionals, and/or workers can take advantage of.

Students. Virtual education is indeed difficult, but with the help of Bam-T Bag,
students' virtual activities will be a lot easier. While the world is still in the midst of
a pandemic, students are being compelled to sit in front of their devices and
complete their chores online, increasing their chances of leading a passive
lifestyle. Hence it is much better to intervene when they are still young to avoid

4
them from being inactive. With this product, the students can study/work while
standing, which is one of the small steps to prevent having a sedentary lifestyle.

Professionals/Workers. They will have no issue bringing their devices and

seeking secure locations to work from, especially if they prefer to work outside of
their homes. It also enables them to raise their laptop to eye level which will allow
them to maintain an ergonomic position and minimize hunching. This will help
them avoid discomfort and unhealthy postures while working for lengthy periods
of time in front of their device. Because the Bam-T Bag makes them more
comfortable while working, there's a better possibility their productivity will also
increase, which is very advantageous for them.

4.2.3 Product Testing

One of the most significant characteristics of a product is its quality, reliability,

and durability. Product testing is required to confirm that a product has these
attributes. It aids in production, particularly when looking for goods that are
reliable while adhering to specified technical specifications. This is also to ensure
that a product will continue to meet the needs of the user after a month or year of
use and will be able to survive the strains of daily use.

The proponents of Bam-T Bag believe that doing product testing is critical to
ensuring the product's quality before it is released into the market. Knowing the
strengths and weaknesses of the product at an early stage would be beneficial to
them and might assist them in finding a strategy to improve or solve it. It's also a
good idea to construct a customer-centric service that fosters consumer trust and
loyalty, especially for a new product like this. The proponents will put the bag to
the test by trying to fill it up to its capacity, dropping the bag with a device/laptop
inside, and repeatedly operating all of the zippers, accessories, the table, and its
adjustable sections. These tests will determine whether the bag can handle
particular forces and weights, as well as whether it can be easily damaged.
Given that it has a built-in table, which adds to its weight, they would also see if
the bag can be carried for an extended amount of time without causing undue
strain on the carrier. If no damage occurs or the testing goes well, the

4
proponents can

4
 finally safely assume that Bam-T Bag is ready to bring convenience to its user.
Furthermore, the test's success can help determine the business's stability as
well as its sales and profits with the product.

4.3 Market Demand Analysis (with graph)

4.3.1 Analysis

In 1981 the first-ever laptop was invented and since then it has evolved
into the now powerful portable computer that you can bring whenever you want.
Along with this continuous evolution and innovation, laptops have seemingly
become part of the daily life of many which then requires them to have essential
items that would keep their devices safe and undamaged to enhance their
longevity as well as those items that would maximize the usability of their
laptops. In this regard, laptop bags and laptop tables top the list of must-have
items which also means that with the constant innovation taking place on laptops,
these products have also continuously been demanded by many. In fact, Market
Reports World has released research that shows the global market for laptop
bags, is at USD 2612.6 million in 2019 and perceive to expand to USD 3241.8
million by the end of 2026, illustrating a growth at a CAGR of 3.6% in the span of
the year 2021 to 2026. On the other hand, the Business Research Company
reveals that laptop stands have also a competitive global market with market size
of 292.32 million dollars in 2021 and a forecasted expansion of 316.7 million
dollars in 2022, growing at a CAGR of 8.3% which then is also expected to grow
even further to 416.1 million dollars in 2026 at a CAGR of 7.1%

With this evidence, it can be said that venturing in laptop essential

products is definitely feasible and profitable. Even better, as Bam-T Bag is a
multipurpose bag, possessing the ability of the two products mentioned above, it
can take advantage of both the global market and demand which is a great
advantage for the business to be set apart and identified as a unique compared
to competitors. Moreover, considering the current situation where a virus is
dominating the surroundings, the demand for both laptop bags and stand/tables
remains high especially since many activities are transitioning to online

4
modalities such as the education system and the work set up of different
companies.

4.3.2 Illustration

Figure 7: Graph of Demand for Laptop Bags

Figure 8: Graph of Demand for Laptop Table

The pie charts presented above illustrate the demand for both laptop bags
and tables in the target market. With the help of the conducted survey which has

4
 garnered a total of 100 respondents, the demand for both products has been
revealed. For the laptop bag, JanSport dominates the market with a total
percentage of 60%. Samsonite followed the top brand with 30%, which means it
is also a brand of laptop bag that people are aware of and willing to purchase.
Targus and Kenshington, on the other hand, both occupied the lowest level of
brand awareness as well as the demand with the former garnering 7% and the
latter 3%.

With regards to the laptop tables, Green Moon and Rain Design are the
top two brands that the respondents are familiar with as they have purchased
them or witnessed the soaring demand for the said products. Avantree and
Bavin, on the other hand, even being the bottom 2, both brands still have good
popularity in the market with the former having 17% and the latter attaining 21%.
Overall, JanSport and Greenmoon are the leading brands when it comes to
laptop essential items, particularly in the bag and table category. JanSport bags
were already classified as “the most trusted name in the backpack industry”
owing to their design, affordability, quality, and durability it offers which is why it
is no surprise that it tops the market. Furthermore, Green Moon is equally
popular among the prospective consumer as it has become one of the must-have
items during the pandemic especially when the online classes and work from
home setup started. Among its numerous features, affordability is the most
obvious determinant of why consumers choose the brand.

4.4 Market Supply Analysis (with graph)

4.4.1 Trends of Industry

Laptop Bags and Tables has been on soaring in demand for the past few
years especially in 2020 when the state of the pandemic had worsened and
become more serious which then compelled different institutions to think of a
solution to prevent the rapid spread of the virus, these solutions include online
modality of learning and working. This modality has paved the way for laptop
bags and tables to even become more in-demand as the usage of laptop devices
has significantly increased (Novet, 2020) owing to more complex and

4
technologically advanced software and tasks that are entangled with the said
modality.

Moreso, Laptop Bags and tables are being used in traveling as well and
now that covid-19 restrictions are lifted and have slowly become more loosened,
several airlines have reopened. With this resume of operation, the constant rise
of airline passengers worldwide is perceived, which symbolizes that the demand
for laptop bags and tables is projected to even grow further during the forecast
period.

Considering this trend, the proponents saw the need to evaluate the
demand and supply for their combined laptop bag and table product, the Bam-T
Bag, they found out that there is a great demand. This then leads to the
projection of supply that would somehow, if not fully, satisfy and equate the
demand. The first graph represents the actual supply that Bam-T Bag has had in
the past. Meanwhile, the other shows the projected supply that Bam-T Bag aims
to meet in the future. Despite being named “actual supply”, just like a project, this
is merely an estimation of the proponents of Bambers Co. as the business is not
yet executing its operations.

Figure 9: Graph of Actual Supply of Bam-T Bag

4
 Figure 10: Graph of Projected Supply of Bam-T Bag

4.5 Summary of Demand-Supply

The table below shows the status of demand and supply for Bam-T Bag. In this
analysis, the horizontal and measurement approach is employed wherein supply will be
subtracted from the demand. Then, the difference acquired will be divided by the
demand and then multiplied by 100. This procedure is applied to all of the succeeding
rows. Moreover, the table gave a favorable result as it shows that demand is greater
than supply. This is beneficial for the company as it symbolizes that there are many
people who avail of the product and want to do so which greatly contributes to the
profitability and success of the firm. If ever supply exceeds demand, it just means that
there is a surplus which in any way is not healthy and can lead the company to
bankruptcy or worse, discontinuation of business operation.

4
 Table 5: Summary of Demand and Supply

YEAR DEMAND SUPPLY D-S GAP %UNSATISFIED

PAST

2018 1,594 1,000 594 37.27%

2019 2,132 1,500 632 29.64%

2020 2,527 2,000 527 20.854%

2021 3,380 2,500 880 26.03%

2022 3,712 3,000 712 19.18%

PROJECTED

2023 4,576 4,000 576 12.59%

2024 4,720 4,100 620 13.14%

2025 4,823 4,300 523 10.84%

2026 4,978 4,400 578 11.61%

2027 5,034 4,600 434 08.62%

4.6 Market Environment

4.6.1 Target Market

4.6.1.1 Target Market Profile

4
 FIGURE 11: Graph of Target Market

A year has passed since the COVID-19 Pandemic started

catalyzes many people to lose their jobs, lives, and many unfortunate
events. However, this has also become an opportunity for some to gain
new innovative ideas to establish a business that would match and satisfy
a need in these trying times. The Bam-T Bag is a perfect example of that,
it is a product that has features that will greatly help in the new setup
wherein professionals, working students, and parents are faced with
several problems interrelated with the online modality of learning and
working. The Bam-T Bag is an environmentally friendly, sustainable, and
ergonomically centered product as the table was made from real bamboo
and also offers a benefit that can improve comfortability among
prospective consumers. Although virtual education is challenging,
students' online activities will indeed be easily accomplished mostly with
the advent of Bam-T Bag. With its own distinguishing quality, the
increasing concerns of several individuals day after day with their regular
online activities and back problems will now be resolved.

Working Students and professional workers throughout many

domains are the primary customers and consumers of the product
because they are the ones that engage in the online interface for daily
activities, particularly for classes and work. In addition, their purchasing
capability is also one of the factors that have made the company select
them as a target market. As per the parents, they belong in the target as
not all full-time students have the means of buying the product even if it is
designed for them. The income of these groups of people mainly comes
from their parents in the form of allowance thus, having their parents as a
prospective customers is a great step and strategy for product’s
profitability. Moreover, store owners, and retail companies who are in the
same category of product can be the product’s customers as they also
perform financial and purchasing activities within the exact same industry.
In terms of age range, the demographic of the target market is
established to have been from 16 years old and above, because Bam-T

4
Bag is projected to be used most often by practically senior high school
and workers to sustain and fulfill their tasks in their respective fields.

4.6.1.2 Product Benefits to its Customers

Deforestation claims over one million hectares of forest per week

throughout the world. Due to various bamboo's adaptability as a
hardwood alternative, it has the potential to dramatically lower that
proportion while also still preserving ecological integrity. The main benefit
of the Bam-T Bag is that this is an environmentally friendly and ergonomic
product as it integrates a bamboo table, therefore encouraging
sustainability as well as comfortability. Aside from tables, bamboo can be
used to make a variety of products, including papers, floors, cabinetry,
charcoal, construction materials, and far more. Throughout a world
wherein wars have been waged over commodities, the increasing
prevalence of bamboo products offers a way for cultural differences to
work out their disputes via commerce and collaboration that serves
everyone. Bamboo's natural features, allied with developments in
production processes, have resulted in greater interior products,
particularly functionally and aesthetically. Bamboo-based products not
only boost the economy, but often enhance the natural environment.
Bam-T Bag's contents are devoid of hazardous products, guaranteeing
that no one's well-being becomes jeopardized. It is incredibly sturdy and
can last a long period of time because it uses materials of high quality as
well as synthetic leather which is a key raw material for the external
appearance of the product. Genuine leather can be easily damaged by
scratches and scuffs. Unlike animal leather, synthetic does not break or
flake. This is resistant to stains and therefore does not fade as fast when
exposed to UV radiation. Further to that, by offering an alternative,
renewable resource, Bam-T Bag could help individuals decrease the
danger of contamination and mitigate fossil fuel consumption. Since the
company embrace bamboo as our main raw material and commit to
replacing every piece that will be used in product manufacturing, they are
also helping to safeguard wildlife habitats. As per the report, 1.7 billion

5
 people rely upon biomass, such as wood, as their main source of energy;
cultivating bamboo groves can minimize dependency on it and the
destruction of habitats forests for fuels. Purely through purchasing the
product, individuals are empowering the Bambers in fulfilling one of the
company’s purposes, to contribute to the preservation of the environment
by mitigating the environmental health risks posed by toxic substances in
the community.

Lastly, centering on the comfortability it can provide, consumers

will not only gain environmental benefits but health advantages as well
given that it can reduce several health issues regarding the usage of
laptops for online classes and work, on top of all, the back pain. Indeed,
Bam-T Bag is not only focused in achieving one goal and offering a
particular benefit, it provides multiple advantageous opportunities that are
just waiting to be optimized by its prospective customers and consumers,
leading to a not one-sided victory but a win-win situation for all.

4.6.2 For Business-to-Business Markets

Marketing is at the heart of any overall success of the company.

Marketing strategy is critical to almost every area of the industry. Advertisement,
public affairs, promotional campaigns, as well as profitability generally fall under
the marketing umbrella. It aims to widen brand awareness among the target
market which is why several marketing strategies are employed. While dealing
and having transactions with individual people can increase brand awareness,
still, adapting to a strategy that can reach a greater number of people is an
important and better step to take. In this area of tactic, business-to-business
marketing dominates it all.

Considering the capability of B2B transactions in increasing and

establishing a more competitive position in the market with great brand
awareness and profitability, Bambers Co. has decided to use it as one of its
tactics. The Bambers will be the producer of the product then will be shipped to
various authenticated retailers to reach and have the finished products to sell to

5
the end-users. Since such products are rated in high demand due to the
technological advancement and continuous progression in society, there are
indeed a variety of merchants that will most likely become part of the company as
retailers of the Bam-T Bag. At the same time, the company would still engage
with end-consumers by directly selling the products to them, this is to ensure that
channels are being maximized and observing consumers from a direct
perspective. To sum it up, as Bambers company will have its operation revolving
around manufacturing, it is best for them to engage in business-to-business
transactions.

4.6.2.1 Product Purchase

The frequency upon which Bam-T Bag products are marketed

would be determined by the answer of the respondents and also the time
of its official introduction to the market. Also, the company can find out if
individuals are inclined to buy the product prior to the launch in the market
by performing a survey that would include all the questions needed to
specifically and effectively forecast the sales or product purchase. Apart
from captivating customers’ interest through visuals, advertisements, as
well as promotional campaigns, will also be used to determine whether or
not a product may be purchased for it has the power of discovering if
there are people interested in the product itself. Bam-T Bag is a feature of
a table and fashion industries for its appearance and functionality, namely
to sustain and enhance the lifestyle of customers who may have been
immersed in online activities and seem to have difficulties bringing up
their electronic devices as well as the issues regarding comfortability
when using them. Due to the sheer size of the table and fashion
industries, it is certain that there will be numerous competitors throughout
the market. To outperform its adversaries, The Bambers would need to
establish effective pricing and promotion strategies. The company must
also guarantee that primary materials and products are always in a
perfect condition such that expectations are met or exceeded, allowing
Bambers can fulfill its prime objectives.

5
 The Bambers will concentrate on developing a marketing plan that
will promote the Bam-T Bag appealing to people's needs and desires.
Their approach must be committed to making sure whether the product
fits the demands of the customers as well as to building and sustaining
profitable partnerships with customers. It is critical to do it right since
there is also a great amount of money involved in the manufacturing of
the product. Thus, marketing strategies are indisputably beneficial not
only in establishing and enhancing brand awareness but also in
forecasting possible events that can affect the overall state of a company,
such as the situation of frequency of product purchases.

4.6.2.2 Market Size

Figure 12: Market Size

Undeniably, It is highly beneficial for a business to go into an area

that is congested which entails a significant proportion of diverse
individuals, this would allow the company to have more people that would
be able to view the store, browse through all of it, and know more about
the product. Moreso, the company can have balance and sustainable
growth, increased sales, and brand recognition by selecting the most

5
 suitable location with a large customer base that falls within the category
of the target market. Bambers intended geographical area comprises
North Fairview, Quezon City, which incorporates malls, kiosks,
educational institutions, health care facilities, a marketplace, and the main
highway. As that is the only viable property for The Bambers to lease, and
thus the plurality of the target market segment lives and works there. As
illustrated in the pie chart above, professionals or workers have made up
45% of the market since they constitute the broadest segment of the
company’s target market or have the largest percentage of people who
could most likely utilize the product for their work from home jobs or even
on-site workplace. Next are the working students, they filled the second
spot having 30 %. This is anticipated by the company given that they are
the group who mostly have activities that need to be done using laptops
which require their items such as Bam-T Bag that can enhance their
productivity and comfortability. Another point, apart from full-time
students, they somehow have financial independency which gives them
the freedom and the capability to afford products that are to their liking
and needs. Claiming the last spot, there are the parents with a
percentage of 25%, although they can also use the product itself, their
main role in the market size is to represent their children who are full-time
students that needed the product but do not have the means to do so
independently. This illustrates the concept of customer vs. consumer,
applying that in this analysis, the parents will be the customer while their
children will be the consumer.

4.6.3 For business-to-customer market, include

4.6.3.1 Target Market Demographic Profile

A target market is a group of people who share certain

characteristics and have been identified by a business as potential
customers for its products. Identifying the target market is an essential
step in the development of products, services, and the marketing efforts
used to promote them (Law, 2021). Moreover, identifying the target

5
market is also extremely important for any business in developing and
implementing a marketing plan.

The target market analysis will be based on specific demographic

factors such as age, location, and income. Taking these factors into
consideration will assist the company in effectively evaluating its feasibility
of success. More specifically, the age of the people within the intended
market are ranging from 16 years old and above, centering around
working students, professionals/workers, and parents. Due to the
economic and health crisis today, they are the ones who are required to
study or work virtually with the usage of laptops or technology, and Bam-T
Bag would mainly benefit them. Also, there are groups of people who
have the financial capability of purchasing the said product.

4.6.3.2 Psychographic Segmentation

Psychographic segmentation is how marketers learn to position their

products so that compatible customers can “discover” them (Qualtrics,
2022). As demographic segmentation focuses on the demographic
variables of a target market, psychographic segmentation is a market
segmentation technique that classifies the respondents based on their
psychological characteristics. Particularly, their psychological traits such
as lifestyle, attitude, interests, personality traits, values, social class,
opinions, etc. that influences their consumption habits. In terms of the
target market of Bam-T Bag, they all have similarities in lifestyle,
particularly in everyday activities conducted online which all boil downs to
the usage of laptops in performing them.

Through the survey conducted, it was found educational

professionals are either working for a BPO company or an educational
institution which all require them to perform their jobs with a device as
being capable and as sufficient as a laptop. The same situation goes for
working students and parents who have full-time students and children.
This occurrence of the utilization of laptops to fulfill and accomplish their

5
 duties and tasks has proved that Bam-T Bag will best fit their needs.
Moreover, the survey also indicated that these people are willing to buy a
“not so” affordable product as long as the quality and functionality of it will
justify its worth. This is advantageous for the company as Bam-T Bag is
set at a price that is subjectively expensive, however, the Bambers will
ensure that the quality of it far exceeds the worth of the money sacrificed
to purchase the product.

Amidst these favorable results, there is still a problem that Bam-T

Bag is facing, which is the loyalty of the target market to existing brands
that have established their name in the market for a long time. However,
through the innovation that Bam-T Bag offers, the customers’ purchasing
decision can easily be influenced in favor of the company as long as it will
be done with the right and effective marketing strategies and the product
will be able to commit to what it has been promised.

4.7 Market Survey Results

A market survey is a survey that researches and analyzes the market for a
specific product or service, including an examination of client preferences. The primary
goal and objective of the survey are to acquire information about a target market, such
as competitor analyses, pricing patterns, and customer expectations. This is a
fundamental step in establishing a business as this would empower the proponent/s to
know if there are people who are realistically willing to invest in the products or services
to be offered. In addition, this would also make a way for the company to know the other
customer-related factors that must be considered to practically meet their needs and
wants, and in return, the company would be able to increase its profitability. Relating to
Bam-T Bag, laptops are a continuous innovation, it improves as time passes by that’s
why the products that are being used together with it such as bags and tables must
enhance as well. The enhancement needed to take place can be forecasted through the
market survey which is a great advantage for the company for it can be used even
before hitting the mainstream market, attaining the position of being the “catalyst” and
the “original one”. Most importantly, improved ergonomics is the driving force of the

5
product so knowing what can make the target market more comfortable while using the
product is essential, and this could be attained through performing the said survey.

Bambers conducted a three-part survey questionnaire to learn more about who

their customers are. The first is the respondents' demographic profile. In this part, they
were able to know the gender, age, occupational status, source, and monthly income of
the respondents. The next section is about respondents' experiences with Laptop
Essential Products such as bags and tables. Meanwhile, the last section focused on the
respondents' viewpoints about the Bambers’ flagship product, Bam-T Bag.

PART I:
Demographic Profile of the Respondents
Gender of the Respondents

Figure 13: Gender of the Respondents

Figure 12 shows the total number and the gender of the respondents. As
seen in the chart, 71% of the respondents are female while 29% are male, with the total
percentage of 100% respondents.

Age of the Respondents

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 Figure 14: Age of the Respondents

As seen in the chart above, the majority of the respondents are from the age of 16
to 19 years old with 38% percentage of the respondents. Followed by the age of 20-25
years old, which is 27%, and 26-35 years old which is 18%. The least number of
respondents are from the age of 36 years old and above with a percentage of 17%.

Occupational Status of the Respondents

Figure 15: Occupational Status of the Respondents

The chart above clearly shows that the majority of respondents (45 percent) are
workers or employees. According to the survey result, the majority of workers or

5
employees work as Call Center Agents, Freelancers, and Analysts. It is followed by
working students with a total percentage of 31%, students with a total percentage of
22%, and retired respondents with a total percentage of 2%.

Source of Income of the Respondent

Figure 16: Source of Income of the Respondents

Figure 15 shows the source of income of the respondents. Since income can be
obtained from a variety of sources, the researchers made it applicable for the
respondents to select their multiple sources of income. As seen in the chart, most of the
respondents' sources of income are from their salary, with a total of 68 out of 100
respondents, followed by allowance with a total of 34 out of 100 respondents.

Monthly Income/Allowance of the Respondents

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 Figure 17: Monthly Income/Allowance of the Respondents

The figure above evidently shows that most of the monthly income/allowance of
the respondents is amounting to Php 5,000 and below, with a total percentage of 44%.
Followed by the range of Php 10,000-Php15,000 with a 25% percentage, 21% have
monthly income of Php20,000-Php 25,000, while 9% have monthly income of
Php30,000-Php45,000, and the remaining 1% of the respondents have Php50,000 and
above monthly income.

PART II:
Respondent's Experience with Laptop Essential Products (Bag and Table)

How often the respondents buy Laptop Bag

Figure 18: How often the respondents buy Laptop Bag

Figure 17 shows how often respondents buy Laptop Bags. From the result, it
shows that the majority of respondents buy Laptop Bags annually or yearly, with a
percentage of 71%. Followed by 26% of respondents that buy Laptop Bags
Semi-annually.

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 How often the respondents buy Laptop Table

Figure 19: How often do the respondents buy Laptop Table

Based on the figure above, 78% or the majority of the respondents buy Laptop
Table annually or yearly. While 21% of the respondents buy Laptop Tables
Semi-annually.

Does the respondents buy Laptop Bag and Table at a specific

time of a year

Figure 20: Do the respondents buy Laptop Bag and Table at a specific time of
year

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 As seen in the figure above, the majority of the respondents buy laptop tables
and laptop bags at a specific time of the year with a total percentage of 59%, while the
remaining 41% don't buy these products at a specific time of the year.

When do the respondents usually buy Laptop Bags and Laptop

Tables

Figure 21: When does the respondents usually buy Laptop Bags and Laptop
Tables

Figure 20 illustrates the time when respondents usually buy laptop bags and
laptop tables. The proponents made it available for them to select all the time when they
usually buy these products. It shows that most of the respondents buy these products at
the start of a school year, with a total of 62 out of 100 respondents. Followed by the time
of Christmas, which has 25 out of 100 respondents, and Summer Break, which has 23
out of 100 respondents.

When does the respondents usually not buy Laptop Bags and
Laptop Tables

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 Figure 22: When does the respondents usually not buy Laptop Bags and Laptop
Tables

The figure above illustrates the period of time when respondents do not typically
purchase laptop bags and laptop tables. The researchers made it possible for them to
choose when they usually do not buy these products. It showed that the majority of
respondents (55 out of 100) do not purchase these products on Valentine's Day. The
time of Summer Break is next, with 38 out of 100 respondents.

How much the respondents pay for a Laptop Bag

Figure 23: How much the respondents pay for a Laptop Bag

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 Based on the figure above, 31% out of 100% of the respondents buy Laptop Bags
at a price range of Php1,200-Php1,499. On the other hand, 29% buy with a price range
of Php600-Php1,199, followed by 27% who buy from a price range of Php500 and
below, and the remaining 13% of the respondents who buy laptop bags at a price range
of Php1,500 and above.

How much the respondents pay for a Laptop Table

Figure 24: How much the respondents pay for a Laptop Table

Based on the figure above, 28% out of 100% of the respondents buy Laptop
Tables with a price range of Php600-Php1,199. On the other hand, 26% buy with a price
range of Php1,500 and above, followed by 24% who buy from a price range of Php500
and below, and the remaining 22% of the respondents who buy laptop table at a price
range of Php1,200-Php1,499.

6
 Does the price of these products change at different times of
the year

Figure 25: Does the price of these products change at different times of the year

According to the respondents, the majority or the 94% of them concluded that the
price of the laptop bag and table change at different times of the year.

When is the price highest for these products

Figure 26: When is the price highest for these products

The figure above depicts the time period during which respondents believe the
prices of laptop bags and laptop tables are high. The proponents made it possible for
them to select multiple time periods whenever they believe the price of these products is

6
too high. It was concluded that the majority of respondents (73 out of 100) believe that
the prices of products are high at the start of a school year.

When is the price lowest for these products

Figure 27: When is the price lowest for these products

Figure 26 shows the time period during which respondents believe laptop bags and
laptop tables are inexpensive. The student-researchers enabled them to choose multiple
time periods when they believe the price of these products is at its lowest. It was
obtained that the majority of respondents (55 out of 100) believe that product prices are
low during the Christmas season.

Where the respondents usually buy Laptop Bag and Table

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 Figure 28: Where the respondents usually buy Laptop Bags and Tables

The graph above illustrates where respondents typically purchase laptop bags and
tables. Respondents have the option of selecting all of the stores from which they
typically purchase these products. As shown above, the majority of respondents (73 out
of 100) commonly purchase these products in physical stores. It also shows that 56 out
of 100 respondents shop at Shopee, while 45 out of 100 shop at Lazada.

PART III:
The Bam-T Bag

Table 6:
Frequency and Descriptive Data about the Respondent's
Preferences 5-Strongly Agree 4-Agree 3-Neutral 2-Disagree 1-
Strongly Disagree

Table 6.1
The Assessment of the Respondent's Interest in the Product

Factors Frequency GWM Description

5 53

4 28
1. The product 3 7
does interest me. 4.16 Agree
2 6

1 6

TOTAL 100

Table 6.1 illustrates the respondents' assessment of the product's interest. The product
has drawn the interest of 53% of the respondents (out of a total of 100%) strongly agree.
As a whole result, it produced a General Weighted Mean of 4.16, indicating that the
respondents agree that they are interested in the product.

6
 Table 6.2
The Assessment of the Respondents Preferences on Multi-purpose Product as
they are worth the money

Factors Frequency GWM Description

2. I prefer a 5 57
multi-purpose
product as they are 4 28
worth the money. 4.28 Strongly Agree
3 6

2 4

1 5

TOTAL 100

Table 6.2 shows the frequency with which respondents prefer multi-purpose
products because they are more cost-effective. It shows that out of 100 respondents, the
majority (57%) strongly agree that multi-purpose products are worth the money. As a
result, it generated a 4.28 general weighted mean, indicating that respondents strongly
agree with their preferences for multi-purpose products because they are worth the
money.

Table 6.3
The Assessment of Respondents if they find Big Bags as Useful Products to Have

Factors Frequency GWM Description

5 45

3. I find big bags as 4 28

useful products to 3 16 4.03 Agree
have.
2 7

1 4

TOTAL 100

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 Table 6.3 illustrates the respondents' assessment of they find big bags as useful
products to have. 45% of the respondents strongly agree, 28% agree, 16% are neutral,
7% disagree and 4% strongly disagree. This came up with a general weighted mean of
4.03, showing that respondents agree that big bags are useful products to have.

Table 6.4
The Assessment of Respondents in their Comfortability in using Ergonomic
Products

Factors Frequency GWM Description

4. I am after
comfortability that's 5 48
why I like using
ergonomic 4 33 4.16 Agree
products. 3 11

2 3

1 5

TOTAL 100

The assessment of respondents in their comfortability in using ergonomic products

are shown in the table above. It shows that out of 100 respondents, the majority of them
(48%) strongly agree that they have comfortability in ergonomic products. 33% agree,
11% are neutral, 3% disagree, while 5% strongly disagree. It indicated a 4.16 GWM,
meaning that respondents agree in ergonomic products' comfortability.

Table 6.5
The Assessment of Respondents if Bam-T Bag matches their Preference for a
Product

Factors Frequency GWM Description

5 49

5. Bam-T Bag 4 28
matches my 3 14
preferences for a 4.12 Agree
product.
2 4

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 1 5

TOTAL 100

Table 6.5 shows the frequency of respondents finding Bam-T Bag as their preference
for a product. It shows that out of 100 respondents, 49% strongly agree that they find
Bam-T Bag as their preference for a product. As a whole result, it generated a 4.12
general weighted mean, indicating that respondents agree that Bam-T Bag matches
their product preference.

Table 7:
Frequency and Descriptive Data about the Respondent's Level of Agreement
about Bam-T Bag's Innovativeness
5-Strongly Agree 4-Agree 3-Neutral 2-Disagree 1-Strongly Disagree

Table 7.1
The Assessment of Respondents if Bam-T Bag is new to them

Factors Frequency GWM Description

5 55

4 20
1. The product is 3 13
new to me. 4.10 Agree
2 4

1 8

TOTAL 100

The assessment of respondents if Bam-T Bag is new to them is shown in the

table above. It shows that out of 100 respondents, the majority of them (55%) strongly
agree that they see Bam-T Bag as a new product. 20% agree, 13% are neutral, 4%
disagree, and 8% strongly disagree. It indicated a 4.10 GWM, meaning that respondents
agree that Bam-T Bag is a new product to them.

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 Table 7.2
Usefulness of Bam-T Bag's Dual Purpose

Factors Frequency GWM Description

5 49

2. The product's 4 29
dual purpose is 3 12
definitely useful. 4.08 Agree
2 1

1 9

TOTAL 100

Table 7.2 shows the assessment of respondents in the usefulness of Bam-T

Bag's dual purpose. 49% of the respondents strongly agree, 29% agree, 12% are
neutral, 1% disagree and 9% strongly disagree. This came up with a general weighted
mean of 4.08, showing that respondents agree that Bam-T Bag’s dual purpose is
definitely useful.

Table 7.3
The Assessment of Respondents if they find Bam-T Bag as a better alternative to
individual Laptop Bag and Table

Factors Frequency GWM Description

5 47
3. The product
would be a better 4 28
alternative for an 3 14
individual laptop 4.02 Agree
bag and table. 2 2

1 9

TOTAL 100

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 Table 7.3 shows the frequency of the assessment of the respondents if they find
Bam-T Bag as a better alternative to individual Laptop Bag and Laptop Table. It shows
that out of 100 respondents, 47% strongly agree that they find Bam-T Bag as a better
alternative. As a whole result, it generated a 4.02 general weighted mean, indicating that
respondents agree that Bambers Company’s product would be a better alternative for
individual laptop bags and tables.

Table 7.4
Innovativeness of Bam-T Bag

Factors Frequency GWM Description

5 54

4. I see Bam-T Bag 4 26

as an innovative
3 10 4.16 Agree
product.
2 2

1 8

TOTAL 100

The assessment of respondents in Bam-T Bag's innovativeness are shown

above. It shows that out of 100 respondents, the majority of them (54%) strongly agree
that they see Bam-T Bag as an innovative product. 26% agree, 10% are neutral, 2%
disagree, while 8% strongly disagree. It indicated a 4.16 GWM, meaning that
respondents agree that Bam-T Bag has innovativeness.

Table 7.5
The Respondent's Preference to buy Bam-T Bag because of its Convenience and
Functionality

Factors Frequency GWM Description

5. I prefer to buy 5 44
Bam-T Bag over
separate products 4 31
because of the 3 13 3.99 Agree

7
convenience and 2 4
functionality it
offers. 1 8

TOTAL 100

The assessment of respondents in Bam-T Bag's convenience and functionality

are shown in table 2.5. It shows that out of 100 respondents, 44% strongly agree that
they prefer to buy Bam-T Bag over a separate product because of its convenience and
functionality. 31% agree, 13% are neutral, 4% disagree, while 8% strongly disagree. As
a whole result, it generated a 3.99 general weighted mean, indicating that respondents
agree to buy Bam-T Bag because of the convenience and functionality it offers rather
than buying separate products.

4.8 Competitive Analysis

4.8.1 Direct and Indirect Competitors

In every business endeavor there are always competitors that would

challenge the proposed business which can either serve as a motivation for
achieving corporate success or a hindrance that can impede the firm’s growth.
That’s why analyzing the competition that is already putting extreme pressure on
the market is vital which can begin with the identification of who are the direct
and indirect competitors that must be anticipated so that coping and advancing
mechanisms will be prepared prior to the business operation. Direct competitors
are businesses that provide identical or similar products or services to the same
customers through the same market channels as you. Whilst indirect competitors
are businesses that offer close substitutes for your products or services (Global
Victoria, 2021). Competition is necessary for growth, but only when a business
properly analyses its competition and improves itself to keep up. Hence,
competitive analysis is crucial in developing a potent content marketing plan that
will practically influence the purchasing decision of the target audience and build
a relationship with them. It is a strategic method for identifying and evaluating
competitors. The competitive analysis is also vital as it will assist you in
determining how to improve your own business strategy.

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 The Laptop Table Bag product from Thanko, a company based in Tokyo,
Japan, and a prominent manufacturer of computer-related and audiovisual
products, is the Bam-T Bag's sole direct competitor. Thanko Inc. was founded in
2003 and has produced and marketed over 100 goods to be sold through direct
online stores as well as dealer channels, direct shops, shopping malls, and so
on, and has generated strong sales and brand name in Japan. However, it is
made from metal materials compared to the eco-friendly materials used in Bam-T
Bag, because it is typically made from a regular laptop bag with aluminum legs
that can be stretched out to form a table. This product proposes the same
purpose and outcome as Bam-T Bag and has the same objective of making it
easier and more convenient for customers to complete their tasks online at any
time and from any location. However, their objective of offering convenience to
people is contradicting given that their laptop bag is big in size and much more
when assembled as a laptop table, unlike the Bam-T Bag which is realistically
portable and can be brought anywhere. Moreover, the materials used in the
Bam-T Bag are sustainable, especially with one of its green primary materials,
Bamboo. On the other hand, the likely indirect competitors of Bam-T Bag are
divided into two types: laptop bags and tables. For the laptop bags, the top
leading brands are JanSport, Samsonite, Targus, and Kenshington. While for the
laptop tables/stands, Green Moon, Rain Design, Avantree, and Bavin are
amongst the top leading brands. These well-known products are considered to
be Bam-T Bag's indirect competitors since they individually offer the features that
Bam-T Bag can bring to the market..

Figure 29: Direct Competitors of Bam-T Bag Co.

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 Figure 29.1: Thanko Laptop Table Bag

Figure 30: Indirect Competitors of Bam-T Bag Co.

Figure: JanSport Laptop Bag

Figure 30.1: Samsonite Classic Business 2.0 15.6" Shuttle

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 Figure 30.2: Targus Laptop Bag

Figure 30.3: Kenshington LS240 Laptop Carrying Case

7
Figure 30.4: GREENMOON Folding Table Computer Table Bed Desk

Figure 30.5: Rain Design mStand

Figure 30.6: BAVIN Adjustable Laptop Stand

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Figure 30.7: Avantree Neetto Height Portable & Adjustable Laptop Table

4.8.2 Market Share

Figure 31: Market Share

Market share is defined as the sales-based proportion of a certain industry
for which your product, service, or software is responsible (Airfocus, 2022). In
terms of key competitors, proponents are aware that Bam-T Bag has many

7
competitors available in the market. The Bam-T Bag product might also be the
first laptop table bag to enter the market in the Philippines. With that, the
company aims to accommodate and occupy 30 percent of the market for laptop
essential products. Moreover, it is a new upshot in the business industry, and
customers may be dubious to purchase this distinctive kind of product. This gives
the proponents a challenge regarding its marketing strategy, a strategy that will
make not just the target market but also other people see from the perspective of
the firm, the benefits of the product that are just waiting to be taken advantage
of.

Having the objective of occupying 30 percent of the market is seemingly

an impossible task to accomplish but as Bambers Co. commits itself to produce
goods that are not just distinguished in aesthetics but also outstanding in terms
of usability and quality, this challenge would definitely take time but equally, it will
nevertheless be achieved.

Furthermore, to secure the portion in the market, the proponents should

assess the possible production of Bam-T Bag that Bambers Co. can produce
perhaps in a week or month to monitor and evaluate the production of Bam-T
Bag. Market share aims to determine if the product is in good shape and if the
product goes well, they need to see the demand or how many they can sell in
that week or month and also regulate the inventory of the product efficiently.

Bam-T Bag is mostly made from synthetic leather and bamboo materials, the
proponents must be careful in creating or in producing the Bam-T Bag product
since the quality of this product is an important factor for the product’s profitability
to the consumers. Also, if this type of error occurs, it will harm the business
image and it may lead to a large number of consumers avoiding purchasing the
product. Hence, this product must be done perfectly since one erroneous step in
the manufacturing process might result in the cost of money being sacrificed.

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4.8.3 Key Barrier to Entry

The process of starting up a business is loaded with difficulties.

Numerous innovations never reach the market because of these barriers known
as the "barriers to entry" hurdles that hinder new competitors or start-up
businesses from entering a market and competing with other businesses. Hence,
in starting a business, assessing all potential barriers to entry is a critical step in
determining whether or not to enter a certain industry and how to dominate it.
With over a hundred items on the market, it is unavoidable that certain similarities
exist between them in terms of features and materials used to improve the
products. One of the key barriers that hinder a start-up to penetrate the market is
competition brought by other leading brands or businesses that offer the same or
even more attributes than the Bam-T Bag product. Fortunately, since Bam-T Bag
has only one direct competitor, Thanko's Laptop Table Bag, which has already
established its position and dominated the majority of the market, the Bam-T Bag
product will face a high barrier to entry in the market. The features that
distinguishes the Bam-T Bag from its competitors is that it is a multi-purpose
product that can be used as a table as well as a bag with compartments for
laptops and other electronic devices, thus, this provides a significant advantage
over competitors' products. Bam-T Bag is also an eco-friendly product since it
uses bamboo wood for its table, as well as an ergonomic one because it allows
customers to execute activities online at any time and from any location with
improved comfortability. In addition, people’s reluctance to try a new product is
one of the barriers that the company will face which is why the product's
advertising and promotion should be carefully thought out and done appropriately
in order for it to be presented to the market efficiently, acquiring their trust and
reliability on the product. Lastly, people must be exposed to the location where it
should be selling, especially for the target market of the Bam-T Bag product.

4.8.4 Uniqueness Of The Product Compared To Its Competitors.

In the information age, gadgets, particularly laptops are now considered a

necessity for everyone, specifically those who are studying, earning money, or
performing a highly technologically inclined job. This occurrence has raised the

8
 demand in the market for laptop bags and tables which caught the attention of
numerous entrepreneurs resulting in the creation of countless brands that offer
the said products. Most laptop bags nowadays are made from nylon which is an
environmentally threatening material as its process is energy-intensive, which
causes an emission of greenhouse gasses leading to global warming (Sonak,
2021). On the other hand, there are a lot of brands that offer laptop tables made
from plastic and it has been a known and emphasized fact that this type of
material is not eco-friendly. However, Bam-T Bag differentiates itself, from the
eco-synthetic leather that made up the bag and the sustainable bamboo that was
used to create the laptop table, it is all environmentally friendly. Plus, it is a
combined product that will solve the problem of people locating two different
individual laptop essential items. The multi-functionality of the Bam-T Bag is also
helpful for those people who are constantly finding themselves doing online tasks
outdoors and facing a problem of where they can put their laptop to comfortably
accomplish what needs to be done. With Bam-T Bag’s built-in mini table, this
won’t be a problem anymore.

Moreover, what also makes the product unique is its objective to give
back and promote the locals. The Philippines is a naturally rich country in terms
of different materials and Bambers will make use of these in the manufacturing of
the product so as to not just only enhance the profitability of the firm but also
uplift the livelihood of hardworking Filipino people.

4. 9 Marketing Program

4.9.1 Product

4.9.1.1 Primary Features

Looking at Bam-T Bag will undeniably make people think of it as a

normal leather laptop bag that is just being used on a daily basis to
protect the device inside it. But, once opened, a built-in mini table will be
shown which can easily be assembled by the user. This is the main
feature that the product offers, the duality amidst the simplicity of physical

8
 attributes. Employing this feature in an existing product is a practical and
great step in establishing an innovative item that will revolutionize the
totality of products under the category of laptop essentials. Additionally,
the functionality of the product does not sacrifice the environment as it
also focuses on using materials that are not harmful to the environment,
in other words, eco-friendly. These products include eco-synthetic leather
and bamboo which are also known for the quality and durability it
provides.

4.9.1.2 Added Value Compared To Competitors

Customers deserve more than just products and services. Thus, the
added value must be present in every product offering, although this is
usually done by companies who do not have much of a difference from
others in order to gain the upper hand in the market, it would still be
beneficial for a unique product like Bam-T Bag. The BAM-T BAG offers a
number of features that set it apart from the competition. It's a laptop bag
with a little portable table that keeps customers’ laptops secure. When
one is on the run but still has an unfinished job, the mini portable table is
useful. For the customers to feel valued, Bambers will offer 6 months bag
repair services for every purchase of Bam-T Bag. This would not just help
the company to boost their sales and profit but also the customers feel
secure that there will be a place to run to whenever they accidentally
scratched or perhaps ruined the product.

4.9.2 Place

8
 Figure 32: Physical Store of Bambers Company

Choosing the right place where the physical store will be located is one of the
most important factors that a business should consider as it is a determinant of
how success and growth can the proponents gain. Applying this concept to
Bam-T Bag, the proponents have decided to choose a place where the target
market lives and is visible to other people and cars passing by. The exact
location of the store is at 53 Atherton St., North Fairview Park Subd, Quezon
City, 1121 Metro Manila. The location is near educational institutions, companies,
and highways which makes it a great place for the business to be established.
With that being said, it is also classified as a highly commercialized location
which makes it perfectly ideal for the store. The secured deal for the rent fee is
Php 11,500 for the spacious 32 sqm garage and 5 sqm comfort room. As for the
payment terms, just like the usual transaction, the landowner requires 1 month
deposit and 2 months in advance. To match the aesthetics and ambiance that
the company has, there will be renovations that would take place in the location.
This action will be a significant contributor to the sales of the company as it would
make the store visually appealing, attracting more customers.

4.9.2.1 Distribution Channels

According to Fernando (Investopedia, 2022), distribution

channels are the methods through which goods and services are
made available to customers. It is a network of firms or
intermediaries through which a product or service goes before
reaching the final buyer or customer. All commodities pass via
distribution channels, and your marketing strategy will be
determined by how your goods are delivered. The path that a
product travels from production to customer is significant because
a marketer must choose which route or channel is ideal for his
specific product.

Bambers chose this type of distribution channel, which is a

hybrid channel where the direct and indirect channels are mixed.

8
In this model, the manufacturer has a partnership with
intermediaries which is the retailer, but it still takes control when it
comes to contact with the end consumers. This is also because of
the fact that the Hybrid channels have advantages to offer to
companies facing large and complex markets. With each new
channel, the company expands its sales and market coverage and
gains opportunities to tailor its products and services to the
specific needs of diverse customer segments.

Figure 33: Product Distribution

In the distribution channel, Bambers Company is the producer of

Bam-T Bag. Producers will look for stores or businesses that sell
products related to the laptop bag and laptop stand industry.
These stores or businesses will act as retailers in the distribution
channel. To reach the end consumer, aside from the retailer and
physical store, they will also utilize e-commerce platforms such as
Shopee and Lazada as a way of advertising and selling the
finished products. This would widen the reach of the business,
acquiring more customers who will significantly contribute to the
success of the company.

4.9.2.2 Strategic placing in the market

Indisputably, placing strategy plays a major role in the success

of a business as it contains the people that may or may not
purchase the product, affecting the profit. In addition, a company's
location strategy explains how and where it will put its products
and services in order to acquire market share and customer

8
 purchases. This component of the 4Ps is also known as the
distribution plan, and it may comprise physical and online
storefronts, as well as any other ways through which the firm may
reach customers. Bam-T Bag will take place near schools and
workplaces in North Fairview, Quezon City where they can sell
their products since they target working students, workers, and
parents as a market. The said location is also composed of not
just a huge population but people who are in the upper level of
socioeconomic status which makes the place a profitable one.

4.9.3 Promotion

4.9.3.1 Advertising and Promotion

4.9.3.1.1 Advertising

Advertising is critical for raising brand awareness among a

company's target market. That is why an effective advertising
campaign must be thoroughly developed. Presently, the
COVID-19 crisis has resulted in a structural shift in demand
toward digital commerce, which is projected to continue in the
years ahead. Businesses have become more engaged online as a
result of this, particularly when delivering marketing strategies.
This will not only make them viable during a pandemic, but it will
also allow them to provide safe service and transactions to their
customers. Thus, online advertising has become one of the most
effective and profitable advertising platforms. It is regarded today
as one of the most crucial characteristics of a successful
company. With that said, proponents of the Bam-T Bag (Bamboo
Table Bag) sought to promote it online through the use of
eye-catching infographics. Users of social media platforms can
utilize this to direct their attention to the product. They will have
the opportunity to learn about its essential features, benefits, and
how it differs from other similar products. Furthermore, online

8
advertising allows proponents to reach a larger audience and
increases the likelihood that a significant number of people will
learn about the new innovative product. The company chose to
advertise the product on Facebook, and Instagram because the
majority of the target audiences use these channels. Moreover,
many businesses have large tarpaulin sheets with their company
name and logo, which they utilize for a variety of events, and
physical stores throughout the year. This promotional material
helps companies that want to further enrich their brand
awareness, especially at tradeshows or huge events where
standing out can be challenging. With that said, Bamber’s
company decided to utilize tarpaulin as one of advertising tools.

4.9.3.1.2 Sales Promotion

To enhance sales, boost customer satisfaction, and raise

brand awareness among target consumers, a variety of short-term
customer-oriented techniques to develop demand for a product by
making it look more tempting and worthwhile must be considered.
This is especially useful for businesses that are new to the market
or are just beginning to create their own brand. Bam-T Bag
proponents will offer a 5% discount to the first twenty customers
when it launches, since people love to spend their money on
products that are on sale. Proponents will also take advantage of
yearly occasions like back-to-school months and the Christmas
season, when people are more willing to buy Bam-T Bags, by
offering reasonable discounts. Furthermore, the business would
prioritize loyalty discounts for current customers and frequent
buyers. The firm will incorporate loyalty cards to encourage
individuals to be their first choice when buying such products.
Loyal consumers will also be rewarded by the business. As a
thank you, when a customer spends on the product, they will be
provided with a discount coupon for their future purchase.
However, the discount coupon has an expiry date to urge

8
on-the-fence customers to take action. The proponents may then
adapt or develop various sales promotions depending on how the
customers will react to the existing sales promotions of the
business.

4.9.3.1.3 Personal Selling

Because it emphasizes a personal approach to sales,

personal selling is an effective way to create customer
relationships. Personal selling strategies are used by the majority
of organizations and entrepreneurs to explain the benefits of a
product or service, answer customer inquiries, and resolve
customer problems. It is one of the important aspects that may
improve the effectiveness of the company's sales pitches.
Proponents of the Bam-T Bag plan to approach customers in a
variety of ways. One way is to engage in a discussion with the
consumer in order to learn more about their personality and
purchasing preferences. This assists them in guiding the customer
toward a conclusion about whether or not to purchase the product.
Based on the customer's interests or hesitations, a conversational
strategy must be delivered, which could involve making product
comparisons or explaining why the larger price signals quality or
craftsmanship, or how the product suits their needs. Another
technique is to convey a personal experience or a customer's
success story to them. This allows the salesperson/entrepreneur
to exhibit their understanding of the Bam-T Bag and acquire the
customer's trust. They can also strengthen their relationships by
knowing about the customer's concerns and suggesting solutions.
This may encourage the customer to seek their advice when
making future purchases. Furthermore, because storytelling is
frequently an emotional appeal, this method may be useful for
products that address a pressing issue, such as the crisis that
many individuals are experiencing in doing virtual activities.

8
 4.9.3.1.4 Public Relations

To close the trust gap between a company and its potential

customers, it's also important for the company to prioritize public
relations. This would allow them to improve their credibility and
overall reputation within their respective industries. Ensuring that
the proponents of Bam-T Bag are totally devoted to the quality
and service of Bam-T Bag is one of the most visible ways they can
improve public relations. This can be accomplished by publicly
demonstrating the product's durability and reliability in their
physical stores and uploading a video of it to their social media
pages. Emphasizing a company's support for environmentally
friendly and sustainable products, as well as contributing or doing
fundraising activities during times of crisis, is an excellent method
to appeal to individuals who are looking for companies that
prioritize the environment. Allowing your target market to know
that you are active in these activities may help them understand
the organization's values and principles. Furthermore, proponents
of the Bam-T Bag must ensure that they become an organization
that responds to consumer concerns and issues. This can be a
great method to get closer to them and build a strong connection
with them.

4.9.3.2 Methods and Message

4.9.3.2.1 Types of Media Used

Bam-T Bag is planned to be promoted online through various

social media accounts using interesting and creative
presentations. Because the world is currently in the midst of a
pandemic, the proponents chose to use online media to reach a
wider audience and a virus-free transaction. Bam-T Bag will be

8
promoted on social media sites such as Facebook, Twitter, and
Instagram. The proponents want to properly describe the product's
major qualities in such a way that media users may quickly
discover them. The proponents also intend to open a shop on
e-commerce sites like Shopee and Lazada to make purchasing
transactions much easier. They would also emphasize customer
reviews of the bag to ensure transparency and give customers a
better understanding of the product. It can also be a way to
express concerns they have had while using the product and
encourage proponents to make significant adjustments.

Proponents can also provide Bam-T Bag information and

benefits via pamphlets, leaflets, flyers, or handouts at physical
stores. Although this sort of media is less visible, it is intended for
people who do not use social media or do not have the time to do
so. This is to guarantee that the target market is aware of the
proponent's product, whether virtual or not.

4.9.3.2.2 Message Conveyed

Employee or student safety must be addressed regardless of

the type of work. Hence, a safe work environment is a productive
work environment. There will be more profit and fewer expenses
for the individuals if they can minimize damage and injuries to
themselves. Ergonomics is one of the most common workplace
safety concerns, as a non-ergonomic workplace can lead to a
variety of health problems. Inadequate or non-existent workplace
ergonomic processes can lead to carpal tunnel syndrome, aching
back, tendinitis, and persistent cold and flu (due to decreased
immunity). With that, the proponents of Bam-T Bag hope to assist
a workplace in having an ergonomic environment through its
ergonomic qualities. It aids in the resolution of laptop ergonomic
issues and is one of the simplest ways to safeguard users' health
and improve their quality of life. Furthermore, as concerns about

8
climate change grow, the world is moving toward adopting
eco-friendly methods in the way businesses are operated.
Whatever the case may be, there's a lot of debate about what
kinds of things are truly environmentally friendly. With that said,
the bamboo used as a material on the built-in table of the Bam-T
Bag ensures sustainability. Because of its capacity to reproduce
quickly, it will not endanger forests or the ecosystem when used in
products like this. For toughness, style, and class, there isn't
anything better than a leather bag. It has a long lifespan, is stable,
and is safe. It is made to endure long-term pressures. They're
made with the best materials to withstand the climate while yet
providing exceptional functionality. With its beautiful inner design,
this leather laptop bag is an 8exceptional all-rounder that allows
the devices to be transported conveniently and securely. In
general, the proponents hope to communicate a message that
their products are ergonomically centered, long-lasting, and
increase productivity.

9
4.9.3.3 Spending and Timetables

4.9.3.3.1 Advertising and Promotions

Table 8: Schedule for Preparing and Advertising

By the month of March, the company will start planning and advertising.
They will plan for the product proposal within the first week of March. This
procedure entails describing the product, its target market, and its benefits.
Bambers Co. will design the product during the succeeding week. This indicates
that the product has previously been accepted but is still through development,
necessitating the creation of a product design and prototyping. Following that, the
materials will be purchased and the product will be created during the remaining
weeks of April up to the first two weeks of May. This is the most time-consuming

9
phase because the product is complex and difficult to create. However, with the
assistance of professionals, this may be done properly. Product testing and
finalization will take place during the last two weeks of May. This step assures
that the product is free of flaws before being on the market. Going through that
complex journey, the proponents will have a one-week rest to muster up some
energy and continue. By the second and third week of June, it is now the time to
start planning the promotional campaign. Following that, the company will move
on to designing and purchasing equipment for the chosen business location in
the last week of June up to the first two weeks of July. Then, they can now
continue and renovate the location of the business by matching its style and
theme to the type of business for the whole 30 days which will end in the second
week of August. The proponents will also allot a 3-day break after that. From the
last week of August up to the first week of September, the procurement of
equipment that is necessary for the manufacturing of the product will take place.
The company also needs to hire employees that will help the business in
achieving its short and long-term goals, they also need to be oriented on the
rules and regulations of the company which will occur by September and will end
in the second week of October. Another 4-day break will be allotted for the
proponents as job hiring and orientation are challenging to conduct. Then the
company’s social media presence, by the 4th week of October, will be
established by creating the social media accounts. For November, the
establishment of e-commerce accounts such as Lazada and Shopee will be
performed. After this, the promotional campaign will begin which will last for 2
weeks in order to practically raise the brand awareness prior to the product
launch. Lastly, the company will have its final preparation which includes the
furnishing of different significant equipment, tools, and other things that will be
used in the launch of the product in January 2023.

4.9.4 Pricing

4.9.4.1 Pricing Strategy

It's difficult to set a price for a product or service. Setting prices too
high may result in the loss of valuable sales. Meanwhile, setting them too
low, could result in the loss of valuable profit. Pricing, thankfully, does not

9
have to be a sacrifice or a risk. There is a multitude of pricing strategies
that could assist in selecting suitable prices for the target market and
revenue targets. With that said, proponents of Bam-T Bag would apply
the cost-plus pricing in which the selling price is defined by considering all
variable costs a company incurs and adding a markup percentage to
establish the price. Under this approach, Bambers combine the direct
material cost, direct labor cost, and overhead costs for a product, then
add to it a markup percentage to calculate the price of the product.
Moreover, cost-plus pricing ensures that the complete cost of making the
product or performing the service is covered, allowing the mark-up to
ensure a positive rate of return and it doesn't require a lot of additional
market research. Additionally, because your rates remain static, you can
readily anticipate revenue for a particular month based on conversion
history, marketing expenditure, etc. This takes a lot of time and effort but
it may assist the firm build a framework that uses their brand, features of
their product, target demographics, and market position that could result
in creating profit soon. Despite the multiple aspects to consider,
proponents of the Bam-T Bag assure that their selected price approach
maximizes profit and revenue.

4.9.4.2 Gross Profit Margin

The percentage of sales revenue that a company can convert into
gross profit is known as the gross profit margin. It represents a company's
top management team's success in making a profit, taking into account
the costs of manufacturing its products and services. It's a useful metric
for determining how well businesses make money from their products and
services. Proponents of Bam-T Bag have forecasted their Gross Profit
Margin using the formula below:

Gross Profit Margin = (Total Sales – Cost of Goods Sold)/Total Sales x

100.)

9
4.10 Projected sales/income
A company's projected sales/income is a forecast of how much it will sell in a given
week, month, quarter, or year. It's used to forecast future revenue by calculating how
many units an individual, team, or corporation is likely to sell over a given period. They
show any upward or declining patterns and help to determine a company's overall
health. Companies can efficiently allocate resources for future growth and manage their
cash flow with an accurate sales forecast. Sales predictions assist in establishing
benchmarks for future trends and allow executives to make early course corrections.
Sales quotas and revenue expectations can be aligned, and revenue leaders can
optimize for more wins. During the first year, Bambers Inc. forecasted sales and income.
The company does not expect a lot of production this year because we're just starting,
but we've established a strategy. Bamber's first year will be spent focusing on their
product, the Bam-t bag. The product's unit price is Php 1,799, which will remain constant
throughout the year.

Table 9:
Projected Sales/Income 1st year

Month Description Unit price Quantity Sales Income

January Bam-t bag 1,500.46 335 320 (70,993.09)

February Bam-t bag 1,500.46 355 337 4,939.55

March Bam-t bag 1,500.46 353 337 (36,938.75)

April Bam-t bag 1,500.46 356 342 18,460.28

May Bam-t bag 1,500.46 364 352 21,230.35

June Bam-t bag 1,500.46 367 356 (19,341.38)

July Bam-t bag 1,500.46 356 341 5,903.54

August Bam-t bag 1,500.46 365 347 19,845.31

September Bam-t bag 1,500.46 373 357 (18,309.57)

9
October Bam-t bag 1,500.46 376 362 24,000.42

November Bam-t bag 1,500.46 379 364 24,554.43

December Bam-t bag 1,500.46 385 367 (33,492.54)

Grand Total 1,500.46 4,200 4,182 (30,407.97)

9
CHAPTER 5 TECHNICAL/OPERATIONS FEASIBILITY

5.1 Technical / Operations Feasibility Objectives

Every business aims to have a great profitability and outcomes once it starts
executing its operations however the focus should never be on the result alone. Having
an objective to be successful entails consideration of the process that will be taken every
step of the way towards achieving the ultimate goal. In this aspect, the technical or
operational feasibility is the most helpful in doing so. This section of the feasibility study
aids in determining the effectiveness of the proposed product through an assessment of
the specifics of the activities or processes that are intended to be performed in the
operation, which encompasses the materials, workforce, transportation, and technology
that are all related to the production, delivery, and tracking of the proposed product
(Indeed, 2022).

Moreover, a technical feasibility study also provides a firm with a pertinent frame
of reference to the different aspects of their project, as well as serves as a significant
tool for planning by supplying an unobstructed perspective of how the project can
emerge during the course of its progression. Also, it is beneficial for conducting activities
such as troubleshooting and tracking the project's progress from conception to
completion.

With the capability and advantages that this aspect provides, Bambers aim to
have effective operations that will not just benefit the firm and product but also the
people around them. This starts with laying the goals that will be the foundation of the
organization’s operations, thus the following are the technical and operational objectives
of the Bambers Co.:

1. To ensure and maintain the highest quality of the product that satisfies the
customers regardless of the price.
2. To create improved and sophisticated waste management that will continuously
reduce the waste produced by the company.
3. To invest in more advanced technology that would increase the efficiency of
production that would meet the demand.
 4. To invest in TQP (top quality management) that will continuously and religiously
seek improvements in quality through enhancement of the activities or practices
that take place internally.

5.2 Introduction / Overview of the Product

Figure 34: Overview of Bam-T Bag

Bambers created a product called Bam T Bag, which can be assembled into a mini
table and can hold anything up to the size of a laptop. The table is constructed of
bamboo, and the majority of the bag is made of leather. The Bam T Bag may be carried
in two ways. The first is to sling it over the shoulder, while the second is to hand-carry it.

97
 Figure 34.1 Bam-T Bag

The size of the product,Bam T Bag, is shown in these two figures. The first illustration
shows the measurements of the laptop bag, with a width of 15 cm, height of 36 cm, and
length of 42 cm. The second illustration depicts how Bam-T Bag appears when
assembled as a laptop table with a height of 19 cm, a length of 42 cm, and a width of 36
cm.

5.2.1 Outsourced Production

5.2.1.1 Sources of Supplies

An enterprise based on product manufacture, such as Bambers

Co., will be worthless and a waste of money if supplies are not
accessible. Several raw materials are required for the development of the
Bam-T Bag, notably synthetic leather, bamboo, zipper, and cushion.
Because of the demand for these items, the firm has had to look for
suppliers that can efficiently provide materials with excellent quality and,
of course, at affordable rates. Finding a supplier that provides both quality
and cost has become a difficulty for the product's proponents, as demand
for the products is high and competition in the industry is intense.
However, locating these types of suppliers is just as important as having
raw materials because they play a significant role in how much the firm

98
profits and how satisfied the customers become, which is largely due to
the quality of the supplies they deliver.This also implies that having a
strong relationship with suppliers is crucial since it allows the firm and the
suppliers to come up with new arrangements and agreements that will
benefit both parties.

Fortunately, the proponents were able to locate the ideal suppliers

to assist them in making their product proposition a reality. The leathers,
zippers, cushions, and other components that will be utilized in the
manufacturing of the bag will primarily come from Marikina, as the
proponents want to ensure that it is of the highest quality possible, given
that the said location is one of the most competitive localities in the
Philippines in terms of leather goods production. Roweliza, a
Marikina-based company, will be the Bambers Co.'s partner; they are
well-known for the high quality of their creations, which range from
footwear to handbags. Bamboo, on the other hand, will be supplied by the
Piamonte Shop located in Maligaya, Quezon City. The company is also
recognized for its incredible ability to create custom cabinets, tables,
chairs, and even massive furniture as requested by its happy and devoted
clients.

For the packaging, which is primarily composed of cardboard, the

RDCD Printhouse located at Parañaque City will assist the firm with
materials that are meant not only to be visually appealing but also to
provide excellent protection for the product offering, the Bam-T Bag.
These three firms, led by Bambers Co., will collaborate to make the
Bam-T Bag more than just a concept, but a practical product that will give
the best user experience imaginable.

Main Suppliers:

ROWELIZA SHOES AND BAGS MANUFACTURING

58 Sta Ana Extension Marikina East Subdivision San Roque, 1800
Marikina City
0917 813 2825

99
 fashionpurveyorenterprise@gmail.com

PIAMONTE SHOP
Maligaya, Quezon City, Metro Manila
0951 231 8688

RDCD PRINTHOUSE
Doña Soledad Extension Better Living Subdivision, Parañaque City
0917 890 9210
rdcdprinthouse@gmail.com

5.2.1.2 Terms and Contract

Terms and conditions are the terms of the legal contract that
regulates the business relationship between you and your customer for
the supply of goods or services (Net Lawman, 2022). It defines the key
business terms you provide to your customers and assists contractual
parties in understanding their obligations, rights, roles, and
responsibilities.

The following agreement terms are in effect between Bambers

Co. and the retailer/wholesaler. Thus, the following are the essential
terms that must be kept confidential throughout the agreement between
the two parties.

1) Services
Bambers Co. guarantees to assist and provide great service to
consumers and sellers who acquire the Bam-T Bag product, as the
product will provide benefits to people who purchase such products from
the business. The company will also provide services to ensure that any
inquiries concerning the company and its goods are promptly answered.

10
2) Product
Bambers Co. pledges to produce products made with care and
delicate techniques that will definitely fulfill the budgets of customers and
sellers, also ensuring their loyalty and reducing the risk and cost of
repairing damaged items.

3) Employees
The Bambers Co. will assure that employees are knowledgeable
on their assigned duty or work in the workplace, as well as understanding
the business and its products, in order to avoid any issues or
misunderstandings to the customers and sellers. In addition, the Labor
Code of the Philippines (Presidential Decree No. 442) will be obeyed.
This is the Philippine labor law or legal code that controls employment
practices and labor relations in the country.

4) Replacement/Return Policy
The company will assess the replacement and return of the
damaged items or products, only if it is confirmed that there really is a
problem with the product's quality and the receipt or proof of purchase for
the product. The managers are assigned to examine the goods that
consumers return and process the replacement of the damaged item or
product. On the contrary, if two weeks or more have passed since the
purchase of the product, Bambers Co. will not offer any more refund or
replacement for the purchased item.

5) Technical Equipment
The manufacturers will ensure that the equipment required to
completely manufacture and produce the Bam-T Bag are in a good
working condition. By ensuring that a regular maintenance on the
equipment will be performed to assure that the materials used in making
the product are always of top quality to avoid any product defects, as this
is crucial to the growth of any new product in the market.

10
 5.2.1.3 Business Process Protection
A business process is a series of systematic, often chained,
actions or tasks performed by people or equipment to produce a specific
service or product for a specific user or customer. It is carried out in order
to attain a certain organizational purpose or target (Techopedia, 2017).
Moreover, processes are the foundation of any business; how well you
manage your business processes determines employee productivity and
long-term success.

Bambers Co. will take steps to protect the company's exclusive

processes and corporate data or any corporate procedures or methods
that are completely foreign outside the firm. By doing that, Bambers Co.
will distribute a policy handbook that covers the company’s rules and
regulations, safety procedures, and many other topics in order to
enlighten staff or employees about the company's policies and
procedures. Hence, this will establish clear expectations for workers while
also outlining the company's legal duties and recognizing employee
rights. Moreover, the company will also provide trainings to the
employees in order to enhance their corporate skills, limiting or
decreasing workplace accidents cause by employees with insufficient
knowledge and skills in performing their duties or tasks in the workplace,
and also to minimize scams and misunderstandings, the allocated
supervisors must train the staff on everything they will perform, especially
while handling money or the company’s finances. Additionally,
employees' thinking is shaped by the training process, which leads to high
levels of performance. Therefore, training is critical for a company's
growth and success as it helps both employers and employees
(Hotelleriejobs, 2017). Furthermore, Bambers Co. must secure the
company against unlawful documents or contracts by assuring that all
business licenses and government documents are legal as having the
proper license will secure the company's personal assets in the case of a
lawsuit, as well as provide protection for the members of the company if
the business is harmed or encounters any unpleasant scenarios or

10
circumstances.

10
5.3 Production / Technical Process

The manufacturing of these are done by a professional to ensure the quality of the

product.

Laptop Table

Step 1: Gather all the necessary tools and equipment in making the table.

10
Step 2: The bagmaker will start creating first the platform of the table which must be

matched to the provided measurements.

Step 3: After that, next to be created is the legs or stand of the table. It should be

noted that the leg/stand must be diagonal when standing and can be folded.

Step 4: After separately creating the two parts, he will start attaching them together

through the use of screws.

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Step 5: When the two are finally attached, the bagmaker will furnish it using sanders to

have a smooth and clean finish.

Laptop Bag

Step 1: The bagmaker will prepare all the necessary tools and equipment needed,

including the table which will be attached later on.

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Step 2: The bagmaker will first be patternmaking to have a concrete model for the bag.

This is essential as the product have a moderately complex design of bag.

Step 3: When patternmaking is done and he has a model, he will start creating the

easiest part of the bag which is the shoulder strap which measurements will be

depending on what Bambers Co. have agreed.

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Step 4: After the shoulder strap, the bagmaker will start creating the external pocket of

the bag.

Step 5: The right side of the bag, which is where the table will be put in, is the next to

create since it is crucial to know how the table will fit into the bag.

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Step 6: After sewing the first side of the bag, the bag tailor will ensure the table is fit

with it then proceed on sewing the second bag and the pockets inside.

Step 7: Finally, the two sides will be attached to each other as well as the table in the

inside of the bag.

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Step 8: Then, the external pocket will be furnished. The bag tailor will put a cardboard

along with hook-and-loop fastener on the side of the bag where the platform of the

table is faced to make a stand for laptop or any devices.

Step 9: To finalize the bag, the bagmaker will attach the shoulder strap and now the

bag is done and ready to be tested and marketed.

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5.4 Costing

Businesses do costing to capture the overall cost of the production of the products
the business is offering. This would allow the business to present data that will serve as
a clear guide for their decision-making, such as the salaries of the workers involved in
the creation of the product. Consequently, provided here are the prices of the direct and
indirect materials used in the product as well as the wages of the direct and indirect
labor in manufacturing the product.
Table 10: Costing

Table 10.1: Direct Materials Cost

ITEM PRICE QUANTITY UNIT COST

Leather 250.00 1 250.00

Nylon 100.00 1 100.00

Cushion 120.00 1 105.00

Bamboo 250.00 1 200.00

Bag Net 35.00 1 35.00

Hook and Loop 20.00 1 20.00

Tape

Strap Hook 25.00 1 25.00

Table 10.2 Indirect Materials Cost

ITEM PRICE QUANTITY UNIT COST

Box 32.00 1 32.00

Pouch 15.50 1 15.50

Screw 2.00 4 8.00

Threads 10.00 1 10.00

Table 10.3 Direct Labor Cost

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 WORKERS DAILY RATE NO. OF WORKING LABOR COST
DAYS

Bagmaker 500.00 26 13,000.00

Bagmaker 500.00 26 13,000.00

Table 10.4 Indirect Labor Cost

WORKERS DAILY RATE NO. OF WORKING LABOR COST

DAYS

Administrative 537.00 26 13,962.00

Manager

Financial Manager 537.00 26 13,962.00

Marketing Manager 537.00 26 13,962.00

Operations 550.00 26 14,300.00

Manager

5.5 Handling Design / Packaging

2kg

Figure 35. Packaging of Bam T Bag

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 Product packaging plays a crucial role in the development of any company and
its marketing strategy. Companies are extremely aware that they should satisfy their
customers not only with a good product but also with outstanding packaging. Whether a
product is bought online or in a shop, the packaging is the first thing the consumer sees,
and it often makes an impression. This first impression will continue to reflect on the
product and the entire business. The importance of packaging has grown in recent
years, with an increase in consumers recording 'present opening' and 'unboxing'
moments on social media. This rising trend illustrates that brand packaging can be a
powerful marketing tool. As for the measurements, it is 45 cm long, 18 cm tall, and 38
cm wide.

The Bambers came up with the minimalist packaging that allows Bam-T Bag to
stand out from the crowd. Minimalist package design removes uncertainty and difficulty
from the decision-making process, and customers are drawn to the cleanliness of the
marketing message; it also saves money by eliminating as much trash as possible. The
product packaging is composed of cardboard, which helps to keep moisture out of the
product. It is also 100 percent recyclable and biodegradable, degrading fully in a
maximum of one year if it is exposed to favorable environmental conditions

5.6 Project Layout

5.6.1 Location (w/ vicinity map)

Figure 36. Location w/ Vicinity Map

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 The vicinity map is a small map that graphically represents the proposed
area in close proximity to prominent landmarks. The term "neighborhood map"
refers to a key inset of an overall view of the generalized area on a row map.
Vicinity means the state of being near or surrounding a place. It helps to promote
a business by displaying it to the public and making it easier to get there. Hence,
these maps are very essential because the proponents can use them to
advertise the ideal location for their business. It helps them to organize the
information about their location such as figuring out where and how to get to the
business location. The importance of locations is perhaps most obvious when
individuals consider companies that rely on customers coming into their place of
business. It is such a big deal for the consumer to have a nearby map since they
might get lost. The actual location of the business is at 53 Atherton St., North
Fairview Park Subd, Quezon City, 1121 Metro Manila, and is near the North
Fairview subdivision. It is located in heavily commercialized areas where there
are other stores such as salons, markets, karinderya, and others that the
customers always encountered. Thus, the advantages of this location are
● Spacious area which can accommodate a greater number of customers.
● Accessible as it is located nearby highways and subdivisions.
● Great security since it is located in a subdivision protected by security
guards
● Heavy commercialized location

5.6.2 Floor Plan / Intended Space

A floor plan is a scale diagram of a room that shows the arrangement of

furnishings in a business setting. It will help to visualize what the end result will
be like so that you can evaluate it more ahead of time and make revisions if
needed. A floor plan gives businesses the information that they are looking for
about the business setting's structures, layouts, and other features. Floor plans
also give them a good idea of how the business will be implemented and what
other factors to consider.

The company creates a floor plan for customers to quickly recognize the
importance of each area that the customers will look at each time they go to buy

11
the proposed product or ask for assistance. The company's area has a total of
150 square meters, however, this will not be fully used by the company as some
of the areas are also occupied by other people. For the garage which will
primarily be utilized for the whole store, there are 32 square meters, the hallway
which will lead to the comfort room has 1 and a half meters, while the comfort
room has a total measurement of 5 square meters.

Figure 37. Bambers Co.'s Floor Plan

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5.7 Production Schedule

A production schedule lists each product that will be produced, as well as where
and when it will be manufactured. However, production scheduling is the process in
which all industrial activities are organized and scheduled on a timeline or for a period of
time. It entails sequentially organizing the production processes such as purchasing raw
materials, expenditure, manpower, logistics, and for a given time period. Moreover, it
specifies which materials will be used at which step of manufacturing. With that, a
time-based schedule is developed based on the projections to make sure that the
company does not run out of resources throughout the manufacturing process.

Production Schedule is an essential tool for helping the business, mostly in

providing accurate, real-time schedules, strategic assistance, and date and quantity
availability for the manufacturing process of the product. Subsequently, production
scheduling is a comprehensive and necessary document for planning, forecasting,
projecting, and exceeding demand. It will help Bambers Co. to perform operations on
time and within budget, allowing the company to meet its consumer commitments.
Therefore, production scheduling will greatly assist in the planning process, supplying,
and meeting the changing consumer demands. That would help the Bambers to better
predict the peaks and troughs of production, as well as to provide a foundation to utilize
when situations don't go according to schedule.

Figure 38: Year Production Schedule

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5.8 Equipment and Tools

Pencil, Tape Measure, Cutter, Tailor Scissors, Leather Awl, Steel Square Ruler,
Bamboo, Synthetic Leather, Screw, Hex Bolt, and Nylon Zipper are necessary for the
manufacturing of the Bam-T Bag. These materials will be supplied by the reputable
companies of the Bambers Co. notably Roweliza Shoes and Bags Manufacturing and -.
Besides that, in order to achieve the expected outlook of the product, the equipment that
are needed to manufacture a Bam-T Bag are High-Speed Sewing Machine, Post Bed
Sewing Machine, Circular Saw, and Sander.

Figure 39: Materials for Bam-T Bag

Figure 39.1: Pencil

Figure 39.2: Cutter

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Figure 39.3: Tape Measure

Figure 39.4: Tailor Scissors

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 Figure 39.5: Leather Awl

Figure 39.6: Steel Square Ruler

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 Figure 39.7: Bamboo

Figure 39.8: Synthetic Leather

Figure 39.9: Screw

1
 Figure 39.10: Hex Bolt

Figure 39.11: Nylon Zipper

Table 11: Equipment for Making Bam-T Bag

Pictures of Equipments Description/Function

High Speed Sewing Machine

This is occasionally called “Straight

Stitching Machine” or Industrial sewing
machine. It has automated lubrication and
is utilized by tailors and dressmakers.
High-speed sewing machine is used to
make one type or greater stitches through
one or extra thread, then interweaving and
stitching one or greater layers freely. It can
stitch merchandise fabricated from cotton,
fiber, silk, fur, synthetic fiber and different
objects like leather, plastics, paper and so
on. All stitches made via the means of this

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system are beautiful, neat with speedy
pace and handy operation.

Post Bed Sewing Machine

The post-bed sewing machine is created

for stitching three-dimensional products
such as headgear, caps, clutches, and
bags. It is used in a variety of heavy-duty
industries, along with the production and
topstitching of high-end leather couches
and furnishings, automotive upholstery and
interiors, leather products, filters, technical
materials, plastic and laminated materials.

Circular Saw

It's a powered saw with a cylinder toothed

blade that spins autonomously. With that,
the powered saw cuts a wide range of
materials, including wood, metals,
cemented block, brickwork, fiberglass,
plastics, and slate. For cutting efficiency
and efficacy, material properties differ
according to the type of blades. Rip-cuts,
crosscuts, bevel cuts, as well as
combinations of these, are all possible
using a circular saw.

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12
 Sander

This sander is an oscillating instrument

with a ball bearing motor on which a
sanding circular pad is affixed. The pad
can rotate at random owing to this ball
bearing. If the pad comes across one of
these hard locations on the surface, it will
move around them and work on them in
small orbits. It is used for swirl-free
finishing sanding. This can finish large
areas rapidly and give a smooth surface
with the fewest apparent scratches.
Afterward, it produces a finer polish by
removing material gradually yet uniformly,
whether it be wood, plastic, or metal.

5.9 Standard Operating Procedures

Standard Operating Procedures, or SOP, must be considered by one organization

in order to carry out its tasks while maintaining consistency and quality throughout
operations. It is a document that contains detailed or step-by-step instructions outlining
how one person in one organization should perform a specific task. This procedure is
used by many organizations to assist their employees in producing high-quality,
consistent work. It is also used to reduce misunderstandings, miscommunications, and
ambiguity. In general, the benefits of SOP include avoiding mistakes, being organized
and prepared, and creating a happy team. It also improves communication and
accountability while promoting safety.

The Bambers is a manufacturing company which uses raw materials, parts,

and various components to assemble finished goods. SOP is important in all types of
businesses. They will be able to systemize all of their processes throughout their

12
operations as a result of this. The company, employees, and customers are the one who
benefits from this. Standard Operating Procedures not only create a safe workplace, but
they also improve the Bambers' consistency and efficiency. SOP enables every
employee to be accountable and have communication improvements. Also, the
BamBers will be able to specify steps for standardizing their product in order to provide
consistent product quality and specifications to their customers.

As SOPs provide many benefits to a business, here are the standard operating
procedures of the Bambers:

1. The production
Production process is the method of providing goods and services to
customers by utilizing economic inputs or resources such as raw materials,
capital, and land. In this procedure, the production manager and responsible
individuals must ensure proper equipment and tool usage, checking raw
materials for standard and quality, monitoring time processes, inspecting product
making, and using personal protective equipment such as gloves, eye, face, and
body protection, footwear, and etc.

2. Financing and Administration

In order to ensure that all financial resources are monitored property, the
financial manager and administrator has responsibilities to maximize the
company's cash flow and be capable of billing and collection processes.

3. Marketing, Sales, and Customer Service

The responsibility of marketing, sales, and customer service personnel is
to satisfy customers, meet business objectives, and maintain profitability.
Responsible individuals in the Bambers must maintain external communications
such as through social media and advertisements, acknowledge customer
complaints and suggestions, and ensure product warrants, guarantees, and
refund or changing policies.

4. Employing Staff

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 Employees are one of a company's most important resources, as well as
valuable assets and a key to success. Personnel in charge of hiring new
employees and staff must obtain orientation and training for aspiring staff and
employees. Corrective action, discipline, and performance evaluations are also
aspects to consider for this operation.

5. Workplace Operation
Responsible individuals should eliminate potential hazards to ensure the
overall safety and security of the Bambers' workplace. They must also ensure the
usage of equipment and tools. It is also important for the Bambers' workplace
operations to have all trained employees and staff. To warn of potential hazards,
the Bambers must have visual safety aids such as posters, labels, and signs to
protect all the employees, staff, and customers as well.

5.10 Wastes and Waste Disposal Methods

Everyone can have or come into contact with a variety of wastes. Waste, which
refers to materials that are no longer useful after a specific process, can also be
produced by human activities such as the processing of raw materials to form a specific
good or necessity. Since waste materials are generated primarily in human productions
and operations, everyone can classify waste into several categories, which include liquid
waste, solid or non-biodegradable waste, organic or biodegradable waste, recyclable
waste, and hazardous waste.

Waste management is one obligation of a business to maintain not only the

business itself but to benefit the environment as well. Collecting, transporting, and
processing waste materials are included in waste management. When there is an
absence in managing waste in one business, many negative factors will most likely
happen such as having business damages and environmental factors such as land and
air pollution. On the other hand, having proper waste management will result in the
profitability, environmental protection, and safety of a business.

Moreover, as waste management is one the ethical manner of a business, The

Bambers have a responsibility to dispose of waste materials responsibly and safely. This

12
is to ensure and promote the safety of their employees, staff, and their customers as
well. As of this, The Bambers established their method of waste disposal.

Waste Disposal Method

Figure 40: Waste Disposal Method

Step 1: Segregation
In this step, separation of waste according to their classification is obliged. In this
step, waste must also be divided into dry and wet categories. The Bambers consider it
as a most important step as it reduces the risk of hazardous waste.

Step 2: Collection
As wastes are separated, waste will be collected through waste transporting
supply such as waste bins, trolleys, or wheelbarrows. This is to ensure that waste is
collected on time and correctly, as well as to separate recyclable waste materials.

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Step 3: Storage
Waste storage is the temporary holding of non-biodegradable and biodegradable
waste materials. In this step, waste storage time is limited to 24-48 hours. Storage
containers have labels at all times indicating their waste contents.

Step 4: Transportation
Wastes from temporary waste storage are transported into permanent storage or
disposal during this step. This can be done by tankers, trucks, barges, or other vehicles.
However, hazardous waste is separately done by hazardous waste transporters to
prevent the environmental threats it possesses.

Step 5: Disposal
The final step in The Bambers' waste disposal method is disposal, which occurs
after waste materials have been transported to their permanent storage. In this,
disposals may undergo dumping, controlled tipping or sanitary land-fill, incineration, and
composting as well.

5.11 Intellectual Property

5.11.1 Trademark Process

A trade mark is a graphic representation that can be a word, a signature,

a name, a device, a label, numerals, or a combination of colors to identify it from
similar goods or services that originated from another. A trademark gives the
owner of the mark the exclusive right to use it or the right to authorize others to
use it for a fee. Customers who see a trademark identify who they're dealing with
and the company's reputation quickly, and they're less likely to look for
alternatives. Your brand could be the decisive factor in a customer's shopping
decision, and finding you is simple. With trademarks, businesses can make
better use of the Internet and social media. Your brand is the first thing
customers type in when searching for your products and services on a search
engine or social media network (Facebook, Twitter, Tiktok, Pinterest). For a
website or social

12
media platform with more visitors, higher rankings lead to more users,
consumers, and brand recognition.

Bambers has its own trademark on Bam-T Bag. As the company aims to
promote sustainability and use bamboo as their primary material in all of their
products, they decided to introduce a trademark that is not only aesthetically
pleasing or will match today's trends, but also a graphic that has great meaning
and represents the company, the Gold-Colored Diamond Bamboo. Bambers Co.
wanted to represent the positive attributes of bamboo, such as its abundance
and swift replenishment, which corresponded to their willingness to respond
quickly to unanticipated situations in the business. Moreover, its color and
diamond shape expresses the luxury that the business aims to show in every
product offering. The Bam-T Bag product, on the other hand, has a butterfly logo.
Aside from it representing the two Bs in the word Bamboo and the brand name,
Bambers, a butterfly may reflect the company's journey after it opened its
business and launched its products. It is a given that no company can start and
become successful overnight; hence, just as a butterfly's first phase may be
unappealing, there will always be a time when the company may fully spread the
lovely wings and flourish in the business.

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5.12 Start-up Schedule

5.12.1 Gantt Chart Schedule on Product Development

Cycle Table 12: Product Development Cycle

5.12.2 Phases of Product Completion

Step 1: Purchasing of Materials (April 17-April 23)

The initial step that will be taken is to buy the required materials to make
the BamT-Bag. The required materials for making the Bam T-Bag are in the
Following: Bamboo sticks, Bamboo mat, Thin cushion, Screws and nails,
Threads and needles, and Zippers.

Step 2: Preparation of Materials, Tools and Equipment (April 24-April 30)

12
 Prepared the materials, tools, and equipment apparatuses to purchase
the product.
● The materials required are the following: Bamboo sticks, Bamboo mat,
Thin cushion, Screws and nails, Threads and needles, and Zippers.
● Equipment- Sewing Machine (high speed) post bed.
● Tools- Pencil, Tape Measure, Cutter, Scissors, Awl (marking), Ruler,
Bamboo, Synthetic Leather, Screw, Bolt, Nylon Zipper.

Step 3: Assembly of the Product (May 1-May 3)

The proponents will now be making arrangements for the bagmaker that
include the finalization of the measurements, and fabrics that will be used in the
bag, and further justify the complexity or corner-to-corner designs of the bag.

Step 4: Creation of the laptop Table (May 4-May 7)

The laptop table will be created to be lightweight and have a portable
front edge to ensure it can be hand-carried when inside the bag. It must safely
hold a laptop, all things considered, as well as be assembled in a matter of
moments. This can allow the opportunity to chip away at the bed and relax on the
couch in an agreeable position.

Step 5: Creation of laptop Bag (May 8-May 12)

A laptop bag will be produced from a material of leather, has a spacious
space inside and is intended to safeguard the gadget from knocks, scratches,
water, and residue in ordinary use. It also has a neutral color – black to match
any outfits or occasions of the user. They will be manufactured not exclusively to
be up-to-date and chic, but also to endure forever.

Step 6: Placement of the Product to the Packaging (May 13-May 14)

Packaging protects the product from moisture, light, heat, and other outside
factors. This is the main motivation behind bundling. An extraordinary package
can even increase the item's allure and, in this manner, influence the readiness
to purchase the item. Its motivation is to stand apart from the rack or site,
improve deals, give applicable data on the item, and increase interest. A

13
packaging can likewise recount an entire anecdote about the business behind
the item and the item's ecological, social, and affordable effects.

5.12.3 Relationship of Events

March 2022 – Bamber’s Company proposed the Bam-T bag, as the product they
would like to produce for the first week of March. Product design and prototyping
will be on the agenda this month as well. They will research to discover diverse
information about Bam-T Bag which they will produce in the market.

April 2022 - The proponents will continue the product design and prototyping up
to the first week of April. For the remaining weeks, they will be purchasing the
raw materials needed for the creation of the product.

May 2022 - This month, product making will start. It would take some time as the
product is moderately complex. In addition, product testing and finalization will be
conducted after, to test the durability and reliability of the proposed product.

June 2022 - In the first week of June, the proponents will look for a place for their
business location. In its second week, they will check the place to finally choose
and confirm and legally apply for a lease. In the third week, they will now arrange
their plans by contacting a person that can help them renovate the place. The
proponents will also start planning the appearance of the store and purchasing
office equipment by the last week.

July 2022 - Purchasing office equipment and planning the exterior and interior
design of the location will continue until the second week of July. Renovation of
the place will soon take place in its third week.

August 2022 - Since renovations consume a lot of time, it is still ongoing this
month and will end by the second week. This month's purchases of materials and
equipment for the store's production will also commence after that.

September 2022 - Purchasing and arranging of equipment will continue until the
first week of this month. The next challenging part: the hiring of new employees,
will also be allotted for the remaining weeks.

13
October 2022 - The orientation day and interviews of the applicants will now be
conducted in the first two weeks of October. Before the end of this month,
Bamber’s proponents will make sure that they will have the list of the accepted
employees. The proponents have allotted a 4-day break after that. Then the
remaining weeks will be for the creation of social media accounts to make it
easier to promote the product.

November 2022 - Creation and application for e-commerce accounts in Lazada

and Shoppee will be conducted. After that, the proponents are now ready and will
release their promotional campaign and advertise their products on various social
media platforms.

December 2022 - This month will be allotted for the final preparation of the
product launch. A good break and preparation for its employees will also be held
before the soft opening of the business in January 2023.

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CHAPTER 6 FINANCIAL FEASIBILITY

6.1 Financial Feasibility Objectives

From the name itself, the primary objective of this aspect of the study is to
determine and evaluate the feasibility of the business when it comes to finance.
According to Martins (2021), the term financial feasibility refers about whether or not
your proposal is financially feasible. A cost/benefit analysis of the project is included in a
financial feasibility study. It also estimates the projected return on investment (ROI) and
identifies potential financial concerns. Simply put, financial feasibility analysis will help
companies including Bambers Co. to see or the future financial status of the entire firm
so as well to create strategies in advance that can boost the business financial health as
well as mitigating and eradicating issues that are related to it. The following are
objectives of Bambers Co. for the financial aspect of the project:

1. To estimate the future income and expenditure through the projection of sales in
the span of 5 years of operation.
2. To prepare income statement and balance sheet that will show the overall
financial health and values of the company.
3. To project financial concerns that the company might face in the future so as to
create a mitigation and solution plan in advance.
4. To attain the return on investment by the end of operation in the 2026.
5. To find out whether the project is financially feasible or not.

6.2 Financial Assumptions

Financial assumptions act as a guide for the business of the proponent. Financial

assumptions may comprise costs, revenue, return on investment, and operating and

startup expenses. However, in order to establish a firm foundation for their financial

prediction, the proponents must have solid knowledge when assuming. They must

reflect the data from this study in order to guarantee that it is reasonably accurate and/or

realistic.
Major Assumptions:

1. Capital investment is P250,000 broken down into the ff.

● P250,000 invested equally by 10 partners.

2. Income is distributed equally.

3. Tax rate is 20% the same as the current Philippine corporate tax rate.

4. Utilities expense increases 5% annually.

5. Selling price of the product is computed using the cost plus method. 30% is

added to the cost to compute SRP.

6. The selling price remains the same throughout the 5-year projection.

7. (PPE) Property, Plant and Equipment useful lives are 5 years.

8. Office supplies expenses increase 5% annually.

9. Taxes and Licenses renewing process: 3% quarterly percentage tax, 0.5%

annual local business tax

10. Advertising Expense: P13,000

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6.3 Selling Price

Table 13: Direct and Indirect Material, Labor Cost Per Unit, and Manufacturing

Overhead

Table 14: Bambers Co. Selling Price

13
6.4 Inventory Schedule

Table 15: Bambers Co. Yearly Finished Goods (In Unit)

Table 16: Bambers Co. Yearly Finished Goods (At Cost)

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6.5 Sales Schedule

Table 17: Bambers Co. Sales Schedule

6.6 Property, Plant, and Equipment

Table 18: Bambers Co. Property, Plant, and Equipment Schedule

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6.7 Expenses Schedule

Table 19: Salaries Expense

Table 21: Utilities and Communication Table 20: SSS, HDMF, PhilHealth

Expense

Table 22: Taxes and Licenses

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 Table 23: Depreciation Expense

6.8 Income State Month

Table 24: Bambers Co. Statement of Comprehensive Income (Year 2023)

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Table 25: Bambers Co. Statement of Comprehensive Income (Year 2024)

Table 26: Bambers Co. Statement of Comprehensive Income (Year 2025)

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Table 27: Bambers Co. Statement of Comprehensive Income (Year 2026)

Table 28: Bambers Co. Statement of Comprehensive Income (Year 2027)

14
6.9 Income State Year

Table 29: Bambers Co. Income State Year

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6.10 Changes in Equity

Table 30: Bambers Co. Statements of Changes in Partner’s Equity

14
6.11 Balance Sheet

Table 31: Bambers Co. Statement of Financial Position

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6.12 Cash Flows

Table 32: Bambers Co. Statement of Cash Flow

6.13 Fixed and Variable Expense

Table 33: Bambers Co. Fixed and Variable Expense

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6.14 Break-Even Analysis

Table 34: Bambers Co. Break Even Analysis

6.15 Payback Period & ROI

Table 35: Bambers Co. Payback Period, ROI and Net Present Value

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CHAPTER 7 SOCIO-ECONOMIC FEASIBILITY

7.1 Socio-Economic Feasibility Objectives

The socio-economic aspect seeks to discuss and determine what the proposed
project's social, economic, and environmental implications are for the society and
economy (Study.com, 2022). This section shows clearly that the business existed not
just for profit but also for the betterment of the people's welfare. Hence, this should be
properly considered by the company to obtain positive feedback from the community.

Moreover, business objectives are something that a company wants to achieve

or accomplish over a specific time period. These may include earning a profit for future
growth and development, providing quality goods to customers, protecting the
environment, and so on. Its economic objectives refer to the goal of producing profit as
well as additional purposes that must be followed in order to reach the financial goal,
such as client acquisition, continuous innovation, and making the greatest use of
available resources (Chand, N.D.). On the other hand, social objectives of the business
are desired to be achieved for the benefit of society, which include the production and
supply of quality and standard goods and services, the adoption of fair-trade practices,
participation in the general welfare of society, and the provision of welfare facilities
(Vedantu, N.D.). The following are the socio-economic objectives of Bambers Co. :

1) To Maintain Bambers Co.’s Normal Satisfactory Profit

Business is a collection of activities carried out with the intention of selling them for
a profit. It cannot sustain itself without profit, just as a plant cannot survive without water
(Toppr, N.D.). Profits also show the scale of the business organization's stability,
efficiency, and growth. Bambers Co. seeks to operate the business successfully in order
to maintain and increase profits, as profits are necessary not just for the survival of the
business, but also for its development and diversification.

2) Innovation and Utilization of Resources of Bambers Co.

Innovation entails modifying procedures or developing more efficient processes,
goods, and ideas. It plays a significant role in strengthening the competitive strength and
improving the image of a business in the minds of the customers. Today's business
environment is ever-changing and dynamic. To stay ahead of the competition, an
organization must use efficient design, the newest trends, updated machinery,
innovative processes, and so on. Bambers Co. aims to sustain and continually innovate
goods and services, customer policies, production quality, service facility, and everything
else that requires innovation while also minimizing and optimizing its resource
consumption in order to reduce costs and maximize profits. Hence, to achieve those
objectives Bambers Co. will; (a) employ an efficient and skilled workforce; (b) make full
use of existing machinery, and (c) minimize wastage of materials.

3) To fulfill the future creation of Bambers Co.’s customers

The ultimate goal of every firm is the acquisition of new customers, and there is no
substitute for it as customers are the primary source of revenue and profit for every
businesses. The creation of goods and the fulfillment of consumer wants are also the
key goals of any business (Toppr, N.D.). For that Bambers Co. ensures a positive
connection and engagement with its potential customers as they usually stick to a
business with whom they have solid relationships and inform their family and friends
about it. Additionally, to generate profit and demand, the company must provide
high-quality, value-for-money products to satisfy its consumers. In fact, a satisfied
customer is an important asset that is expected to bring in more and more customers.
Hence, more consumers mean a higher turnover, and a higher turnover implies a greater
profit margin for the business.

4) To Supply Quality Goods at Fair Prices for Bambers Co.’s future customers
The primary purpose of business is to meet the needs of society. Products and
services should be of higher quality, and should be available at reasonable prices as it is
the business's first and most important social objective (Toppr, N.D.). Bambers Co. will
ensure that there is a consistent supply of high-quality items at reasonable prices. The
company should guarantee that there is a steady supply of useful products of great
quality and at reasonable costs. The supply of adulterated goods, inferior quality
products, and useless or unsafe items are damaging to business survival. Hence,
Bambars Co. should also be aware that today's customers are more knowledgeable,
quality concerned, and expect value for their money.

5) Fair Deal to Workers of Bambers Co.

14
 Loyal customers, innovative executives, and high-quality goods and services all
contribute to success, but a company's biggest asset is usually its workers. Employees
help in enhancing a company's reputation and are frequently held accountable for its
success (Indeed, 2021). Bambers Co. strives to provide its workers with fair
compensation and suitable working and living conditions. The company must address
the demands of its workers and make them satisfied. As a result, a fair deal for workers
helps the business in this approach.

6) Fair Deal to Suppliers of Bambers Co.

Suppliers supply the services that a firm needs to provide goods and services to its
customers. A company cannot consistently provide a high-quality product or service to
its customers unless it has a strong relationship with its suppliers (Oberlo, N.D.). Hence,
in order to achieve this objective, Bambers Co. will guarantee that its suppliers receive a
fair deal, including prompt payment, regular order allocation, ethical business
transactions, and continuity.

7) Employment Generation
Unemployment remains a major concern in today's generation. The creation of
productive employment opportunities is crucial for income growth and sustainable
socio-economic development (United Nations, 2007). Hence, Bambers Co. intends to
provide enough job opportunities to people of the society in order to reduce the number
of unemployed individuals.

8) Protection of the Environment

In order to address environmental issues and preserve a healthy environment,
start-up businesses should take the lead and be positive role models for their customers.
All reasonable efforts should be made by businesses to monitor and safeguard the
environment. Bambers Co. seeks to conserve and protect the natural environment while
also generating a profit by building sustainable organizational practices that could
protect the environment from any forms of threat, also make suitable arrangements for
the disposal of effluents, smoke, garbage, and so on, hence, avoiding various forms of
pollution to the environment.

14
7.2 Regulations / Environmental Issues

7.2.1.1 Project’s Employees

Employee benefits are intended to enhance employees ’ job satisfaction

and well-being. This is frequently achieved through a variety of benefits, ranging
beyond flexible work schedules to early childhood subsidies to health services
and retirement schemes. Employers provide corporate benefits as an additional
incentive to recruit and retain workers, working to improve worker well-being and
productivity throughout the organization. Generous employee benefits exemplify
that a company values its workers. Workers can feel valued through benefits
such as paid sick leave, work bonuses, preventative care, and flexible spending
accounts. Workers that are satisfied in their jobs, committed to the company, as
well as driven to produce extraordinary work can result from it. Moreover,
benefits assist a worker's familial, wellness, and financial wellbeing, which can
aid in attracting and retaining top personnel. Especially the workers who are
talented would never work for a company that does not value them. In today's
highly competitive business environment, acquiring great people should be a
primary consideration, and among the most effective methods to do so is through
a compelling benefits package. Besides, the COVID-19 outbreak has thrown a
critical eye on workers' health across the country and around the world. The
importance of health benefits to workers is more vital than ever before, and this
encloses more than just healthcare coverage and sick leaves. Companies do not
benefit from a prevalent presenteeism culture. Therefore, when employees feel
they are cared for, they are often more likely to pay back by becoming more
efficient in their jobs rather than just showing up and doing the bare necessities.
It is no wonder that better benefits offerings contribute to positive outcomes.

The following are the Bambers Company employees' benefits:

1. Health Care Insurance

A robust employment employee benefit is a great way to get started if
a company wants to employ the finest employees, talented, and competent
people who could help the business grow. When workers are concerned with

14
personal

15
matters, it can compromise their professional performance. As an outcome,
healthcare insurance is by far the most prevalent benefit that a firm may provide
to a worker. Consequently, poor health has been one of the leading factors that
contribute to worker absences. The Bambers Co. will have a healthier and even
more dedicated workforce with reduced absenteeism when workers are
increasingly able to afford complete healthcare access to their worker health
benefits. As a result, preserving the company's most valuable assets, namely the
workers, will empower it to concentrate on building the company rather than
worrying about what would happen whenever a problem occurs.

2. Flexible Working Schedules

As technology has advanced, more employees are able to work
from home. Some firms provide workers with the right opportunities to work in a
wide range of settings. This benefits the workers who can work out from the
comfort of their houses or any other low-stress settings, which allows them to
take a pause from a high-pressure environment. So if a company is unable to
provide remote employment, they could be sufficient to facilitate flexible working
arrangements. This encourages employees to take when it is convenient for
them. Statistics show that employees who work flexible hours or work from home
show higher levels of productivity linking to the ConnectSolutions survey in 2015
it is stated that, 77% of people who work remotely at least several times a month
are more productive than 30% who complete more work in less time, and 24%
more in the same amount of time. With this, workers that have flexible working
schedules will meet their family needs, personal obligations, and life
responsibilities conveniently whilst working when they execute, feeling
reenergized and enjoying performing.

3. Paid time off

COVID-19 is reigniting the conversation about overpaid administrative
leave for legislators and businesses alike, despite several decades of slow
progression. Companies must understand that the benefits of providing paid time
off significantly outweigh the downsides, and work engagement has not yet
changed–paid time off remains one of the most sought benefits. Paid time off
(PTO) is an employer-provided benefit that grants employees compensation for

15
personal time off, vacation days, federal holidays, sick leave, and maternity and
paternity leave. It is the most crucial aspect of harmonizing workers' work and
personal lives. As it allows people to take excursions or weekend getaways from
working, which enables workers to prevent burnout. This is certainly relevant in
today's contemporary period when many workers are working longer hours,
battling mental health concerns, or striving to establish a balance between work
and life as a result of the pandemic.

4. Wellness Program
Workers' health has an impact on much more than medical
expenses. The far more productive workforce is one that is healthier. As
healthcare expenses escalate, it's more important than ever to address the
unique demands of an employee workforce while also maximizing participation
and involvement in workplace wellness initiatives. A company's culture sets the
tone for all of its workers. Hence, a healthy work environment where
management promotes a healthy lifestyle can keep employees motivated and
engaged. Wellness and incentive programs can be used to drive and improve
healthy behavior that benefits employers, employees, and communities. The
Bambers Co. will then utilize a wide range of wellness initiatives such as smoking
cessation programs, breaks and naps, gym memberships, therapist services,
free meals and snacks, and relaxation spaces.

5. Team Outings and Activities

Strong teams are not formed just by employing qualified workers;
they must always be nurtured through activities that bring workers together.
Workers spend a lot of time together, however, they are typically too preoccupied
with their work to engage constantly. Besides that, after the Covid-19 struck all
throughout the globe numerous workers lost their job and some have been into a
new set up of working, specifically, the newly WFH or Work-From-Home set up.
Socializing and making friends at work is one of the best ways to increase
productivity in a virtual, hybrid, or face-to-face workplace. As it not only does
boost office morale but also helps teams adapt more efficiently to their virtual
work environment and solve the problems associated with the "new normal."
Nevertheless, a day out of the office will allow workers to see one other from a

15
fresh perspective, intercommunicate, and socialize with coworkers they may not
see on a daily basis if they spend the day away from the workplace. Bambers
Co. will then be giving a fun, unique, and exciting employee benefit namely team
building -which is any action or method, which brings a group together and
motivates them to work collaboratively. The purpose of any team-building training
is to build a more robust unit of employees. It also improves productivity,
increases employee motivation, encourages collaboration, and builds trust and
respect among employees. Bambers Co. wanted to be a company that fosters a
positive culture that enables employees to realize their value to the team and be
confident in their abilities. With that, workers can share ideas and bring creativity
to the success of a booming team until each employee is free to express
themselves and contribute to the team.

6. Professional Development and Education Loan/Reimbursement

As the global business environment evolves and responds to
technological changes and intensifying competition, professional development
programs are becoming more important. These programs are designed to
reallocate resources for workers to succeed in their position and prepare them to
embrace additional responsibilities within the company. In particular, these
programs are becoming more and more popular, complex, and in need. When it
comes to training, many executives are reluctant to invest in conferences and
seminars for their workers. However, it is important to emphasize that workers
are the face of the company to the outside world. Hence, professional
development not only helps employees remain competent at work but also helps
them excel. It must be an ongoing process that continues throughout a person's
career. Moreover, the active pursuit of professional development keeps
knowledge and skills appropriate and up-to-date. There is always room for
growth and improvement in professional skills. Hence, giving professional
development and educational reimbursement to the Bambers Co. workers will
shape better workers' in the future by letting them learn the right skills for their
career, and by that workers will be more productive and efficient, thus helping the
business to succeed.

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 7.2.1.2 Government
Governments collect taxes on citizens and companies to generate income,
which is then utilized to satisfy budgetary obligations. This involves supporting
government and public programs as well as improving the country's business
environment to stimulate economic growth. Taxes are crucial because
governments collect this money and use it to finance social projects such as
education, health, infrastructure, and other services that the citizens will benefit
from. Taxation not only pays for public goods and services; it also plays an
important role in the social contract that exists between citizens and the
economy. The manner in which taxes are collected and spent may define a
government's very legitimacy. Holding governments responsible promotes
effective tax administration and, more broadly, effective public financial
management. Bambers Company will not be behind schedule in paying taxes,
but rather will pay on time to support the government-established public program
that helps many citizens in the Philippines. The appropriate taxes and amounts
paid to the government by Bambers Company are listed below.

Table 36: Taxation

TAXES PROJECTION YEARS

Income Tax - 38,202.79 42,204.33 42,564.30 47.497.68

Percentage 161,953 162,438.84 165,051.93 165.671.7 166,177.04

tax

Local 26,992.25 27,073.14 27,508.66 27,611.95 27,696.17

Business Tax

7.2.1.3 Proponents

Proponents are those who present a business with a plan or proposal.

The proponents must be precise about the target audience or target customers
(Serrion, 2019), and knowing that the target customers are specifically concerned
with the company setting, the proponents are in charge of satisfying them.

15
 To be a good proponent, you must first perform a study about the best
outcome that can be achieved in the business. You can also implement
expansion plans to make future resources more accessible to the market. Simply
be determined in your job and focused on your objectives.
Proponents are those who manage Bamber's Company's business in a
way that ensures its long-term prosperity. They will be in charge of producing and
managing the crafts as well as making decisions. Furthermore, the company's
supporters will eventually evolve into its mission and vision in order to achieve
greater success with their objectives.

7.2.1.4 Community

The Bam-T Bag, a proposed business by Bambers, can tremendously

help the community. The environment is part of the community, and because the
product is considered environmentally friendly, it may have an impact on the
community. The company can benefit the community by assisting in the
resolution of environmental issues such as global warming and the reduction of
garbage. In addition, because plastic pollutes a big portion of the environment, it
is critical that today's innovative products incorporate environmental factors.
Thus, the Bam-T bag is environmentally friendly and promotes sustainability by
using bamboo for its built-in mini laptop table. Purely through purchasing the
product, individuals are empowering the Bambers in fulfilling one of the
company’s purposes, to contribute to the preservation of the environment by
mitigating the environmental health risks posed by toxic substances in the
community.

7.2.1.5 Customers

The Bam-T Bag can assist the clients since the Bambers offer something
that is really sensible for everyone, unequivocally for understudies, laborers, and
experts, A leather laptop bag is extreme yet not exorbitantly strong. However, the
leather on the outside allows for some differentiation. This is helpful when the
pack needs to squeeze into a little space or ought to be full occasionally. Leather
laptop bags are conceivably the hardest-wearing material. It is impenetrable to

15
water as well, with respect to an excess of scratching. While the outer layer of a
leather laptop bag can be destroyed assuming it is associated with an
abundance of water, you ought to have confidence that your laptop inside will
avoid water damage. Anyway, when you put your laptop on a level surface, you
will undoubtedly be slumped over the screen when compared with an ordinary
workstation. After some time, this can begin to change your position, causing you
durable damage, and using an adaptable laptop stand can help you change your
working day. Working with a laptop table can outfit you with a wide range of
benefits. Fundamentally, it helps you place your laptop in a more proper position.
You will really need to ensure your screen is as per your eyes, permitting you to
sit upright and reduce the pressure on your spine. A laptop screen also helps to
ensure that your arms and wrists are more free, which increases your comfort.
The Bam-T Bag is a characteristic and eco-accommodating item; the leather bag
and bamboo table are interesting materials that are not found in other designed
things used to make sacks and tables. This similarly suggests that the strategy
engaged with conveying a leather bag and bamboo table doesn't mess with the
environment as it'd do while making a made or counterfeit sack by using more
engineered materials. We feel considerably much improved and they give us an
inward congruence, as we're probably aware that they're normal and not made of
dark lab-based engineered things. It is one way to deal with showing the clients
the energy of the specialists towards them regarding and defaming the thing they
are selling. The firm additionally guarantees that everything made and conveyed
looks good since the clients simply merit the best.

7.2.1.6 Other Beneficiaries

7.2.1.6.1 On Population

In July, 31.3 million people said they had been unable to work at
some time in the previous four weeks due to the coronavirus epidemic,
which caused their employer to close or lose business. Unemployment
can lead to debt and poverty. As a result, welfare spending will rise at the
same time. In circumstances where unemployment is extremely high, the
government will face a budget deficit as a result of a combination of tax

15
income loss and higher welfare spending. Unemployment also has
negative consequences for individuals, such as extreme financial struggle
and poverty, debt, homelessness and housing stress, family conflicts and
collapse, boredom, alienation, shame and humiliation, increased social
isolation, crime, and a loss of confidence and self-esteem. People are
staying at home, especially during a pandemic, and are unable to use
their abilities because there are no jobs available. The planned business
will benefit the population by providing employment possibilities for those
who do not have one, lowering the unemployment rate, and assisting
people in earning money. People will benefit from Bam-T Bag since it has
made it easier for customers to carry a convenience laptop bag. This can
make it easier for people to travel, go to school, or work while keeping
their laptops safe. Also, they need to be able to work quickly even if they
don't have a table.

7.2.1.6.3 On Ecology

Without a doubt, humanity has wanted advancement, particularly

in technology, which they interpreted and view as a method to make
things and, in general, life simpler. They were completely correct because
there are already numerous innovative goods that may completely save
several hours of life, such as the sophisticated cleaning supplies that are
currently ruling the market. Instead of the conventional methods and
materials that would take humans hours to complete, sophisticated goods
can perform the exact same task in what appears to be just a snap,
therefore it is not surprise that many people support these items and the
firms that manufacture them. However, did it ever occur to individuals that
they are saving hours of their lives but not at the same time? Why? Most
corporations that make revolutionary items use a manufacturing
technique and materials that jeopardize the earth's existence, the ver only
place where people can live. These materials are topped by the use of
plastic, and sadly, the manufacturing processes of these firms contribute
to the significant carbon footprint and emission that directly impacts the
surroundings.

15
 Bambers Co. distinguishes itself from the competition by using
environmentally safe and sustainable materials and without employing
environmentally hazardous production processes. Bamboo is the primary
material used by the firm for the built-in table. Bamboo is a highly
sustainable material since it requires very little energy to cultivating,
minimizes soil erosion, creates biofuel, increases wildlife refuge, and
produces a healthy food source for both people and animals (Marthur and
Yadav, 2021). Furthermore, one of the most significant environmental
benefits of bamboo is its ability to absorb carbon dioxide and produce
oxygen. Bamboo produces 35% more oxygen than an equivalent tree
mass, and studies have shown that bamboo may absorb up to 12 tonnes
of CO2 per hectare each year (Carter n.d). Apart from employing
eco-friendly materials and production processes, the firm also supports
various projects aimed at protecting and restoring the beauty and health
of the environment, particularly forestry. To successfully engage and
assist groups with similar goals, after the company has reached its
financial capacity, it will give and also add to the workforce of these
organizations. This simply demonstrates that while business may try to
maximize profits, it also has a corporate social duty to alleviate and
eliminate societal issues, especially those related to the environment.

7.2.1.6.3 On Infrastructures

Infrastructures are vital systems and/or facilities that support corporate

operations and economic development. Infrastructures are critical for the
economic vitality of businesses, even if it is not readily evident. Making a
business also entails making a tax. These taxes might be utilized to fund
the construction of infrastructure in a country that would benefit all
citizens. Daily commuters, such as students and workers, will have better
transportation options. Meanwhile, repairs and replacement of roads,
bridges, and tunnels will make the delivery and/or shipping of services or
goods for businesses considerably easier. Furthermore, because
Bambers Company is committed to sustainability, infrastructures used in

15
 their operations, and manufacturing processes are included. The
proponents aim to plan and develop infrastructures that address the
current effects of environmental issues (e.g. flooding); include weather
and/or climate change-resistant infrastructure methods; and update
communications platforms and operational procedures to prepare for the
possibility of unexpected events and changes to regular procedures.
Hence, they benefit not only the company and economy but also the
environment.

7.2.1.6.4 On Landscapes

Bamboo is the major component of the Bam-T Bag. The

proponents made bamboo one of the primary materials of their product as
bamboo-based agroforestry systems can play an essential role in
increasing production, sustainability, and resource conservation.
Bamboos grow naturally in the forest, usually in the understory. Their role
in the ceadeus forest in areas with a pronounced dry season appears to
be more significant in that the understory bamboo results in a reduction in
soil erosion (Rao, 2004). With that said, the reason why proponents
chose bamboo as the major component of their product is that bamboo
can grow on its own, which can play an important function in soil erosion
reduction as well as maintaining resource preservation.

7.3 Critical Risk Factors

7.3.1 SWOT Analysis

Table 37: SWOT Analysis

STRENGTHS WEAKNESSES

● Innovative ● Low Sales in the First Year

● Flexible Design ● Lack of expertise in some
● Functionality (Multi-purpose) areas

15
● Eco-friendly ● Brand Reputation and Capital
● Price ● Slow Production Rate

OPPORTUNITIES THREATS

● Competitive Location ● Brands who already

● Continuous market growth for
Laptop Essentials (Bag and
Table)
● Trends in modern and
futuristic designs
● Recommendation for customer
established a good reputation
and recognition.
● Technological Development
● New business entries that
offer the same products
● Customer Preferences

STRENGTHS

● The state of being an innovative product will be an advantage for

the company since it will be fresh to the market which will pique

the interest of the target consumers.

● Bambers Co. also ensured to integrate a fashion sense in the

product, Bam-T Bag. Given that numerous people nowadays give

such heavy importance to fashion and how products match their

OOTD (Outfit of the day) the flexibility of the design that the

product has will surely help in this aspect.

● As the product has more than one functionality, it is also one of

the key selling points considering that people perceive

multipurpose products are worth the money.

● Bambers Co. will use materials and employ manufacturing

processes that are not environmentally threatening such as

bamboo which is known as an extremely sustainable raw material.

16
16
 The company will also not engage in any process that will

contribute to the carbon footprint and emission.

● The sole direct competitor of the company offers their product at a

much higher price while there are individual laptop bags and

tables that are affordable, the price of Bam-T Bag is still much

more practical given that it offers two functions in just one product

and a much lower price compared to their direct competitor.

WEAKNESSES

● Considering that the business is a start-up and has not yet

established a competitive market position, it is expected that it will

have low sales in its first year of operation.

● Along with the freshness or “newbie” state of the company in the

industry, the proponents’ skills are also on the level that can be

classified as new which needs sophistication and enhancement as

operations progress to handle and manage the overall business

operations better.

● Due to the fact that Bambers Co. is a new entry in the market,

their brand awareness, and recognition are low which can

extremely affect the sales of the company. Also, the capital and

fund that the company has are very limited, which influences the

other sectors or aspects of the business. However, these can be

managed through effective financing, marketing, and advertising

strategies.

● Since the product is of big size that requires a longer period to

complete as well as the lack of production staff as the company is

16
 just starting, the production rate is perceived to be at a rapid

progress.

OPPORTUNITIES

● The proponents chose a location that is visible to other people

and cars passing by and is close to the target market. The site is

convenient to educational institutions, businesses, and roads,

making it an ideal location for establishing a company. Having said

that, it is also categorized as a highly commercialized region,

which makes it suitable for the business.

● Laptops have become a staple in the life of many, especially in

this digital era. Due to this, the market for items that would

enhance and prolong the usability and life span of laptops has

been growing along with the portable computer itself so this also

means that there is still great profit potential in this line of

business.

● Fashion and Designs are something that only progresses as time

passes by which results in various trends in the visual and

structural designs. These trends are a good opportunity for the

company as they can integrate them into their future innovative

products.

● Customers’ good feedback is a great opportunity for the company

as they are also a way of advertising their products and attracting

more customers which is a determinant of the company’s success.

16
 THREATS

● Businesses that have already successfully created a competitive

market position are a threat to the company regardless of being a

direct or indirect competitor of Bambers Co. This is primarily

because of the brand recognition and trust that they have acquired

through years of operation.

● Drastic sophistication and development in technology may result

in a disadvantage for Bambers Co. given that this change can also

bring changes in the market which can possibly be beyond the

ability of the proponents.

● New business entries are also a threat to the company especially

when they offer the exact same product as they can consume and

reduce the market share that Bambers Co. has. At worst, when

they can think of an added innovative and useful feature to the

product, people might shift their trust and loyalty to them.

● Customer Preferences are not something that stays, it changes as

time progresses hence, it is a threat to the company given that

they might lose their interest in the product offering. However,

through market research, this will still be manageable.

7.3.2 PEST Analysis

Table 38: PEST Analysis

Political Economic Social Technological

Political factors in Given that Online To thrive in a

business are individuals are still working/learning fast-paced
concerned with how recovering from the has paved the way technological
the current political economic recession for laptop bags and change, Bambers

16
parties' positions brought by the tables to become company should

16
and the extent to Covid-19 outbreak, even more popular remain vigilant. It
which the starting a business as the use of laptop has to be
government could contribute to devices has constantly updated
regulates the the economy by increased on any
economy affects generating revenue significantly. As the technological
the business world. or tax, and pandemic has also developments in
The Bambers' producing job compelled students the industry, and be
ability to be opportunities for and workers to sit aware of how they
profitable and unemployed in front of their are likely to
successful can be individuals. As the devices and influence the future
impacted by country is also still complete their attractiveness and
government amid innovations, tasks online, the profitability of the
regulations and people are more offered product can company. From a
legal issues. Issues engaged in help them have a Bambers Company
such as tax purchasing healthier lifestyle perspective,
policies, copyright, ergonomic products due to the product's technology can be
and property law and this is a good flexibility that allows used to exploit a
enforcement, sign to drive you to continue competitive
political stability, economic growth. working while advantage through
trade safety Moreover, the standing. The a variety of factors.
regulations, and effects of current Bambers also These could
employment laws economic identified working include cheaper
are all considered conditions on students, parents, production,
by the company. consumer and workers as improved access to
Compliance with confidence may their target market customers,
legal and taxation also influence to ensure their improved branding,
aspects of the consumer spending financial capability product quality, and
business will entitle or product in buying Bam-T higher levels of
the proponent to purchases. For Bag and a good business
such government instance, the strategy for the intelligence
incentives. To inflation rate might product's amongst others.
legally run a influence the profitability. Moreover, apart
business, the demand for the Moreover, they are from selling only in
Bambers should Bam T-Bag product more into using the physical store,
also meet the legal whether positively online interfaces for Bambers Company
and taxation or negatively. their daily activities also has a
requirements such Nonetheless, a and, hence, in need prominent presence
as registering in proper economic of ergonomic on the E-commerce
Securities and analysis would help products such as platforms like
Exchange prevent such laptop bags and Shopee and
Commission (SEC), negative tables. Lazada. They also
registration for the consequences from make full utilization
By-Laws, Bureau of happening. of social media
Internal Revenue platforms like
annual registration, Facebook,
and Barangay and Instagram, and
Business Permits. Twitter. Considering
These legal and that an average
taxation policies person today tends

benefit the to check their social

16
company by media more than 6
protecting their times a day, using
rights, establishing such platforms
a certain standard have proven to
of how things reach a wider
should be operated, audience in
and properly marketing a
contributing to the product. Doing this
economy. will also help
Bambers in keeping
a constant
engagement with
the prospect
customers in a
more innovative
manner.

POLITICAL

● The Bambers' ability to be profitable and successful can be impacted by

government regulations and legal issues such as tax policies, copyright, and
property law enforcement, political stability, trade safety regulations, and
employment laws are all considered by the company.
● To legally run a business, the Bambers should also meet the legal and taxation
requirements such as registering in Securities and Exchange Commission
(SEC), registration for the By-Laws, Bureau of Internal Revenue annual
registration, and Barangay and Business Permits.

ECONOMIC

● Given that individuals are still recovering from the economic recession brought by
the Covid-19 outbreak, starting a business could contribute to the economy by
generating revenue or tax, and producing job opportunities for unemployed
individuals.
● Moreover, the effects of current economic conditions on consumer confidence
may also influence consumer spending or product purchases. For instance, the
inflation rate might influence the demand for the Bam T-Bag product whether
positively or negatively.

SOCIAL

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 ● Online working/learning has paved the way for laptop bags and tables to become
even more popular as the use of laptop devices has increased significantly.
● As the pandemic has also compelled students and workers to sit in front of their
devices and complete their tasks online, the offered product can help them have
a healthier and productive lifestyle.
Technical
● Bambers have to be constantly updated on any technological developments
in the industry, and be aware of how they are likely to influence the future
attractiveness and profitability of the company.
● Apart from selling only in the physical store, Bambers Company also has a
prominent presence on the E-commerce platforms like Shopee and Lazada and
makes full utilization of social media platforms like Facebook, Instagram, and
Twitter.

16
 BIBLI OGRAPHY

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17
 LIST OF TABLES

Table 1: Project Proponents

Table 2: Employee Salaries
Table 2.1: Operations Manager Salary
Table 2.2: Marketing Manager Salary
Table 2.3: Bagmaker Salary
Table 2.4: Administrative Specialist Salary
Table 2.5: Financial Specialist Salary
Table 3: Seminars And Trainings
Table 4: Legal and Taxation
Requirements Table 5: Summary of
Demand and Supply
Table 6: Frequency and Descriptive Data about the Respondent's Preferences
Table 6.1: The Assessment of The Respondent's Interest on the Product
Table 6.2: The Assessment of The Respondent's Preferences on Multi-purpose Product
as they are Worth the money
Table 6.3: The Assessment of Respondents if they find Big Bags as Useful Products to
have
Table 6.4: The Assessment of Respondents in their Comfortability In Using Ergonomic
Products
Table 6.5: The Assessment of Respondents if Bam-t Bag Matches their Preference for a
Product
Table 7: Frequency and Descriptive Data about the Respondent's Level of Agreement
about Bam-t Bag's Innovativeness
Table 7.1: The Assessment of Respondents if Bam-t Bag is New to Them
Table 7.2: Usefulness of Bam-t Bag's Dual Purpose
Table 7.3: The Assessment of Respondents if they Find Bam-t Bag as a Better
Alternative to Individual Laptop Bag and Table
Table 7.4: Innovativeness of Bam-t Bag
Table 7.5: The Respondent's Preference to buy Bam-t Bag Because of it Convenience
and Functionality
Table 8: Schedule for Preparing and Advertising

17
Table 9: Projected Sales/ Income 1st Year
Table 10: Costing
Table 10.1 Direct Material Cost
Table 10.2 Indirect Material cost
Table 10.3 Direct Labor Cost
Table 10.4 Indirect Labor Cost
Table 11: equipment for making Bam-T
Bag Table 12: Product Development Cycle
Table 13: Direct And Indirect Material, Labor Cost per Unit, and Manufacturing overhead
Table 14: Bamber's Co. Selling Price
Table 15: Bamber's Co. Yearly Finished Goods ( In Unit )
Table 16: Bamber's Co. Yearly Finished Goods ( At Cost )
Table 17: Bamber's Co. Sales Schedule
Table 18: Bamber's Co. Property, Plant, and Equipment Schedule
Table 19: Salaries Expense
Table 20: SSS, HDMF, PhilHealth Expense
Table 21: Utilities and Communication
Table 22: Taxes and Licenses
Table 23: Depreciation Expense
Table 24: Bamber's Co. Statement of Comprehensive Income ( Year 2023
) Table 25: Bamber's Co. Statement of Comprehensive Income Year (
2024 ) Table 26: Bamber's Co. Statement of Comprehensive Income Year (
2025 ) Table 27: Bamber's Co. Statement of Comprehensive Income Year
( 2026 ) Table 28: Bamber's Co. Statement of Comprehensive Income
Year ( 2027 ) Table 29: Bamber's Co. Income State Year
Table 30: Bamber's Co. Statements of Changes in Partner's Equity
Table 31: Bamber's Co. Statement of Financial Position
Table 32: Bamber's Co. Statement of Cash Flow
Table 33: Bamber's Co. Fixed and Variable Expense
Table 34: Bamber's Co. Break Even Analysis
Table 35: Bamber's Co. Payback Period, ROI and Net Present Value
Table 36: Taxation
Table 37: SWOT
Analysis Table 38: PEST

17
Analysis

17
 LIST OF FIGURES

Figure 1. Logo of Bambers Co.

Figure 1.1 Logo of Bam-T Bag
Figure 2. Location of Bambers Company
Figure 3. Bambers Co. Organizational Chart
Figure 4. Recruitment and hiring process
Figure 5. DOLE’s Daily Minimum Wage Rate
Figure 6. Facilities of Bambers Co.
Figure 6.1 Comfort room
Figure 6.2 Product Display Area
Figure 7. Graph of Demand for Laptop Bags
Figure 8. Graph of demand for laptop
Figure 9. Graph of Actual Supply of Bam-T Bag
Figure 10. Graph of Projected Supply of Bam-T Bag
Figure 11. Graph of target market
Figure 12. Market size
Figure 13. Gender of the Respondents
Figure 14. Age of the respondents
Figure 15. Occupational status of the respondents
Figure 16. Source of income of the respondents
Figure 17. Monthly Income/Allowance of the respondents
Figure 18. How often the respondents buy laptop bag
Figure 19. How often the respondents buy table
Figure 20. Do the respondents buy laptop bag and table at a specific time of year
Figure 21. when does the respondents usually buy laptop bags and laptop tables
Figure 22. when does the respondents usually really not buy laptop bags and laptop
tables
Figure 23. how much the respondents pay for a laptop bag
Figure 24. how much the respondents pay for a laptop table
Figure 25. does the price of this product change a different time of the year
Figure 26. when is the price highest for these products
Figure 27. when is the price lowest for these product
Figure 28. where respondents usually buy laptop bags and tables

17
Figure 29. Direct Competitors of Bam-T Bag Co.
Figure 29.1 Thanko Laptop Table Bag
Figure 30. Indirect Competitors of Bam-T Bag Co.
Figure. JanSport Laptop Bag
Figure 30.1. Samsonite Classic Business 2.0 15.6 Shuttle
Figure 30.2. Targus Laptop Bag
Figure 30.3. Kenshington LS240 Laptop Carrying Case
Figure 30.4. GREENMOON Folding Table Computer Table Bed Desk
Figure 30.5. Rain Design mStand.
Figure 30.6. BAVIN Adjustable Laptop Stand
Figure 30.7. Avantree Neetto Height Portable & Adjustable Laptop Table
Figure 31. Market Share
Figure 32. Physical Store of Bambers Company
Figure 33. Product Distribution
Figure 34. Overview of Bam-T Bag
Figure 34.1 Bam-T Bag
Figure 35. Packaging of Bam-T Bag
Figure 36. Location w/ Vicinity Map
Figure 37. Bambers Co.'s Floor Plan
Figure 38. Year Production Schedule
Figure 38.1. 1st Year of production Schedule
Figure 38.2. 2nd Year of Production Schedule
Figure 38.3 3rd Year of Production Schedule
Figure 39. Materials for Bam-T Bag
Figure 39.1. Pencil
Figure 39.2. Cutter
Figure 39.3. Tape
Measure Figure 39.4.
Tailor Scissors Figure 39.5
Leather Awl
Figure 39.6. Steel Square Ruler
Figure 39.7. Bamboo
Figure 39.8. Synthetic Leathe
Figure 39.9. Screw

17
Figure 39.10. Hex Bolt

17
Figure 39.11. Nylon Zipper
Figure 40. Waste Disposal Meth

18
 APPENDICES

SSS Contribution Table

SSS Payment Form

17
17
PhilHealth Contribution Table

17
PAG-IBIG Form

18
vi

18
BIR Tax Table

18
Promo Coupons

18
Facebook Page Layout

Instagram Page Layout

18
Shopee Account Layout

Lazada Account Layout

18
Bambers Co. Site (wix) Layout

18
Survey Questionnaire

● Introduction

Good Day! We are Grade 12 students from Lagro High School's Accountancy,
Business, and Management strand, section Zobel. We humbly invite you to participate in
this survey, which is related to the current feasibility study that we are conducting on our
product called "Bam-T Bag." The name of the product is a shortcut for Bamboo Table
Bag, and it is a multipurpose product that includes both a bag that can contain items up
to the size of a laptop and a built-in mini laptop table that you can take with you
wherever you go. This survey would only take about 7 to 10 minutes to complete. Your
responses to this survey will be highly useful in determining the practicality of our
product, thus your participation is strongly encouraged. However, this survey is purely
voluntary which means that you are free to withdraw from answering at any time.

● Contact Information

Should you have any inquiries or concerns about this survey, kindly contact
through google mail (gmail) any of the following research members below:

Person Email Address

Dan Alvin B. Almario almario.136534120540@depedqc.ph

Shanea Ishi D. Catamco catamco.136545090172@depedqc.ph

Ailene Joyce G. Landrito landrito.136533090168@depedqc.ph

Giana Kyle G. Culong culong.136537090097@depedqc.ph

Janna Aliana A. Herrera herrera.136535090410@depedqc.ph

Beatriz Prietos prietos.222501090348@depedqc.ph

Janna N. Bulias bulias.136543090110@depedqc.ph

Charm G. Banlaoi banlaoi.136534090060@depedqc.ph

Catherine Ranille ranille.222503090544@depedqc.ph

Joven P. Sarmiento sarmiento.136534090420@depedqc.ph

18
 ● Consent Form

Purpose of the Study - The goal of the study is to determine the feasibility of the
product (Bam-T Bag) in the target market, that covers the product's marketability as well
as profitability. It also seeks to further uncover the product's weak and strong features,
which will be useful in improving it to better match the needs of the target market,
particularly in this category of product.

Participation and Duration - This is a completely voluntary survey. Individuals can

choose whether or not to participate. They will be asked if they agree or disagree with all
of the stated terms and conditions in the last part of this consent form. They have the
right to withdraw at any point even after consenting. The survey's questions concentrate
around their experiences with laptop bags and/or laptop tables, as well as their thoughts
on the Bam-T Bag, a multipurpose product. This survey will only take 8 to minutes to
complete.

Risks - Sharing of information online always has equivalent risks. However, in this
survey, Google forms (Gform), a widely known and secured survey administration
software is employed, thus the risk associated with online information sharing will be
eliminated.

Benefits - Given that the respondents are also the target market of the researchers,
they will be able to have advanced information about it before even officially launching
the product to the market.

Compensation - Participating in this survey will not lead in any financial transactions,
such as a payment from the researchers that will be given to the respondents in
exchange for their time.

Confidentiality - The researchers ensure that all responses will be kept private and
used solely for scholarly purposes. Despite the fact that all participants must have an
email address, they have the option of not typing their names as they will be
de-identified and anonymised in every research note or document through the

18
assignment of code numbers. The Data Privacy Act of the Philippines, officially known
as Republic Act 10173, will be observed in this study.

I have read and agreed to all of the survey's terms and conditions.
Yes

No

Part I: Demographic Profile of the Respondents

Direction: Select the letter that best describes you.

Name (Optional):

What is your gender?

Male

Female

In what age group do you belong?

16 - 19 years old
20 - 25 years old
26 - 35 years old
36 years old and above

What is your occupational status?

Student
Working Student

Professional:
Retired

If your answer is professional, kindly specify:

18
What is your source of income?
Allowance

Income
Pension
Others (please specify):
How much is your monthly income/allowance?
Php 5,000 and below

Php 10,000 - 15,000

Php 20,000 - 25,000
Php 30,000 - 45,000
Php 50,000 and above

Part II: Respondent’s Experience with Laptop Essential Products (Bag and Table)

Directions: Select the letter that best describes your experience.

How often do you buy Laptop Bags?

Weekly

Monthly

Semi-Annually

Annually/Yearly

How often do you buy Laptop Tables?

Weekly

Monthly

Semi-Annually

Annually/Yearly

Do you buy Laptop Bag and Table at a specific time of the year?
Yes

19
No

19
When do you usually buy them?
Start of a School Year

Summer Break

Valentine’s Day

Christmas
Others (please specify):

When do you usually not buy them:

Start of a School Year

Summer Break

Valentine’s Day

Christmas
Others (please specify):

How much do you pay for a laptop bag?

Php 500 below
Php 600 - 1,199
Php 1,200 - 1499
Php 1,500 and above

How much do you pay for a laptop table?

Php 500 below
Php 600 - 1,199
Php 1,200 - 1499
Php 1,500 and above

Does the price for these products change at different times of the year?
Yes

No

19
When is the price highest? (Check all that apply)

19
 Start of a School Year

Summer Break

Valentine’s Day

Christmas
Others (please specify):

When is the price lowest? (Check all that apply)

Start of a School Year

Summer Break

Valentine’s Day

Christmas
Others (please specify):

Where do you usually buy laptop bags and tables?

Shopee

Lazada

Facebook Marketplace

Physical Stores
Others (please specify):

Product Description and Illustration

Bam-T Bag is short for Bamboo Table Bag. It has two main functions: a
bag that can hold items up to the size of a laptop and a built-in mini table desk. It
will primarily be constructed of leather while the built-in table will be made from
bamboo. The built-in table has a size of 40 cm long, 35 cm wide, and 19 cm tall.
Meanwhile, the bag's size is 42 cm long, 36 cm tall, and 15 cm wide. The
bag will also act as the table's desk that includes a small cushion to keep the
gadgets placed within and at the top safe and undamaged. It also includes
various pockets inside, the largest is for the laptop and the smaller ones are for
the device accessories such as charger, mouse, and earphones. It has a weight
of 2 kilograms.

19
Part III: The Bam-T Bag

Direction: Using the 5 points Likert scale, kindly tick the box that best represents your
opinion regarding the corresponding statement in each row. 1 represents strong
disagreement, and 5 represents strong agreement.

Section 1: Respondent’s Preference

Statement 1 2 3 4 5
(strongly (disagree) (Neutral) (Agree) (strongly
disagree) agree)

The product does interest me.

I prefer a multi-purpose product as they are

worth the money.

I find big bags as useful products to have.

I am after comfortability that’s why I like using

ergonomic products.

Bam-T Bag matches my preferences for a

product.

Section 1: Bam-T Bag’s Innovativeness

Statement 1 2 3 4 5
(strongly (disagree) (Neutral) (Agree) (strongly

disagree) agree)

19
The product is new to me.

The product’s dual purpose is definitely

useful.

The product would be a better alternative for

individual laptop bags and tables.

I see Bam-T Bag as an innovative product.

I prefer to buy Bam-T Bag over separate

products because of the convenience and
usefulness it offers.

19
Terms and Contract

Retailer Agreement

This Retailer Agreement, made and entered into this day of 2022, by and
between Bambers Co. hereinafter called the seller and, ,
hereinafter called retailer. Hereby agree as follows:

WHEREAS, Bambers Co. wishes to sign a contract with retailers on a non-exclusive

basis of Bam-T Bag.

WHEREAS, Retailers wish to purchase from Bambers Co. orders from time to time.

WHEREAS, Both parties agree that the terms of the relationship between seller and
retailer shall be governed by this agreement.

NOW, THEREFORE, in consideration for the mutual covenants and agreements herein,
Bambers Co. and Suppliers agree as follows:

1. Services

Bambers Co. guarantees to assist and provide great service to consumers and
sellers who acquire the Bam-T Bag product, as the product will provide benefits
to people who purchase such products from the business. The Corporation will
also provide services to ensure that any inquiries concerning the company and
its goods are promptly answered.

2. Product

Bambers Co. pledges to produce products made with care and delicate
techniques that will definitely fulfill the budgets of customers and sellers, also
ensuring their loyalty and reducing the risk and cost of repairing damaged items.

3. Employees

The Bambers Co. will assure that employees are knowledgeable on their
assigned duty or work in the workplace, as well as understanding the business

19
 and its products, in order to avoid any issues or misunderstandings to the
customers and sellers. In addition, the Labor Code of the Philippines
(Presidential Decree No. 442) will be obeyed. This is the Philippine labor law or
legal code that controls employment practices and labor relations in the country.

4. Replacement/Return Policy

The Company will assess the replacement and return of the damaged items or
products, only if it is confirmed that there really is a problem with the product's
quality and the receipt or proof of purchase for the product. The managers are
assigned to examine the goods that consumers return and process the
replacement of the damaged item or product. On the contrary, if two weeks or
more have passed since the purchase of the product, Bambers Co. will not offer
any more refund or replacement for the purchased item.

5. Technical Equipment

The manufacturers will ensure that the equipment required to completely

manufacture and produce the Bam-T Bag are in a good working condition. By
ensuring that a regular maintenance on the equipment will be performed to
assure that the materials used in making the product are always of top quality to
avoid any product defects, as this is crucial to the growth of any new product in
the market.

19
Terms and Contract

Commercial Lease

The Commercial Lease Agreement is made this day of 2022, by and

between Bambers Co. and Landlord. In consideration of the mutual covenants herein
contained , the parties agree as follows:

1. Monthly Payment

The lessee will pay a monthly rent of 6,000 pesos to the lessor via bank deposit
only, it may vary unless requested by the landlord.

2. Condition of the Commercial Space

The landlord must ensure that the commercial space is occupiable, any damages
in the space before the lessee moves in must be shouldered by the lessor. The
landlord shall equip the following utilities or facilities for the benefit of the
occupant:

● Electricity
● Water
● Internet

These things must be readily available in commercial space and will be paid by
the lessee.

3. Parking Spaces

Landlords agree that Bambers Co. including its guests, employees and
customers has the right to use any of the parking spaces.

4. Renewable Contract

19
The contract is renewable every six (6) months within this day the landlord has
no right to lease the property to other possible lease.

20
 DAN ALVIN BRITON ALMARIO
Block 18 Lot 5 Calamansian St. Capitol Parkland Subd. Brgy. 177 Caloocan City, 1424 09158294702

CAREER OBJECTIVE:

• To apply all my knowledge in any type of employment, to exploit and share of my skillfulness, talents to others as well as to
be exposed and be productive in the factual setting of the real competitive work of humanity.

SCHOLASTIC BACKGROUND

2020- 2022 Senior High School Lagro High School

Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
Accountancy, Business and Management Strand

2016-2020 Junior High School Lagro High School

Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
With Honors

2011-2016 Elementary Lagro Elementary School

Ascension Rd., Brgy. Greater Lagro, Quezon City

COMPUTER /PROGRAMMING SKILLS

MICROSOFT OFFICE
● Microsoft WORD with speed typing skills (an average of 50 words per minute)
● Microsoft EXCEL with Visual Basic Application Programming (Macro Excel)
● Microsoft POWERPOINT for presentations

OTHERS
● Basic Video Editing in DAVINCI RESOLVE
● Basic Visual and Graphic Designing in CANVA

MEMBERSHIPS / AFFILIATIONS

2021-present ACTIVE MEMBER, ABM-H SOCIETY

Lagro High School ABM Honor Society

AUDITOR, LHS SSG

Lagro High School Supreme Government
CITATIONS AND AWARDS
November, 01, 2021
Certificate of Recognition
Spoken Word Poetry Contest: 2nd Place
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City

November, 01, 2021 Certificate of Participation

Digital Illustration Contest
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City

September, 06, 2019 Certificate of Participation

BSP Oratorical Contest 2019
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City

December, 01, 2019 Certificate of Recognition

English Digital Poetry: Champion
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City

PERSONAL CIRCUMSTANCES

Birth Date: August 24, 2003 Religion: Iglesia Ni Cristo (INC)

Civil Status: Single Blood Type: A+
Father’s Name: Apolonio G. Almario Jr. Height: 165 cm
Mother’s Name: Lyn B. Almario Weight: 176.37 lbs

CHARACTER REFERENCES

▪ Ma. Cristina B. Regala

English Club Adviser
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

▪ Henry C. Berina
English Club Adviser
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

▪ Luzviminda Pastores
Grade 10 Adviser
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

“Your word is a lamp to my feet and a light for my path”

Psalm 119:1
CHARM GUANZING BANLAOI
0841 peter Ave. Ext Jordan Park Homes Doña Carmen Quezon City, 1101
09289847926
charm.banlaoi@gmail.com

CAREER OBJECTIVE:

• To apply all my knowledge in any type of employment, to exploit and share of my skillfulness, talents to others as well as to
be exposed and be productive in the factual setting of the real competitive work of humanity.

SCHOLASTIC BACKGROUND

2020- 2022 Senior High School Lagro High School

Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
Accountancy, Business and Management Strand

2016-2020 Junior High School Lagro High School

Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City

2011-2016 Elementary Lagro Elementary School

Ascension Rd., Brgy. Greater Lagro, Quezon City
With Honors

COMPUTER /PROGRAMMING SKILLS

MICROSOFT OFFICE
● Microsoft WORD with speed typing skills (an average of 50 words per minute)
● Microsoft EXCEL with Visual Basic Application Programming (Macro Excel)
● Microsoft POWERPOINT for presentations

CITATIONS AND AWARDS

December, 19, 2017 Certificate of Recognition

Christmas Carol (3rd Place)
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
PERSONAL CIRCUMSTANCES

Birth Date: September 29, 2003 Religion: Roman Catholic

Civil Status: Single Blood Type: A+
Father’s Name: Bernardo G. Banlaoi Height: 160 cm
Mother’s Name: Noime G. Banlaoi Weight: 101.41 lbs

CHARACTER REFERENCES

▪ Karen Pastoral
Grade 8 Adviser
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

▪ Rollie Pineda
Grade 9 Adviser
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

▪ Marry Ann Tuscano

Grade 11 Adviser
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

“Your word is a lamp to my feet and a light for my path”

Psalm 119:105
JANNA NUEVA BULIAS
141 Sitio Ruby Brgy. East Fairview Quezon City, 1118
09616308052
Buliasjanna@gmail.com

CAREER OBJECTIVE:

• To apply all my knowledge in any type of employment, to exploit and share of my skillfulness, talents to others as well as to
be exposed and be productive in the factual setting of the real competitive work of humanity.

SCHOLASTIC BACKGROUND

2020- 2022 Senior High School Lagro High School

Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
Accountancy, Business and Management Strand

2016-2020 Junior High School Lagro High School

Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City

2011-2016 Elementary Fairview Elementary School

Fairlane St., Fairview, Quezon City

SCHOLARSHIP GRANT

▪ High School Scholar 2019-2020

PM Vargas Scholarship Grant
Novaliches District Center, Jordan Planes Subdv., Quezon City, Philippines, 1117

COMPUTER /PROGRAMMING SKILLS

MICROSOFT OFFICE
● Microsoft WORD with speed typing skills (an average of 50 words per minute)
● Microsoft EXCEL with Visual Basic Application Programming (Macro Excel)
● Microsoft POWERPOINT for presentations

MEMBERSHIPS / AFFILIATIONS

2017-2020 ACTIVE MEMBER, SAINT JOSEPH DRUM AND LYRE

Saint Joseph Church
PERSONAL CIRCUMSTANCES

Birth Date: April 02, 2004 Religion: Roman Catholic

Civil Status: Single Blood Type: O+
Father’s Name: Dennis T. Bulias Height: 163 cm
Mother’s Name: Joann N. Bulias Weight: 132.27 lbs

CHARACTER REFERENCES

▪ Adrian Rey O. De Guzman, LPT, MBA

SHS-ABM Faculty
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

▪ Arianne De Guzman
Grade 9 English Teacher
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

▪ Nelly Rizza Estember

Grade 7 Adviser
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

“Your word is a lamp to my feet and a light for my path”

Psalm 119:105
SHANEA ISHI DACUNO CATAMCO
Block 2 Phase 3 Lupang Pangako, Payatas B Quezon City, 1119
09152856220
shaneaishicatamco@gmail.com

CAREER OBJECTIVE:

• To apply all my knowledge in any type of employment, to exploit and share of my skillfulness, talents to others as well as to
be exposed and be productive in the factual setting of the real competitive work of humanity.

SCHOLASTIC BACKGROUND

2020- 2022 Senior High School Lagro High School

Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
Accountancy, Business and Management Strand

2016-2020 Junior High School Justice Cecila Muñoz Palma High School
Molave St. Payatas B, Quezon City
With Honors

2011-2016 Elementary Lupang Pangako Elementary School

Phase 1, Lupang Pangako, Payatas B, Quezon City
2nd Honorable Mention

COMPUTER /PROGRAMMING SKILLS

MICROSOFT OFFICE
● Microsoft WORD with speed typing skills (an average of 50 words per minute)
● Microsoft EXCEL with Visual Basic Application Programming (Macro Excel)
● Microsoft POWERPOINT for presentations

MEMBERSHIPS / AFFILIATIONS

2021-present ACTIVE MEMBER, ABM-H SOCIETY

Lagro High School ABM Honor Society

CITATIONS AND

November, 01, Certificate of Recognition

Spoken Word Poetry Contest: 2nd Place
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon
PERSONAL CIRCUMSTANCES

Birth Date: November 24, 2003 Religion: Roman Catholic

Civil Status: Single Blood Type: O+
Father’s Name: Eldie C. Catamco Height: 145 cm
Mother’s Name: Shirley D. Catamco Weight: 92.59 lbs

CHARACTER REFERENCES

▪ Joseph R. Ruiz
Grade 10 Adviser
Justice Cecilia Muñoz Palma High School, Quezon City
Molave St., Payatas B, Quezon City
(02) 281-53-04

▪ Ela Belda
JHS- English Faculty
Justice Cecilia Muñoz Palma High School, Quezon City
Molave St., Payatas B, Quezon City
(02) 281-53-04

▪ Jayson Dela Rosa

JHS- Math Faculty
Justice Cecilia Muñoz Palma High School, Quezon City
Molave St., Payatas B, Quezon City
(02) 281-53-04

“Your word is a lamp to my feet and a light for my path”

Psalm 119:105
GIANA KYLE GAMMARU CULONG
Block 214 Lot 33 Dinar St., North Fairview Subd. Brgy. North Fairview Quezon City, 112
09129930933
culonggianakyle@gmail.com

CAREER OBJECTIVE:

• To apply all my knowledge in any type of employment, to exploit and share of my skillfulness, talents to others as well as to
be exposed and be productive in the factual setting of the real competitive work of humanity.

SCHOLASTIC BACKGROUND

2021- 2022 Senior High School Lagro High School

Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
Accountancy, Business and Management Strand

2016-2020 Junior High School North Fairview High School

Auburn St., Brgy. North Fairview Quezon City
With Honors

2011-2016 Elementary North Fairview Elementary School

Avon St. Corner, Astor St., North Fairview, Quezon City

COMPUTER /PROGRAMMING SKILLS

MICROSOFT OFFICE
● Microsoft WORD with speed typing skills (an average of 50 words per minute)
● Microsoft EXCEL with Visual Basic Application Programming (Macro Excel)
● Microsoft POWERPOINT for presentations

MEMBERSHIPS / AFFILIATIONS

2017-2020 ACTIVE MEMBER, ENGLISH CLUB

North Fairiew High School English Club

CITATIONS AND

November, 01, Certificate of Recognition

Spoken Word Poetry Contest: 2nd Place
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon
 PERSONAL CIRCUMSTANCES

Birth Date: February 25, 2004 Religion: Iglesia Ni Cristo (INC)

Civil Status: Single Blood Type: A+
Father’s Name: John M. Culong Height: 161 cm
Mother’s Name: Vangie G. Culong Weight: 123.45 lbs

CHARACTER REFERENCES

▪ Philippe P. Pinlac
Grade 5 Adviser
North Fairview Elementary School, Quezon City
Avon St. Corner, Astor St., North Fairview, Quezon City
5024993

▪ Sylvia Pinlac
Grade 5 Math Teacher
North Fairview Elementary School, Quezon City
Avon St. Corner, Astor St., North Fairview, Quezon City
5024993

▪ Roselle Lyn P. Bautista

JHS- Filipino Faculty
National College of Business and Arts- Fairview, Quezon City
Commonwealth Ave., cor. Regalado St., Fairview, Quezon City
(02) 427-02-90

“Your word is a lamp to my feet and a light for my path”

Psalm 119:105
JANNA ALIANA ARDOÑA HERRERA
Block 34 Lot 5 Lily St., Maligaya Park Subd., Brgy. Pasong Putik Proper Quezon City, 1118
09488444838
jannaalianaherrera@gmail.com

CAREER OBJECTIVE:

• To apply all my knowledge in any type of employment, to exploit and share of my skillfulness, talents to others as well as to
be exposed and be productive in the factual setting of the real competitive work of humanity.

SCHOLASTIC BACKGROUND

2020- 2022 Senior High School Lagro High School

Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
Accountancy, Business and Management Strand

2016-2020 Junior High School Maligaya High School

Ilang-ilang St., Maligaya Park Subd., Brgy. Pasong Putik Proper, Quezon City
With Honors

2011-2016 Elementary Maligaya Elementary School

Ilang-ilang St., Maligaya Park Subd., Brgy. Pasong Putik Proper, Quezon City

COMPUTER /PROGRAMMING SKILLS

MICROSOFT OFFICE
● Microsoft WORD with speed typing skills (an average of 50 words per minute)
● Microsoft EXCEL with Visual Basic Application Programming (Macro Excel)
● Microsoft POWERPOINT for presentations

MEMBERSHIPS / AFFILIATIONS

2018-2020 ACTIVE MEMBER, (YES-O)

Maligaya High School Youth for Environment in School Organization

CITATIONS AND AWARDS

September, 28, 2018 Certificate of Recognition

Science Month Slogan Contest: 2nd Place
Maligaya High School, Quezon City
Ilang-ilang St., Maligaya Park Subd., Brgy. Pasong Putik Proper, Quezon City
PERSONAL CIRCUMSTANCES

Birth Date: November 11, 2003 Religion: Roman Catholic

Civil Status: Single Blood Type: B+
Father’s Name: Joel T. Herrera Height: 151 cm
Mother’s Name: Emily A. Herrera Weight: 103.61 lbs

CHARACTER REFERENCES

▪ Cristina Purification
Grade 10 Adviser
Maligaya High School, Quezon City
Ilang-ilang St., Maligaya Park Subd., Brgy. Pasong Putik Proper, Quezon City
3-418-36-80

▪ Maria Radelyn A. Macaraig

Maligaya Businesswomen
Maligaya, Quezon City
Petchayan St., Maligaya Park Subd., Brgy. Pasong Putik Proper, Quezon City
09301693234

▪ Adrian Rey O. De Guzman, LPT, MBA

SHS-ABM Faculty
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

“Your word is a lamp to my feet and a light for my path”

Psalm 119:105
AILENE JOYCE GAMBOA LANDRITO
Block 5 Lot 6 Phase 3 Sitio Looban Brgy. Kaligayahan Novaliches Quezon City, 1124
09064077144
ailenejoycelandrito@gmail.com

CAREER OBJECTIVE:

• To apply all my knowledge in any type of employment, to exploit and share of my skillfulness, talents to others as well as to
be exposed and be productive in the factual setting of the real competitive work of humanity.

SCHOLASTIC BACKGROUND

2020- 2022 Senior High School Lagro High School

Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
Accountancy, Business and Management Strand

2016-2020 Junior High School Lagro High School

Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
With Honors

2013-2016 Elementary Kaligayahan Elementary School

Rivera Compound Rd, Novaliches, Quezon City

COMPUTER /PROGRAMMING SKILLS

MICROSOFT OFFICE
● Microsoft WORD with speed typing skills (an average of 50 words per minute)
● Microsoft EXCEL with Visual Basic Application Programming (Macro Excel)
● Microsoft POWERPOINT for presentations

MEMBERSHIPS / AFFILIATIONS

2021-present ACTIVE MEMBER, ABM-H SOCIETY

Lagro High School ABM Honor Society

CITATIONS AND AWARDS

November, 01, 2021 Certificate of Recognition

Spoken Word Poetry Contest: 2nd Place
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
PERSONAL CIRCUMSTANCES

Birth Date: June 18, 2003 Religion: Roman Catholic

Civil Status: Single Blood Type:
Father’s Name: Rommel I. Landrito Height: 155 cm
Mother’s Name: Helen G. Landrito Weight: 110.23 lbs

CHARACTER REFERENCES

▪ Meinrad Bautista,
SHS-ABM Faculty
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

▪ Juvy Gaviola
JHS Faculty
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

▪ Luzviminda Pastores
Grade 10 Adviser
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

“Your word is a lamp to my feet and a light for my path”

Psalm 119:105
BEATRIZ PRIETOS
1-A Basilio St. Regalado Ave. Brgy. Greater Fairview Quezon City, 1118
09618394772
prietosbeatriz33@gmail.com

CAREER OBJECTIVE:

• To apply all my knowledge in any type of employment, to exploit and share of my skillfulness, talents to others as well as to
be exposed and be productive in the factual setting of the real competitive work of humanity.

SCHOLASTIC BACKGROUND

2020- 2022 Senior High School Lagro High School

Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
Accountancy, Business and Management Strand

2016-2020 Junior High School Lagro High School

Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City

2011-2016 Elementary Fairview Elementary School

Fairlane St., Fairview, Quezon City

COMPUTER /PROGRAMMING SKILLS

MICROSOFT OFFICE
● Microsoft WORD with speed typing skills (an average of 50 words per minute)
● Microsoft EXCEL with Visual Basic Application Programming (Macro Excel)
● Microsoft POWERPOINT for presentations

PERSONAL CIRCUMSTANCES

Birth Date: October 01, 2003 Religion: Roman Catholic

Civil Status: Single Blood Type: B+
Father’s Name: Orlando C. Batalla Height: 165 cm
Mother’s Name: Ma. Lorena L. Prietoz Weight: 99.20 lbs
CHARACTER REFERENCES

▪ Louie Figueroa, LPT

SHS-ABM Faculty
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

▪ Luzviminda Pastores
Grade 10 Adviser
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

▪ Dawn May C. Manansala

JHS Faculty
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

“Your word is a lamp to my feet and a light for my path”

Psalm 119:105
CATHERINE RANILLE
023# Dupax st. Matandang Balara Quezon City, 1118
09562184620
catherineranille81@gmail.com

CAREER OBJECTIVE:

• To apply all my knowledge in any type of employment, to exploit and share of my skillfulness, talents to others as well as to
be exposed and be productive in the factual setting of the real competitive work of humanity.

SCHOLASTIC BACKGROUND

2020- 2022 Senior High School Lagro High School

Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
Accountancy, Business and Management Strand

2016-2020 Junior High School Lagro High School

Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City

2011-2016 Elementary Benigno S. Aquino Jr. Elementary School

Commonwealth Avenue, cor. Katuparan St., Quezon City
With Honors

COMPUTER /PROGRAMMING SKILLS

MICROSOFT OFFICE
● Microsoft WORD with speed typing skills (an average of 50 words per minute)
● Microsoft EXCEL with Visual Basic Application Programming (Macro Excel)
● Microsoft POWERPOINT for presentations

MEMBERSHIPS / AFFILIATIONS

2013-2015 MEMBER, SOFTBALL TEAM

Benigno Softball Team

PERSONAL CIRCUMSTANCES

Birth Date: March 23, 2004 Religion: Roman Catholic

Civil Status: Single Blood Type: O+
Father’s Name: Ariel R. Sosito Height: 160 cm
Mother’s Name: Delma A. Ranille Weight: 121.25 lbs
CHARACTER REFERENCES

▪ Ronnie P. Ferrer
JHS-Softball Coach and JHS-PE Faculty
Benigno S. Aquino Jr. Elementary School, Quezon City
Commonwealth Avenue Corner Katuparan St. Quezon City, 1121 Metro Manila
(02) 442 7569

▪ Amylene V. Garcia
JHS-Softball Coach and JHS-PE Faculty
Benigno S. Aquino Jr. Elementary School, Quezon City
Commonwealth Avenue Corner Katuparan St. Quezon City, 1121 Metro Manila
(02) 442 7569

▪ Arlene A. Duarte
JHS-PE Teacher
Benigno S. Aquino Jr. Elementary School, Quezon City
Commonwealth Avenue Corner Katuparan St. Quezon City, 1121 Metro Manila
(02) 442 7569

“Your word is a lamp to my feet and a light for my path”

Psalm 119:105
JOVEN PABLO SARMIENTO
Blk 88 Lot 44 Bighani St. Barangay Greater Lagro, Quezon City, 1110
09093523076
Jayveesarmiento654@gmail.com

CAREER OBJECTIVE:

• To apply all my knowledge in any type of employment, to exploit and share of my skillfulness, talents to others as well as to
be exposed and be productive in the factual setting of the real competitive work of humanity.

SCHOLASTIC BACKGROUND

2020- 2022 Senior High School Lagro High School

Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
Accountancy, Business and Management Strand

2016-2020 Junior High School Lagro High School

Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City

2011-2016 Elementary Lagro Elementary School

Ascension Rd., Brgy. Greater Lagro, Quezon City

COMPUTER /PROGRAMMING SKILLS

MICROSOFT OFFICE
● Microsoft WORD with speed typing skills (an average of 50 words per minute)
● Microsoft EXCEL with Visual Basic Application Programming (Macro Excel)
● Microsoft POWERPOINT for presentations

MEMBERSHIPS / AFFILIATIONS

2017-2018 MEMBER, RED CROSS YOUTH VOLUNTEER

Red Cross

PERSONAL CIRCUMSTANCES

Birth Date: October 25, 2003 Religion: Roman Catholic

Civil Status: Single Blood Type: AB+
Father’s Name: Mariano S. Sarmiento Height: 170 cm
Mother’s Name: Wilma G. Pablo Weight: 145.50 lbs
CHARACTER REFERENCES

▪ Yulefe Policarpio
Grade 10 Adviser
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

▪ Bernne Espiña
JHS-English Teacher
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

▪ Lydia Macasocol
JHS-Araling Panlipunan Teacher
Lagro High School, Quezon City
Misa de Gallo St., cor. Ascension Ave., Brgy. Greater Lagro, Quezon City
(89) 399 026

“Your word is a lamp to my feet and a light for my path”

Psalm 119:105