Value Proposition

 What are the essentials that a company or organization provides to its customers?
  A collection of products or services that a company provides to meet the needs of its
customers
 What distinguishes your services from the competition?
 A business model's foundation
 Modifying your service or product in response to customer feedback
 Putting your business hypothesis to the test

4 Key Elements of a Good Value Proposition 

○ Customer     ○ Problem        ○ Solution          ○ Differentiator

How to solve the problem of your right customers:

What community has the biggest contributor of unsegregated waste?

Is the community aware that most of the unsegregated waste ends up ng oceans, drainage, and
rivers?
Is the community aware that there is a waste segregation law existing in the Philippines?

VALUE PROPOSITION CANVAS

 A business model tool that helps you make sure that company’s product or services is
positioned around customers’ value needs.
 Two parts 
o Customers Profile - company fuel, motivation to buy the product
 customer jobs - list functional, emotional, social jobs your customers need
to have done
 Gains - the positive outcome of customers when the they are satisfied to
the service 
 pains - system error, the struggles or problem encountering the customer
with the system service 
o Value Map
 Product and services - name products and services your value
proposition offers to get the jobs done
 pain relievers - describe how your products and services can minimize or
 reduce the mentioned pains; outline to create the gains
 gain creators - describe how your products and services generate profits
CUSTOMER VALIDATION 

The technique of Great Questioning 

 Examples
o Seeking the best location
o Interview for job
 Observe people in community 
 Ask your customers/users 
 Talk to them 
 Ask the individuals who are experiencing difficulties

Identify all of the different types of people/companies/offices/communities who might be

interested in your product and ask them about it.

What do these people think?

Care

Customer Validation
  Profile 
o Persona 
o Demographic 
o Gender
o  income 
o Geography
o A day in life 
o Hobbies 

 A day in life as an individual 

 There pain as a customers 

Customer Interviews 
● Online surveys 
● In person interviews

Getting the Interview 

 Tell them about the issue you're attempting to resolve
 Respect the interviewee’s time 

Actual Interview
 Let the customers lead the conversation 
 Ask follow up questions
 Only ask appropriate questions
 ask about money - how much other people will pay for it?
 HOW CAN WE HELP YOU?

Our solution is tailored to make a fully automatic garbage bin to save the waste management
industry as well as minimizing the waste pollution. We operate in a community base to provide a
green and better environment. 

We Offer

  A compact device that is efficient to segregate waste under the Smart City Framework. 
 A fully automated garbage bin that segregate waste form; metal, bottles,and
biodegradable 
  By the help of our system it can minimize the land pollution to help and support the next
generation of life.
  Benefit to those who are giving the system an already segregated waste like, bottle,
metal, and paper.
 Help to minimize labor force for the waste segregation in a community. 

KEY BENEFITS 

 Easy access for convenient use.

 Eco-friendly system.
 Waste segregation system. 
 Operational efficiency and cost reduction to labor.

Our service 
 
Our system offers a garbage bin that is equipped with different kinds of sensors that allows the
smart bin to identify the type of waste and automatically segregate it. It has also a function that
when already recycled you can claim a corresponding incentive. It is also equipped with an SMS
notification if the bin is full and needs to be replaced.