Democratising Machine Learning

: some practical perspectives

2nd Annual Predictive Analytics Asia Summit
What is Machine Learning?

Machine learning (ML ), a subset of AI, uses self-learning algorithms and enable systems to learn and
improve from experience without being explicitly programmed

1957 1979 1985 2006

1950 Deep Learning
First Neural First Remote controlled Speech Recognition
Turing Test Vehicle
Network

1952 1967 1981 1990

First Learning Nearest Neighbour Explanation based ML shifts from
Checkers Game Pattern Recognition Learning Algorithm knowledge to data
Why use ML ?

ML improves overall decision making (across dimensions of speed, complexity, accuracy and reliability)

CAT E GORY RE MAR KS E XAMP L E AP P L IC AT IONS

Discover associations between two 80% of people who buy X also Recommendation systems,
Associations
actions and assign probabilities buy Y Next Best Actions

Classify customer leads into Hot-

Predict labels to objects using Marketing Campaigns, CRM,
Classification Warm-Cold basis purchase
model based on available data Customer Experience
propensity
Supervised Learn a general rule to map inputs Forecasting, Pricing Analysis,
Linear regression sale predictions
Learning to the output. Customer Propensities
Unsupervised Identify undetected patterns Cluster Analysis, Segmentation,
Identify similar Customers groups
Learning and outliers Generative Design
Reinforcement Performs actions in order to
Optimise Explore, Exploit scenarios Recommendation Systems
Learning maximize cumulative reward
Where is it used ?

Across many sectors, both customer facing & support functions

Travel & Energy &

Retail Manufacturing Healthcare Hospitality Banking & Fin. Utilities
Services
• CUSTOMER • DEMAND PLANNING • ALERTS & • DYNAMIC PRICING • USAGE ANALYSIS
TARGETING • CREDIT SCORING
DIAGNOSTICS
• ALIGNMENT • SCHEDULING • DEMAND
• SEGMENTATION, OPTIMISATION • DRUG DISCOVERY • RISK MODELLING
PERSONALISATION MODELLING
• CUSTOMER
• IOT • TREATMENT SENTIMENT • CUSTOMER
• RECOMMENDATION OPTIMISATION ANALYSIS ACQUISTION • DEMAND & SUPPLY
SYSTEM OPTIMISATION
• MANPOWER
PRODUCTIVITY • CUSTOMER • FEEDBACK ANALYSIS • FRAUD DETECTION
• DEMAND FEEDBACK • DYNAMIC PRICING
FORECASTING • QUALITY • TRAFFIC MODELLING
• CUSTOMER
• DISEASE & RISK MANAGEMENT SEGMENTATION
• NETWORK • COST ANALYSIS STRATIFICATIONS • FRAUD DETECTION
EXPANSION • CUSTOMER
TARGETTING • PRICING
• CRM / LEAD MGMT
Why should ML be democratised?

Scaling up ML usage will require more users, more applications

- Self Service, Citizen Data Scientist

- Data Scientist Productivity
- Higher Access > Higher Usage > Higher benefits
Prometheus – TCL’s ML Hub
Website
Recsys

CRM

Titan
Automated model lifecycle management helps Chat Platform

deliver AI/ML services across the enterprise

25+ PAUL
Adobe
Campaign
MODE L S L IVE Forecasting

Wearables
Analytics
Prometheus
Facilitates critical Customer and Business decisions

AR E A AP P L IC AT IONS
Marketing Campaigns,
Cross Sell, Upsell Initiatives
Customer Propensities Lead Management
Social Campaigns
CRM Campaigns
Sales Planning
Demand Planning
Forecasting
Inventory Planning
Merchandising Alignment
Recommendation Website Recommendations
Systems In-store Next Best Actions
Internal (HR)
Chats
Brand Channel Websites
Prometheus - Architecture

DATA MODEL HUB INSIGHTS

DEVELOP BUILD TRAIN EVALUATE DEPLOY SERVE

CUSTOMER PROPENSITY

MARKETING RECOMMENDATIONS

PRODUCT LEADS

SCM SCORES

HR OUTPUTS

MFG

ORIGINATION PROCESSING CONSUMPTION

Prometheus – Under the Hood

AUTONOMOUS CLOUD HOSTED HYBRID DATA MODEL SOURCE

OPERATION MANAGED SERVICES INGESTION VERSION CONTROL

FEXIBLE AUTO TRAINING CHAMPION HYPERPARAMETER

INFRASTRUCTURE EVALUATION & OPTIMISATION CHALLENGER TUNING
What’s Next?

• Explainability
• Self Service Tools
• Automated Data Services
• AI based Design
• Reinforcement Learning Models
• Big Data, Streaming Data Models
• Online Data monitoring
Q&A
End