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A FEASIBILITY STUDY ON ESTABLISHING GIANT KUBO

ACCOMODATION IN AGRI-ECO TOURISM SITE AT BANSADA

An Undergraduate Feasibility Study

Presented to the Faculty of College of Business Accountancy Ramon

Magsaysay Colleges – Marbel, Inc.

Koronadal City

In Partial Fulfillment of the Requirements for Bachelor of Science in

Tourism Management

JESMARIE GRACE D. DINYAN

March 2023
CHAPTER I

Background of the Study

As tourism industry continue to nurture, tourists could be found in almost

every accessible corner of the world. Their presence gradually led to different

types of tourism accommodation facilities emerging (e.g. guesthouses,

restaurant, establishments and lodges) to offer experiences of a different nature

in response to a growing clientele that was beginning to look for something

different for a variety of reasons. The large accommodation enterprise is not

found in every tourist’s field of interest. Small, family-owned operations are

nowadays common in most countries of the world. Unfortunately, researchers

have largely concentrated on graded hotels while ignoring the small-scale

tourism accommodation providers that are fast becoming the preferred

accommodation

Choice of many tourists. Studies undertaken by scholars like Abram et.al. (1997)

and Singh, Timothy and Dowling (2003), shows that only establishments with 30-

bedrooms or more represent a typical hotel establishment. The view is in

contradiction with contemporary practice. Most recently, in many parts of the

world, including South Africa, the accommodation sector has diversified in types,

sizes, and functions. Accommodation with 10 to 15 bedrooms is sometimes

classified as a hotel rather than as a guesthouse. However, there are many

misconceptions around classifying tourism accommodation.


Agri-Eco Tourism site at Bansada can be seen in Province of Sultan

Kudarat specifically known with their Natural attraction and tranquility of the

place. Although they have some establishment there but it’s a partnership with

the known restaurant owner, Carlitos. This study is conducted with the

coordination of Bagumbayan’s Municipal Mayor, Hon. Jonalette E. De Pedro. To

establish a Giant Kubo Accommodation this study wants to determine the

feasibility to run an overnight accommodation.

The study focused at Bansada because it is known for its views,

recreational activities and dining establishments. We all know that

accommodation enables guests to stay for an extended period of time to take

advantage of the area and its attraction while they’re spending supports to the

local economy. The tourist’s lodging serves as a basis for exploring both urban

and rural areas. Visitors who traveled to a location that is too remote for them to

return home to their own bed must find accommodation.

General Objectives

1. To establish Giant Kubo Accommodation at Bansada to provide a shelter

and relaxation for tourist

2. To promote cultural heritage as a dynamic social and economic resource

3. To create tourism infrastructure so as to preserve the handicrafts, folk arts

and culture of the state and thereby attract more tourist

4. To provide both community and tourist oriented-facilities.


Specific Objectives

MANAGEMENT AND ORGANIZATIONAL ASPECT

These are the objectives based on the Management and Organization aspect:

1. To enumerate the different positions qualifications and its duties and

responsibilities

2. To adopt an organizational structure for the business

3. To provide incentives to motivates employees

4. To ensure better quality products for customers

FINANCIAL ASPECTS

These are the objectives based on the Financial Aspects:

1. To raise profit to strengthen the business

2. To identify the higher returns on invested capital

3. To manage capital distributable cash flow to strengthen balance sheet and

provide financial flexibility

4. To identify the target budget in the propose business

TECHNICAL ASPECT

These are the objectives based on the Technical Aspects:

1. To described the geographical location of the business

2. To determine the supplies needed and all necessary machineries and

equipment to be used in the operation of the business.

3. To illustrate the space size and room layout of the business


4. To determine where to acquire the supplies and necessary utilities for the

operation of the business.

MARKETING ASPECT

These are the objectives based on the Marketing Aspects:

1. Develop the marketing strategies for the business using the 4p’s in

marketing (Product, Price, Place and Promotion)

2. Determine the best marketing strategy for the business

3. Give projection to the future demand and supply of the product as well as

its sales

4. To understand marketplace and customer needs and wants.

Scope of Delimitation

Bansada Eco-Tourism site will serve as the location for the study that will

be carried out. The Bansada Eco-Tourism is a flagship project of the Local

Government Unit (LGU) of Sultan Kudarat. It was built in the hopes of boosting

the tourism industry in the region at the same time, utilizing practices that are

sustainable and eco-friendly.

Significance of

the Study
Every study has significance to the people, the society, the country and

the world. The generalization of this present would be a great contribution to both

consumer and producer. Thus, the findings and implications of this study will

unsound to the benefit of the beneficiaries. Vital result of the feasibility study

could be highly significance to the following:

The Researchers – As a future tourism professional, this study will tremendously

assist and motivate researchers to be imaginative and to set plans challenges

that may affect their job choices.

Local Government Unit of Bagumbayan – This study will help them to fully

establish a new project like new establishments, since Municipality of

Bagumbayan doesn’t offer any kind of accommodation unlike in other

municipalities of the Province of Sultan Kudarat. If the project will be fully

established Bansada would be the first one who offers accommodation specially

lodging in poblacion of Bagumbayan.

The Future Researcher - This study would help the future researcher to be

aware and knowledgeable of the process of establishing accommodation in one

place. It would help them to be a better analyst and it can be a help as a future

reference for more studies in the future specially in tourism industry.

Community -This study will give suggestions on how to improve the

performance of the company which in turn may result to opening up of job

opportunities for the people.

Definition of terms
Accommodation - something supplied for convenience or to satisfy a need:

such as. lodging, food, and services or traveling space and related services.

Bansada – It’s an Ilonggo term means “a full view”

Establishment - commonly refers to the official start or founding of something,

such as a law, business, or other organization.

Giant Kubo – also known as “payag” in the Visayan languages and, is a type of

stilt house indigenous to the Philippines. It is built using local materials such as

wood, bamboo and nipa grass. It is a Philippine icon and it represents the Filipino

culture.

Facilities - a place, amenity, or piece of equipment provided for a particular

purpose.

Local Government Unit (LGU) - which is a political subdivision of the Republic

of the Philippines at the provincial, city, municipal, or Barangay level, and “LGUs”

mean, collectively, the plural thereof.

CHAPTER II
Industry Analysis

Rival Industry

Sultan Kudarat is a province in the Philippines located in Soccsksargen

region in Mindanao. Its capital is Isulan and the commercial center is Tacurong.

The Municipality of Bagumbayan, is a 1st class municipality in the province of

Sultan Kudarat. Bagumbayan is a small place in the Philippines and can be

easily explored within a day. There aren’t many things to do and attractions to

visit in this town. Also, being a small town, there are fewer accommodation

options. However this place is known for Natural Attraction. The study is focused

on Establishing Giant Kubo in Bansada that’s why the competitors are The Red

House, Hagdanan Ridge, Carlitos Hotel, Hotel Hexandrea, and Antonias Place

and Catering Services,

However, among the five stated competitors only Hagdanan Ridge, The Red

House and Carlitos Hotel will be considered as main competitor.

Strengths and Weaknesses

Accommodation is an absolutely broad sector of the hospitality industry,

ranging from bed & breakfast enterprises and hotels to other facilities that offer

lodging services. Since the study focus only on Establishing Giant Kubo it’s all

talk about lodging. The Strength of the business aside from Bansada is already

known it would be more attractive in the eyes of the customer since material

used in every room represents the Filipino Culture. Well the place has
weaknesses too aside from the road is under construction it is also low exposure

since Bansada is located from the first mountain of Bagumbayan.

Table 1: Competitor’s Strengths and Weaknesses

Competitor’s Strength Weaknesses

Hagdanan Place is quiet with its tranquillity, usually They don’t offer

Ridge people who love camping and obsessed with accommodation, if

sea of clouds are the customer. people want to visit

the place they should

bring foods, and tent

in 4a’s of tourism they

only have Attraction.

The Red They have tastiest food and the place is They don’t offer any

House accessible. accommodations.

Carlitos Hotel They offer a lot of accommodations such as Huge setup cost and

catering services, wedding and birthday venue high hotels rate.

also they employ a large number of people.

Hotel Easy registration, check ins and centralized Low exposure

Hexandrea rate management.

Antonia’s Place A known and Luxurious hotel in town that even Limited land for

and Catering secret celebrities that visiting some Tourist expansion and

Services Attraction within South Cotabato and Sultan development

Kudarat stays there.


Bargaining Power of Suppliers

Suppliers are essential part of keeping your business running. They are

important when reflecting costs, product quality and on time delivery to satisfy the

end of consumer. Powerful suppliers can capture more value for themselves by

charging higher prices, limiting quality or services, or shifting costs to industry

participants. Powerful suppliers can squeeze the profitability out of an industry

that is unable to pass on the cost in its prices, such as in hospitality industry

(Porter,2008). In this Industry, The Giant Kubo accommodation that will be

establish in Bansada is a partnership with the Local Government Unit (LGU) of

Bagumbayan. On the other hand, the supplies that be needed is located only

near at the location of the proposed business, from wood, bamboo and nipa

grass and other materials. It is necessary for a company to have maintain a good

relationship with suppliers to have a high margin.

Bargaining Power of Buyer

In establishing Accommodation in Bansada, the bargaining power is high.

They will cover a huge consumer base of both individual who love traveling and

looking for good escape, Bansada is the perfect place to unwind and feeling the

tranquility of the place. Most of the people who visit in the place is from rural

areas and also from long distance places. This kind of business will attract more

customer aside of its uniqueness because it represents the filipino culture you

can also see the full view of Bagumbayan and Isulan area.

Government Policy
Site Area – The proposed establishment is afar from houses of Barangay

Titulok. Everyone is welcome and will experience Environmental benefits

because of Bandasa is an Eco-friendly place.

Location – It is located in the first mountain of Bagumbayan, Barangay Titulok,

Bagumbayan, Sultan Kudarat. The proposed business is measure with 2

hectares at the back of Carlitos restaurant.

Design and Planning Consideration – In design and planning since the

materials that should be highlight is the bamboo or wood and nipa gras we still

use some materials that usually use in establishing one establishment this is also

for the safety of our customer. The Kubo will establish is four (4) for family rooms

and four (4) single rooms also the proposed establishment will not be required to

get building permit.

Land Allocation – This Giant Kubo has a perfect place to establish, parking

areas is located near from the ticket both the front desk area is 50 meters away

from Giant Kubo rooms. For family rooms its 10 square meters and for single

rooms is 8 square meters.

The following are the required permits for establishing the Giant Kubo

Accommodation at Bansada:

1. Business Partnership Agreement – a legal document between two or

more business partners that spell out the business’s legal structure and

purpose. Partnership letter will be needed especially it would be address

at the office of Local Government Unit (LGU) of Bagumbayan.


2. BIR Certificate of Registration – It contains an enumeration of the types

of taxes that are required to be paid to the government.

3. Mayors Permit – Even if the propose business is partnership with the

Local Government unit it still needed for the legalization.

Other Permit and licenses – Since it’s a partnership with LGU some of the

permits has already given to Bansada Eco-Tourism Park.

Permit and License:

Type of Documents Fees Related Expenses Total

Business partnership ---------- ------------------------ ----------------------

Agreement

BIR Certificate of 700 50 750

Registration

Mayor’s permit 5,000 100 5,100

TOTAL 5,850
CHAPTER III

Management Feasibility

Form of Business Organization

A business organization is a person or a group of people working together

in pursuit of the same commercial interest. To a business can be organized in

one several ways, and the form of its owners choose will affect the company’s

and owner’s legals liability and income tax treatment.

It is important that the business owner seriously considers different form of

business organization types such as sole proprietorship, partnership and

corporation. Which organizational form is most appropriate can be influenced

by tax issues, legal issues, financial concern, and personal concerns.

Organizational Structure

General Manager

Finance
Front Office
Management Front Desk
Manager
Attendant

Security Document
Housekeeper
Officer Controler
Employees Profile

The employee profile shows all the information related to the employee like the

employment information and any additional information available in custom fields,

also it is essentially a list of skills, qualification, and personal traits that your ideal

recruit would have.

Employees Profile

Position Description Specification

General Manager responsible for improving -running day-to-day

efficiency and increasing operations at a business

departmental profits and guiding general

while managing the business strategy

company's overall -guides the employees to

operations do their job

-Obtains profit

contribution by managing

staff and establishing and

accomplishing business

objectives

Front Office Manager answering customer -Ensuring timely and

questions, offering accurate customer

customer support, service

guiding and advising -Training and supporting

customers, keeping the


front office clean and office staff

representative, following - Handling complaints

the agendas and scripts. and specific customer

requests.

Housekeeping manages many priorities -co-ordinates between

Supervisor and demands and is able housekeeping crews to

to solve problems, inspect assigned areas to

support staff, as well as ensure standards are

perform the duties of a met

housekeeper when -responsible for

required. supervising the

housekeeping operations

and delegating tasks to

the housekeeping staff

Front Desk Attendant Scheduling and -Reporting to

confirming appointments, management and

meetings, and events. performing administrative

Welcoming and assisting duties

visitors in a friendly and

professional manner.

Housekeeper responsible for cleaning -Cleans and sanitizes

and reporting any safety hotel and guest rooms

hazards to the -Cleans and sanitizes


homeowner or manager bathrooms, showers,

in charge. They must toilets, sinks, and

complete tasks like countertops.

vacuuming, sweeping,

emptying trash cans,

dusting shelves, cleaning

windows, and mopping

floors. Some

Housekeepers change

linens, wash dishes, and

do light ironing and

laundry.

Security Officers Secures premises and -Completes reports by

personnel by patrolling recording observations,

property, monitoring information, occurrences,

surveillance equipment, and surveillance

and access points. activities.

-ensuring the safety of

people

Document Controller Maintains and organized -manage the intake,

and updated documents handling, and storage of

for a business using documentation for

document management organizations.


software, uploading or

scanning paper

documents and efficient

preparation and

management of

documents.

Desk Linen Room supervises the daily -evaluates the work of

Supervisor operations of the laundry, laundry, linen, and

linen and uniform room to sewing room employees;

ensure adherence to effectively recommends

organizational personnel actions related

procedures and to selection.

standards.
Recruitment and Selection Process

Job Posting Application Screening and


Pre-selection

Interview

Assessment

Reference and
Background
Checking

Decision

Job offers and


Training
Contract

Recruitment and Selection process

Recruitment and selection is a process of identifying the need for a job, defining

the requirements of the position and the job holder, advertising the position and
choosing the most appropriate person for the job. In business, companies are as

good as the people we hire and work with day in and day out. An effective

recruitment selection process clearly identifies your company’s needs and

matches them with the right candidate, who will fit into your organization both on

paper and in practice. When you build your team with top caliber people who are

serious about your company and the job, as well as gifted in working with others,

your effective organization is better set up for success in the market place. The

recruitment process can be a hectic task for any enterprise. However, if you have

an effective recruitment and selection policy, then it significantly eliminates the

employee turnover; making it easier for you to choose the just right candidate

who not only meets the work-related competencies, but also complements the

core values of your organization.

A recruitment and selection policy is a document that summarizes the guiding

principles regarding how an organization will conduct the overall recruitment and

selection process. The policy has a pivotal role to hire the most suitable

candidates based on the work ethics and business goals that an organization

seeks to serve. The primary aim of a recruitment and selection policy is to ensure

a transparent and fair hiring process that can assist the HR personnel to select

the right candidate on the basis of merit and relevance with the job.

Recruiting the right people carries supreme importance for the continuation of the

success of an organization. Which is why we’ve rounded up a list of reasons that

will further convince you to establish a recruitment and selection policy for your

organization.
Compensation and Benefits

Compensation and Benefits is a sub-discipline of human resources, focused on

employee compensation and benefits policy-making. Employees will get their

salary on how many hours they are on duty base on their position. They will

receive also a 13th month pay and double pay when they overtime. They will also

get benefits offered by organizations such as PhilHealth, PAG-IBIG and SSS

Compensation and Benefits Chart

Position No. of No.

employ of Salaries and Benefits

ee hours

Duty

Daily Monthly SSS Phil PAG- Annually

(25 Health IBIG

days)

General 1 8 850 2,400 1,200 600 255,850

Manager

Finance 2 8 700 17,500 2,100 1050 525 210,700

Management

Front Desk 2 8 660 16,500 1,700 850 425 215,160

Attendance

Housekeeper 6 8 480 12,000 1,100 550 275 156,650

Security Officer 2 10 450 10,000 900 450 225 130,450


Document 1 8 550 13,750 1,200 600 300 179,300

Controller

13th month pay is already added in monthly salaries I computed it directly in annually

Company Policies

The following are the policies that the management and employees must obey:

1. Employees should always report for duty on time

2. Employees should not absent themselves without valid reason

3. If an employee is unable to report for duty, he/she should inform the head

of the department concerned well in advance if possible

4. No employees should take the uniform out of the area premises without

permission

5. When employees are not on duty, they should not group together in

corners and talk or gossip. They should stand or sit at their stations ready

to serve or assist the customer, or help their co-workers to complete their

21,250side work

6. All employees should be honest in every way. They should not take

money, supplies or time is not theirs.

7. They should not leave before departing time.

8. They should not try to shirk their responsibilities or waste time.

9. All employees should be loyal to their work

10. Employees should not criticize any of the staffs.

11. Employees should not smoke in dining room, kitchen and all “no smoking”

areas.
12. Employees should never shew gum or nibble food while on duty

13. Employees personal calls should be avoided during working hours

14. Employees should not visit the private guest rooms unless they are given

special permission to do so.

15. All employees should help to keep their surrounding clean

Terms and Conditions

 The guest(s) acknowledge joint and several liability for all services

rendered until full settlement of bills.

 Guest(s) will be held responsible for any loss or damage to hotel property

caused by themselves, their friend(s) or any person(s) for whom they are

responsible.

 Nothing herein above constitutes or be deemed to constitute any tenancy

or sub-tenancy or any right of tenancy or sub-tenancy or any right or

interest in the room premises or any part or position thereof in favor of any

guest or resident or visitor.

 The company shall always be deemed to be in full and absolute

possession and control of the whole of the room premises.

 The management reserves to itself the right to add, alter or amend any of

the above terms, conditions and rules.

 To ensure fire prevention, guest(s) are not allowed to smoke inside the

rooms, smoking area will be provided.


Conservation

 Bansada in an Eco-friendly place, it is prohibited to throw any plastic

anywhere in the place

 Planting more trees and flowers in surrounding

 Picking plants and flowers in the place is prohibited

 Panting bamboo tree in landslide prone area


CHAPTER IV
Marketing Feasibility

This Chapter is intended to help present and potential customers plan, price,

promote, and distribute want-satisfying goods and services. Marketing is a

technique that raises public awareness of a company's products and ensures

that they are available for purchase. It is the act or business of promoting and

selling goods or services, which includes market research and advertising. This

chapter will discuss the product itself, the demand and supply available for the

proposed product, the business's target market, an analysis of product pricing,

sales projections, marketing strategies in promoting the business, and the

expenses that will be incurred in promoting the business itself.

This study will provide information in service activity and the raw materials to be

used in providing activity this product as well as their resources. It is also

determine the utilities and equipment to be acquired in showing the location and

layout of the project.

Products and Services Description

The Bansada Agri-Eco tourism site is an Eco-friendly place, It has a lovely

outlook that allows you to feel close to nature. The establishment will provide

environmentally friendly dining options, as well as food and beverage services

using foods that are acquired locally and sustainably. Also the place will offer an

overnight with the Giant Kubo accommodation with different room types like

Standard Room, Superior Rooms, De Luxe Rooms, and Family Rooms and also
Jacuzzi. Recreational activities such as ATV adventure ride, also you can

experience the Cable car of Bansada.

Giant Kubo Accommodation Jacuzzi

ATV Adventure ride F&B

LandOperation
ECO-KUBO VILLAGE OF BANSADA

Proposed Company Name

Eco-Kubo Village of Bansada Is the name of the business proposed, from Kubo

itself It gives us an irrefutable connection to the past to certain social values,

beliefs, customs, and traditions, which allows us to identify ourselves with others

and deepen our sense of unity, belonging, and national pride. It also represents

the embodiment of true Filipino architecture, an icon of the supposed distinct and

unique characteristic of Philippine culture and subsequent national pride.

Vision

Eco-Kubo Village of Bansada maintains a solid business platform that will help to

the development of the Hospitality Industry by delivering excellent products and

services to customers, as well as providing a sustainable and recurring source of

revenue for environmental preservation.

Goals

The company's purpose in building an Eco-Kubo Village at Bansada is to create

a sustainable business goal that provides targets for our organization and team

members to strive for. With goals, our company has a strong sense of purpose

and benefits both the local community and the environment. Specifically, the

company's goals may include:


1. Build a strong relationship with both local and foreign tourist

2. Ensure access to, and benefit sharing from, natural resources while

operating within sustainable limits.

3. Invest in solution that works with nature, such as natural infrastructure

4. Implement ecosystem restoration action

5. Adopt measures to ensure sustainable use of natural resources.

COMPANY LOGO
Proposed Company Logo

The logo is a simplistic design that incorporates the proposed business name, a

crescent, and skies. It could just be an innate respect for the wonders of the sky.

Nature's beauty interests you more than manufactured and consumerist beauty

on Earth, as do trees, which typically symbolise strength, uniqueness and

expression, peace, growth, and all things' interconnection. Bansada is an

environmentally friendly community with abundant natural resources.

Positioning

Eco-Kubo Village of Bansada is a fantastic destination for people who want to

travel and remote to go home. It may also assist you to alleviate your stress

because the site will offer quality services that will meet costumers' expectations

based on what they spend. It will also be a site where they will feel as if they are

living in a former life due to the materials utilized in our accommodations and the

cuisine that we provide as part of our services.

Target Market

The Eco Kubo Village's main customers will be adventure seekers, family and

friends, local and even foreign tourists, and, most importantly, lovers looking for a

place to go and strengthen their love. To raise client awareness, the company

will distribute pamphlets detailing the services and goods it provides. It also

includes the promotions that the is willing to offer to their clients. If possible, TV

and radio commercials will be developed to educate the public and get customer
acceptability. We will also use social media (Facebook, Instagram, Twitter, etc.)

as an advertising platform.

Projected Market Sales

Based on these methodologies, the study may forecast a market share of up to

20% of the region's total tourism market. It is crucial to note, however, that these

forecasts are susceptible to different uncertainties and assumptions and may

necessitate more study and validation. The actual market share of Bansada's

Eco Kubo Village will be determined by a variety of factors; nevertheless,

because the proposed business is a collaboration with a Local Government unit,

it will drive the uptake of public programs in a way that is consistent with locally-

shared priorities.

(Competitors 80%) (Proposed Business 20%)

Place and Location

The feasibility assessment for constructing an Eco Kubo Village will be carried

out on-site, in the location where the proposed lodging would be placed. This will

allow for a thorough study of the environment, available infrastructure and


facilities, accessibility of the area, and other elements that may affect the

feasibility project.

The most exact and thorough evaluation of the potential in the area will be

provided by carrying out the feasibility study on-site in Bansada. It will make it

possible for the project team to decide on the project's viability and potential

while also creating a thorough plan for its execution.

Pricing Scheme

Every package and leisure activity has a fair price. The objective is to maintain

client satisfaction so that they may relax and enjoy their experience, which will

ultimately result in their paying more to use the services on offer.


Services Price Description

Standard room, 2 double bed

Package 1 that can accommodate of 3


1,000.00 pax (Per night
persons Free coffee with

local beverages in the

morning. The room is suitable

for three persons and has all

utilities. (WiFi, hot and cold

showers, television, etc.)

Package 2
1,500.00 pax (Per night) Superior room, we have 1

matrimonial bed Free coffee

with local beverages in the

morning. Good for three

persons with facilities (Wifi,

hot and cold shower, TV,

etc.) You will also experience

the Bali-inspired net Bed of

our Eco-Kubo to see the

entire view of Bansada.

Package 3 De Luxe Room. In the


5,000 (Per Night)
morning, there is free coffee
with local beverages and

breakfast. Good for two

people with facilities (1 king

size Bed, Wifi, hot and cold

shower, TV, and Jacuzzi.)

You will also experience our

Eco-Kubo's Bali-inspired net

Bed to see the complete view

of Bansada. They also get

their free rides in our leisure

activity, the ATV Adventure

ride, as part of this package.

Package 4 5,500.00 (Per night) Our last room package is a

family kubo. With 3 separate

bed that can accommodate 6

persons with different

inclusion Morning coffee with

local beverages (Wifi, hot and

cold shower, TV, etc.)


ATV Adventure ride 350.00 Experience the KTV

Adventure ride with 5

kilometers along Bansada

road.

Marketing Strategy

A well-thought-out marketing strategy is required to attract customers and ensure

the success of the project.

1. Be Easily Found Online!

Travelers of today have the freedom to conduct their own price

comparisons without ever leaving their beds. Bansada is accessible online

as a result of positive reviews for its digital marketing, in which case the

Eco-Kubo Village will be quickly located online as a result of its affiliation

with the Local Government Unit of Bagumbayan.

2. Increase Marketing Budget During Seasons of Highest Bookings

As a business marketer, you're probably well aware of your peak booking

season, but you can be a step behind when it comes to ad budgets. Since

Bansada is a full view and Eco Kubo Village provides a shelter to

customers, the most popular seasons are summer and holidays, when

families, friends, and lovers desire to spend time together and connect

with nature. It only makes sense to invest a larger portion of your annual

budget during your busiest season. Determine when things are busy,
stable, and sluggish, and then make adjustments to your budget

accordingly.

3. Determine the Target Market

For your business to grow, you must understand who your customers are.

Knowing your customers will assist you in identifying clients who are

willing to pay for your goods or service. This is a lot more efficient and

cost-effective method of reaching out to customers and generating

revenue, for Eco Kubo Village the target market are adventurers, family

and friends, local and even international tourists, and, most significantly,

lovers seeking a location to visit and deepen their love are among the

visitors.

4. Attend trade shows and events

- Exhibitions offer a fantastic platform to showcase your company and

draw in new clients because they frequently draw sizable and diverse

audiences. For example being a main sponsor in one event just like

beauty pageant and any events that help you to market your product.

5. Don’t Just Market the Hotel, Market the Location

- Local marketing is very efficient for companies with a physical

presence. Since the Eco Kubo Village is a cooperation with LGU's, it is

crucial to market the site in order to attract more devoted customers.


Projected Sale

The need in the area and the unique draw that Bansada has to offer should both

be taken into account when estimating the expected sales of constructing an Eco

Kubo Village.

The most crucial element for a strong projected sale is good data. Therefore,

obtaining reliable data is essential. New businesses may have to rely on industry

norms or even educated estimates if they don't have a lot of data regarding their

own sales process. Conversely, more established businesses can forecast future

success using their prior data.

The Eco Kubo Village's operational costs, which include staffing, upkeep, and

marketing costs, should also be taken into account. Long-term viability and

profitability of the lodging can be ensured with the help of careful planning and

financial forecasts. The demand for the product, pricing options, and operating

costs must all be carefully taken into account when estimating sales for opening

an Accommodation in Bansada.

The table below depicts the predicted sales performance of Bansada's Eco Kubo

Village based on the number of guests, packages, activities, and services for the

first five years of operation. It demonstrates that it creates a high gross income

throughout the course of five years of operation. It routinely anticipates a 10

percent (10%) growth in yearly gross for the second year of operations and the

following years.
Projected Sales

Sales Forecast

Year 1 Year 2 Year 3 Year 4 Year 5

# of 1,000 1,500 2,000 3,000 4,000


Guests

Package 2,000,000 3,000,000 4,000,000 6,000,000 8,000,000


1

Package 3,000,000 4,500,000 6,000,000 9,000,000 12,000,000


2

Package 5,000,000 7,500,000 10,000,000 15,000,000 20,000,000


3

Package 5,500,000 8,250,000 11,000,000 16,500,000 22,200,000


4

Total 15,500,000 24,0000,000 31,000,000 46,500,000 62,2000,000

# of 500 750 1000 1500 2000


Guests

ATV 175,000 262,500 350,000 525,000 700,000


Adventure
ride
CHAPTER V

Technical and Operational Feasibility

The distribution of resources that will be required to serve the market is

covered by the technical aspect. If all relevant technical aspects of the

project have been examined in the study and the proposed construction or

procurement complies with recognized standards and practices, the

technical soundness analysis will be deemed complete. The project's

anticipated cost must be as low as any reasonably available alternative

that would provide the desired goals.

Lay-out / Ergonomics
Schedule for Furniture and Fixtures

Particular # of Unit Total Cost Estimated Depreciation


Life
Units Cost

Room Tables 10 1,400 14,000 5 years 2,800

Room Chairs 10 1,200 12,000 3 years 4,000

Wooden Utensils 100 150 15,000 3 years 5,000

(Pates, Glass,

Spoon)

Toiletries 100 70 7,000 3months 17,500

(Tissue,

Shampoo,

Conditioner and

Soap)

Wooden Bed 8 7,500 60,000 5 years 12,000

Towels 20 115 2,300 1 year 2,300

Pillow & Pillow 20 155 3,100 1 year 3,100

Case

Blanket 20 350 7,000 1 year 7,000

Bedcover 20 200 4,000 1 year 4,000

Bed Foam 8 3,500 28,000 3 years 9,333

Mattress

Mini Trashcan 15 199 2,985 2 years 1,493

Signage 4 2,000 8,000 3 years 2,667


Toilet Bowls 6 4,800 28,800 5 years 5,760

Faucets 8 1,300 10,400 2 years 5,200

LED Bulb Lights 30 110 3,300 8months 5,000

Other Furniture 1 10,000 10,000 3 years 3,333


and Fixtures
Total 215,885 90,486

Schedule for Machinery and Equipment

Particular # of Unit Cost Total Estimated Depreciation

Units Cost Life

Jacuzzi Tub 2 50,000 100,000 5 years 20,000

Bali net 2 1,000 2,000 3 years 667


inspired

Wifi 9 1,500 13,500 10 years 1,350

Power 1 11,000 11,000 5 years 2,200


Generator

Laptop 2 22,000 44,000 5 years 8,880

Surveillance 2 5,000 10,000 3 years 3,333


Cameras

Fire Alarm 1 11,000 22,000 5 years 4,400


ATV Motor 10 35,000 350,000 5 years 70,000

Emergency 2 5,000 10,000 6 months 20,000


Medical Kit

Total 562,500 150,830

Schedule for Buildings and Land Operation

Particular # of Unit Cost Total Estimated Depreciation

Units Cost Life

Land 1 15,000 15,000 10 years 1,500


Improvement

Kubo Facility 8 85,000 680,000 5 years 136,000

Food and 1 10,000 20,000 5 years 2,000


Beverage
Facility

Comfort 6 7,000 42,000 5 years 1,400


Rooms

Office 1 100,000 100,000 10 years 10,000


Facility

Total 857,000 150,900


Schedule for Utilities Expenses

Particular Monthly Annually

Water 2,500 30,000

Electricity 3,000 36,000

Gas or Propane 2,000 24,000

Waste Disposal 2,500 30,000

Internet 2,999 35,988

Maintenance and Repairs 3,000 36,000

Other Utilities 5,000 60,000

Total 20,999 261,988

Operational Process

Depending on whether a business sells clients things or services, the specifics of

its operational procedures may change. How to brainstorm for the company and

carry out processes for the ideas are both operational operations.

1. Costumer will pay first the entrance fee, Under Bansada

2. They are allowed to enter Eco-Kubo Village area.

3. The front desk will receive customer inquiries and package selections.

4. After selecting the desired packages, the customer will pay for them and

the staff directed to their personal kubo.


Waste Disposal Management

To protect the environment and the health and safety of visitors and locals, the

establishment of an Eco Kubo community will necessitate proper waste

management. Here are some methods that can be performed to successfully

manage waste:

 Determine the Waste Produced by Your Facility

The first step in determining how to manage waste most effectively is to

identify your garbage. Conduct a waste audit to determine what waste

your facility produces, in what quantities, and which departments produce

the most garbage.

 Determine Waste Streams

Identifying waste streams at your site is an important part of any waste

management strategy. You'll want to know how much hazardous and non-

hazardous waste you generate, as well as how much liquid and solid

waste you generate. This information will be required to establish tailored

disposal procedures for each category of trash and to ensure regulatory

compliance. Alternatively, you can categorize your waste streams into

more specific categories such as biologically contaminated garbage,

electronic waste, and vegetative debris.

 Set Waste Reduction Goals


Setting facility goals as part of your waste management strategy is also a

good idea. Measure and quantify your existing waste management

practices before implementing your new waste management plans so you

have a baseline to work from.

 Make a plan for waste management.

Your action plan should include precise, in-depth instructions for

classifying the many types of garbage generated by your facility, moving

waste to the appropriate containers, and scheduling disposal pickups. It

should also cover the methods you'll use to make sure everyone complies

with the rules and the acquisition of sufficient personal protective

equipment (PPE) to shield your staff from hazardous trash.

 Train Employees on New Procedures

If your staff members don't comprehend or feel invested in the new

processes, then the best-designed waste management action plan won't

produce results. You should probably disclose the new rules to the entire

firm before organizing training sessions for your staff members to boost

their familiarity, confidence, and commitment. Your personnel should be

informed about the company's environmental goals. Employees will have

context for the new procedures and aspirational goals after doing this.

 Monitor Your Development and Keep an Eye Out for Changes

Keep tabs on how well your company is doing in achieving its objectives

over time, and adjust your procedures as needed to ensure consistent


success. If your waste management program's new costs are higher than

expected. are still many good reasons to be optimistic.

CHAPTER VI

Financial Feasibility

Results from the Marketing and Technical Aspects of the Project Study

are quantified in the Financial Aspect of the Project Feasibility Study. The

financial aspect also provides a peso-based estimate of the project's

potential and prospective outcomes.

Source of Funds

The amount of money needed to start an Eco Kubo Village in Bansada will

rely on a number of variables, including the project's scope, the facilities

and activities it will feature, the estimated return on investment, and the

financial resources that are available. An Eco Kubo Village might receive

finance from a variety of sources, such as

 Private Investors

The most obvious advantage of private investors for startups is access to

finance. Startups can use equity financing to raise the funds they need to

expand and scale their operations. Private investors, in addition to cash,

can provide access to other forms of capital, such as debt financing and

venture leasing.

 Personal Investment or Personal Saving


Provides a financial "backstop" for life's uncertainties and improves

emotions of security and peace of mind. Savings, once established, can

also serve as "seed money" for higher-yielding investments such as

stocks, bonds, and mutual funds.

 Government Assistance

Government advisory services, access to business and catastrophe loans,

and federal contracting, in addition to important resources on starting and

maintaining a business, since the Local Government Unit is a partner in

the establishment of Eco-Kubo Village of Bansada, we can easily request

support from them.

 Loans and Financing

Loans and funding solutions may also be available to help fund the

development of Bansada's Eco Kubo Village.

Financial Assumption

The company will work in collaboration with a local government entity.

 Increase in pay and wages as well as other expenses (SSS, PhilHealth,

Pag-ibig, utilities expense, supplies and raw materials, marketing

expense, office supplies, and miscellaneous expense) of 5% per year

 Annual sales projections will climb by 5%; and

 Depreciation will be calculated using the straight-line technique.


 It is a 30-70 agreement with LGU

Financial Schedules

Permit Clearance and Licenses

Type of Documents Fees Related Expenses Total

Business partnership ---------- ------------------------ ----------------------

Agreement

BIR Certificate of 700 50 750

Registration

Mayor’s permit 5,000 100 5,100

TOTAL 5,850

Compensation and Benefits

Position Number Monthly Annual SSS Phil PAG- Total

of (25 days) Salaries Health IBIG Annuall

Employee with 13th

s month pay

General 1 21,250 276,250 2,400. 1,200 600 25,450

Manager

Finance 2 17,500 227,500 2,100 1050 525 21,175

Manageme
nt

Front Desk 2 16,500 214,500 1,700 850 425 19,475

Attendance

Housekeep 6 12,000 156,00 1,100 550 275 13,925

er

Security 2 10,000 130,000 900 450 225 11,575

Officer

Document 1 13,750 178,750 1,200 600 300 15,850

Controller

TOTAL 14 97,250 1,183,000 9,400 4,700 2,350 107,450

Projected Sales

Sales Forecast

Year 1 Year 2 Year 3 Year 4 Year 5

# of 1,000 1,500 2,000 3,000 4,000


Guests

Package 2,000,000 3,000,000 4,000,000 6,000,000 8,000,000


1

Package 3,000,000 4,500,000 6,000,000 9,000,000 12,000,000


2

Package 5,000,000 7,500,000 10,000,000 15,000,000 20,000,000


3
Package 5,500,000 8,250,000 11,000,000 16,500,000 22,200,000
4

Total 15,500,000 24,0000,000 31,000,000 46,500,000 62,2000,000

# of 500 750 1000 1500 2000


Guests

ATV 175,000 262,500 350,000 525,000 700,000


Adventure
ride

Schedule for Furniture and Fixtures

Particular # of Unit Total Cost Estimated Depreciation


Life
Units Cost

Room Tables 10 1,400 14,000 5 years 2,800

Room Chairs 10 1,200 12,000 3 years 4,000

Wooden Utensils 100 150 15,000 3 years 5,000

(Pates, Glass,

Spoon)

Toiletries 100 70 7,000 3months 17,500

(Tissue,
Shampoo,

Conditioner and

Soap)

Wooden Bed 8 7,500 60,000 5 years 12,000

Towels 20 115 2,300 1 year 2,300

Pillow & Pillow 20 155 3,100 1 year 3,100

Case

Blanket 20 350 7,000 1 year 7,000

Bedcover 20 200 4,000 1 year 4,000

Bed Foam 8 3,500 28,000 3 years 9,333

Mattress

Mini Trashcan 15 199 2,985 2 years 1,493

Signage 4 2,000 8,000 3 years 2,667

Toilet Bowls 6 4,800 28,800 5 years 5,760

Faucets 8 1,300 10,400 2 years 5,200

LED Bulb Lights 30 110 3,300 8months 5,000

Other Furniture 1 10,000 10,000 3 years 3,333


and Fixtures
Total 215,885 90,486

Schedule for Machinery and Equipment


Particular # of Unit Cost Total Estimated Depreciation

Units Cost Life

Jacuzzi Tub 2 50,000 100,000 5 years 20,000

Bali net 2 1,000 2,000 3 years 667


inspired

Wifi 9 1,500 13,500 10 years 1,350

Power 1 11,000 11,000 5 years 2,200


Generator

Laptop 2 22,000 44,000 5 years 8,880

Surveillance 2 5,000 10,000 3 years 3,333


Cameras

Fire Alarm 1 11,000 22,000 5 years 4,400

ATV Motor 10 35,000 350,000 5 years 70,000

Emergency 2 5,000 10,000 6 months 20,000


Medical Kit

Total 562,500 150,830

Schedule for Buildings and Land Operation


Particular # of Unit Cost Total Estimated Depreciation

Units Cost Life

Land 1 15,000 15,000 10 years 1,500


Improvement

Kubo Facility 8 85,000 680,000 5 years 136,000

Food and 1 10,000 20,000 5 years 2,000


Beverage
Facility

Comfort 6 7,000 42,000 5 years 1,400


Rooms

Office 1 100,000 100,000 10 years 10,000


Facility

Total 857,000 150,900

Schedule for Utilities Expenses

Particular Monthly Annually

Water 2,500 30,000

Electricity 3,000 36,000

Gas or Propane 2,000 24,000

Waste Disposal 2,500 30,000

Internet 2,999 35,988

Maintenance and Repairs 3,000 36,000


Other Utilities 5,000 60,000

Total 20,999 261,988

Schedule for Depreciation

Particulars Cost Depreciation

Furniture and Fixtures 215,885 90,486

Machinery and 562,500 150,830

Equipment

Buildings / Improvements 857,000 150,900

Total 1,635,385 392,216

Financial Statement

A financial statement, often known as a financial report, is a formal record of a

company's, person's, or other entity's financial activity. The goal of a financial

statement is to offer information about the enterprise's financial situation,

performance, and changes in financial status that may be used by a wide range

of users to make economic decisions.

 Income Statement
The income statement displays a company's expenses, income, gains,

and losses, which may be used to calculate the net profit or loss for that

time period using a mathematical calculation. This will assist the Eco Kubo

Village in making quick decisions to ensure the business's financial

stability.

Income Statement

Yea Yea Yea Yea Yea

r1 r2 r3 r4 r5

Rev 15, 24,0 31,0 46,0 62,2

enu 500 00,0 00,0 00,0 00,0

e ,00 00 00 00 00

CO 4,4 8,94 13,4 17,8 22,3

GS 74, 9,47 24,2 98,9 73,6

739 8 17 56 95

Gro 11, 15,0 17,5 28,1 39,8

ss 025 50,5 75,7 01,0 26,3

prof ,26 22 83 44 05

it 1

Gov 3,3 4,51 5,27 8,43 11,9

ern 07, 5,15 2,73 0,31 47,8

me 578 6.6 4.9 3.2 91.5


nt .3

Sha

re

30

Re 7,7 10,5 12,3 19,6 27,8

mai 17, 35,3 03,0 70,7 78,4

ning 685 65.4 19.1 30.8 13.5

.7

Less: Operating Expenses

Sal 1,1 1,24 1,30 1,36 1,43

arie 83, 2,15 4,25 9,46 7,94

s & 000 0 7 9 2

Wa

ges

Reg 5,8 6,14 6,44 6,71 7,10

istra 50 2 9 1 6

tion

&

Lice

nse

SS 107 112, 118, 124, 130,

S, ,45 822 463 386 605


Phil 0

Hea

lth,

PA

G-

IBI

3th 107 112, 118, 124, 130,

Mo ,45 822. 463. 386. 606.

nth 0 5 63 81 15

Pay

Utili 261 275, 288, 290, 304,

ties ,98 087 841 283 797

Exp 8

ens

es

Dep 392 411, 432, 454, 476,

reci ,21 826. 418. 039. 741

atio 6 8 14 05

on

Exp

ens
es

Tot 2,0 2,16 2,26 2,36 2,48

al 57, 0,85 8,89 9,27 7,79

Ope 954 0.3 1.77 5.31 7.15

Net 6,5 6,10 4,15 10,2 17,4

Inco 50, 1,04 1,56 02,0 52,6

me 522 4 6 88 10

Net 1,9 1,83 1,24 3,06 5,23

tax 65, 0,31 5,56 0,62 5,78

30 156 3.2 9.8 6.4 3

% .6

Bet 4,5 4,27 2,90 7,14 12,2

inco 35, 0,73 5,99 1,46 16,8

me 365 0.8 6.2 5.6 27

task .4
CHAPTER VII

Internal Social Responsibility

The term "internal social responsibility" describes the initiatives and actions made

by an organization or project to advance social well-being. Internal social

responsibility may encompass the following when creating an Eco Kubo village at

Bansada 

Local Community Participation

Engage and include the neighborhood in the creation, growth, and administration

of the ecotourism park. Ask for their opinions, address any issues they may have,

and make sure they are included in the decision-making process.

Cultural Protection

The local community's cultural history should be respected and preserved.

Encourage the inclusion of regional traditions and customs in the park's activities
and offers and work to increase cultural understanding and sensitivity among

personnel and visitors.

Employment Possibilities

Offer local residents work chances. This can aid in reducing poverty, empowering

locals, and advancing the socioeconomic progress of the town.

External Responsibilities

Community Advantages

Make sure that the creation of the ecotourism park offers the neighborhood

benefits beyond job prospects. This may be accomplished through revenue-

sharing programs, neighborhood improvement initiatives, or financial investments

in regional facilities and services.

Education and Information

Encourage environmental education and awareness among park visitors as well

as in the neighborhood. This can promote a sense of environmental responsibility

and assist visitors and locals realize the value of conservation.


CHAPTER VIII

Findings, Conclusions, and Recommendations

This chapter details the findings, conclusions, and the corresponding

recommendations of establishing Eco Kubo Village in Bansada.

According on the study's findings, the following conclusions were made:

1. Although expensive, the business is quite profitable in the long run..

3. Partnership with LGU has many benefits.

Conclusions

The following conclusions were drawn in light of the findings;


1. As time passes, more sales are made as a result of an expanding customer

base.

2. The company's high rate of return allows it to afford to grow its website.

3. The company has the ability to hire staff.

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