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BBA Business Analytics Syllabus (Christ)
BBA Business Analytics Syllabus (Christ)
Semester I
Durat
Course Theory/ Hr/w
Title Type* Credits CIA ESE Total ion of
Code Practical k
Exam
Principles of
BBA131 Theory CC 4 4 70 30 100 2
Management
BBA132 CC
Financial Accounting Theory 4 4 70 30 100 2
BBA133 Micro Economics Theory CC 4 4 70 30 100 2
Business Mathematics
BBA134L Theory PC 4 4 70 30 100 2
English
ENG121L Theory AECC 3 3 70 30 100 2
Language
LAN121L Theory AECC 3 3 50 50 100 2
Grade
HOL111 Holistic Education Theory SEC 1 1 NA
(50)
Foundations of Data Theory & SEC 2 1 50 NA
BBA112L Science Practical (CIA
Based)
Spreadsheet Practical Grade -
BBA113L application in SEC 3 - (100)
analytics
Any 1 Generic Elective to be chosen out of 2
BBA161L
A
Innovation and
Theory GE 2 2 100 100 -
Creativity in Business
BBA161L Business
Theory GE 2 2 100 100
B Communication
Total 30 26 750
Semester II
Durat
Course Theory/ Hr/w
Title Type* Credits CIA ESE Total ion of
Code Practical k
Exam
Organizational
BBA231 Theory CC 4 4 70 30 100 2
Behavior
BBA232 Business Statistics Theory CC 4 4 70 30 100 2
BBA233 Macro Economics Theory CC 4 4 70 30 100 2
Introduction to Business
BBA234L Theory PC 4 4 70 30 100 2
Analytics
English
ENG221L Theory AECC 3 3 70 30 100 2
Language
LAN221L Theory AECC 3 3 50 50 100 2
Environment Studies
EVS 221 Theory AECC 2
Grade
HOL211 Holistic Education Theory SEC 1 1
(50)
Global Capital Markets
Grade
and Investment Practical SEC 3 - NA
(100)
BBA212L Banking
Basics of R
programming Theory
2 1 100 100 -
&
BBA213L Practical SEC
Any 1 Generic Elective to be chosen out of 2
Design Thinking
BBA261L 2 2 100 - 100 -
A Theory GE
Intellectual Property
BBA261L Management 2 2 100 - 100 -
B Theory GE
Total 30 28 700
Semester III
Dur
atio
Course Theory/ Hr/w
Title Type* Credits CIA ESE Total n of
Code Practical k
Exa
m
Financial Management
BBA331 Theory CC 4 4 70 30 100 2
Human Resource CC
BBA332 Theory 4 4 70 30 100 2
Management
Marketing Management CC
BBA333 Theory 4 4 70 30 100 2
Introduction to Database Theory& PC
BBA334L 4 4 70 30 100 2
Management Systems Practical
BBA335L
Operations Research Theory PC 4 4 70 30 100 2
Grade
HOL311 Holistic Education Theory SEC 1 1
(50)
Grade
Applied R for Analytics Practical SEC 3 - -
BBA312L (100)
Grade
-
BBA381L Organization study Practical SEC 1 (100)
Any 1 Generic Elective to be chosen out of 2
BBA361L
Theory GE 3 3 100 100 NA
A Human Rights Law
BBA361L Family Business
Theory GE 3 3 100 100 NA
B Management
Total 27 25 600
Semester IV
Dur
atio
Course Theory/P Hr/
Title Type* Credits CIA ESE Total n of
Code ractical wk
Exa
m
Cost and Management
BBA431 Theory CC 4 4 70 30 100 2
Accounting
Entrepreneurship
BBA432 Theory CC 4 4 70 30 100 2
Development
Research Methodology
BBA433 Theory CC 4 4 70 30 100 2
BBA434L
4 4 70 30 100 2
International Business Theory PC
BBA435L
Data Visualization Practical PC 4 4 70 30 100 2
Grade
HOL411 Holistic Education Theory SEC 1 1
(50)
Applied Python for Graded
BBA 412L Practical SEC 3 -
Analytics (100)
Any 1 Generic Elective to be chosen out of 2
Web Scraping for Data
BBA461L Analytics Practical GE 3 3 100 100 -
A
BBA461L
Theory GE 3 3 100 100 -
B Corporate Governance
Total 27 24 600
Semester V
Durat
Course Theory/ Hr/w
Title Type* Credits CIA ESE Total ion of
Code Practical k
Exam
Strategic Management
BBA531 Theory CC 4 4 70 30 100 2
Taxation Laws
BBA532 Theory CC 4 4 70 30 100 2
Knowledge Management
70 30 100 2
BBA533L Theory PC 4 4
Any 2 Discipline Specific Electives to be chosen out of 3
70 30 100 2
BBA541LA Digital Marketing Theory DSE 4 4
70 30 100 2
BBA541LB Human Resource Analytics Theory DSE 4 4
Semester VI
Dur
atio
Course Theory/ Hr/w
Title Type* Credits CIA ESE Total n of
Code Practical k
Exa
m
Operations
BBA631 Theory CC 4 4 70 30 100 2
Management
Business Laws
BBA632 Theory CC 4 4 70 30 100 2
BBA633L Banking & Insurance
Theory 4 4 70 30 100 2
PC
Any 2 Discipline Specific Elective to be chosen out of 3
Retail Management
100 100 2
BBA652LA Practical DSE 4 4
BBA652LB Fintech
Practical 4 4 100 100 2
DSE
BBA652LC Supply Chain Analytics
Practical
DSE
Research Project
100
BBA681L Practical SEC 2 3
INDIAN
SEC 1
IC631L CONSTITUTION
Applied Data Mining Grade
BBA611L Practical SEC 3 -
and Big Data (100)
Total 25 24 600
TPC*Total
147 Total Marks 3750
Credits
Semester Credits
I 26
II 28
III 25
IV 24
V 20
VI 24
Total 147
SYLLABUS FOR SEMESTER I
Pedagogy: This course uses multiple pedagogies like interactive lecture, students’ discussions
and PPTs, case studies, quizzes, role plays, and other forms of experiential learning.
UNIT IV Staffing
8 Hours
Staffing - Nature and Purpose of staffing – Importance of staffing – Components of Staffing -
Manpower planning - Recruitment and Selection - Training and Development - Performance
Appraisal.
UNIT V Directing
10 Hours
Directing – Nature of Directing function - Principles – Importance of Effective Direction –
Motivating people at work – Early motivational theories, Leadership and change - Effective
Communication skills for directing – Barriers of communication.
Core Text:
1. Stoner, Freeman, Gilbert Jr. (2014). Management (6th edition), New Delhi: Prentice
Hall India.
Reference Books:
1. Daft, R. L. (2009). Principles of Management (1st edition), Cengage Learning.
2. Gupta, R.S., Sharma, B.D., & Bhalla. N.S. (2011). Principles & Practices of
Management (11th edition). New Delhi: Kalyani Publishers.
3. Williams. Management, (International edition) South-western Cengage Learning.
4. John R. Schermerhorn. Management, Wiley-India
5. Koontz, H., & Weihrich, H. Essentials of Management, McGraw Hill Publishers.
6. L M Prasad, (2007). Principles and Practices of Management, Himalaya Publishing
House
7. Rao, P.S. (2009). Principles of Management, Himalaya Publishing House.
8. Moshal, B.S. Principles of Management, Ane Books.
Course Learning Outcomes: On having completed this course student should be able to:
Pedagogy: This course uses multiple pedagogies like interactive lecture, hands on
preparation of financial statements, discussions & presentations and experiential learning
of cash book preparation for kirana shops of the locality.
Essential Reading:
Jain S.P., & Narang K L. (2020). Basic Financial Accounting I, New Dehli, Kalyani
publishers.
Recommended Reading:
1. Maheshwari, S.N., & Maheshwari, S.K. (2020). Advanced Accountancy1, New
Delhi: Jain Book Agency.
2. Shukla, M. (2020). Advanced Accounts, New Delhi, S Chand Group
3. Radhaswamy, M & Gupta, R.L. (2020).Advanced Accountancy 2, New Delhi,
Sultan Chand & Sons.
4. Reddy, A. (2020). Fundamentals of Accounting, New Delhi, Himalaya Publishing
House
5. Gupta, A. (2020). Financial Accounting for Management: An Analytical
Perspective, Noida, Pearson Education.
6. Raman, B. S. (2014). Financial Accounting (1stedi).I & II, New Dehli:United
Publishers.
7. Porter, G.A., & Norton, C.L. (2013). Financial Accounting (IFRS update)( 6thedi),
Cengage Learning.
8. Jawahar Lal & Seema Srivastava (2013). Financial Accounting New
Delhi:Himalaya Publishing House.
9. Arora M. N. (2013). Accounting For Management. New Delhi: Himalaya
Publishing House.
Bhattacharya .(2013). Essentials of Financial Accounting (Based on IFRS) (2ndedi),
Prentice Hall India.
Course Name: Microeconomics Course Code: BBA133
Total number of hours: 60 Hours Credits: 4
Course Description: This common core course helps students to think in the economic way
of establishing a connection between unlimited wants and limited resources available to an
individual, firm and the society. It deals with the application of economic analysis in
formulation of business decisions. In this context, the course deals with demand, supply,
pricing, theory of consumer choice, theories of production and market structures.
Course Objectives:
This course aims to help students to:
Describe how economic trade-offs and social values impact business decisions.
Understand the causes and consequences of different market conditions.
Explain the theory of consumer choice using the utility concepts.
Make use of the concept of market equilibrium in business decisions.
Analyse cost of production and revenue of business operations.
Evaluate the market outcome(s) under different market structure.
Essential Reading:
Gregory Mankiw, N. (2016), Principles of Economics, 8th Edition, Cengage Learning India.
Recommended Reading
Robert S Pindyck and Daniel L Rubinfeld (2013), Microeconomics, 8th Edition, New York:
Pearson.
Salvatore, D. (2011). Managerial Economics in a Global Economy (7th ed.). Oxford: Oxford
University Press.
Sen, Anindy (2006). Microeconomics: Theory and application (2nd ed.). Oxford: Oxford
University Press.
Course Objectives
To interpret the basic concepts in Mathematics.
To appreciate wide applications of mathematical models in business.
To perform data driven decisions.
Course Learning Outcomes: On having completed this course student should be able to:
Pedagogy: This course uses multiple pedagogies like interactive lecture, problems and case based
problems
Linear and quadratic equations in one and two variables, simultaneous linear equations,
Linear inequalities in one variable, linear functions, slope and equations of a line, linear
mathematics models, constructing mathematical models
Essential Reading :
Sancheti, D. C., & Kapoor, V. K. (2009). Business Mathematics. New Delhi: Sultan Chand
and Sons.
Recommended Reading
1. Gupta, J. D., P, K., &ManMohan. Mathematics for Business and Economics. Tata
McGrawHill Publishing Company Limited.
2. Navaneetham, P. Business Mathematics and Statistics. Anand Publishers.
3. Padmalochan, H. (2010). A TextBook of Business Mathematics, New Delhi: Sultan Chand
and Sons.
4. Singh, J. K. (2013). Business Mathematics, New Delhi: Himalaya Publishing House
5. Vohra, N. D. (2009). Quantitative Techniques in Management (4th ed.). New Delhi: TMH
Publishers
The program concludes with a study of industry cases. These projects are selected to reinforce the
subject by building a real-life predictive model, encompassing all the key aspects learned throughout
the program. The skills focused on in this program will help the students be prepared for career
opportunities in the field of Data Science.
Course Objectives:
To understand the relevance of Data Science and its application in business context
To infer data visualization for exploratory analysis
To develop supervised and unsupervised algorithms based on the problem statements and
the data
To develop the performance of the models for business context
To construct analytics solutions and estimate the efficacy
Course Learning Outcome: On having completed this course student should be able to:
CLO 2 Illustrate data visualization for exploratory analysis and effective communication to a
diverse audience
CLO 3 Build supervised and unsupervised algorithms based on the problem statements and the data
(labelled and unlabelled data)
Pedagogy: This course uses multiple pedagogies like interactive lecture, problems and case based
problems
Application of descriptive statistics on real-life dataset; draw inferences; data visualization using
Orange: Histograms, frequency distributions; box plot; basic probability concepts; conditional
probability, probability distributions;
Essential Reading
The faculty will provide the presentation and exercises to the students
Reference Books
1. Geron, A (2017). Hands-on Machine Learning with Scikit Learn and TensorFlow.
O′Reilly; 1st edition
2. James, G et al., (2014), Introduction to Statistical Learning. 2nd Edition, Springer
Software required
• Anaconda Navigator
https://docs.anaconda.com/anaconda/navigator/#:~:text=Anaconda%20Navigator%20is%20a%20d
esktop,in%20a%20local%20Anaconda%20Repository.
• Orange: http://orange.biolab.si/download/#windows
Course Name: Spreadsheet Application In Course Code: BBA113L
Analytics
Total number of hours: 45 Credits: No credits
Course Description: The objective of this course is to provide hands-on and practical
implementation of Financial Modeling in Excel.
Course Objective:
To understand basic and intermediate Excel functions and functionalities.
To apply Excel functions and functionalities to Finance
To learn how to analyze financial datasets in Excel
To Learn how to perform advanced searches, lookups, filters and aggregations on financial datasets
To Understand and learn how to perform scenario and sensitivity analysis in Finance
To Learn how to build basic applications and dashboards in Excel for Finance
To Learn how to perform Statistics for Finance in Excel
To Understand concepts in Financial Management, Statistical Finance and Corporate Finance using
Excel
To Learn to apply valuation techniques such as DCF, Transaction multiples
To Learn to create an integrated financial modeling and forecasting mechanics
Course Learning Outcomes: On having completed this course student should be able to:
CLO 1 – Analyze the basic and intermediate Excel functions and functionalities
CLO 2 - Apply Excel functions and functionalities to Finance
CLO 3 – Evaluate the financial datasets in Excel
CLO 4 – Develop the financial dashboards
CLO 5 - Illustrate advanced searches, lookups, filters and aggregations on financial datasets
CLO 6 - Elaborate and learn how to perform scenario and sensitivity analysis in Finance
CLO 7 -Interpret how to build basic applications and dashboards in Excel for Finance
CLO 8 - Infer how to perform Statistics for Finance in Excel
CLO 9 - Formulate concepts in Financial Management, Statistical Finance and Corporate Finance
using Excel
CLO 10 - Develop valuation techniques such as DCF, Transaction multiples
CLO 11 - Design an integrated financial modeling and forecasting mechanics
Pedagogy: This course uses multiple pedagogies like interactive lecture, problems and case based
problems
Lookups and Searches (within table, across tables), Statistical Finance functions, Corporate Finance
functions, Aggregation functions - Applications of Sumifs and Countifs, Aggregation functions -
Conditional Sumproducts, Other Usefuls functions - string / statistical / date-time, Error Handling
Functions, Dynamic modeling using Named Ranges
Unit III: Data Aggregation techniques in Excel for financial datasets 6Hrs
Data Aggregation methods, Using Tables as a powerful way to build dynamic formulae
Aggregation using Pivot Tables & Techniques, Filtering Techniques, Conditional aggregation
techniques (using datasets)
Solver & Optimization Techniques, Scenario Analysis, Sensitivity Analysis, Goal Seek, Examples
from various finance and banking domains on applications of above principles
Essential Reading
Recommended Reading
1. Chandan Sengupta - Financial Analysis and Modeling Using Excel and VBA (2nd edition)
2. Jackson and Staunton – Advanced Modeling in Finance using Excel and VBA
Course Description: Actual business context requires a degree of adaptation to change which
requires the acquisition of new skills and abilities to seize opportunities and improve productivity
and economic performance. This course deals with the study of innovation and creativity. Students
are expected to understand and identify strategies to promote ideas on innovative /creative products
or services and necessary actions to implement them successfully.
Course Objective:
To demonstrate how creativity leads to innovation.
To develop and implement strategies to enhance personal creativity and transform it to
innovation.
To analyse creativity, barriers to creativity
To analyse the role of a leader in promoting innovation and creativity
Course Learning Outcomes: On having completed this course student should be able to:
CLO1- Demonstrate how creativity leads to innovation.
CLO2- Develop and implement strategies to enhance personal creativity and transform it to
innovation.
Pedagogy: This course uses multiple pedagogies like interactive lecture, students’ discussions
&presentations, case studies and article analysis, and experiential learning through building new
innovative and creative businesses.
Essential reading:
Richard Luecke (2003). Guide to Managing Creativity and Innovation, Harvard Business Press.
Learning Outcomes: Upon successful completion of this course, the student should be able to:
CLO 1 Apply business communication strategies and principles to prepare effective communication
for business situations.
CLO2 Identify ethical, legal, cultural, and global issues affecting business communication.
CLO 3 Distinguish in team activities that lead to the development of collaborative work skills.
CLO 4 Choose appropriate organizational formats and channels used in developing and presenting
business messages.
Pedagogy: This course uses multiple pedagogies like interactive lecture, problems and case based
problems
Essential reading:
Hertha, M (2019). Effective Business Communication. McGraw Hill Education India
Course Objectives:
Course Learning Outcomes: On having completed this course student should be able to:
CLO1 Identify the social and ethical issues emerging due to trends in environment.
CLO2 Propose initiative to address the social and ethical issues at individual and
organizational level
CLO 3 Demonstrate understanding personality traits and suitable occupation/job.
CLO 4 Identify factors that leads to formation of work related attitude.
CLO5 Suggest practices that create favorable work related attitude
CLO6 Determine the group properties and its implication on group dynamics.
CLO7 Evaluate various leadership styles that enhance group effectiveness.
CLO8 Discuss practices that create positive organizational culture.
Pedagogy: This course uses multiple pedagogies like interactive lectures, classroom discussions &
presentations, case studies, research papers, movie review and role plays.
Unit IV Perception
6 Hours
Meaning, Factors influencing perception, Attribution Theory, Common short cuts in judging others.
Unit VI Leadership
10 Hours
Concept of Leadership-Trait Theories-Behavioral Theories, Ohio & Michigan Studies - Managerial
Grid; Contingency Theory-Situational Leadership and Path & Goal of leadership; Contemporary
Theories- Transformational, Transactional, Charismatic Leadership, Ethical Leadership and Servant
Leadership.
Essential Reading:
● Stephen P. Robbins, Timothy A. Judge and Neharika Vohra (2018), 18th Ed. Organizational
Behaviour. Pearson Education Asia.
Recommended Reading
● Aswathappa, K. (2016). Organizational Behaviour (Text, Cases and Games), 12th Ed.
Bangalore: Himalaya Publication.
● Fred Luthans (2017). Organizational Behavior: An Evidence - Based Approach,
12th Ed. McGraw Hill Education.
● Gupta, C. B. (2014). A textbook of organisational behaviour: With text and cases. New
Delhi: S Chand & Company.
Course Learning Outcomes: On having completed this course student should be able to:
Pedagogy: This course uses multiple pedagogies like interactive lecture, case study
discussions & presentations and by conducting a mini research project
Essential Reading:
Sharma, J.K (2020) Business Statistics 5th edition Delhi: Vikas Publishing House
Recommended Reading:
1. Levin R. I.& Rubin D. S. (2014). Statistics for Management. Delhi: Pearson.
2. Pillai & Bagavathi (2016) Statistics, Theory and Practice, S Chand Publishing
3. SP Gupta (2017).Statistical Methods, Sultan Chand and Sons
4. SC Gupta (2018). Fundamentals of Statistics, Himalaya Publishing House
Course Name: Macroeconomics Course Code: BBA233
Total number of hours: 60 Hours Credits: 4
Course Description: The course aims at providing a systematic introduction to mainstream
approaches to the study of macroeconomics in the current century. It has been designed in
such a way that it stimulates awareness on macroeconomic challenges and policy
management in progressive nations. It also aims at developing the ability for objective
reasoning about macroeconomic issues.
Course Objectives: This course intends to:
● Demonstrate understanding of macroeconomic aggregates and measurement.
● Explain macroeconomic indices and interpreting them.
● Analyse economic growth and money market dynamics and its impact.
● Identify macroeconomic policies and its impact on the economy.
● Demonstrate the understanding of concepts related to Unemployment and market.
● Examine the relationship between macroeconomic variables and dynamics of the
policies.
Course Learning Outcomes: After completing the course, the student will be able to:
CLO1: Explain the measurement of GDP and its components.
CLO2: Explain the methodology/stages of constructing the cost-of-living index and
summarise the impact of such indices on the Economy.
CLO3: Analyse the economic growth and market for loanable funds and illustrate its impact
on the economy.
CLO4: Summarise the concept of unemployment and its implication on the market.
CLO5: Identify the implications of monetary and fiscal policy.
CLO6: Examine the relationship between macroeconomic variables/polices with theoretical
backing.
Pedagogy: This course uses multiple pedagogies like interactive lecture, student discussions
and use of PPTs and case studies.
Unit I Measuring a Nation’s Income and Cost of Living
10 Hours
Economy’s Income and Expenditure - Measurement of GDP - Components of GDP - Real
versus Nominal GDP - The GDP Deflator; The Consumer Price Index (CPI) - Calculation
of CPI - GDP Deflator versus CPI - Correcting economic variables for the effects of inflation
- Real and Nominal Interest Rates - Limitations
Unit IV Unemployment
7 Hours
Identifying Unemployment - Labour Force - Unemployment Rate - Labour Force
Participation - Types of Unemployment - Unemployment Insurance - Minimum Wage Laws.
Unit V Aggregate Demand, Aggregate Supply and Influence of Monetary and Fiscal
Policy on Aggregate Demand
9 Hours
Three Key Facts about Economic Fluctuations - Short run Economic Fluctuations -
Aggregate Demand Curve, Aggregate Supply Curve, Two Causes of Economic Fluctuations;
Monetary Policy Influence on Aggregate Demand - The Theory of Liquidity Preference;
Fiscal Policy influence on Aggregate Demand - The Multiplier Effect - Crowding out effect
- Stabilisation Policy; Active Versus Automatic Stabilizers.
Essential References
Mankiw, G.N. (2018). Principles of Macroeconomics (8th ed.). Cengage Learning India.
Recommended References
Abel, A. B. & Bernanke, B. S. (2011). Macroeconomics (7th ed.). Pearson Education.
Blanchard, O. (2009). Macroeconomics (5th ed.). Pearson Education.
Dornbusch, R., Fischer, S., & Startz, R. (2015). Macroeconomics (11th ed.). McGraw Hill
Education.
Froyen, R. (2014). Macroeconomics: Theories and Policies (10th ed.). Pearson Education.
Mishkin, F. S. (2016). Macroeconomics: Policy & Practice (2nd ed.). Pearson Education.
Course Name: Introduction to Business Course Code : BBA234L
Analytics
Course Description
Information has been the crux for business success. The advancement in computing and information
technology has created the opportunity for businesses to store, organize and analyze vast amounts of
their customer data for decision making. This course introduces database analytics concepts, methods
and tools with concrete examples from industry applications. Students will learn the fundamentals &
advancement of data analytics driven strategies in creating an edge in today’s competitive business
environment. At the same time the course introduces the relatively more recent advancements in
analytical methods on business data acquired through online channels, the new Practice of Web
analytics.
Course Objective:
To understand and articulate a business problem and convert it into a viable Analytics question.
To apply Data visualization for exploratory analysis and communicate effectively to diverse
audience.
To evaluate various analytical approaches and select the most appropriate for the given
problem.
To build Analytics solutions and assess their effectiveness.
Course Learning Outcome: After learning this course the student will be able to:
CLO2 Apply the basic concepts of analytics to the business scenarios and extend the knowledge
about future trends in business analytics.
CLO5 Utilize the knowledge of technical skills in descriptive and predictive modelling to support
business decision-making
Essential Reading
1. Turban E, Armson, JE, Liang, TP &Sharda, R (2007). Decision Support and Business
Intelligence Systems, 8th Edition, John Wiley & Sons
1. Microsoft Office 2007 Business Intelligence - Reporting, Analysis, and Measurement from
the Desktop, Doug Harts, TATA McGraw-Hill Edition, 2008
2. Nitin R. Patel, Peter C. Bruce (2010). Data Mining for Business Intelligence: Concepts,
Techniques, and Applications in Microsoft Office Excel with XLMiner, Galit Shmuel. Wiley
Publication,
3. Raman, A & Fisher, M (2010). The New Science of Retailing: How Analytics are Transforming
the Supply Chain and Improving Performance, , HBR Book Press.
4. Kaufmann. M (2011) Data Mining Concepts and Techniques Publication, 3rd Edition, Sage
Publication.
Course Description
This course is focused on the competitive dynamics and performance of the Global Financial Markets
and Investment Banking. With an emphasis on industry and financial market developments the
course addresses organizational strategy, capital market products and market developments. It also
looks at the risks and opportunities of doing business in today’s financial markets and the challenges
presented by both regulators and market participants. Throughout the course, relevant current events
are examined and used to illustrate and reinforce discussion points
Course Objectives
To understand the concepts of Global Financial Markets and Investment Banking
CLO1 – Demonstrate the structure and methods of Financial and Capital markets from a global
perspective
CLO2 - Categorize various instruments such as forwards, swaps, options, futures and spot transaction
Unit - I: Overview of Financial Markets and Assets Classes in Investment Banking 3 Hrs
Cash and Money Markets, Bond markets, Foreign Exchange Markets, Equities Markets, Indices and
Stocks, Derivatives Markets, Products and Settlement, Commodities Markets and Products, Saving
and Investment Products, Mutual Fund and other Investment Products
Unit - IV: Global Fixed Income (Bond) Markets and Instruments 6 Hrs
Overview of Debt Capital Markets, Characteristics of Debt Capital Markets, The differences between
equity and debt products, The differences between loans and bonds, Hybrid securities, Securitization,
Bond-An Introduction, Bond definition, Bond Issuer & Bond Investor, Types of bond, Bond
characteristics, Zero Coupon Bond, Price/yield relationship, Government bond markets,The
Eurobond market
Essential Reading
Saunders, A & Cornett, A (2020). Financial Markets and Institutions,7th Edition, McGraw Hill
Course Description
This course is used to provide an Introduction to R programming language that combines standard
programming capabilities with statistical analysis. The course also gives students the ability to do
data analysis and statistical computing. The course also covers basic data types and operations,
functions and packages, charts and graphs. The course also covers elementary statistics.
Course Objective:
To analyze data using the statistical tool R.
To create vectors, lists, matrices, arrays and data frames using R.
To draw charts and graphs using R.
Learning Outcome
CLO2 Create vectors, lists, matrices, arrays and data frames using R.
Essential Reading:
1. W. N. Venables, D. M. Smith, An Introduction to R, R Core Team, 2018.
2. John Verzani, simpleR – Using R for Introductory Statistics, CRC Press, Taylor & Francis
Group, 2005.
Recommended Reading:
1. Beginner’s guide for Data Analysis using R Programming by Dr. Jeeva Jose.
To identify different creativity and design processes and use it to generate better ideas in a
variety of business settings
To distinguish tools to help validate ideas to improve the chances for impact
To demonstrate as to how creativity and design thinking help businesses to solve complex
problem
To develop their individual and collaborative capabilities to identify social
problems/issues/needs and suggest suitable solutions.
Course Learning Outcomes: On having completed this course student should be able to:
CLO1 Analyse different creativity and design processes and use it to generate better ideas in a variety
of business settings.
CLO2 Utilize a variety of tools to help validate ideas to improve the chances for impact
CLO3 Demonstrate as to how creativity and design thinking help businesses to solve complex
problems
CLO4 Develop their individual and collaborative capabilities to identify social
problems/issues/needs and suggest suitable solutions.
Pedagogy: This course uses multiple pedagogies like interactive lecture, case based problems and
experiential learning activities
Essential Reading:
Tim Brown, (2009). Change by Design: How Design Thinking Transforms Organizations and
Inspires Innovation. 1st Edition, Harper Business.
Liedtka, J & Ogilvie, T (2011). Designing for Growth: A Design Thinking Tool Kit for Managers.
Columbia University Press
Reference:
1. Brown, T. (2008). Design thinking. Harvard Business Review, 86(6), 84.
2. Liedtka, J & Ogilvie, T, & Brozenske, R(2014). The Designing for Growth Field Book: A
Step-by-Step Project Guide. Columbia University Press
3. Cross, N (2011). Design Thinking: Understanding How Designers Think and Work
Bloomsbury Academic.
4. Martin, R., & Martin, R. L. (2009). The Design of Business: Why design Thinking is the
Next Competitive Advantage. Harvard Business Press.
Course Description: The course aims at providing basic legal as well as managerial insights into the
management of IP portfolios in corporate settings. Acquiring knowledge of IP and dealing with their
commercial exploitation and complying with legal requirements, will be the major focus of the
course. Understanding Legal protection of IP both at National level and international level are very
essential for Managers and preparing strategies for their IP based goods and services.
Course Objectives
To enable students to manage IP portfolios
To develop strategies for deploying IP in markets
To train students in dealing with legal formalities for IP protection in India
To be able to file for IP Registration and participate in opposition proceedings
To be able to draft IP licensing agreements for commercial exploitation
Course Learning Outcomes: On having completed this course student should be able to:
CLO 1 Analyse the managing of IP portfolios
CLO 2 Develop strategies for deploying IP in markets
CLO 3 Appraise students in dealing with legal formalities for IP protection in India
CLO 4 Choose file for IP Registration and participate in opposition proceedings
CLO 5 Interpret IP licensing agreements for commercial exploitation
Pedagogy: This course uses multiple pedagogies like interactive lecture, case based problems and
experiential learning activities
References
Cornish, Intellectual Property Rights
A K Ahuja , Intellectual Property Rights , Vol.1 & 2
Howard B Rockman, Intellectual Property for Engineers and Scientists
Michael J Gollin, Driving Innovation: Intellectual Property Strategies for a Dynamic World
Michael A Carrier, Innovation for the 21st century: harnessing the power of intellectual
property and antitrust law
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Copyright Act, 1957
Trademarks Act, 2000
Kadry, Abdelkhalak El Hami, Innovations in E-Systems for Business and Commerce
Anshu Saxena, Global Business Value Innovations
Steven Johnson, Where Good Ideas Come From: The Natural History of Innovation
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