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Crypto Bob
Crypto Bob
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operations.
Experts rightly call the hype around cryptocurrencies a new “gold rush”.
Digital coins allow some people to earn quickly and a lot and Bitcoin is far
from the only example 😉
At first glance, it may seem that the crypto vertical consists only of offers
that offer to buy digital coins, but this is far from the case. There are four
(sometimes three) main areas that can be distinguished here:
In crypto media buying, trading and auto trading are often combined in
one stream. The only difference is who trades: the client himself or the
robot for him.
The vertical can work on RevShare, CPL, or CPA models. In the first case,
the distribution of the total amount of income is carried out. The CPL
model assumes payment per lead. The CPA model, as I said above,
involves paying for targeted action. In crypto media buying, it is
considered the most optimal and most attractive.
How do professional media buyers make money on cryptocurrency?
For a media buyer specialist, a successful funnel most often looks like
this:
Advertising creative;
Pre-landing;
Landing;
Deposit.
The cryptocurrency market is far from the easiest to drive traffic. This is
apparent by the monetary amounts it rotates. Payouts are significantly
higher than in many other niches.
Features of Crypto-offers
Solid payouts. For one conversion, you can earn up to $1000, and
this is not the limit. A solvent audience is heavily present in the
crypto vertical, which allows you to make good money.
Most people are confident that cryptocurrency is most popular in the US.
However, in practice things are different. Among the leading countries
(Tier-2.3) in terms of holders and buyers of cryptocurrency, the following
can be highlighted:
Nigeria
Vietnam
Philippines
Turkey
Peru
Brazil
Colombia
Argentina
Mexico
Greece
Spain
Portugal
Examples of creatives for the Crypto vertical
Without a good creative, an effective media buying link will not work. If
people are not interested, they will not click, go to the pre-lander and
landing, and will not perform the targeted action. Creativity is the
foundation, without which it is difficult to imagine everything else.
Creatives can be good and bad. If there is a bad creative, there will be
few deposits and little income. Bad creatives include:
A hackneyed idea. If you have studied spies and see that the
creative is quite common, then it is better not to use it. People
have already seen it many times, and it does not cause a desire to
perform a targeted action.
What about a good creative? They attract the attention of the target
audience, warm them up, make them want to go to pre-landing, and
then to landing. A good creative becomes the basis of a bundle in media
buying and helps to ensure that the target audience makes a deposit.
Effective creatives often indicate the amount you need to spend to start
earning. Usually, it coincides with the first deposit. So the audience gets
a hook for wealth and at the same time prepares for the fact that it will
be necessary to make a deposit.
Storytelling also works very well. The audience is presented with a
versatile and intimate character who has achieved great success. People
compare themselves to him or her and want to repeat the success for
themselves. For such creatives, a pre-lander is required, which will
additionally warm up the audience before landing.
Lately, video creatives have been improving day by day. This format is
still relatively fresh, so it did not have time to get boring.
Look for inspiration and create something of your own. The largest
services for these purposes are Pinterest and Behance.
Google and Google Ads. Those who use search engines are of
particular interest to affiliates. This audience is more likely than
others to make deposits. It is important to remember that Google
does not allow crypto advertising, so you will have to use
workarounds.
Pop under. These are tabs that “pop up” under the originally
opened page. This is a fairly effective traffic source that allows you
to reach a large audience. One of the main disadvantages is a large
number of bots.
TikTok. Recently, this site has been increasingly used to drive
traffic. However, there are very few truly solvent audience
members there. The fact that TikTok’s format in itself involves
attracting attention for a few seconds and quickly switching to
something else. Often people here are simply not ready to make
informed and thought-out decisions.
PBN network. A group of sites that link to each other and rank high
in search results to crowd out competitors is another good option.
Crypto media buying falls in the gray area with earnings. The activities of
affiliate programs are considered semi-legal. The media buying is not too
protected from fraud by advertisers and affiliate programs. The way out
of this is to choose affiliate programs that have a good reputation and
work with trusted advertisers.
But of course, there are other affiliate programs – I recommend that you
carefully study the reviews and draw your conclusions 😉
Conclusion. Advantages and disadvantages of the cryptocurrency
vertical
You can easily figure it out if you have experience in related topics.
For example, media buyers often come to crypto after working
with gambling.
You can make good money. But this condition is achievable only if
you understand the topic of cryptocurrency media buying, test a
lot, choose the right strategy and avoid serious mistakes.