Republic of the Philippines

CAVITE STATE UNIVERSITY

CCAT Campus
Rosario, Cavite
 (046) 437-9505 /  (046) 437-6659
cvsurosario@cvsu.edu.ph
www.cvsu-rosario.edu.ph

ELEC 3- E-COMMERCE AND INTERNET MARKETING

Second Semester, AY 2022-2023

Digital Marketing Platforms (Output Based Final Exam)

Group Leader : _______________________________
Members : _______________________________
: _______________________________
: _______________________________
: _______________________________
: _______________________________

Presentation Guidelines
Digital Marketing Platform 1 Platform 1 Platform 1
Platforms used (Example: Facebook) (Example: Tiktok) (Example: Youtube)

Name of Page or
Business
Page Visual Presentation
Product/ Service Offer
Target Market
Promotional Strategies
Number of engagements/
Followers/Views/Shares/
Likes/ Reach/etc.
Gross Sales (for online
selling)
Gross Number of Stars
or another monetary
equivalent. ( if
applicable)
Proof of transactions (for
selling)
Compilation of Videos,
post, vlogs and others
Conclusions/Realizations
Future Plans
Rubrics Criteria for Grading:
Total Grade: 100%

Points 20 POINTS 20 POINTS 20 POINTS 30 POINTS 10 POINTS

Criteria Appealing Page Effective Final Number Creative Clear and

name, promotional of Presentation realistic
presentation strategies to engagements/ and mode of conclusions and
and Product boost the Followers/ delivery Future Plans.
offerings Number of Views/Shares/ (Video, post,
engagements/ Likes/ vlogs, etc)
Followers/ Reach/etc.
Views/Shares/
Likes/ Reach/etc Amount of
. Gross Sales
and monetary
equivalents