PESTLE ANALYSIS

SU'23 - IB1704 - SCM201

Prepared By : Group 5
 I What is PESTLE in general?

WHAT'S IN THIS PRSENTATION? II How to write a PESTLE analysis from scratch?

Table of
Explain PESTLE in detail & Apply PESTLE
III
model to analyze Tesla's case study

Contents
Political
Economic
Social
Technology
Environment

IV Summary
I. WHAT IS PESTLE ANALYSIS IN GENERAL ?

O ENVIRONM
CR EN
A T
M

PESTLE look at the macro environment

which have massive impact on a
INTERNAL
company

EX
TER N AL
I. WHAT IS PESTLE ANALYSIS IN GENERAL ?
II. HOW TO WRITE PESTLE ANALYSIS?
III. EXPLAIN PESTEL & APPLY TO CASE STUDY
1.1 POLITICAL
1.2 "P" IN CASE STUDY
2. 1 ECONOMICS
2.2 "E" IN CASE STUDY
3. 1 SOCIAL
3. 2 "S" IN CASE STUDY
3. 2 "S" IN CASE STUDY
Attitudes toward savings: The culture of
savings in US and China is totally
different where the savings rate in China
is around 30%, it is well below 10% in the
US.

This culture impacts both types of

consumption and magnitude
consumption.
Source: BEA, CNBS, Haver Analytics, RBC GAM
4. 1 TECHNOLOGY

Source:wsj

Source: Forbes

Source: i-tea
4.2 "T" IN CASE STUDY

Source: Shutterstock
5.1 LEGAL
5.2 "L" IN CASE STUDY
The Chinese government has specific
regulations regarding foreign
automakers and requires joint ventures
with local partners for manufacturing
operations.

Tesla formed partnerships with local

companies to comply with the legal
requirements and establish production
facilities in China.

Source: Arabiya
INDUSTRY FACTORS

Tourism Climate

Farming Weather

Agriculture Geographical location

6.2 "E" IN CASE STUDY

China faces significant air pollution and

environmental challenges, making it a
key driver for the adoption of electric
vehicles.

Tesla's environmentally friendly brand

image and emission-free vehicles
aligned with the country's environmental
goals and regulations.
IV. SUMMARY

POLITICAL ECONOMIC SOCIAL TECHNOLOGICAL ENVIRONMENTAL LEGAL

These factors have

both external and
Social dimension internal sides.
represents culture These factors
Innovations in Certain laws that
The extent to include all those
trends, technology that affect the business
which that influence or
Determinants of demographic may affect the environment in a
government may are determined by
an economy’s characteristic, operations certain country;
influence the
performances population of the industry and certain
economy or a surrounding
analytics within the market policies that
certain industry environment. companies
which organization

maintain for
operates
themselves.

Q&A
THANK YOU