CONTEXT OF TEXT

DEVELOPMENT
HYPERTEXT and INTERTEXT
LEARNING COMPETENCY
▪ Identify the context in which a text was
developed.
EN11/12RWS-Ivac-7:
A. Hypertext
B. Intertext
UNPACKED OBJECTIVES
a.) Understand the concept, key
techniques, and elements of hypertext
and intertext;
b.) Identify hypertext and intertext as
methods of text development; and
c.) Apply, develop, and present an
intertextual and hypertextual output.
MEDIUM FOR READING
WHAT IS A
CONTEXT?
CONTEXT
Biographical
context
Societal
Cultural context
context
TEXT
Political Historical
context context

Psychological
context
CONTEXT
CONTEXT is defined as the social,
cultural, political, historical, and
other related circumstances that
surround the text and from the
terms which it can be better
understood and evaluated.
In discovering a text’s context, you
may ask questions like:
1.) When was the work written?
2.) What were the
circumstances that produced
it?
3.) What issues deal with it?
What will happen if you click the
link below?

https://sites.google.com/deped
.gov.ph/mnhs-camayacampus/
 HYPERTEXT
The term was coined
by Ted Nelson in 1963.
 HYPERTEXT
“a loose web of free
association” (general links)
– Michael Riffaterre (2010)
 HYPERTEXT
It is a non-linear way to
present information and
is usually accomplished
using a LINK.
TRADITIONAL HYPERTEXT
(LINEAR) (NON-LINEAR)
 HYPERLINKS
- These are gateways to
connect or associate
information not limited
to text or documents .
 HYPERLINKS
- It may also incorporate
other forms of multimedia
– shapes, pictures, sounds,
and videos. (HYPERMEDIA)
HYPERTEXT

The encircled words in the text are examples of HYPERTEXT.

 HYPERTEXT
Thus, in reading with hypertext,
you are given more flexibility and
personalization because you get to
select the order in which you read
the text and focus on information
that is relevant to your background
and interests.
How about URL?
What is it?
 URL
Uniform Resource Locators (the web address)
–A resource is something that can be accessed
(file, media, blog/site, etc.)
-It is a reference to a web source that
specifies its location on a computer
network and a mechanism for retrieving
it.
 URLs
URL Syntax:
Protocol://domain name (or host name) /
path (file name)
Example:
http://www.example.com/index.html
 URL Sytax
Now, let’s click the URL Syntax below:
https://papers.ssrn.com/sol3/papers.
cfm?abstract_id=3350241
URL
 WHY
HYPERTEXT?
 Why HYPERTEXT?
1. In hypertext system, the
reader is free to navigate
information by exploring
the connections provided.
 Why HYPERTEXT?
2. Hypertext is a very
different way of
presenting information
than the usual linear form.
 Why HYPERTEXT?
3. Text no longer flows in a
straight line through a book.
Instead, it is broken down
into smaller units.
 Why HYPERTEXT?
4. It acts as a bridge between two
basic, opposite, and complementing
elements that may be called gender
of knowledge representation: free
and shortcut.