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Cisco DNA Software for SD-WAN and

Routing
Keep Pace with your Network's Expanding Demands
Proposal for <Customer Account>
Offered by <Partner Name>

October 2022
<Partner Contact Name>
<Partner Contact Email>
Cisco DNA Software for SD-WAN and Routing

Disclaimer
This proposal is being provided by a Cisco authorized reseller utilizing a Cisco solution. Certain technical and other
information in this response may have been provided by Cisco; however, nothing herein shall be construed as a
quotation or offer to contract directly with Cisco. The Cisco logos, trademarks and other information provided by
Cisco appear in this response with Cisco's permission and are proprietary and confidential information of Cisco
Systems, Inc. All other information, including any pricing information, is provided by the Cisco authorized reseller and
not by Cisco, and any relationship resulting from this response will be directly with such reseller and not Cisco.

Note to You, the Partner Reseller


This document is provided to you as a baseline proposal template for you to customize as you wish.
Please personalize it before disseminating. Follow these instructions or, if you wish, try out the new
Cisco Sales Proposal Generator (SPG) – see bottom of this box.

Before submitting this document to customer:


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<Partner Contact Name>
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i <Partner Name> Confidential and Proprietary


Cisco DNA Software for SD-WAN and Routing

Contents
Disclaimer............................................................................................................................................................
Easily Buy and Manage Software for Your Network Edge..............................................................................
Connect and Secure Your WAN...........................................................................................................................................
Cisco Networking Software..................................................................................................................................................

The Cisco DNA Software Advantage................................................................................................................


Cisco DNA Software Benefits............................................................................................................................
Licensing Alternatives.......................................................................................................................................
Cisco DNA Software for SD-WAN and Routing Case Studies and Testimonials..........................................
Case Studies........................................................................................................................................................................
Testimonials.......................................................................................................................................................................

Cisco DNA Software for SD-WAN and Routing Subscription License Details............................................
Licensing Alternatives........................................................................................................................................................
Cisco DNA Software for SD-WAN and Routing Subscriptions...........................................................................................

Cisco ONE for WAN Perpetual License Details.............................................................................................


Cisco ONE Foundation for WAN........................................................................................................................................
Cisco ONE WAN Collaboration..........................................................................................................................................

Cisco DNA Software for SD-WAN and Routing Subscription License Components..................................
Support for Cisco DNA Software for SD-WAN and Routing...............................................................................................
Cisco DNA Software and Smart Licensing.........................................................................................................................
Cisco Catalyst 8000v Edge Software DNA Software.........................................................................................................

Cisco ONE for WAN Perpetual License Components...................................................................................


Customer Experience.......................................................................................................................................
Cisco CX Service Offerings................................................................................................................................................
Business Critical Services..................................................................................................................................................
Cisco Talos.........................................................................................................................................................................
Cisco Talos Incident Response (CTIR)..............................................................................................................................
Cisco Sustainability Commitment.......................................................................................................................................
Cisco Environmental, Social, and Governance (ESG) Goals.............................................................................................
Environmental....................................................................................................................................................................
Social ...........................................................................................................................................................................
Governance........................................................................................................................................................................

Financing Options............................................................................................................................................
Cisco Capital......................................................................................................................................................................

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Pricing...............................................................................................................................................................
Appendices.......................................................................................................................................................

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Easily Buy and Manage Software for Your Network Edge


With more digital devices being used, people and suppliers are placing greater bandwidth demands on
the enterprise network of modern businesses like <Customer Account>. As a result, the WAN should be
responsive to this increasingly mobilized workforce, adapt to future business needs, and minimize
software deployment challenges. Each of these factors has the potential to disrupt an organization’s
workflow and productivity. As such, IT professionals may encounter some of these challenges in
managing a WAN:
 More data usage: Mobile users working at branch locations now expect a similar user experience as
they have at their primary location. As a result, your WAN software should deploy an intelligent WAN
with high reliability as well as provide adequate bandwidth for feature-rich media.
 Lack of buying options: Some WAN solutions require you to purchase the same licenses for
different devices. However, license portability is a more accommodating approach. In addition,
purchasing software in one lump-sum doesn’t provide adequate flexibility. Your software strategy may
benefit from a subscription-based agreement.
 Dwindling IT budgets: As many IT budgets are shrinking, it is essential that you get the most out of
the resources that you have. Your WAN should automate deployment with centralized policies and
distributed enforcement. Additionally, the software should have adequate support in place.

Connect and Secure Your WAN


The proposed Cisco DNA software introduces simplified software suites and provides software license
portability with access to updates, upgrades, and new capabilities. It also offers more flexibility in how
customers license their software. Cisco DNA Software is organized by domain (Data Center, WAN, and
Access) and feature set (Advanced Application and Foundation).
Cisco DNA Software for SD-WAN and Routing is part of the Cisco DNA Software family. The solution
helps organizations like <Customer Account> connect and better secure their branch offices, deploy
intelligent WANs, keep WAN bandwidth costs under control, and automate deployment with centralized
policies. Cisco’s solution provides customers across enterprises more value for their money, protection for
their investments, access to the latest technology, and a predictable technology spend.
And as new cloud services proliferate in your network, the demand for bandwidth on your WAN increases
dramatically. Your business must transform its WAN to keep pace with these new requirements and do it
at a reasonable cost. Evolving to an intelligent WAN architecture allows you to accelerate deployment of
cloud services to all remote sites. It also helps ensure a high-quality user experience by prioritizing and
optimizing critical latency-sensitive applications. Cisco offers a complete solution, which is part of Cisco

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Cisco DNA Software for SD-WAN and Routing

DNA. The solution delivers an optimal experience over any connection—you get the most from your WAN
investment with secure, fault-tolerant connectivity.

Cisco Networking Software


Cisco Networking software is organized into five domains:
 Access networking
 Cloud networking
 IoT
 Service partners and cloud operators
 Wide area networking
Cisco DNA software is available within the access and the wide area networking domain.

The Cisco DNA Software Advantage


Here are some of the reasons for adopting software subscriptions:
 Continuous access to innovation: Keep your network savvy
 Enhanced agility: Make IT nimble again
 Optimized financial planning: Sharpen your IT spending

Why You Should Adopt Software Subscriptions

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Cisco DNA Software Benefits


IT is forever under pressure to deliver on new business initiatives in less time and with less risk. The
proposed Cisco DNA Software offers a comprehensive solution for the entire campus and branch offices.
Cisco DNA Software helps <Customer Account>
 Deliver business outcomes on key initiatives with a solution-oriented approach
 Deploy the right software capabilities to address business needs
 Enable software license portability
 Manage access to updates, upgrades, and new capabilities
 Embrace a simpler and more economical way to deploy Cisco hardware
All Cisco DNA subscriptions include:
 A perpetual network stack: The perpetual stack includes base level functions of the device which
will remain active on the device should you decide not to renew the Cisco DNA subscription.
 A term-based Cisco DNA software stack: One of three subscription licensing tiers enabling
progressively more advanced device functionality.
Please consult each domain’s feature matrix for the most current feature distribution across perpetual and
term-based software stacks.

Licensing Alternatives
The proposed Cisco DNA Software for SD-WAN and Routing includes several suite alternatives, giving
customers a choice of licensing options (Subscription or Perpetual) and functionality. The choices include:
Subscription licensing alternatives:
 Cisco DNA Premier
 Cisco DNA Advantage
 Cisco DNA Essentials
Perpetual licensing alternatives:
 Cisco ONE Advanced perpetual offer (WAN collaboration)
 Cisco ONE Foundation perpetual offer
Details for the Cisco DNA Subscription offers for SD-WAN and Routing and Cisco One perpetual
alternatives can be found on the following pages.

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Cisco DNA Software for SD-WAN and Routing Case


Studies and Testimonials
Case Studies

Read more here

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Read more here

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Cisco DNA Software for SD-WAN and Routing

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Cisco DNA Software for SD-WAN and Routing

Read more here

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Cisco DNA Software for SD-WAN and Routing

Read more here

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Cisco DNA Software for SD-WAN and Routing

Read more here

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Cisco DNA Software for SD-WAN and Routing

Read more here

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Testimonials

Read more here.

Read more here.

Cisco DNA Software for SD-WAN and Routing


Subscription License Details
Licensing Alternatives
The proposed Cisco DNA Software for SD-WAN and Routing includes several suite alternatives, giving
customers a choice of licensing options (Subscription or Perpetual) and functionality. The choices include:
Subscription licensing alternatives:
 Cisco DNA Premier
 Cisco DNA Advantage

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 Cisco DNA Essentials


Perpetual licensing alternatives:
 Cisco ONE Advanced perpetual offer (WAN collaboration)
 Cisco ONE Foundation perpetual offer
Details for the Cisco DNA Subscription offers for SD-WAN and Routing and Cisco One perpetual
alternatives can be found on the following pages.

Cisco DNA Software for SD-WAN and Routing Subscriptions


Our Intent-Based Networking offers an entirely new approach to manage and operate your WAN
infrastructure. It provides the following key benefits:
 Makes your network ready for SaaS applications
 Simplifies your WAN architecture and makes it easier to manage, operate, and consume
 Balances security and application experience with Direct Internet Access at the branch

Cisco DNA Software for SD-WAN and Routing is part of the Cisco DNA Software family. Modern
enterprises like <Customer Account> should opt for a software subscription for SD-WAN and Routing
because the solution will help you connect and better secure your branch offices, deploy intelligent
WANs, keep WAN bandwidth costs under control, and automate deployment with centralized policies.
This solution provides customers with more value for their money, protection for their investments, access
to the latest technology, and predictable technology spend.
There are three SD-WAN and Routing subscription offers you can choose from. These tiers include Cisco
DNA Premier, Cisco DNA Advantage, and Cisco DNA Essentials for SD-WAN and Routing.

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A subscription can be purchased either as an individual transaction or as an enrollment in a Cisco


Enterprise Agreement. Subscription licenses can be purchased for a 3- or 5-year term. Cisco DNA
Advantage is also available in a 7-year term. Software licenses are portable across the cloud and
premises, are easy to upgrade across tiers, and include Software Support Service (SWSS) for the Cisco
DNA Software stack.

Cisco ONE for WAN Perpetual License Details


Cisco ONE for WAN, also offered by <Partner Name>, gives you broad capabilities for branch offices and
the enterprise edge. Cisco ONE Foundation for WAN connects and secures your branch office while
optimizing for cost. Cisco ONE WAN Collaboration integrates voice and video into your branch and
network edge. These solutions can be purchased independently through <Partner Name>.

Cisco ONE Foundation for WAN


Cisco ONE Foundation for WAN allows you to connect your branches and campus securely at an optimal
cost:
 Reduce WAN bandwidth expenses by optimizing bandwidth usage while choosing the best path
(such as Internet or Multiprotocol Label Switching [MPLS]) for applications. Deploy an Intelligent WAN
that can deliver up to 99.999 percent reliability.
 Get the most from your investment with efficient WAN utilization. Improve application performance
through application protocol acceleration and optimization techniques that offload the WAN.
 Improve network security with access control and data encryption. Scale secure connectivity across
all remote sites.
 Enable energy efficiency with tools and services that help you measure and manage the energy use
of connected devices across distributed offices and campus environments.
 Save IT time with zero touch deployment (ZTD), and quickly automate and secure your branch offices
with audit tracking. Automate WAN deployment with centralized policy and distributed enforcement.

Cisco ONE WAN Collaboration


Cisco ONE WAN Collaboration helps you integrate voice and video across your branches and campus to
increase productivity:
 Simplify transition to IP collaboration at your own pace and budget.
 Improve the reliability of branch and cloud telephony.
 Extend rich media capabilities with secure video.
 Easily migrate from time-division multiplexing (TDM) to session initiation protocol (SIP) trunking.
 Encrypt and authenticate media.
 Centrally manage all collaboration sessions.

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Cisco DNA Software for SD-WAN and Routing


Subscription License Components
<Partner Name> offers the following components in the Cisco DNA Software for SD-WAN and Routing
subscription license. All Cisco products mentioned are available through <Partner Name>.

Components Description

Cisco DNA Premier for SD- Cisco DNA Premier for SD-WAN and Routing is an SD-WAN subscription package
WAN and Routing with advanced SD-WAN security to mitigate the most sophisticated threats to your
business.
This package contains all components from Cisco DNA Essentials for SD-WAN
and Routing and Cisco DNA Advantage for SD-WAN and Routing and includes the
following features:
 Cisco Umbrella™ SIG Essentials
 Cisco Secure Malware Analytics with Sandboxing

Cisco DNA Advantage for Cisco DNA Advantage for SD-WAN and Routing delivers flexible connectivity,
SD-WAN and Routing enhanced security for feature-rich and valued branch deployment models, and a
robust application experience.
Cisco DNA Advantage for SD-WAN and Routing includes all components from
Cisco DNA Essentials for SD-WAN and Routing as well as the following features:
 Unlimited segmentation
 vAnalytics
 Advanced Cloud OnRamp for Multicloud and SaaS (all applications and
telemetry)
 AppQoE
 Automated service switching for Cisco and third-party virtual network functions
(VNFs)
 vAnalytics
 Cisco DNA Assurance

Cisco DNA Essentials for Cisco DNA Essentials provides centralized and secure SD-WAN management and
SD-WAN and Routing security protection for the cost-conscious customer.
Cisco DNA Essentials enables the following SD-WAN and traditional WAN
features:
 Full mesh topology
 Unlimited segmentation (4 user VPNs, one management VPN)
 Secure VPN overlay
 Application aware routing
 Basic SLA-based policy engine
 Dynamic routing (IPv4/IPv6, Border Gateway Protocol [BGP], Open Shortest
Path First [OSPF])
 Forward error correction
 Packet duplication
 TCP optimization
 Cisco Secure Endpoint (formerly Advanced Malware Protection [AMP])
 Snort-based Intrusion Prevention System (IPS)
 Cisco Umbrella DNS Monitoring and Application Discovery

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Please consult the Cisco DNA for SD-WAN and Routing Feature Matrix for the most current product
information.
The proposed Cisco DNA Software for SD-WAN and Routing is available on the following Cisco routers
and platforms, also available through <Partner Name>:

Cisco 1000 Series Integrated Services Routers Cisco 1000 Series ISRs are fixed, high-
(ISRs) performance routers that are easy to deploy and
manage. Small yet powerful, they provide highly
secure broadband, Metro Ethernet, and wireless
LAN connectivity.
Models include Cisco 1100-8P and Cisco 1100-4P

Cisco 4000 Series Integrated Services Routers Cisco 4000 Series ISRs offer secure WAN
(ISRs) connectivity, an enhanced application experience,
unified communications, network automation,
virtualization, and branch and direct internet
access security solutions in one platform.

Cisco vEdge Routers Cisco vEdge Routers deliver comprehensive WAN


gateway and network services functions for both
traditional routing and SD-WAN deployments.

Cisco 1000 Series Aggregation Services Cisco 1000 Series ASRs offer elastic service
Routers (ASRs) delivery, automation, and up to five-nines
availability. They deliver a digital-ready WAN for
enterprises and advanced services for service
provider networks.
Models include ASR1001-X, ASR 1002-X, ASR
1001-HX, ASR 1002-HX, ASR 1004, ASR 1006,
ASR 1006-X, ASR 1009-X, and ASR 1013.

Cisco 5000 Series Enterprise Network Cisco 5000 Series ENCS is a compute appliance
Compute System (ENCS) family designed for a virtualized, software-defined
network architecture. The system offers service
flexibility, high performance, and lower TCO for
the next-generation branch office.

Cisco Catalyst 8000 Edge Platforms Family Cisco 8000 Edge Platforms Family are cloud-
enhanced systems powered by groundbreaking
Cisco Silicon One™ ASICs. These systems
deliver routing performance and functionality that
scale to meet the needs of critical infrastructure.
The 8000 Edge Platforms Family in both fixed and
modular form factors to address a broad range of
bandwidth needs and facility requirements.

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Support for Cisco DNA Software for SD-WAN and Routing


With Cisco DNA software licenses, also offered through <Partner Name>, customers receive embedded
Cisco Software Support Service (SWSS)—which covers 24x7x365 Cisco Technical Assistance Center
(TAC) support, software release updates, advanced support analytics, and designated service
management. This is valid only for the Cisco DNA software subscription stacks (Cisco DNA Essentials,
Advantage, and Premier).
For full hardware support, including the network stack (Network Essentials/Advantage), customers will
require Smart Net Total Care for 24x7x365 Cisco TAC support, proactive security and product alerts, and
product lifecycle management. An additional option for hardware support is Solution Support, available
through <Partner Name>, for your multivendor Cisco solution environment.

Cisco DNA Software and Smart Licensing


Cisco DNA Software now uses Smart Licensing. Smart Licensing is a flexible software licensing model
that simplifies the way you activate and manage licenses across your organization.
With Smart Licenses you get:
 License flexibility: Your software is not node-locked to your hardware, so you can easily use and
transfer licenses as needed.
 Easy activation: Smart licensing establishes a pool of software licenses that can be used across
your entire company, no PAKs (Product Activation Keys) needed.
 Simplicity: Leave inconsistent licensing entitlements and management behind. Cisco is
standardizing smart licensing across all products.
In order to retrieve your smart license, you will first need to set up a Smart Account on Cisco Software
Central. <Partner Contact Name> would be happy to help you with this.

Cisco Catalyst 8000v Edge Software DNA Software


Cisco Catalyst 8000V Edge Software is a software router that an enterprise or a service provider can
deploy as a virtual machine in a provider-hosted Cisco Network Functions Virtualization Infrastructure
Software (NFVIS) virtual environment. The physical underlying hardware can be Cisco Unified Computing
System™ (Cisco UCS®) servers or Cisco Catalyst 8200 Series Edge uCPE.:

Cisco ONE for WAN Perpetual License Components


<Partner Name> offers the following components in Cisco ONE for WAN perpetual license. All Cisco
products mentioned are available through <Partner Name> as well.

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Offers Description

Cisco ONE Management


Foundation for  Cisco Application Visibility and Control (AVC) provides application-level classification,
WAN monitoring, and traffic control to improve the performance of business-critical
applications. The Cisco AVC solution helps to identify and classify over 1000 on-
premises and cloud applications, monitor application response time, latency, jitter, and
other performance metrics, export application performance metrics with Cisco IOS®
NetFlow v9 or IP Flow Information eXport (IPFIX), and set different priorities and
dynamically choose network paths based on application and business needs.
 Cisco IOS Flexible NetFlow is the next-generation in flow technology. It allows
optimization of the network infrastructure, helps in reducing operation costs, and
improves capacity planning and security incident detection, with increased flexibility and
scalability.
 Deep packet inspection (DPI) provides stateful DPI capability natively. This next-
generation Network-Based Application Recognition (NBAR), or NBAR2, enhances the
application recognition engine to support over 1000 applications. NBAR2 provides
additional capabilities, such as application attributes, which provide grouping of
applications with similar properties into category, subcategory, application-group, and
others. NBAR2’s categorization of protocols into meaningful terms simplifies report
aggregation and control configuration. The solution also provides field extraction
capabilities, such as HTTP URL, SIP domain, and mail server, which allows you to
extract information from applications for classification or exporting.
 Cisco Prime® Infrastructure is a management solution for wireless and wired lifecycle
management, assurance, and application visibility.

Cisco ONE Availability


Foundation for  Per-flow routing (PfRv3) delivers intelligent path control for application-aware routing
WAN across the WAN. PfRv3 innovations include the introduction of enterprise domains, a
capability for service orchestration in the network that enables centralized configuration,
automatic discovery, and single-touch provisioning. Simply define the domain, configure
the hub site, and PfRv3 does the rest.
 Cisco AppNav® XE integrates into Cisco IOS-XE Software to enable on-demand elastic
provisioning and pooling of Cisco WAAS and vWAAS resources. It provides robust
virtualization, control, and management capabilities, and enables a more natural
migration to the cloud.
 MPLS enables enterprises and service providers to build next-generation intelligent
networks that deliver a wide variety of advanced, value-added services over a single
infrastructure. This economical solution can be integrated transparently over any existing
infrastructure, such as IP, Frame Relay, ATM, or Ethernet. Subscribers with differing
access links can be aggregated on an MPLS edge without changing their current
environments, as MPLS is independent of access technologies.
 Cisco IOS Application Experience (AX) provides application-level classification,
monitoring, and end-to-end path control.
 Cisco Virtual Network Analysis Module (vNAM) provides in-depth performance
analysis for scalable multi-gigabit switching and routing environments.

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Offers Description

Cisco ONE Security


Foundation for  IP Security (IPsec) VPN is a robust, standards-based encryption technology that
WAN enables your organization to securely connect branch offices and remote users. It also
provides significant cost savings compared to traditional WAN access such as Frame
Relay or ATM. One of the most widely deployed network security technologies today,
IPsec VPNs provide high levels of security through encryption and authentication,
protecting data from unauthorized access.
 Cisco TrustSec® security simplifies the provisioning and management of secure access
to network services applications. Unlike access control mechanisms that are based on
network topology, Cisco TrustSec policies use logical groupings. This means access is
consistently maintained even as resources are moved in mobile and virtualized networks.
Decoupling access entitlements from IP addresses and VLANs simplifies security policy
maintenance tasks. It also lowers operational costs and allows common access policies
to be consistently applied to wired, wireless, and VPN.
 Secure Sockets Layer (SSL) VPN offers "anywhere" connectivity not only from
company-managed resources but also from employee-owned PCs, contractor or
business partner desktops, and Internet kiosks. Cisco Secure Desktop, a component of
SSL VPN, provides data-theft prevention even on non-corporate devices.
 Media Access Control Security (MACsec) is an IEEE 802.1AE standards-based L2
hop-by-hop encryption that provides data confidentiality and integrity for media-access
independent protocols.
 Zone-based firewall (ZBF) offers intuitive policies for multiple-interface routers,
increased granularity of firewall policy application, and a default deny-all policy. This
prohibits traffic between firewall security zones until an explicit policy is applied to allow
desirable traffic.
 Cisco Secure IPS is an inline, deep-packet inspection feature that effectively mitigates a
wide range of network attacks. Cisco IOS IPS provides your network with the intelligence
to accurately identify, classify, and stop or block malicious traffic in real time.A
component of the Cisco IOS Software integrated threat control framework and
complemented by Cisco IOS Flexible Packet Matching (FPM) feature.
 Cisco IOS Security is a sophisticated set of security capabilities integrated into Cisco
IOS Software for a layered security approach throughout your network infrastructure.

Cisco ONE WAN  Cisco Unified Communications Manager Express (CME) unifies all your voice, video,
Collaboration data, and mobile applications for collaboration with Cisco Unified Communications
Express solutions for your independent branch offices.
 Cisco Unified Border Element (CUBE) connects to an IP telephony service provider
using built-in Cisco Session Border Control (SBC) functionality.
 Cisco TDM Gateways offer a variety of different voice network modules to deliver IP
connectivity to the Public Switched Telephone Network (PSTN), a Public Branch
Exchange (PBX), or an analog device. They also provide toll bypass services within an
enterprise network.

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Offers Description

The following Cisco routers and platforms are supported:


 Cisco 800 Series ISRs (890): Cisco 800 Series ISRs are well suited for customer premises and priced for
small and midsize businesses. These routers offer voice and video, security, application performance, cloud
connection, and wireless capabilities, all that in a single device.
 Cisco 1000 Series ISRs (1100-8P, 1100-4P): Cisco 1000 Series ISRs are fixed, high-performance routers
that are easy to deploy and manage. Small yet powerful, they provide highly secure broadband, Metro
Ethernet, and wireless LAN connectivity.
 Cisco 4000 Series ISRs: Cisco 4000 Series ISRs offer secure WAN connectivity, application experience,
unified communications, network automation, virtualization, and branch and direct Internet access security
solutions in one platform.
 Cisco 1000 Series ASRs (ASR 1001-X, ASR 1002-X, ASR 1001-HX, ASR 1002-HX, ASR 1004, ASR 1006,
ASR 1006-X, ASR 1009-X, ASR 1013): Cisco 1000 Series ASRs offer elastic service delivery, automation,
and up to five-nines availability. They deliver a digital-ready WAN for enterprises and advanced services for
service provider networks.
 Cisco 9000 Series ASRs (A99-8X 100GE, A9K-4X100GE, A9K-MOD200, ASR-9001): Cisco 9000 Series
ASRs deliver a comprehensive feature-set and bring scalable simplicity to the edge; with pay-as-you-grow
options, carrier-class reliability, and streamlined service provisioning.
 Cisco 809 Industrial Integrated Service Routers (IR 809): Cisco 809 ISRs are compact, ruggedized routers
designed for deployment in harsh industrial environments. The IR 809 also provides distribution automation
and remote asset management across multiple industrial vertical markets.
 Cisco 5000 Series ENCS: The Cisco 5000 Series ENCS is a compute appliance family designed for a
virtualized, software-defined network architecture. The system offers service flexibility, performance, and
lower TCO for the next-generation branch office.

Customer Experience
Cisco CX Service Offerings
<Partner Name> provides access to the Cisco Customer Experience (CX) Success Portfolio, which
provides service offerings designed to help customers like you get to business value faster with your
Cisco products and solutions—at every stage of your lifecycle journey.
Hardware, software, and solution support to help you gain the visibility and insight you need to improve
operational efficiency, resolve problems more quickly. Predictive analytics, automation, and insights you
can use to optimize operational performance, mitigate risk, and accelerate transformation. Expert
management of your infrastructure, applications, and processes to accelerate new technology adoption
and time to value.
Connect with the right experience at the right time to realize business value more quickly. Leverage
Cisco’s industry knowledge for help with strategy and planning as well as design, implementation, and
adoption. Equip your team with training and certification resources to develop new skills and enhance
technical knowledge.
This, and more. Cisco CX can help you accelerate your path to success.

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Business Critical Services


<Partner Name> is pleased to offer Cisco Business Critical Services, Cisco’s next generation of
optimization services.
These services combine Cisco’s unrivaled engineering expertise with integrated analytics and automation
to enable you to predict opportunities, preempt risks, and navigate pivotal technology transitions. They
can assist in meeting your needs at any stage of your digital transformation journey.
Cisco experts help you ensure a secure, efficient, and agile infrastructure with less risk, while enabling
business growth and increased productivity with actionable insights and expert recommendations on how
to align with best practices as you optimize your technologies. Let Cisco Business Critical Services
accelerate your IT transformation and help you realize the high-impact business outcomes you seek.
With this support from the start, you can be better poised for success.

Cisco Talos
Cisco Talos Intelligence Group is one of the largest and most trusted commercial threat intelligence
teams in the world, comprised of over 400 world-class threat researchers, analysts, and incident
responders, providing cutting-edge security research globally. These teams are supported by unrivaled
telemetry and sophisticated systems to create accurate, rapid, and actionable threat intelligence for Cisco
customers, products, and services. Talos defends Cisco customers against known and emerging threats,
discovers new vulnerabilities in common software, and interdicts threats in the wild before they can further
harm the internet at large.

Talos has more visibility than any other security vendor in the world, unique capabilities, and scale in
intelligence. It uses both first- and third-party data, generating information from millions of telemetry-
enabled devices and endpoints. Talos monitors the internet and targeted online forums to collect data on
the fast-moving threat landscape and maintains security partnerships with more than 185 open-source
communities, closed-intelligence communities, industry groups, customer programs, and global law
enforcement assistance efforts. Talos maintains the official rule sets of Snort.org, ClamAV, and

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SpamCop, in addition to releasing many open-source research and analysis tools. Talos encompasses
seven key areas:
 Threat Intelligence and Interdiction
 Detection Research
 Engine Development
 Vulnerability Research and Discovery
 Cisco Talos Incident Response
 Communities and Global Outreach

Cisco Talos Incident Response (CTIR)


Talos Incident Response provides a new approach, capitalizing on Talos’s unmatched visibility, unique
and actionable threat intelligence, and collective, global response capability, together in a full-
spectrum offer. Talos fully integrates the threat intelligence output of the largest combined set of
telemetry, honeypots, and partner intel data available anywhere into all its IR services. This enhances
CTIR’s proactive approach, giving you the training and awareness of the latest threat actors and up-to-
date and actionable notifications on emerging threats.
Talos Incident Response also provides named, dedicated, incident response consultants so you can build
a level of trust with CTIR, allowing it to respond more quickly as it understands your environment better.
Whether you have Cisco gear, competitor gear, or lack a security infrastructure, and whatever your
organization’s security maturity level may be, Talos Incident Response has you covered with the CTIR
Retainer Service, which provides both proactive services to improve your response capabilities and
emergency support in the event of an incident. The components of the CTIR Retainer Service include:
 Core Services: Emergency Response and Intel on Demand
 Preparing Services: Incident Response Plans, Incident Response Playbooks, and Incident
Response Readiness Assessment
 Training Services: Tabletop Exercise and Cyber Range Training
 Hunting Services: Compromise Assessment and Threat Hunting
 Simulating Services: Penetration Testing, Red Team, and Purple Team

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The best advantage of the CTIR Retainer Service is the flexibility to use the retainer hours for proactive
services without adding in a separate fee. Let the CTIR experts help your organization polish its Incident
Response program through the preparing, battle testing, or simulating offers.
In the unfortunate event of a breach, including a data breach, exfiltration, malware, or ransomware attack,
Talos Incident Response can pivot into action through Emergency Response support. It responds
remotely within four hours, and if needed, can dispatch to your site within 24 hours. CTIR’s elite team
arrives at your site with a full Cisco portfolio of security technology available if needed, to include Cisco
Secure Endpoint, Cisco Umbrella™, Cisco Secure Network Analytics, and Cisco Secure Access by Duo.
It contains the threat, analyzes intelligence, and helps you recover more quickly. The CTIR service offers
all of this with an annual subscription, baked-in travel, and no cost for access to the Cisco product suite if
needed (60-day trial licenses).

Cisco Sustainability Commitment


Cisco has a long history of setting and achieving goals to reduce our environmental impact. Answering
the call to limit global temperature rise to 1.5°C above pre-industrial levels, in early fiscal 2022, we made
our most important commitment yet: Cisco pledges to accelerate companywide strategies to greatly
reduce carbon emissions across its value chain. Cisco commits to reaching net zero across all scopes of
emissions by 2040, which includes our product use, operations, and supply chain. We also commit to
reaching net zero for all global Scope 1 and Scope 2 emissions by 2025. Our holistic approach extends
from how we design, build, and deliver products, to how we value the assets we have and turn them into
new products. We also apply Cisco technology to support our customers in their own circular
transformations and to achieve their sustainability goals.
We are going to meet our ambitious goals by:
Continuing to innovate and make our products more energy efficient, which is critical to driving down our
Scope 3 emissions and reaching our net zero goal.

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Accelerating use of renewable energy: in the past 15 years, we’ve made significant investments in
renewable energy, which has helped us drive down our Scope 1 and Scope 2 emissions. For example,
we have achieved 100% renewable electricity at our facilities in the United States and several countries in
Europe and we have a goal to use electricity generated from renewable sources for at least 85% of our
global electricity by the end of fiscal year 2022.
Embracing hybrid work: supporting a culture of well-being that is flexible and puts people first, we will
continue to make our products and our workspaces conducive to a positive and productive work
environment and empower employees to make smart travel and commuting decisions that benefit them
and the planet.

Circular economy at Cisco: five focus areas

Cisco Environmental, Social, and Governance (ESG) Goals


Cisco technology and people are accelerating global problem solving in ways that have never been
attempted before. From solving customers’ business challenges to tackling the toughest social and
environmental issues of our time, we are helping to make the impossible possible.
We have a goal to positively impact 1 billion people through our social impact grants and signature
programs by 2025. Since 2016, we have positively impacted 530 million people.
These goals span from emissions associated with our operations, several related to product and
packaging design, and supplier emissions and waste. Through these goals, we are pushing toward big
changes.

Environmental
Our approach to protecting the environment is an inclusive future takes everyone, including future
generations into account. Cisco has set long-term goals to address the environmental impacts from our
products and business operations.
We look for opportunities to minimize our impact on the environment in every corner of our business and
supply chain and seek ways technology can reduce energy use and greenhouse gas (GHG) emissions.
See what we made possible in 2020.

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With Cisco, you receive the full benefits of our global supply chain and disposals infrastructure, including:
 Decreased costs – Elimination of costs associated with storing excess, outdated, or used ICT
equipment.
 Proper disposal – A process to properly dispose of old equipment that is compliant with all
environmental legislation.
 Accountability – A single point of contact, end-to-end visibility, and detailed reporting of product
disposal upon request.
 Reduced Environmental Impact - Over 99% of equipment that comes back to Cisco is reused or
recycled.

Social
Cisco’s actions related to our corporate social responsibility (CSR) are grounded in our Conscious
Culture, where trustworthiness and ethical conduct are expected and supported among our employees,
suppliers, and business partners.
We act boldly and deliberately to accelerate fairness, inclusion, and equitable access to opportunity—to
make a positive social impact. Internally, we strive to foster an inclusive and diverse culture where
employees can be their whole selves while building new skills, exploring areas of interest, and becoming
catalysts for social change.
Powering an Inclusive Future for All is not a vision Cisco can achieve by acting alone. Partnerships and
collaboration—with customers, governments, nonprofits, and even competitors—allow us to multiply our
efforts and scale our impact. We are building these partnerships to help achieve a common vision: a
world where everyone has the opportunity to thrive.

Governance
Our Supply Chain Human Rights Governance Committee, chaired by the Senior Vice President of Supply
Chain Operations and comprised of senior supply chain executives, maintains executive oversight of risks
and opportunities within the supply chain. This committee allows us to integrate human rights policies and
priorities into business operations and garner feedback across functions. Supply chain representatives
also participate in Cisco’s Human Rights Advisory Committee, which convenes executive and senior-level
employees from across the company to drive Cisco’s overall business and human rights strategy.
We use supplier scorecards to measure and communicate conformance to Cisco’s requirements for
human rights and environmental stewardship. Having sustainability metrics alongside cost, quality, and
service delivery allows procurement managers to make informed decisions when awarding business to
suppliers.

Financing Options
Cisco Capital
<Partner Name> offers Cisco Capital® payment solutions which provide maximum value to customers
through industry-leading vendor financing. Competitive interest rates and flexible payment terms help
lower the cost of migration, enabling you to achieve your desired business outcomes.

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Make the most out of your IT budget. Cisco Capital can help you invest in the technology you need today
with a payment solution that best meets your budget and cash flow requirements. They provide:
 Bundled solutions ‒ Finance your entire Cisco solution on one easy-to-manage contract with a
single invoice for simplicity. Cisco hardware, software, and services along with select third-party
solutions can be included in the payment solution.
 Predictable payments ‒ Get the technology you need now and spread the payments over the life of
the asset with Cisco Capital flexible payment solutions.
 Payment deferrals ‒ Invest in needed technology while deferring payments for up to 90 days,
addressing short-term cash flow and liquidity concerns [subject to credit approval].
 Competitive interest rates ‒ Take advantage of as low as 0% interest rates. We will work with you
to ensure that you have access to the most competitive interest rates for your individual business
needs.
 Consumption options ‒ Pay for Cisco technologies as you use them, including data center compute
and storage. Dial capacity up or down, and only pay for variable usage when you need it. As you
think differently about how to invest in technology, Cisco Capital can help you plan ahead with
confidence.
For more information, please visit: www.cisco.com/go/financing

Pricing
Note to user: Insert bill of materials (BOM) / pricing details, or remove this section as appropriate.
If applicable, be sure to provide a BOM summary before inserting a BOM / pricing information.

Appendices
Note to user: Use this section to respond to customer questions, provide any additional information, or
remove this section as appropriate.

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