Pitch Presentation

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Topic: How to ensure consistent accupancy rates

throughtout the year


Introduction/Attention getter: I strongly believed I have the most effective
way for homestay business owners to
ensure consistent occupancy rates
throughout the year.
Problem/ Issue: The school holidays have commenced
across the nation – a season in which
parents usually take road trips with their
children for exciting holiday experiences or
simply to sample some of the best local
delicacies found in Malaysia. It is common
for families to option for homestay
properties, especially when these trips
stretch for longer periods.
Currently an increased number of families
choose homestays as compared to hotels
especially when involving families that are
larger in numbers, as homestays usually
have the capacity to cater and that too at a
better value. To those seeking a “home
away from home” when they are on an
escapade, homestays are indeed a suitable
option.

Proposal Property owners whom have decided to


transform their homes into homestay
properties should take note, that the school
holiday season could prove to be fruitful. 
One should understand that while
commencing a homestay business could be
easy, maintaining the business and
ensuring that the vacant rooms are fully-
booked especially during off peak season,
can indeed be a challenge.
Solution The best way to attract families with
children is to incorporate themes that can
spark the excitement amongst the young
and young at heart for example themes that
are pirate-related, cartoon character-rich
aside from making use of animal motives.
One can try revamping on your own or get
the help of a professional interior consultant
to get the ideas spewing.

Justification for the solution: For example, if your homestay is in a


beautiful orchard with a various of fruit
trees, streams and ponds, create an eco-
themed establishment whereby guests may
go fishing in the ponds, take a cool dip in a
stream or even pick fruits when the fruit
trees are in season. Some homestays even
provide the opportunity to harvest the
produce from localised organic vegetable
gardens on site, that later could be turned
into delicious meals!

Conclusion/ Reinforce the Last but not the least, beautifying your
proposal homestay according to a certain theme,
could make a lot of difference. Homestay
makeovers can be an interesting process
especially when you have a theme in mind.
Homestay owners that are running a
business in the outskirts of town or at
distance from tourist attractions should turn
their properties into a standalone tourist
attraction.

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