On page SEO

Analysis
The overall on-page SEO score is 75% , which is pretty decent and it can be
made better by making sure that the appropriate HTML tags are available and
text content is always matched with the keywords.
What can be done better?
1.The meta description tag is too long, it is usually is between 70- 160
characters long it is found that it has 257 characters.
2.The keywords are found to be consistent in regards to the title and meta
description tags
which can be seen in the below screenshots
 Performance Analysis

Performance is very good in terms of page speed, download page and

size, image optimisation, and website compression.

UsalabityAnalysis

The usability is found to be at 21%, which indicates that it needs to

improve its usability across devices.
How it can be done? What could be better?
1.The font size is not legible across the devices. So appropriate font
size should be set as per the device .
 Link structure and backlinks
It is found that there are decent amount of backlinks and the link structure is good
.