Download as pdf or txt
Download as pdf or txt
You are on page 1of 33

2021-2022

CAINIAO SOCIAL
RESPONSIBILITY
REPORT
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
2 3

Cainiao's growth relies on a sound business environment, proactive


industry policies, and ample market opportunities.

Thanks to the economic and social progress in China, we have been


moving steadily toward our goal of becoming "a global industrial

Contents
internet company driven by customer value." Industrialization,
globalization, and digital intelligence are the three pillars of our strategy.
Address by CEO 01

After nearly 10 years of development, we now have five business


segments, namely, global logistics, smart supply chain, consumer About Cainiao 04
logistics, global smart logistics infrastructure, and logistics technology.

Cainiao and UN Sustainable 12-13


While creating value for customers and markets, we also engage in
proactive corporate social responsibility (CSR) efforts.
Development Goals

We have been investing in green logistics, relief support, rural Stakeholders 14-15
revitalization, and community services since 2021. We have also
implemented green and sustainable logistics practices across the supply
chain to ensure that each parcel is delivered in an eco-friendly way.
Meanwhile, we have made an ongoing effort to promote the overall
sustainability of the entire industry.

Address by CEO At Cainiao, we attach great importance to protecting employees' rights


and supporting their growth. Employees are our most valuable asset.
We continue to optimize employee services and operations to create a Our Business
simpler, fairer, more efficient, and more respectful workplace. We have
also constantly improved the welfare of employees.
Global Logistics 06
Social
We believe that CSR is a never-ending commitment. And we will carry
Smart Supply Chain 07
Responsibility
it with us forever, which is an essential part of our effort to build our
company as a distinctive smart logistics service provider. In this regard, Corporate
we appreciate every employee's active engagement in public welfare Consumer Logistics 08
Green Logistics 16-23 Governance
actions. Your combined efforts have changed society for the better.
Global Smart Logistics 09 Emergency Logistics 24-29
Infrastructure Compliance 58-60
At present, the global supply chain is experiencing a period of profound
Solutions for Manufacturers 30-35 Management System
change. At Cainiao, we are upholding a long-term vision of the business,
one which cannot be accomplished overnight and has no shortcuts. Logistics Technology 10-11 Attestation to Compliance
Supporting Rural Revitalization 36-41 61
Instead this requires a dedicated focus on service excellence and the
commitment to establishing a strong business foundation. Solutions for Community Services 42-49

Going forward, we will continue to reinforce our logistics operations and


Employment and
Employee Development
50-57
Appendix
expand our core capabilities to better serve the society. We will work
to boost the economy and improve people's livelihood. We will ensure About the Report 62-63
the flow of goods and materials, and respond to social emergencies.
We will serve rural revitalization, create jobs and increase income, and
implement green logistics. All in all, we strive to be an industrial internet
company that not only serves global customers but also benefits the
economy and improves wellbeing.

Wan Lin, CEO


of Cainiao
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
4 5

Cainiao
Business Overview

01 Integrated supply chain services for businesses

Global logistics Smart supply chain

☉ International express ☉ Place-of-origin supply chain

☉ International supply chain ☉ Brand supply chain

☉ International freight ☉ Direct delivery (Danniao)

About Cainiao
Founded in 2013 by Alibaba Group, Cainiao is a global industrial internet company
focused on delivering customer value.
02 Quality services for consumers

Consumer logistics
After nearly 10 years of investment in logistics infrastructure, we now have five core
business segments to serve merchants, consumers, and logistics partners. They
are global logistics, smart supply chain, consumer logistics, global smart logistics
☉ Cainiao Post
infrastructure, and logistics technology.
☉ Cainiao Guoguo
With extensive experience in digital technologies and within the logistics, we strive to
☉ Cainiao Rural
integrate smart technology into every aspect of logistics, from operations and real-life
applications to facilities. We are committed to developing innovative digital intelligence
solutions, increasing market share, delivering inclusive services, and creating win-win
opportunities for the common good. 03 Infrastructure services for logistics enterprises

We aim to be a company that can serves the country and the people by using our Global smart logistics infrastructure Logistics technology
logistics abilities to support national strategies and socio-economic development.

☉ Domestic logistics infrastructure ☉ Logistics automation

☉ Global logistics infrastructure ☉ IoT equipment

☉ Industrial parks ☉ Digital supply chain

☉ Air transport infrastructure ☉ Autonomous vehicle

☉ Digital and smart assets management


2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
6 7

Our Business Our Business

Global Logistics Smart Supply Chain


Cainiao is among the few logistics companies that possesses global logistics capabilities. We provide cross-border express With a digital supply chain management system and a widespread warehousing and distribution network, Cainiao provides brands
delivery, supply chain, and freight services for global merchants. We have worked vigorously to build a cross-border logistics and industrial belt merchants with diversified services to better manage the complexities of supply chains. Our services can help
network as part of our effort to support the establishment of "a new development scenario where domestic and foreign markets businesses to effectively reduce inventory and increase turnover, thus achieving real cost reductions and efficiency enhancement
together form a dual circulation model, with the domestic market at the core of it." In Q4 2021, the average number of daily cross- for businesses. So far, we have domestic warehouses spanning over 10 million square meters which can distribute merchandise
border deliveries of Cainiao topped 5 million parcels. including fast-moving consumer goods, beauty products, home furnishing, household appliances, clothing, and daily necessities, to
more than 2,800 districts and counties across China.

Global Express
Cainiao provides cross-border delivery services for merchants, especially export-focused
SMEs, on AliExpress and Lazada to facilitate their participation in international trade. Our
network covers more than 200 countries and regions. Merchants can ship parcels to every
corner of the world for the price of a cup of coffee. For example, it costs USD 2 for 20-day Place-of- Brand Direct
delivery, USD 5 for 10-day delivery, and USD 10 for 5-day delivery.
Origin Supply Supply Delivery
Chain Chain (Danniao)

Global Supply Chain


Cainiao provides supply chain services for global brands, including one-stop B2C services
spanning bonded trade, direct shipping, domestic trade; B2B services spanning first-leg
shipping, port-to-warehouse transportation, and inter-bonded zone transfer; and delivery
solutions for special products such as luxury goods, beverages, OTC drugs, and medium-
Cainiao provides supply chain solutions Cainiao provides end-to-end omni- Cainiao provides home delivery services
sized and large goods.
for manufacturers to boost their channel supply chain services for for consumers on Tmall Supermarket,
competitive advantage. Products are brands. With diverse warehousing and Tmall Global, and Mao Xiang (Alibaba's
By the end of 2021, Cainiao expanded the floor area of its bonded warehouses to one million
directly delivered from factories to distribution models, we offer integrated direct retail platform), as well as delivery
square meters, where direct shipment of imported goods from these bonded warehouses
consumers through our integrated warehousing and distribution services services for merchants on AliHealth and
has a direct impact on consumers’ preference for online shopping.
warehousing and distribution services. for B2B and B2C customers including LST.
brand owners, distributors, and
Cainiao provides supply chain solutions community group buying businesses.
Global Freight for manufacturers to boost their
Cainiao provides cross-border B2B SMEs with sea, air, land, and multimodal transportation. competitive advantage. Products are
We offer deliver-to-port services in over 160 countries and regions, and doorstep delivery directly delivered from factories to
services in 64 countries and regions. consumers through our integrated
warehousing and distribution services.
Since the pandemic, Cainiao undertook the task of delivering medical supplies, including
Scan the QR code for
Covid-19 vaccines and cold chain drugs, across the globe. more information
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
8 9

Our Business Our Business

Consumer Logistics Global Smart Logistics


Infrastructure
Cainiao provides parcel delivery,pick-up,and tracking services for consumers through its Cainiao Post stations located in Cainiao is an industry leader in the management of digital and smart logistics assets. Up to now, the service has covered core areas
communities, campuses and rural areas nationwide,app,and Cainiao Guoguo. By the end of 2021, Cainiao Post can be found in of the global economy, delivering superb logistics infrastructure and end-to-end digital intelligence solutions to customers.
over 200 cities, 3,000 universities, and 40,000 villages.

Cainiao Post in Communities


The professional express delivery services provided by community-
based Cainiao Post stations solve the last-mile delivery pain point.
Leveraging digital technology, Cainiao Post is building a 15-minute
radius to provide free storage, retail, laundry, recycling and other
community services.

In 2021, Cainiao Post launched an on-demand home delivery service Domestic Logistics Infrastructure Air Transport Infrastructure
jointly with Tmall and Taobao, and we are expanding the service to
Provide integrated warehousing and distribution service for Build a global air cargo terminal network to provide digital,
more cities.
customers in the social service sector. smart, and secure air cargo service, and customized
development, construction, and operation of air logistics
Cainiao Post on Campus parks.
Global Logistics Infrastructure
Cainiao Post provides professional, secure and convenient logistics
solutions for campuses, as well as innovation and entrepreneurship
Develop global logistics capabilities through eHubs and
Digital and Smart Assets
opportunities for students.
cHubs across Southeast Asia, Europe, and North America.
Management

We are the first to use autonomous logistics robots on campuses. By Industrial Parks Provide universal or customized digital and smart
assets management solutions by tapping on rich asset
the end of 2021, we deployed more than 350 logistics robots in over
Provide high-quality office space, operation management, management experience and cutting-edge digitalization
200 universities.
and industrial support services for new economy logistics capabilities.
companies.
Cainiao Rural Cainiao Guoguo
Cainiao is extending its distribution network into the countryside Cainiao Guoguo picks up goods for return or exchange
and reshaping the local agriculture supply chain. By the end of 2021, for Tmall and Taobao consumers within one hour. As of
Cainiao built close to 45,000 distribution centers in more than 1,000 February 2022, it had more than 360 million users.
counties across China.
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
10 11

Our Business

Logistics Technology Cainiao has built the largest smart warehouse in Southeast Asia for Flash Express, a leading logistics and courier
delivery company in Thailand. Cainiao provides technical support for the place-of-origin warehouse in Shangrao.

Cainiao is dedicated to the R&D and application of new logistics technologies and products to digitalize logistics with advanced
technologies such as IoT, AI, and big data. Our independently developed electronic shipping labels, autonomous logistics robots,
and smart warehouses have been widely applied in logistics scenrios.

In 2021, the "VRP algorithm-powered express delivery service" led by Cainiao was selected as a finalist for the Franz Edelman Award.

Logistics Automation IoT Equipment Digital Supply Chain Autonomous Vehicle


Cainiao provides one-stop automation solutions which Cainiao provides a combination of software and hardware Cainiao helps enterprises to build digital supply chain and Cainiao took the lead in using autonomous delivery vehicles
integrate its technical capabilities in the fields of design, solutions based on IoT technology. Digital production tools smart tools. Our digital supply chain control tower enables in China. These autnomous vehicles are 99.9999% reliable,
hardware, product, algorithm, and engineering. We have such as RFID-based Cainiao LEMO handheld device, make customers to manage their supply chain via their smart and can predict the intended movement of more than
developed an array of smart devices such as AGV robots, logistics operations simple and efficient. phones. 100 pedestrians and vehicles within 0.01 seconds. Each of
3D warehouses, mechanical arms, autonomous forklifts, them can deliver up to 500 orders a day. During Double 11
and smart sorting robots for smart warehouses, which have For example, in a Cainiao Post station, the operator can Global Shopping Festival in 2021, our autonomous vehicles
changed the traditional logistics operation. quickly sort parcels and put them on the shelf with the delivered 2 million parcels in university campuses.
help of IoT devices. Consumers can fetch their parcels by
In the Wuxi warehouse in Wuxi, nearly 1,000 AGV robots scanning a pick-up code, reducing pick-up time by 1/3.
can work in flexible combinations to improve production
efficiency.

AGV robots Cainiao Lemo barcode scanners Digital supply chain products Cainiao autonomous delivery vehicles
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
12 13

Cainiao and UN
Sustainable
Development Goals Sustainable Development Goals (SDGs) Cainiao responses

☉ Cainiao facilitates business and trade development across the world with a global logistics system.

☉ It supports physical economic development by establishing place-of-origin warehouses and overseas

SDG8: Decent work and economic growth logistics networks.

☉ It provides over 300 kinds of training, as well as a perfect compensation system and promotion channel

for its employees.

☉ Cainiao develops innovative logistics technologies like automated warehouses, e-shipping labels,
SDG9: Industry, innovation, and infrastructure autonomous logistics vehicles, smart voice robots, green packaging algorithms, and route management

algorithms.

It also introduced logistics technologies to overseas markets and rural areas.

Sustainable Development Goals (SDGs) Cainiao responses ☉ Cainiao launches an online customer service program to support the employment of disadvantaged

groups.
☉ Cainiao delivers parcels, establishes service stations, and promotes employment in rural areas. SDG10: Reduced inequalities
☉ It expands its rural logistics systems to more than 1,000 counties, so as to provide equal services in
☉ It sets up place-of-origin warehouses and promotes agricultural products outside rural areas to increase urban and rural areas.
SDG1: No poverty farmers' incomes.

☉ It launches digital logistics systems in key counties in China's rural revitalization strategy to improve rural
☉ Cainiao holds a green recycling festival, becoming a trendsetter in green express consumption and
logistics infrastructure. facilitating environmental protection in communities.

☉ It promotes packaging with original boxes, allowing millions of stores to receive "green parcels" and
☉ Cainiao provides emergency logistics services in many cities to ensure the supply of daily necessities, such as SDG11: Sustainable cities and communities
contribute to the establishment of "waste-free cities".
food and drinking water, during the pandemic.
☉ It establishes Xiaocaihua service liaison stations for the elderly to create a healthy and harmonious
SDG2: Zero hunger ☉ It ensures the transportation of supplies between urban and rural areas by launching rural logistics systems environment in communities.
and connecting supply chains for agricultural products.

☉ Cainiao joins the Network Information Security Ecological Alliance.


☉ Cainiao provides free physical examination services for its employees and their family members and offers ☉ It ensures 100% real-name authentication and unboxing checks of the parcels it received.
SDG3: Good health and well-being SDG12: Responsible consumption and production
employees subsidies for property purchases to help them live and work in peace and contentment.
☉ In response to the call of the Chinese government, it plays an active role in protecting intellectual

property rights.
☉ Cainiao establishes rural libraries to bring knowledge to rural kids.
SDG4: Quality education
☉ It teams up with colleges and universities to carry out school-enterprise and industry-university cooperation. ☉ Cainiao rolls out a carton recycling program, taking the lead to propose the recycling of waste packages.

☉ It sets up a carbon asset management system to help customers overhaul their carbon footprint.
SDG13: Climate action
☉ "Her Power" facilitates women's employment. Approximately 60% of the entrepreneurs who started their own ☉ It builds a green supply chain to push for carbon neutrality with its customers.
SDG5: Gender equality
businesses at Cainiao Post are women.

☉ Cainiao launches a closed loop for rapid disposal of prohibited items to prevent the trade and circulation
SDG14: Life below water
☉ Cainiao provides its campuses worldwide with healthy and clean drinking water. of wild animals and plants.
SDG6: Clean water and sanitation SDG15: Life on land
☉ It sticks to safe and strict disinfection measures during the pandemic.

SDG16: Peace, justice and strong institutions ☉ Cainiao carries out compliance governance to enhance internal integrity.
☉ Cainiao establishes green logistics parks to use clean energy.
SDG7: Affordable and clean energy
☉ It embarks on joint delivery in rural areas to offer intensive logistics services. ☉ Cainiao adheres to opening-up and win-win collaboration by working closely with global partners.
SDG17: Partnerships
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
14 15

Stakeholders

Stakeholders Expectations of stakeholders Cainiao responses Stakeholders Expectations of stakeholders Cainiao responses

☉ Cainiao strictly abides by laws and regulations.


☉ Cainiao sets up an integrity system and a safety governance system.
Fair and safe trading environment Compliance with laws and regulations ☉ It sets up place-of-origin warehouses to fuel the development of the
☉ It rolls out a global logistics service network.
Global service capabilities Government Contribution to economic development and manufacturing industry.
☉ It sets up a global and smart supply chain.
Customers End-to-end supply chain restructuring ☉ It sets up rural logistics systems.
☉ It launches a service model which combines consumer-oriented terminal service stations
Good logistics service experience Service to rural revitalization ☉ It supports governmental policies.
with online tools.
Smart logistics infrastructure unit services
☉ It pushes ahead with the construction of international logistics parks.

☉ Cainiao strictly abides by relevant laws and regulations. ☉ Cainiao sets up post stations to increase job opportunities.
Protection of basic interests and rights Job opportunity creation
☉ It provides cloud customer services and promotes equitable employment.
Employees Modern management ☉ Afternoon Tea with CEO Wanlin, Face-to-face with Managers, and Live from the
Contributing to the development of local communities
Society
President's Office. ☉ It offers charitable services in communities.
Providing a pleasant work environment Participating in poverty alleviation and disaster relief
Maintaining high work morale ☉ Easy and comfortable office environment. ☉ It provides emergency support in logistics.

☉ Employee Experience Committee, The Voice of Cainiao, and Cainiao CNY Concert.

Enabling fair competition ☉ Supplier conferences and 910 Customer Day ☉ Green recycling
Environmental pollution reduction
Markets Capability improvement ☉ Global Smart Logistics Summit ☉ Green supply chain
Environment Reducing energy consumption
Leading technologies ☉ Innovation of logistics technologies ☉ Green parks
Organizing environmental improvement activities
Market expansion ☉ Overseas market expansion ☉ Green homes
Social Responsibility

GREEN
LOGISTICS
Cainiao is one of the first logistics companies in China to launch green initiatives. By
promoting the use of electronic shipping labels, AI-based packaging algorithms, smart
route planning, recycling bins, and solar-powered logistics parks, we have developed an
end-to-end green logistics solution covering the value chain from the point of purchase
to parcel delivery.
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
18 19

Cainiao's end-to-end green logistics solution


Cainiao's green initiative spans the entire value chain, including global logistics, smart supply chain, consumer logistics, global smart
logistics infrastructure, and logistics technology.

Green homes Package recycling

Smart route management Smart warehouse management

Green Recycling Deepening green initiatives

In March 2022, Cainiao launched its first " Green Recycling


Festival ". Thereafter, on the 9th of each month, consumers
Cainiao launched the "Carton Recycling Campaign" and set can exchange one carton box for 9 eggs. Nearly 50,000
up recycling boxes in Cainiao Post stations to encourage Cainiao Post stations across China participated in the
consumers to reuse carton boxes. By the end of 2021, festival, and eggs were fully redeemed within 2 hours.
our recycling boxes can be found in over 315 cities in 31
provinces across China, and are expected to recycle more
than 100 million carton boxes per year.
Individual carbon reduction report
Cainiao e-shipping labels Green packaging solutions
During Double 11 in 2021, Cainiao launched a campaign encourages consumers to lead a
to giveaway eggs to consumers at Cainiao Post stations green lifestyle
to incentivize carton recycling. This campaign aims to
encourage consumers to participate in recycling activities. In November 2021, Cainiao launched a new feature to

Nearly 4 million people participated in this campaign at further encourage consumer engagement in green logistics.

87,000 Cainiao Post stations across China, contributing to an Consumers can search "package recycling" on Taobao and
70% emissions reduction of 53,000 tons. Cainiao apps, and enter the green Double 11 initiative page
Packaging with original or Packaging algorithms PV power generation to view their carbon reductions since November 1, 2020,
recycled boxes and generate a personalized carbon reduction report. Thirty
million people viewed their personal carbon reduction
report during Double 11 this year. By showing consumers
their contribution to green logistics, we aim to inspire them
to do more.

菜鸟装箱算法,通过优化纸箱型号和推荐合理的装箱方案,让箱型更
匹配,装箱更经凑,减少“大材小用,过度包装”的现象。

Cainiao Green Home


平均减少 仅在菜鸟仓内过去一年就“瘦身”了
15%的包材使用 5.3亿个包裹

这一技术已经面向全行业推广。

Building upon the success of the carton recycling campaign,


Cainiao launched "Green Home" - the first green logistics-
themed online interactive community in China in March
2022. Consumers can experience every stage of the green
logistics process, and view their carbon reduction reports in
this online community.
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
20 21

Collaboration between Cainiao and schools to set up Green Supply Chain


green campuses
Cainiao has launched a carbon reduction solution, covering the value chain from warehousing, distribution to recycling for
Cainiao's carton recycling campaign has covered more than 3,000 Cainiao Post stations in campuses, engaging 20 million teachers merchants. We provide a range of products and services, such as electronic shipping labels, packaging algorithms, shipping in
and students in green logistics. During Double 11 in 2021, more than 3,000 colleges responded to the green recycling initiative. original packaging, and smart route planning, for global consumer brands, including Nestlé, Unilever, and Philips, to reduce their
supply chain carbon emissions. During Double 11 in 2021, Cainiao delivered more than 90 million parcels using green packaging,
saving more than 84 million meters of tape.

+
3000 20 90 84
Number of on-campus Advocate for green Number of green Length of the tape
post stations: logistics: million packages Cainiao used Cainiao reduced in
college teachers during Double 11 in use during Double million
and students 2021: million 11 in 2021: meters

Cainiao Post in ECJTU promotes green Government speaks highly of Cainiao's Cainiao promotes shipping in original Cainiao's carbon asset management
logistics on campus green logistics practice packaging system helps customers overhaul their
carbon footprint
Cainiao sets up recycling stations in East China Jiaotong On 11 November 2021, an inspection team comprising Cainiao partnered with LST, a one-stop shopping platform
University (ECJTU) to sort and recycle packaging materials. representatives from the Department of Transportation of for offline retail stores, to launch a low-carbon packaging Cainiao has developed a carbon asset management system
These stations have motivated teachers and students to Jiangxi Province, Jiangxi Provincial Postal Administration, program. Based on a packaging algorithm, small orders for merchants. The system provides a variety of corporate
engage in green logistics and allowed more than 80% of and Department of Commerce of Jiangxi Province, visited are packed together for shipping to a retail store so as to carbon asset services such as carbon emissions forecasting,
express delivery packages to be recycled effectively. the Cainiao Post in ECJTU. Zhang Hongxing, a member reduce extra packaging. Cainiao also encourages the use of carbon rating reports, carbon accounting statistics, and
of the CPC Standing Committee of Jiangxi Province, recycled packaging. By recycling a carton box, a retail store third-party certification of carbon emissions.
commended the station for its green logistics practice and will get a certain reward, which significantly reduces the use
Carton recycling becomes popular on sound operation of autonomous delivery vehicles. of new boxes. At present, more than 70% of the goods are
campus shipped in recycled boxes.

Cainiao's carton recycling campaign is strongly supported


Government departments give Cainiao
by college teachers and students. On 11 November 2021,
guidance on green campus publicity
nearly 1,000 teachers and students of China Jiliang University
participated in the campaign. During Double 11 in 2021, Jilin Provincial Postal
Administration provided guidance to Cainiao Post stations
In March 2022, Cainiao launched the Green Recycling in 5 campuses in the province on the carrying out of green
Festival which was participated by hundreds of colleges. logistics activities. By displaying educational banners,
The Cainiao Post in Xinyang University actively promoted promotional videos, and setting up recycling bins, Cainiao
green recycling, attracting a large number of teachers and Post called on teachers and students to recycle delivery
students to recycle carton boxes. packages and foster a greener campus. The Administration
hoped that Cainiao Post would continue to fulfill its social Cainiao partners Nestlé to build a green supply chain
responsibility and implement green logistics through
Nestlé is among the first multinational companies that undertook green initiatives in China. Cainiao helps Nestlé implement a
various activities.
greener supply chain through the following measures: designing customized packaging for products in Nestlé's factory to reduce
the use of plastic materials; reducing consumeption of carton boxes in the factory; implementing smart order consolidation of
multiple orders from the same customer, and using technology to better forecast and analysis to avoid energy consumption caused
by frequent transfers; using smart algorithms to match parcels to right-sized carton boxes to minimize packaging waste; promoting
shipping in original packaging to avoid the use of extra packaging; recycling packages at Cainiao Post stations; and collecting
specific packaging materials such as coffee pods at the customers' doorstep.
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
22 23

Green Parks Green Logistics Milestones


Cainiao uses photovoltaic energy to generate electricity in six logistics parks in Zengcheng District in Guangzhou, Jiading District in
Shanghai, Jiangxia and Huangpi Districts in Wuhan, Qingxi District in Dongguan, and Xiasha District in Hangzhou. The total electricity NOVEMBER 2017 MARCH 2017 MAY 2014
generated from solar energy reached 87,000 kWh during Double 11 in 2021.
Cainiao launched the "Carton China Environmental Protection Cainiao launched electronic
Recycling Campaign" and Foundation and Cainiao jointly shipping labels which have
The logistics park in Zengcheng began photovoltaic power generation as early as December 2017. The park has so far generated
began deploying recycling bins established the Cainiao Green since been used on more than
32 million kilowatt-hours of electricity in total, reducing carbon dioxide emissions by about 30,000 tons. The logistics park in Jiading
at Cainiao Post stations across Alliance Foundation as China's 100 billion parcels, saving over
generated 3.31 million kilowatt-hours of electricity in the past year. The excess electricity is then sent to the public power grid. China. first non-profit entity dedicated 400 billion sheets of paper.
to the promotion of green
logistics.

PV power generated by Cainiao's


parks during Double 11 in 2021:

87000 kWh
January 2018

Cainiao released the "Green


Park" plan with the completion
of solar photovoltaic facilities in
June 2019

Cainiao began using one-


part electronic shipping labels
which are more eco-friendly
March 2021

the Ministry of Commerce and


the State Post Bureau issued a
notice to promote good logistics
the logistics park in Zengcheng, than two-part ones. practices across China. Cainiao
Cainiao's park in Zengcheng, and the commissioning has become a national green
Guangzhou PV power generated
was completed for the grid logistics benchmark given its
over the years:
connection. So far, Cainiao has green packaging initiatives.

32
built six green logistics parks
nationwide.

million kWh

March 2022 November 2021 August 2021

C a i n i a o l a u n c h e d " G re e n Cainiao carried out an activity Cainiao partnered Nestlé to


H o m e ," t h e f i r s t o n l i n e to encourage consumers to create an end-to-end green
interactive community in the recycle carton boxes. They supply chain for Nestlé.
logistics industry. could exchange carton boxes
for eggs.
Social Responsibility

EMERGENCY
LOGISTICS
Cainiao has built an emergency logistics system, covering disaster preparedness, emergency
transportation, transit and allocation, to unite all parties to deal with emergencies. Cainiao
has undertaken the tasks of transporting COVID-19 vaccines, medical supplies, and daily
necessities across the world several times.
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
26 27

Pandemic relief support International relief support


Amid the global anti-pandemic efforts, Cainiao launched a Partnering global Providing free services for
Since the outbreak of COVID-19, Cainiao has activated Number of emergency Number of emergency supplies
logistics providers countries and regions globally

+ +
supplies Cainiao has Cainiao delivered green channel within 2 hours, and set up a 24-hour hotline
emergency distribution in Wuhan, Xi'an, Tianjin,
delivered since 2020: in Q1 2022:

+ +
50 150
(400) to receive donations from people and organizations
Zhengzhou, and Hangzhou, to ensure the delivery

260 10
in China and around the world. Working with more than 50
of medical supplies and daily necessities. Since the
global logistics service providers, we transported more than
beginning of 2022, Cainiao has distributed more than companies
260 million pieces of medical supplies to over 150 countries
10 million pieces of emergency supplies. million million
and regions for free.

Cainiao's warehouse in Xi'an Relying on our international cold chain capabilities, we


爱尔兰
英国

荷兰
丹麦

德国
挪威
瑞典
芬兰

俄罗斯 加拿大

becomes a vegetable distribution center


列日 eHub
法国 瑞士 奥地利捷克
乌克兰 莫斯科 eHub
斯洛文尼亚
罗马尼亚
西班牙
意大利 黑山
蒙古 美国

have also transported China's COVID-19 vaccines to Asian,


突尼斯 土耳其

阿富汗 韩国
约旦 日本

阿尔及利亚 利比亚 巴哈马


埃及 巴基斯坦 尼泊尔 杭州 eHub 古巴
阿联酋 墨西哥
苏丹 孟加拉 牙买加 多米尼加
佛得角
毛里塔尼亚 乍得 厄立特里亚 香港 eHub 安提瓜和巴布达

African, and Latin American countries. "Thank you Cainiao


缅甸 老挝 萨尔瓦多 多米尼克
巴巴多斯
吉布提 哥斯达黎加 格林纳达
冈比亚 马里 泰国
越南 巴拿马 特立尼达和多巴哥
几内亚比绍 柬埔寨 委内瑞拉
菲律宾

After the COVID-19 resurgence in Xi'an in January 2022, Cainiao upgraded the pandemic prevention measures in its business facility
几内亚 科特迪瓦
利比里亚 加纳多哥 喀麦隆
中非
曼谷 eHub
斯里兰卡
哥伦比亚
苏里南
圭亚那

圣多美和普林西比
乌干达
肯尼亚
索马里
吉隆坡 eHub
印尼
马尔代夫 厄瓜多尔
加蓬 刚果(金)卢旺达

for its efforts in transporting pandemic relief supplies across


塞舌尔
坦桑尼亚

in Xi'an, and organized an emergency team within 12 hours to ensure the distribution of daily necessities.
科摩罗 秘鲁 巴西利亚
安哥拉
赞比亚
霍桑比科
毛里求斯
津巴布韦 马达加斯加 玻利维亚
澳大利亚
博茨瓦纳 莫桑比克

the world at a time when the outbreak triggered a disruption


斯威士兰 智利
索莱托
新西兰
南非
阿根廷 乌拉圭

Meanwhile, Cainiao allocated 5,000 square meters of warehouse space for the sorting and dispatching of daily necessities, and of international routes," said Amir Mahmoud Abdulla, the

set up a working team to ensure that 2 tons of vegetables were loaded and shipped per hour. Nearly 400 tons of vegetables were Deputy Executive Director of the United Nations World Food
delivered to more than 80 communities with over 100 rides, benefiting nearly 150,000 people. Programme.

150 Cainiao warehouses participate in the Cainiao transports vaccines across the Cainiao sends vaccines to countries in
fight against COVID-19 globe to support the Olympics Asia, Africa, and Latin America
During the COVID-19 pandemic, more than 150 Cainiao-owned and In June 2021, the first batch of Chinese COVID-19 vaccines In July 2021, 800,000 doses of Chinese COVID-19 vaccine
third-party e-commerce parks participated in the fight against the provided by the IOC for Olympic athletes arrived in purchased by the government of Trinidad and Tobago
pandemic. In particular, the three logistics parks in Jiaxing City in Asuncion, the capital of Paraguay, from Beijing by way of were sent by Cainiao to Port of Spain, the capital city of the
Zhejiang Province (East China), Wuqing District in Tianjin City (North Madrid. These vaccines were transported using Cainiao's country.
China), and Zengcheng District in Guangzhou City (South China) international cold chain and temperature-control
served as the core reserve areas for the park in Jiangxia District in technologies. Cainiao is the first Chinese logistics company Since March 2021, Cainiao has successfully shipped
Wuhan City (Central China), continuously transporting supplies to to transport COVID-19 vaccines for the IOC. Chinese COVID-19 vaccines to many Asian, African, and
Hubei Province. Cainiao's warehouse employees remained at their Latin American countries, including El Salvador, Trinidad
posts to ensure the normal functioning of these parks. and Tobago, Kuwait, and Suriname. More than one million
doses were transported in total.

Distribution systems in more than 300 cities


keep working to ensure the supply of daily
necessities
During the pandemic, Danniao, a delivery service of Cainiao, worked
closely with Cainiao supply chain to support the normal functioning
of Tmall Supermarket in more than 300 cities, providing daily
necessities and pandemic relief supplies for citizens.

Cainiao Post managers ensure a sufficient


supply of daily necessities for community
residents
Cainiao Post provided contactless deliveries during the pandemic.
Station managers bought vegetables and fruits for residents, and
sent them to residential buildings or doorsteps.
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
28 29

Support for Non-profit Organizations Cainiao's warehouse in Hong Kong


handled more than 7 million pandemic
Cainiao delivers emergency supplies to
Changchun University within 12 hours
relief supplies within 30 days
Due to its emergency logistics capability, Cainiao became the logistics partner of a number of non-profit organizations In mid-March 2022, the Jilin Charity Federation sent a
in 2021, including the Red Cross Society of China Hangzhou Branch, One Foundation, and China Social Welfare On 19 February 2022, Cainiao opened its warehouse in request to Cainiao, asking Cainiao to deliver hundreds of
Foundation Ai Xiaoya Fund. Hong Kong to receive and handle pandemic relief supplies thousands of pandemic relief supplies it had collected to
in support of the city's fight against COVID-19. local universities and residential areas.

Our Hong Kong team set up a dedicated working group to Cainiao immediately arranged vehicles with transportation
ensure that donated materials were listed on the inventory permits to undertake the task. At 7:30 p.m. on the same day,
and ready for delivery within one working day after they Cainiao successfully delivered 330,000 pieces of pandemic
arrived in the warehouse. relief materials to Changchun University within less than 12
hours after receiving the request.
In one month, Cainiao's warehouse handled 7.4 million
donations for more than 60 organizations including the
Government Logistics Department of the Government of
the Hong Kong Special Administrative Region, Sun Hung
Kai Properties, and China Power International Development
Limited.

中国社会福利基金会爱小丫基金
杭州市慈善总会
Social Responsibility

SOLUTIONS FOR
MANUFACTURERS
Cainiao is extending services to the upstream of the supply chain. We have gone deep into the
manufacturing, commerce, and agricultural industrial belts to set up warehouses. By delivering
goods directly from factories to consumers, and adopting smart order consolidation to combine
parcels for deliveries, we help businesses to reduce inventory, increase turnover, and control
costs. We also help them to sell industrial and agricultural products across China and even
around the world.
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
32 33

Improving Production Efficiency


China has 6.7 million factories across more than 2,000 industrial belts. Manufacturing is a major pillar of the economy.

Cainiao has built more than 70 warehouses in 30 industrial belts to provide fully-managed logistic services for factories. The goods
are sent directly from factories to consumers, and 80% of them are delivered the next day. With the help of Cainiao, most merchants
managed to shorten the delivery time by 5 hours, and reduced average logistics cost by 15%.

Number of Number of Time efficiency Costs


industrial belts place-of-origin warehouses improved: reduced:
involved: established:

+
30 70 5 15% hours
Cainiao's place-of-origin warehouse helps factories in Baoding cut logistics costs by
20%

Cainiao has built four warehouses in Mancheng District of Baoding City in Hebei Province. The factories only need to send the paper
towel orders to the warehouse, and Cainiao will take charge of warehousing, shipping label printing, and transportation, helping the
factories cut logistics costs by more than 20%.
On the eve of Double 11 2021, hundreds of factory managers from industrial belts partnered
Cainiao to serve as ambassadors for China's manufacturing products.

Cainiao's place-of-origin warehouse helps snack


producers in Yueyang increase repurchase rate

With the unified warehousing and distribution service provided by Cainiao's


place-of-origin warehouse, factories in the snack industrial belt in Yueyang
in Hunan Province managed to extend the delivery deadline from 4:00 p.m.
to 8:00 p.m., reducing the lead time by more than 10 hours and accelerating
the delivery by 20%. An improved logistics experience leads to an increase in
consumer repurchase rate.

Cainiao's place-of-origin warehouse helps phone


case producers in Dongguan to reduce logistics cost
by 15%

With the help of Cainiao's place-of-origin warehouse, factories in the phone


case industrial belt in Dongguang have managed to cut their logistics costs by
an average of 15%. Certain stages of production are even completed in Cainiao's
warehouse. For example, semi-finished phone cases enter the warehouse in
advance. After the business receives an order, these phone cases will be painted
with the design chosen by the buyer before delivery. This C2M customization
model is popular because it allows factories to avoid overproduction. Moreover,
the make-to-order time can be as short as less than two hours.
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
34 35

Helping Domestic Products Go Global Cainiao helps Chinese brands go Changsha Saikang's logistics information
upload rate:
global faster
Cainiao helps e-commerce exporters to sell to overseas markets. We have more than 200 charter flights to key markets around the
world every month, and have established eHubs and seven overseas distribution centers to enable fast delivery. Cainiao is helping a number of Chinese brands grow faster
with its global logistics capabilities. For example, Anker
90% 99%
Cainiao has also opened 7 warehouses in 5 provinces, including Guangdong, Zhejiang, and Shandong, to offer fully-managed Innovations has most of its cross-border orders on AliExpress Alpha's inventory management
efficiency has been improved by around:
cross-border logistics services for sellers. We provide storage, quality control, labeling, assembly, and repackaging services, as well shipped from Cainiao's warehouses, without having
as automatic order status update, rapid logistics fulfillment, and automatic customer service, allowing sellers to focus on product
design and overseas marketing.
to tap on their own warehouses; Changsha Saikang's
logistics information upload rate has been increased from
90% to 99%, gaining more exposure for its new products
15%
and potential hot sellers; Alpha, an animation and Alpha's growth rate in Brazil tops:
entertainment company, has improved its overall shipment
and inventory management efficiency on AliExpress by
about 15%, and attained more than 700% growth in the
Brazilian market during Double 11 in 2021 alone.
700%
Time previously needed for delivery
between China and Latin America:
In March 2022, Cainiao teamed up with Qatar Airways to
start a cargo charter flight between Hong Kong, China
and Sao Paulo, Brazil, increasing its charter flights to Latin
America to eight flights per week to meet the demand for
40-50 days

The quickest time currently needed for


Chinese exports in Latin America. The shipping time has delivery between China and Latin America:
been reduced from 40-50 days to 12 days.

12 days
Social Responsibility

SUPPORTING RURAL
REVITALIZATION

Cainiao has invested heavily to support rural revitalization by building smart logistics service
stations, agricultural product warehouses, and agricultural supply chains.

So far, Cainiao Rural team has provided logistics services in more than 1,000 counties, including
90 key counties for the national rural revitalization program. Cainiao has built more than 40,000
logistics service stations in the above 1,000 counties, to fulfill the last-mile delivery of packages
and first-leg transportation of agricultural products. Cainiao rural logistics service personnel, with
a deep understanding of rural areas, agriculture, and agricultural products, are helping to source
agricultural products and bring quality agricultural products out of the countryside.
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
38 39

Extending express delivery to villages to boost rural Cainiao creates online shopping craze Cainiao brings affordable delivery
consumption in mountain village service to Tibet

Cainiao has built over 40,000 service stations in more than 1,000 counties, including 90 key counties, to support rural revitalization. Yangla Township, Deqin County, Yunnan Province is located Burang County in Tibet's Ngari Prefecture lies in the canyon
With express delivery extended to villages, Cainiao is in a stronger position to boost rural consumption. at an altitude of nearly 3,000 meters amidst the snow- between the Kailash Range and the Western Himalayas,
capped Hengduan Mountains. A 24-year-old Yangla with an average altitude of 3,900 meters.
native named Lurong Peichu noticed that local villagers
had to perform the tedious task of traveling several dozen According to Chang Jipeng, the head of Cainiao's rural
kilometers to pick up their parcels. After retiring from active service station in Burang, locals had to visit Sengge Zangbo
military service, Lurong returned home and opened the (the center of Ngari Prefecture), about 350 km away, to buy
only express delivery station in the village. Since then, he things they could not find in the county market. The round
has been traveling more than 100 km every day to serve trip would take 10 hours and cost over RMB 300, which was
the 500-odd Yangla residents. "For most of the year, the more trouble than its worth. Since there weren’t any delivery
winding mountain roads leading to this village are covered company in Burang, there wasn’t a logistics option for
in snow. According to Lurong, for convenience and safety, picking up online orders until Cainiao station was built. With
all parcels outside the village are collected first by Cainiao Cainiao comes a surge in online shopping. As it happens, a
rural service station that he manages. If he shuts down one rosy shade is growing on the swarthy cheeks of local girls
day, nobody here will ever get their parcels. “Doing this line who received skin care products from Chang. People call
of work makes me feel needed by my countrymen," said Chang "the boy who removes the plateau red".
Lurong. “The living standards of villagers have improved
since the service station was built. What is more exciting is
that online shopping has been all the rage in Yangla over
the past year as large merchandise like disinfection cabinets
and cupboards kept pouring in.”

Cainiao's delivery station in Youxi receives thousands of visits a day

Cainiao puts all-women delivery team in place for rural Hunan In 2019, Cainiao upgraded its rural logistics system in Jiangjin District (Chongqing).

In early 2021, Cainiao launched a pilot campaign to extend express delivery to villages. Six months on, express delivery accounted for where it built an automated distribution center along with 200 standardized
70% of parcels entering Leiyang, a county-level city in Hunan Province, compared with less than 1% before the campaign. Cainiao's and digitized rural service stations. These stations have been improving their
rural service station in Leiyang is run by a 100-strong all-women team, who travels a total of 2,000 km each day along country roads management efficiency, user experience, and commercialization ever since.
and field paths to deliver tens of thousands of goods to villagers, including household appliances, clothing, and seafood from cities.
The Cainiao station in Youxi Town draws more than 3,000 customers a day. Although
they come mainly to pick up or drop off parcels, stationmaster Liu Mengmeng
believes more can be done to improve local life. He started by adorning the station
with a coffee table and grocery section. As a result, the station has become a new
town center.
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
40 41

Marketing agriproducts online to Logistics technology makes rural economies more


boost rural revitalization cost-effective
More than 500 of Cainiao's logistics centers in Chinese counties are able to market agriproducts online. Cainiao has built eight Cainiao pushes ahead with rural application of logistics technology to make products move much faster at the county level. Currently,
warehouses of origin in Shanxi, Shaanxi, Guangxi, Jiangxi, Yunnan, and Hebei, with a total area of 120,000 square meters. These Cainiao's rural distribution centers in more than 150 districts and counties of 25 provinces nationwide have been or are being
warehouses, on top of shipping directly to the destination warehouses and cutting out the middlemen, are also capable of product automated, and such automation can increase the capacity by 40% per hour on average. Also, Cainiao's digitized warehouses of
grading and quality control. Instead of selling indiscriminately at the same price, growers can now earn more by pricing their origin will be able to promote agricultural upgrading in more than 30 counties and help local farmers increase their incomes.
products according to their corresponding grade.

Number of county-level Number of place-of-origin Total area of place-of-origin


+
40% 30
agricultural and sideline product agricultural and sideline agricultural and sideline product Productivity improved Number of counties served
centers across China: product warehouses: warehouses: through automation in by digital place-of-origin

+
rural areas: warehouses:

500 8 120,000 square


meters

Digital delivery service now available to Jiangxi


villagers
Oranges find their way out of Yunnan's Cainiao's warehouse of origin in
remote mountains Shaanxi helps reduce agriproduct The past year has seen the digital transformation of Cainiao Post in Taihe County
logistics costs by three times (Jiangxi), where IoT devices such as smart zip (attachable luminous buzzer), cloud
Xinping Yi and Dai Autonomous County is located in the
monitoring tool, and overhead scanner for self-service pick-up have brought
central part of Yunnan Province. Here, fruits are grown In Yijun County, Shaanxi Province, the logistics costs of local
convenience to local consumers. So far, digitized stations have accounted for
all year round, and the main product is navel orange. apples is reduced from RMB 17 to RMB 4.5, and the delivery
about 70% of parcels entering Taohe's villages.
Unfortunately, merchants used to stay away from these time is shortened by two days.
fruits because the logistics did not add up. For example,
the 130 km mountain drive from Xinping's farthest core
Cainiao's warehouse of origin in Shangrao helps
plantation to the county proper took a good eight hours. Rural revitalization alleviating poverty farmers earn 20% more by fruit grading
and benefitting farmers with improved
At the end of 2020, Cainiao came to Xinping. Suddenly, logistics In December 2021, Cainiao opened a smart warehouse for agriproducts in
everything changed. Local growers seized the opportunity
Shangrao City, Jiangxi Province. Through smart sorting, the warehouse divided
and joined Cainiao's agriproduct supply chain system, which Longyuan Village of Dulong Township is located in
Majia pomelo, a local specialty, into 10 grades according to their appearance,
facilitates the integration of fruit farming and shipping. Gongshan County, Yunnan Province, a key county for
color, acid-sugar ratio, and more. The higher the grade, the higher the selling
Currently, up to 80,000 orders can be delivered daily, and the national rural revitalization. With the launch of Cainiao Rural
price. With smart sorting comes standardized production and processing. As
logistics costs per order are RMB 0.3-0.5 lower than before. Logistics, villagers were able build their wealth by selling
agriproducts of higher quality hit the market, local brands stand to gain. Statistics
local produce outside the village. The annual income of
show that smart sorting helps pomelo growers increase their incomes by
villager Long Zhiqiang's family is nearly 50,000 yuan.
approximately 20%.
Cainiao launches
automatic sorting line in
Cainiao's three-level rural distribution With Cainiao's warehouse of origin, a Caoxian
system helps Zuoshui sell 2 million college graduate from Hunan pulls in Cainiao's automated warehouse of origin in Xunwu
tons of agriproducts a year RMB 100 million annually by selling helps fruit growers increase income by 40% Cainiao's distribution center in Caoxian
oranges to cities County (Shandong Province), a renowned
Zuoshui (Shaanxi Province) is a key county for receiving In 2021, Cainiao worked together with the government to open a smart warehouse e-commerce hub in China, is able to
assistance for rural revitalization. It is also one of the earliest Li Qiaohua is a native of Jingzhou Miao and Dong
in Xunwu County, Jiangxi Province, to provide digital support for processing, handle 27,000 parcels per hour. Under
counties to build a logistics system with Cainiao. Zuoshui's Autonomous County, Hunan Province. As the head of the
storage, packaging, and transport of agriproducts at the source. Inside the normal circumstances, its 308-chute
cost-effective logistics system enables distribution at local Cainiao warehouse, she teams up with more than 300
warehouse, navel oranges are smartly sorted according to their size, weight, automatic sorting line can complete a full
three levels - county, township, and village, thus bringing women in rural villages to build "Bingtang orange" into a
appearance, and sugar content before automatic packaging. Thereafter, these day's tasks in only four hours. Using smart
agriproducts closer to urban buyers. Each year, Cainiao well-known brand online. The local specialty grossed over
fruits will be delivered by Cainiao's distribution center to the consumers. Smart sorting, parcels are sorted by village
helps local growers ship nearly 2 million tons of products RMB 100 million in 2021.
sorting can increase the average selling price of fruits by up to 40%. according to their ship-to address.
such as black fungus, shiitake, and bacon.
Social Responsibility

SOLUTIONS FOR
COMMUNITY SERVICES

Community service is one of Cainiao's core business. Both Cainiao Post and Cainiao
Guoguo are in close proximity to communities and consumers. With upgraded
scenarios and technology, Cainiao constantly improves and enriches its community
service to make life easier and better for local residents. And not just the companies.
Cainiao's employees are also keen on community engagement and social welfare.
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
44 45

Cainiao Post ready for home delivery

Cainiao constantly improves and enriches its community service. For


example, Cainiao Post launched its on-demand home delivery in April
2021. A year later, the service is covering over 200 cities.

Flexible and personalized, the new service is an important supplement


to last mile delivery. In addition to having their parcels stored for free,
consumers may request the stations to deliver the parcels directly to
their doorstep.

Cainiao Post stays open during Spring Festival

In 2022, Cainiao Post in more than 200 cities kept the lights on through

Community Service the Spring Festival. 100,000 Cainiao Post station crew stayed on duty to
ensure that community residents could receive their holiday purchases
in time.
For community residents, Cainiao Post has become part of their lives. These stations routinely provide express delivery, group
purchase, laundry service and other types of lifestyle services. During the pandemic and other emergencies, they stand ready to
Across the country, more and more Cainiao Post stations are providing
ensure supply of daily necessities. Like all other Cainiao members, each station manager feels honored to help build a harmonious
services within the local communities. For example, Zhao Le, a
and healthy community.
community station manager in Zhengzhou, made sure that an aged
and ailing resident who lived alone got enough food for the upcoming
Cainiao Post: 1,000 Experience Officers wanted Spring Festival. Yet food turned out to be the least of their worries. A few
nationwide days later, the elder found out that the balance on his water ATM card
has ran out of credits. Furthermore, the top-up vendor was not available
In August 2021, Cainiao Post set up a customer experience task force to at that time. As soon as he heard about this, Zhao brought one of his
collect advice on station improvement. own barrels of purified water to the elder's home.
The task force is responsible for recruiting 1,000 Experience Officers
nationwide, developing an online user experience feedback mechanism,
and organizing regular community surveys. Online feedback and
community surveys will serve as direct communication channels with
Cainiao's social media-worthy bus-turned-
consumers. To establish itself as a community service provider, Cainiao
station serves thousands of teachers and
Post is building a 15-minute community radius to bring convenience to
students a day
more consumers.

At Tianjin Binhai Vocational Institute of Automotive Engineering, an idle

Cainiao Post upgraded as digital community bus on campus has reinvented itself as a Cainiao Post. The station sits

service provider right in front of the hostel complex, which saves the 3,000 residential
students a lot of time and trouble.
In 2021, Cainiao Post expanded its community service from free storage
to on-demand home delivery, group purchase, recycling, and laundry Prior to this, students had to walk more than 10 minutes to the delivery
services. So far, the laundry service has been launched in Chengdu, lockers or the pick-up point at the school gate numerous times a day.
Suzhou and some other cities with the help of professional laundry
businesses. The cleaned clothes are then delivered to consumers' doors. Proximity aside, the station also runs in an orderly manner. Students
No additional fee will be charged in the event that delivery takes longer enter the station from the front door, pick up their parcels, and have
than stipulated. There is also a hassle-free return policy in the event that them scanned at the back door. It is no wonder the station has become
the laundry is not clean enough. an internet sensation.
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
46 47

Cainiao's autonomous delivery vehicle doubles Cainiao provides "deliver to dorm" 350 autonomous delivery vehicles in
as anti-fraud campaigner service for 1,000 colleges service of millions of college students

In November 2021, an autonomous vehicle was crisscrossing the campus of Xi'an Mingde Institute of Technology in Shaanxi. Besides In May 2021, Cainiao started delivering parcels to the dorm By the end of 2021, Cainiao sent 350 autonomous delivery

parcels, this vehicle had a special task of delivering an anti-fraud message. Because the message was delivered in a comedic gates at 1,000 colleges across China. Campus delivery used vehicles named "Xiaomanlv" to more than 200 colleges in

manner, teachers and students lined up along the campus roads to get a better listen. The message, prerecorded by Officer Cao at to be a pain point for teachers, students, and couriers alike. over 70 cities across the country. During the past Double

Xi'an Public Security Bureau Lianhu Sub-Bureau, had been played in a loop since 29th October by Cainiao's autonomous vehicle, Calls went unanswered during classes, and the pick-up 11, Xiaomanlv went the extra mile and delivered parcels

which was introduced to the campus for Double 11 delivery. With the message, Officer Cao aimed to raise awareness about scams points were usually out of the way. In view of this, Cainiao to the dorm gates. The 350 vehicles constitute the largest

and call upon students to download the mobile app developed by the National Anti-fraud Center. Post allows teachers and students to select the 2-hour time autonomous delivery fleet in China's logistics industry.
slot(s) when they are free to pick up their parcels. Couriers will

Echoing the message, the on-campus station manager printed a slogan on each side of the vehicle. On one side, it reads: "Double bring the parcels to the dorm gates at the specified period, An autonomous vehicle can deliver up to 400 parcels on an

11 anti-fraud class is open. Beware of click farms and money transfer scams." On the other side, it reads: "Watch your money." which saves a lot of trouble for all. 8-hour day. Based on the number of delivery requests and
road conditions, the vehicle will automatically figure out the
optimal route. Also, it is smart enough to avoid people and
vehicles, and use the blinkers before turning. Isn't it a sight
to behold?
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
48 49

Social Responsibility Cainiao opens library for rural children

In September 2021, a Cainiao-funded library was inaugurated at Wenhan Primary School in Zhongba Village, Liangshan Yi
Cainiao is expanding its presence in China and the rest of the world. On the one hand, it is getting closer to
Autonomous Prefecture, Sichuan Province. Covering an area of 81 square meters, the library houses 7,000 books including required
communities and serving local residents through its Cainiao Post, Cainiao Rural, and logistics facilities across the
reading for primary school students. In addition to the reading room and borrowing service, the library also has a handicraft display
globe. On the other hand, it is encouraging its employees and eco-partners to participate in community service.
area. Each week, students have a reading class in the library. The reading list is different for each grade. Borrowing is free for all.

"Three-hour Public Service" Cainiao attracts younger demographics


to participate in community services
Alibaba Group has been calling for community and social
engagement since FY2015. Each employee is required to For children of school-going age, community service is an
complete three hours of volunteer work annually. Over the extension of and supplement to classroom education. It
past year, Cainiao employees have accumulated more than is also an important way to develop one’s character and
120,000 hours of community service. skills. To provide community service opportunities for young
people, Cainiao Post launched a summer program with
local communities. In Heping District, Tianjin City, more than
20 youths answered Cainiao's call to participate in volunteer
work.

Cainiao and Standard Liege donate Cainiao organizes friendly matches for
masks to schools the homeless

In Belgium, Cainiao joins hands with Standard Liege, a In Belgium, Cainiao organizes friendly matches for homeless

Cainiao finances village promenade Cainiao establishes community service football team, to support local communities. For example, people. Cainiao believes that sports can help them stay

in Fujian stations for senior residents during Omicron's spread across Europe, they donated 5,000 connected, positive, and strong. To make things more fun,
kids' masks to schools on Standard's doorstep, with a view Cainiao employees teamed up and played a match against
Located in Baishuiyang, a UNESCO Global Geopark, Since 2021, Cainiao Post and Hangzhou Market Supervision to helping local families in need. these trainees. They also donated warm clothing and other
Yanhou (Ningde) is one of Fujian's 16 villages with a and Administration Bureau have been jointly building winter supplies.
strong heritage. In September 2021, Cainiao dug into its the "12315 consumer rights protection liaison stations"
poverty alleviation fund and allocated RMB 300,000 for for community residents. Cainiao Post has also set up the
the construction of a promenade around Yanhou Village. "Xiaocaihua service stations" which organize Community
Measuring 800 meters in length and 1.5 meters in width, Service Day events and provide offline anti-fraud courses,
the entire scenic trail was to be paved with stone slabs. The information, and perks for senior residents.
promenade was completed and launched in December
2021. An improvement to existing infrastructure makes life
easier and travel safer for the villagers. To top it off, the
promenade fits perfectly into a rustic, scenic route, giving
local tourism a boost.
Social Responsibility

EMPLOYMENT AND
EMPLOYEE DEVELOPMENT
Cainiao is committed to providing fair career opportunities and development paths for its
global employees and eco-partners. It has set up the Employee Experience Committee and
built various communication channels (e.g. "Afternoon Tea with CEO Wanlin", "Live from the
President's Office", "Face-to-face with Managers") to spread the voices of employees.
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
52 53

Fair Employment Career Development


By the end of 2021, Cainiao had a global workforce of 300,000. Among them, 14,000 were in the direct employment of Cainiao provides a favorable environment for career development. Through internal transfer and rotation as well as
Cainiao, and more than 60,000 were working for its eco-partners. A major contributor to local employment, Cainiao future-oriented talent selection and development (spanning appointment, competition, and promotion), Cainiao
Post alone offered over 200,000 job opportunities. helps every employee reach their full potential and become a better version of themselves.

Cainiao employees are of different ages, genders, and ethnicities. They are performing logistics-related jobs in 19 Cainiao offers more than 500 online and offline courses covering logistics, the internet, talent and leadership
countries, including China, Belgium, Australia, Brazil, France, and the U.S. Cainiao places great emphasis on creating development, and other subjects, and 85% of these courses are developed by the company itself.
equal employment opportunities for women. Currently, female employees account for nearly 30% of its workforce.
They are playing a significant role in all the key logistics scenarios. Cainiao employees are known to be mission-driven. They can rise to challenges, strive for excellence, and deliver
customer-centric innovations.

Cainiao focuses on creating equal employment opportunities


for women. At present, female employees account for nearly
30% of Cainiao employees. In the logistics industry, the power of 30%
women has increased significantly, and their work cover a large
Four Types of Career Training for Cainiao Employees (Partial)
number of logistics roles.

☉ 100 Birds Set Sail ☉ 100 Birds Return Home


Orientation training
☉ 100 Birds Receive Training ☉ 100 Birds Pass on Alibaba's Culture

☉ Kunpeng Class ☉ Tian Xing Jian ☉ Long Men Zhan ☉ I'm a Leading Goose
Scan the QR code for
more information
Management training
☉ Gong Shou Dao ☉ Xia Ke Xing ☉ Stray Birds ☉ I'm a Torch-bearer

☉ Wutong Academy ☉ Cainiao School ☉ Global Learning Center


General training
☉ Under the Tree ☉ Cainiao Learning Platform

☉ Sail ☉ Discover ☉ Metacultural Management Forum


International training
☉ Dar ☉ Daily English
Cainiao rolled out a special program to protect each of its employees. Also, it has launched support channels to handle workplace violence and

aggression, sexual harassment, mental health issues, and emergencies, including but not limited to:
☉ Blue Cloud Workshop ☉ Post Station School ☉ International Supply Chain School ☉ CAI School
Professional training
☉ Rural School ☉ Xing Chao School ☉ M2C & Parcel Delivery School
Feature Category Approach

"Cainiao OPEN mailbox" ☉ open@cainiao.com


Report/Feedback
A mailbox for reporting sexual ☉ Ali-aid@list.alibaba-inc.com
harassment/sexual assaults ☉ Face-to-face with Managers ☉ Cainiao Employee Conference
Employee communication
☉ Afternoon Tea with CEO Wanlin ☉ Live from the President's Office
Emergency services for employees ☉ Search "Cainiao 110" in DingTalk

Ask for help Psychological counseling services ☉ 400-619-1990


☉ 510 AliDay ☉ Tug of war ☉ Team Show
Risk consultation/reporting ☉ Search "Cainiao Security Service Center" in DingTalk
☉ 910 Customer Day ☉ Cainiao CNY Concert ☉ Group Wedding
Organizational culture
☉ 528 Anniversary ☉ Cainiao Go Green Music Festival
General query "Caixiaomi", etc. ☉ Search in DingTalk ☉ Riding culture ☉ The Voice of Cainiao
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
54 55

Cainiao established a Trade Union and Employee Experience


Committee
In December 2021, Cainiao established a Trade Union and Employee Experience Committee to better care for employees and protect To promote the office culture of "Work Happily, Live Seriously", Cainiao has made its headquarters a well-equipped space featuring a
their rights and interests, and to create a loving and supportive culture for employees. Seeing the betterment of employee welfare mix of bakeries, fruit stores, florists, breakfast carts, post offices and other amenities supportive of individual lifestyle preferences and
as both a top-down and a bottom-up process, Cainiao made it a rule that employee representatives should sit on the newly- choices. In the meantime, Cainiao continues to seek new partnerships with surrounding businesses to provide employees with more
established Employee Experience Committee. benefits in dining, shopping and other lifestyle services. Convenient transportation within and across cities is also available with over
30 shuttles and buses dedicated for employees. What's more, employees are entitled to free car services for late-night commutes
Furthermore, Cainiao has revamped its time-off plans for employees to better encourage work-life balance. Added to their leave thanks to Cainiao's partnerships with multiple popular online ride-hailing operators.
options are five-day medical leave, five-day nursing leave for only-child, 10-day childcare leave for children under the age of three,
coupled with a longer duration for maternity leave, paternity leave, and marriage leave. For example, a female employee who is the
Supporting benefits at workplaces - food
only child of her parents and has a 3-year-old child can now enjoy at least an additional 15 days off a year.

☉ Lunch allowances
☉ Cainiao provides employees with lunch and dinner allowances, which can meet
☉ Dinner coupons
their normal needs.
Employee Benefit Overview ☉ Midnight snack coupons

Supporting benefits at workplaces - housing


Employee benefits Overview

☉ Cainiao helps employees relieve their pressure on down payment in their first
Disease and accident risk prevention - care ☉ iHome
home purchase, so as to allow them to live and work happily. It also provides eligible
employees with interest-free housing loans.
☉ Social insurance, housing provident fund ☉ Cainiao pays social insurance and housing provident fund for all its employees.
☉ Commercial insurance ☉ In addition to the basic medical insurance, Cainiao also provides all its employees with
Supporting benefits at workplaces - transport
supplementary commercial insurance.
☉ Physical examination (pre-employment and
☉ Cainiao provides its employees with physical examination services on a regular basis and
during employment)
customizes targeted inspection items for them based on their specific positions. ☉ Taxi-hailing at night and weekends: To facilitate employees' commuting, Cainiao
☉ Taxi-hauling at night offers free taxi-hailing services for employees between 21:00 and 7:00 and during
Family and life care - birth ☉ Happy Bus weekends. Employees can enjoy such free services for work during these periods.
☉ A shuttle bus between Hangzhou and Shanghai every week
☉ Employees with children under three years old are entitled to 10 days of parental leave
☉ 10-day parental leave each year, so that they can better accompany their kids. Supporting benefits at workplaces - entertainment
☉ Maternity wear ☉ Employees will be provided with maternity wear during their pregnancy.
☉ Lactation rooms ☉ Cainiao has dedicated lactation rooms, where it provides sofa beds, pillows, and quilts
for mothers.
☉ Team building & outing
☉ Each Cainiao employee will receive an experience card as a special VIP.
☉ Cainiao employee experience cards
Family and life care - love
☉ A preferential shopping platform for employees
☉ Vegetable gardens

☉ Employees who are the only child of their families can take five days of paid time off each
☉ Parents-accompanying leave for a single child year if one of their parents is over 60, so that they can better accompany their parents.
☉ Paid health leave ☉ Employees can take five days of paid time off each year to take good care of their health. Cainiao provides its employees with characteristic benefits during China's traditional holidays,
Holiday benefits for employees such as the Chinese New Year (CNY) and Mid-Autumn Festival. It annually made and distributed
☉ Travel leave ☉ Employees who need to travel a long distance to see their parents, spouses, children, and more than 100,000 gift boxes to its employees on average from 2019 to 2021.
parents-in-law in other places will be provided with travel leave.

Annual leave/sick leave/marriage leave/maternity leave - official

☉ [1st anniversary] - a badge


☉ Aliren anniversary gifts ☉ [3rd anniversary] - a jade pendant
☉ [5th anniversary] - a ring

☉ Holding an annual group wedding has been a tradition in Cainiao. It is also a special way to
gather, pass on, and feel love.
☉ Group wedding
☉ When an employee and his/her family encounter a major natural disaster, an emergency
☉ Caring fund
incident, a critical illness, or any other misfortunes, Cainiao will provide certain assistance to
reduce the burden for the employee.
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
56 57

Cainiao Post Development Program Opens Up New


Entrepreneurship Opportunities Within the Communities
Cainiao Online Customer Service
Cainiao's online customer service center has empowered 15,000 people, including homemakers, college students, rural residents In June 2021, the Cainiao Post Development Program was launched to explore new frontiers in community lifestyle
and freelancers with flexible job options. After completing professional training and examinations, people serve as Cainiao's services in addition to its signature parcel collection and storage functions, such as laundry, retail, and recycling.
customer service agents and work from home with simply a computer, and offer help to merchants and consumers via online/voice The program seeks to double the revenue of Cainiao Post in three years. Cainiao is helping station managers master
communication. In 2021, Cainiao's online customer service center provided equal access to job opportunities for more than 600 digital tools to tap into community demand, which in turn creates new job opportunities.
people with impairments.

In November 2021, Cainiao initiated an online customer service employment program in Long Yan, Fujian Province, helping nearly
100 local job seekers with disabilities become customer service agents.

Number of jobs provided by Number of jobs provided by


Cainiao's cloud customer service Cainiao's cloud customer service program for
program: people with disabilities:

+
15,000 600

Family Day for Station Managers

Cainiao hosts a Family Day for all station managers, where Cainiao will arrange for a stand-in for the managers to allow them to
relax and enjoy a day out with their families.

"Her Power" Promotes Female Entrepreneurship

On 8 March 2022 (International Women's Day), more than 30 female entrepreneurs managing Cainiao Post stations gathered in
Wuhu, Anhui Province at a roundtable titled "Her Power" to discuss topics such as diversification, consumer experience optimization,
and station development. This year, Cainiao Post has hosted various roundtables for station managers in many locations across the
country, providing a platform for networking and exchanging community-based entrepreneurship experiences. The proportion of
women in the station manager role has spiked to a notable 60%, and the percentage of female couriers in Cainiao parcel delivery
workforce has risen by over 20% in the past year.
CORPORATE
GOVERNANCE
Cainiao puts a strong emphasis on corporate compliance and conducts business in strict accordance
with relevant regulations and standards inside and outside China. Committed to creating a culture
of integrity, Cainiao strives to provide safe and honest logistics services to customers.
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
60 61

Compliance Management System Attestation to Compliance


Cainiao strictly complies with relevant laws, regulations and other regulatory requirements of China. With a zero tolerance for
corruption, Cainiao is engaged in a relentless effort to build a sound anti-corruption system underpinned by regulations such as
the Cainiao Code of Business Conduct, the Cainiao Employee Conduct and Discipline, and the Procedures for Managing Employee
Conflicts of Interest.
AICPA SOC2 Audit
For internal anti-corruption control, Cainiao has established a Corruption Report Center and rigorously protects the identity and A System and Organization Controls (SOC) report is issued after an
confidentiality of whistleblowers. The Company has introduced a hotline (400-854-5198) and an email account (jubao.alibaba- independent Certified Public Accounting (CPA) firm conducts a thorough
inc.com) for corruption reporting. To create a healthy workplace that supports integrity and self-discipline, Cainiao has developed audit of a company under the reporting framework of the Association
various integrity programs that periodically communicate anti-corruption and anti-bribery information to employees via the intranet. of International Certified Professional Accountants (AICPA) and verifies
Internal corruption cases and the full names of the persons involved are disclosed on the the company’s intranet platform. that the company has an effective system of controls related to security,
confidentiality, availability, processing integrity, and privacy. Cainiao is the
Cainiao has organized anti-corruption training sessions for all employees worldwide. New employees must complete the relevant first Chinese logistics company that passed the SOC 2 audit.
online training courses and pass assessments before they can be qualified for regular employment. All Cainiao employees are
subjected to annual training and assessments on the code of business conduct. Managers are also responsible for offering integrity
education courses within their respective teams. In addition, Cainiao carries out business risk analysis and classification based on
case reviews, and maintains an early warning and communication system for corruption risks to guarantee effective preventive
actions and internal controls. At the same time, Cainiao leverages big data and cloud computing to drive anti-corruption efforts,
which has yielded tangible results. In industry-wide joint anti-corruption campaigns, Cainiao would share its resources, including ISO 27001 Certification
integrity-related educational materials, training and regulations with peers. To ensure procurement compliance, Cainiao launched
the "Golden Gate" System to enable digital tracking and management of procurement behaviors. ISO 27001 and ISO 27701 are internationally recognized specifications for an
Information Security Management System (ISMS) and Privacy Information

To curb corruption outside China, Alibaba is building a compliance management system based on the Foreign Corrupt Practices Act Management System (PIMS), respectively. They detail the requirements for

(FCPA), which includes relevant regulations and training applicable to all employees engaged in international business (including establishing and implementing an ISMS and managing privacy compliance.

Cainiao). Cainiao has been awarded both ISO 27001 and ISO 27701 certifications. The
certification demonstrates Cainiao's enduring commitment to information

In the areas of privacy and data security, Cainiao strictly abides by the Data Security Law, the Personal Information Protection Law security and data protection by all means possible to safeguard customers'

and other applicable laws of China, enforces the Security Red lines Management Regulations and the Data Security Specifications interests.

(General) of Alibaba Group, and develops security regulations such as the Information Security Incident Management Regulations
of Cainiao to guide security control actions and build an end-to-end data security compliance management system. Cainiao takes
a firm stand on data security as an integral part of its social responsibility. It is committed to driving compliance with data security
regulations with industry partners and protects the privacy and lawful rights and interests of the consumers.

Classified Protection of Cybersecurity (DJCP)

Cainiao was evaluated in accordance with GB/T 22239-2008 Information


Security Technology—Baseline requirements for classified protection of
cybersecurity issued by the Ministry of Public Security, and passed Level III
(S3A3G3) evaluation in terms of classified information security protection
with high scores.

Cainiao integrity hotline: 400-854-5198 (global)


Cainiao integrity email address: jubao.alibaba-inc.com If you need to view the certificates of compliance, please contact us via cn-provision@service.cainiao.com.
Conflicts of interest report: cOc.alibaba-inc.com
2 0 2 1 - 2 0 2 2 C ai ni ao Soci al Resp onsi b i li t y Rep o r t 2021- 2022 Ca i n i a o S o c i a l Re s p o n s i b i l i ty Re p o r t
62 63

Information Security Safe Parcel Delivery


Protection
About the Report
Cainiao guarantees real-name authentication and open-box
inspection for shipping to ensure safe delivery services. Our
Cainiao pays close attention to safeguarding data security and proprietary automated parcel delivery system can complete the
consumers' privacy. We carry out information security controls and authentication of sender identity in an efficient and secure manner, This is the 2021-2022 Corporate Social Responsibility Report released by Cainiao, which communicates Cainiao's corporate
governance from various dimensions of app compliance, shipping replacing the traditional manual inspection process. Our online responsibility efforts and results to the public. This report contains content about some affiliates of Cainiao.
label privacy protection, regular system security drill, supplier monitoring and recognition technologies powered by smart
security management, emergency response, etc. We are making algorithms can achieve 100% accuracy in identifying images of
sustained efforts to boost our security capabilities and put forth unpacked parcels.
industry-specific best practices of user security experience in the
domains of network security, application security, data security, and Cainiao strictly complies with applicable laws and regulations

References
IoT device security. We are also working closely with our logistics related to prohibited and restricted goods at home and abroad, and
partners in improving logistics security to ensure end-to-end data has established libraries of rules and images concerning controlled
and system security in logistics services. Cainiao is committed to instruments, firearms and ammunition, intellectual property rights
This report is prepared with reference to the GRI Sustainability Reporting Standards (GRI Standards) issued by the Global
information security and data protection by all means possible. infringement, inflammable or explosive or goods, etc. An end-to-end
governance closed-loop is in place to integrate online recognition Sustainability Standards Board (GSSB), the United Nations' Sustainable Development Goals (SDGs), ISO 26000:2010 Guidance
Under the social governance pattern of co-construction, co- of prohibited goods, smart security check, delivery intercept,
on social responsibility, China's Guidance on Social Responsibility Reporting (GB/T 36001-2015), and the Guidelines on
governance and sharing, Cainiao cooperates with the Qingpu Branch communication with regulators, and quick response, which greatly
Corporate Social Responsibility Reporting for Chinese Enterprises (CASS-CSR4.0).
of Shanghai Municipal Public Security Bureau and other courier and improves the accuracy and efficiency of discovering and handling
delivery service providers to explore and adopt new technologies prohibited items in parcels.
and approaches to cybersecurity during the fight against security
risks and crimes.

Reporting period
The reporting period is from April 1, 2021 to March 31, 2022. Some content hereof is beyond the said time span.

Intellectual Property Sustainable Growth and


Protection Development Sources
Cainiao is a staunch advocate of intellectual property (IP) rights Unless otherwise stated, the data herein comes from Cainiao's internal statements and related statistics.
protection. We have created an IP protection culture that targets Relevant authorities have conducted surveys and solicited opinions
high-quality development driven by innovation through awareness- on the policies and regulations governing the postal and courier
building programs, education, system design and implementation, service industry to promote its healthy, safe and systematic Currency
and other activities. We organize communications campaigns on development. Cainiao appreciates these efforts and considers
World Intellectual Property Day to educate employees about the them a timely and necessary boost for the industry. Cainiao's Unless otherwise stated, the monetary unit used herein is RMB (yuan).
significance of IP protection. developments have been spurred on by China’s growth, fuelled
by the government's support for innovation, and inclusive and
As a major logistics player in China and international markets, prudent regulation.
Cainiao has taken many meaningful strides towards global IP Access to report For the purpose of environmental friendliness, we recommend that you read the electronic version of this
protection. We have conducted research and investigation into the A well-regulated business environment is not only conducive
report. You can download it from Cainiao's official website (https://www. cainiao.com), or by scanning the QR code below.
European patent landscape, foreign domain transfer, and other to the development of logistics companies, but also conducive
areas of international IP operations, and introduced Cainiao's to the healthy and sustainable development of society which in
approaches to IP protection to foreign institutions. We will continue turn fosters the rise of innovation. Regulatory compliance is not
to run an international business in compliance with local laws and only a legal obligation, but also an essential quality for socially
customs. responsible companies. We firmly believe that our survival and
growth rest upon the adaptation to domestic and international
Actively engaged in IP governance capability building, Cainiao changes, paying attention to the needs of businesses and
respects and protects IP rights by taking practical measures, such consumers, and the relentless pursuit of technological innovation.
as establishing standard product libraries, identifying infringing In the future, we will continue to refine our compliance culture and
goods, and developing smart security checks. These measures remain compliant with state regulations. We will play our part to
have effectively reduced the quantity and proportion of imported maintain a fair and orderly market and drive high-quality growth of
infringing goods. the platform economy.
2021-2022
Cainiao Social Responsibility Report

Use of biodegradable and environmentally friendly paper packaging

You might also like