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The Sociological Quarterly 18 (Winter 1977): 62-82
relationsis developed,
An extensionof the exchangemodelfor the analysisof interorganizational
incorporatinginto the model recent developmentsin exchange theory. Organizationalinterac-
tions are viewed as networks of exchange relations, and various forms of interorganizational
activity such as mergerand coalitionor allianceformationare analyzedin relationto powerand
position in the network. Linkages between various types of exchange networks and what
economists referto as marketstructuresare examined. Finally, previouscriticismsof exchange
formulationsare reviewed, and directionsfor futuretheoreticaland empiricalwork concerning
networksof interorganizationalrelationshipsare discussed.
The organic world viewed in its generality is a multitude of partnerships and corporations
that overlie and interpenetrate one another, thus constituting an intricate network of vital
relationships (Hawley, 1950).
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Exchange and Power in Interorganizational Networks 63
1974). Not only is the environment becoming more complex and turbulent
(Terreberry, 1968),but the web of organizationswithin communitiesis becoming
increasinglycomplex, interrelatedand extensive (Turk, 1973).Previoustheoretical
perspectives have providedfew guidelinesfor analyzingthe effects of these factors
upon organizationallife. These realitieshave promptedincreasedconcern over the
duplication of organizational efforts, overlapping domains of organizational
activity, coordinationof diverse elements withina community, and the integration
of and control over various organizationalfunctions, especially with reference to
organizationsin the social service sector (cf. Reid, 1964;Warren,1967, 1974;Zald,
1969b; Baker and O'Brien, 1971; Lehman, 1975). Theorists have begun to
conceptualize cities and communitiesas networks of organizationsor "aggregates
of organizationswhich appear, disappear,change, merge, and form relations with
one another" (Turk, 1970:1),and researchefforts have been mountedto assess the
utility of this approach for the investigation of macro-sociological phenomena.
Turk (1970:16)has suggested that the evidence concerning the fruitfulnessof this
approachis sufficient to promptthe question, "Is the organizationnot the proper
unit in the analysis of modern, large scale social systems?"
The dominanttheoretical perspective which has emerged in the discussion of
interorganizationalrelationshas been the exchange theoretic approachintroduced
by Levine and White (1961)and extended by Thompson (1967)and Jacobs (1974)
among others.2 Aldrich (1974a) labeled a similar theoretical perspective the
"resource-dependencymodel," and recently Benson (1975) proposed a political
economy model of interorganizationalrelations based to some extent upon an
exchange formulation. These theorists have utilized exchange notions simply to
provide a loose conceptual frameworkfor their analyses. Few attemptshave been
made to presenta systematic applicationof exchange theory to interorganizational
interactions. Recent developments in exchange theory (Emerson, 1972a,b)make
this task easier. Emerson explicitly acknowledges the social structuralcontext of
exchange processes and, in fact, treats structureas a majordependent variablein
his theory. In addition,the term "actor" in the theory refersnot only to individuals,
but also to collective actors or corporate groups. Thus, this version of exchange
theory is uniquelyappropriatewhen organizationsor sub-unitsof organizationsare
used as the primaryunit of analysis. The purpose of this article is to present an
extension of the exchange model for the analysis of interorganizationalrelations,
incorporatinginto the model recent developments in exchange theory. In so doing,
it may be possible to achieve a partialsynthesis of previouswork in this areaas well
as to provide guidelines for future theoretical development.
rewardingand costly actions. Each man in the exchange is concerned with receiving profitsfrom the
exchange which are proportionalto his investmentsor inputs to the exchange.
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64 THE SOCIOLOGICALQUARTERLY
organizations, rendering the term exchange synonymous with interaction.4Ex-
change theorists (Homans, 1961, 1974; Thibaut and Kelley, 1959; Blau, 1964;
Emerson, 1972a,b) do not cast as broada net in definingexchange. Blaulimitsthe
applicationof the concept to "actions that are contingenton rewardingreactions
from others" (1964:6). Emerson (1972a) specifies more clearly the natureof this
mutual contingency and defines exchange relations as "interactive relations
between two parties based upon reciprocal reinforcement" (1971:3). From this
perspective, an exchange relation is fundamentallya series of transactions.5The
element of mutualreinforcementor rewardis missing from the Levine and White
(1961)definitionof interorganizationalexchange. For our purposes, exchangewill
be defined as follows:
involvingthe
D i-An exchangerelation(e.g., Ax;B,) consistsof voluntarytransactions
transfer of resources (x,y, . . . ) between two or more actors (A,B, . . .. ) for
mutualbenefit.
The term "actor" in this definition applies not only to individuals, but also to
corporategroupsor organizationsas collective actors. The term "resource" refers
to any valued activity, service or commodity.
It shouldbe clear fromthis discussion that not all interorganizationalactivity is
includedwithinthe scope of this theory. Rather,we are limitedto the explanationof
those interactionswhich fit the definitionof exchange offered above. Clearly,this
places certain interesting interorganizationalphenomena outside the purview of
this theoreticalendeavor. For this we makeno apology;however, in the concluding
section of this article we will discuss this limitationof the theory, along with other
criticisms of the exchange perspective.
The Formation of Exchange Relations. The formation of exchange relations
occurs among organizationsprimarilyfor two interrelatedreasons: specialization
and scarcity. Most organizationsperformspecializedfunctionsand thereforemust
exchange with other organizationsto obtain necessary resources and to market
their output. Accordingto Levine and White (1961:120),the scarcity of resources
"impels organizations to restrict activity to limited specific functions. The
fulfillment of these limited functions in turn requires access to certain kinds of
elements which an organizationseeks to obtain by entering into exchanges with
other organizations." Thus, the limitations on the availability of resources
necessitate organizationalinterdependence (or creates resource dependencies,
Aldrich, 1974), and foster specialization.
The findingspresentedby Levine andWhite(1961)demonstratethatthe amount
of organizationalinteractionand the kinds of elements exchanged (e.g., resources,
referrals,or labor services) depend upon thefunction of the organization.Thatis,
some organizationalfunctions necessitate more exchanges than others. In their
own words, "the primaryfunctiondeterminesan organization'sneed for exchange
elements" (1961:125).They find, for example, that organizationswhose functions
are to educate the public about a specific disease and not to treat disease receive a
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Exchange and Power in InterorganizationalNetworks 65
low rate of referrals,whereas treatment-orientedorganizationsreceive a high rate
of referrals and a large amount of resources. Furthermore,they find that other
variables such as organizationalprestige seem to affect the interactionwithin the
limits established by the function variable.
While Levine and White (1961)state that organizationsexchange because they
need elements to fulfill their specific functions, Thompson elaborates upon this
explanation by asserting more generally that organizations seek to reduce
uncertainty, thus they enter into exchange relations to achieve negotiated and
relatively predictable environments. Organizationswill make a commitment to
exchange, given that the exchange provides for each actor a reduction in its
organizationaluncertainty, a form of mutualbenefit. The scarcity of resources is
one factor which precipitates organizationaluncertainty. Other causes of uncer-
tainty for the organizationinclude the lack of perfect knowledge of environmental
fluctuations,of the availabilityof exchange partners,and of the available rates of
exchange in the interorganizationalfield. To reducethis uncertainty,organizations
develop environmental monitoring units (cf. Thompson, 1967; Lawrence and
Lorsch, 1967b)and engage in exchange relations which make the availability of
resources and the marketingof output more predictable.6 According to Benson
(1975:233),"Organizationsare orientedto see that the supportnetworkoperates in
a predictable,dependableway that permits the agency to anticipatean adequate
and certain flow of resources."
This discussion concerning the formation of exchange relations can be
summarizedin the following proposition:
P1-Given functionalspecialization amongorganizations anda scarcityof resources,
organizationsseek to reduceenvironmental by creating"negotiated"
uncertainty
environments.
The creation of negotiated environmentsfrequentlynecessitates the formationof
exchange relationshipswith other organizationsin the interorganizationalfield.
Power and Dependence in Exchange Relations. An exchange analysis of
interorganizationalrelations is fruitfulprimarilybecause it focuses attentionupon
power processes, which are fundamentalto an understandingof interorganizational
fields. Power is linked to dependence in exchange formulations. According to
Thompson:
Anorganization is dependentuponsomeelementof itstaskenvironment to
(1)in proportion
theorganization's needfor resourcesor performances whichthatelementcanprovide,and
(2) in inverseproportion to the abilityof otherelementsto providethe sameresourceor
performance (1967:29-30).
Thompson argues that organizations seek to maintain alternative sources if the
needed capacity is dispersed throughthe task environmentto minimizethe power
of any single task environment element. The availability of alternative sources
increases an organization's power and autonomy by decreasing its dependence
upon other organizations.
Similarly, Levine and White (1961) identify the availability of alternative
sources as a primarydeterminantof interorganizationalexchange. They arguethat
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66 THE SOCIOLOGICAL QUARTERLY
D3-The dependence of A upon Bj (DABj) is ajoint function, (1) varying directly with the
value to A of resources received from Bj, and (2) varying inversely with the
comparisonlevel for alternativeexchange relations(Emersonand Cook, 1974:26).
In Emerson's formulation(1962) PAB = DBAis the theoremwhich links power and
dependence. Power derives from resource dependencies. To the extent that
alternative sources are available to an organization in an exchange network,
dependence is less and the organizationhas more bargainingpower in terms of
influencingthe exchange ratio.Whereno alternativesexist, an organizationmaybe
dependentupon a single organizationalsource for obtainingnecessary resourcesto
the extent that the resources are essential to organizational functioning and
survival.Jacobs (1975)refersto the "essentiality"7of resourcesas one determinant
of power/dependencerelations between organizations.
The more power an organizationhas, the more influenceit has to determinethe
nature of the interorganizationalexchange; that is, to determine the form of the
interactionand the ratio of exchange. Benson (1975) provides an example of the
relationshipbetween power and dependence in interorganizationalrelations.State
employment security agencies, he argues, gain power because clients must be
referredfor job placement.
The proportionof clients referred from a community action agency to an employment
security office will typically be much higher than the proportionflowing in the opposite
direction. Thus the employmentagency is less dependenton the communityaction agency
than vice versa. (Benson, 1975:233)
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Exchange and Power in Interorganizational Networks 67
controlled by an organization, the greater the need for coordination of activities
dealing with the utilization and exchange of resources. The expansion of an
organization's resource base is thus defined as a mechanism for gaining power
through increasing the dependency of other organizations which value or need the
resources obtained by the dominant or more powerful organization.
An exchange relation is balanced according to Emerson's formulation when the
actors have equal power or conversely, equal levels of dependence.
D4-An exchangerelationAx; By is balancedif DAB = DBA. ImbalanceDAB - DBA
(Emerson, 1972b:62).
Dependence determines the probability of initiation in a given exchange relation;
the more dependent party in an imbalanced exchange relation is the more frequent
initiator. The probability of initiation by A or B is equivalent if the Ax;B, exchange
relation is balanced. There is a tendency for actors to prefer exchange with equally
powerful actors because there are fewer costs attached to the exchange process.
Such costs include the cost of initiations of exchange offers, the increased
likelihood of failure to arrive at a profitable exchange ratio, and the potential for
exploitation in an imbalanced exchange relation.
There are several propositions from exchange theory regarding the use of power
which provide insights into interorganizational exchange processes. The first
proposition relates to the use of power, given that one actor in the unit exchange
relation has a power advantage.
P2-In any exchange relation, Ax;B,, if A has a power advantage,then A's use of power
will increaseacross continuingtransactionsas a functionof power advantage.(In an
unbalanced relation, the "exchange ratio" changes in favor of the party with a
power advantage.) (Emerson 1972b:66).
Muller (1970:105) in reference to the inevitability of the use of power states "to have
it is to use it." Organizations with a power advantage in an exchange relation will
exploit the situation to alter the exchange ratio to make it more favorable. In
balanced exchange relations the exchange ratio is relatively stable, since there is no
power differential between the actors involved in the exchange.
The consequence of the use of a power advantage, Emerson argues, is the loss of
power. The following proposition states this more formally:
P3-In any exchange relationAx;B,, if A has a power advantage DBA > DAB) at time ti
then DBA decreases or DAB increasesacross continuingtransactionsuntil DAB = DBA
at time t, (Emerson, 1972b:67).
The use of power by the actor with the power advantage to obtain increased
rewards across time increases his dependence upon the other party to the exchange.
In this way unit exchange relations tend toward balance.8 It should be noted that
this process occurs within a unit exchange relation across a continuing series of
transactions (in a longitudinal exchange relation).
Proposition 3 presents an interesting paradox for organizations involved in
exchange relations since the use of a power advantage to acquire increased levels of
resources from a single source leads to an increased dependence upon the relation
8Benson(1975:235-6)appliesthe concept, balance, to the networkas a whole, makingthe argument
thatthe variousdimensionsof interorganizational
equilibriumtendtowardbalance.Thefourdimensions
include: domain consensus, ideological consensus, positive evaluation and work coordination. One
difficultywith his approachis the conceptualconfusion between balance and equilibrium.
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68 THE SOCIOLOGICAL QUARTERLY
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Exchange and Power in Interorganizational Networks 69
Let us treat organizations as collective actors. Using this terminology, an
interorganizationalfield might consist of many, possibly overlapping,interorgani-
zationalexchange networks or exchange opportunitystructures. In fact, degree or
extent of overlap of networks in the field could be used as an indicator of
environmental complexity in the form of organizational interdependence. (cf.
Aldrich, 1974b)Fields characterizedby relatively high levels of interdependence
(according to this measure)9 could be predicted to exhibit higher levels of
interorganizationalactivity (e.g., merger activity as demonstrated by Pfeffer,
1972b)or have a higherprobabilityof interorganizationalactivation (Turk, 1973).
Previous exchange formulations have not specified the criteria by which
exchange relations are connected in a network sense. Exchange relations which
form network structures are defined as connected if exchange in one relation is
contingent upon exchange in another relation. More specifically:
D6-Two exchangerelations,A;B and A;C are connectedat A if the frequencyor
magnitudeof the transactionsin one relationis a functionof transactionsin the
otherrelation(Emerson,1972b:70).
A simpletwo-by-two typology of types of connections is presentedby Emerson
(1972b)includingtwo dimensions:bilateralvs. unilateralexchange and positive vs.
negative connections. Two exchange relationsarebilateralnegativelyconnected if
linkedby an inversefunction such that an increasein the frequencyor magnitudein
one exchange relation leads to a decrease in the frequency or magnitude of
exchange in the other (or vice versa). The relation is unilateral negatively
connected if the inverse contingency is one-directional (cf. Emerson, 1971:8).
Consider the case of two suppliers of the same resource (B1 and B2) engaged in
exchange relationswith the same organizationA. The A - B1 and A - B2 relations
are bilateralnegativelyconnected at A if an increase in the frequencyof the A - B1
exchange (of money for supplies)decreases the frequency or magnitudeof the A -
B2 exchange. In this example, B1and B2 are competitors, engagedin commensalis-
tic competition.
Two exchange relations are bilateralpositively connected if an increase in the
frequency or magnitudeof exchange in one relation stimulates or produces an
increase in the frequency or magnitudeof exchange in the connected exchange
relation. When the contingency is one-directional, the relations are unilateral
positively connected. This distinctionbetween connections tends to coincide with
previous distinctions made in the literature on interorganizational relations
between competitive and cooperative relations, commensalistic and symbiotic
relations. To clarify these distinctions, one further notion should be introduced
from Emerson's (1972b) version of exchange theory: the notion of an exchange
category.
Exchange relations link actors in particular exchange categories where an
exchange category is defined as follows:
D7-An exchange category represents the set of all actors who possess the same
resources and value the same resources to be received in exchange.
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70 THE SOCIOLOGICAL QUARTERLY
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Exchange and Power in InterorganizationalNetworks 71
features includingcentrality,distance, balance, reachability,etc. For example, the
centralityof a position in a networkrefersto its location in relationto other units in
the network. Centralityas a structuralfeatureof an exchange networkis frequently
associated with the power of an actor or what Lehman(1975)refersto as "systemic
power." Considerthe set of exchange relationsrepresentedin Figure 1; position A
representsthe position of highestcentrality.'"By virtueof A's positionin the net, A
should be in a more powerfulexchange position, with the potential to gain power
over the units on the periphery: D, E, and F.
Figure 1.*
E
B1
D C ----A
B2
F
*(A-F representactors in distinct exchange categories. Note that B, and B2 representalternative
exchange relations.)
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72 THE SOCIOLOGICAL QUARTERLY
If, for example, the outer arrows in Figure 1 are reversed, we end up with the
network diagrammedas Figure2. In this network, D, E, and F become "source
points" for the entry of resourcesinto the system (cf. Emerson, 1973;Emersonand
Cook, 1974). This alters the exchange network significantly; C, B1, and B2 as
"mediators"become morepowerfulin this networkthan A because A is dependent
upon their successful negotiationwith D, E, and F for exchange resources even
thoughby most measuresof centralityA occupies the positionof highestcentrality.
Power in the network might include for organizationsthe ability to determinethe
flow of resources and the rates of exchange as well as politicalpower to stake out
new claims (domain extension) and attempts to control the introductionof new
"actors" into the network (e.g., deter the accreditationof new hospitals, block
fundingfor additionalservice organizations,etc.). Accordingto Benson(1975:234),
"'Thepowerfulagency may see that the terms of interorganizationalexchange are
set in a way that protects its dominance."
FIGURE2.
E
B1
D --- C----B A
B2
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Exchange and Power in Interorganizational Networks 73
Power Balancing Processes and Forms of Interorganizational Activity
Severalbalancingoperationsare identifiedby Emersonas mechanismsfor reducing
the degree of imbalancein an exchange relation (e.g., These mechanisms
Ax; B,).
can be identified as processes organizationsengage in to minimize the power or
control of other organizations(cf. Jacobs, 1974)over their exchange relationships.
The following mechanisms are proposed:
1. A decreasein the valueof Y for A ("Withdrawal");
2. An increasein the numberof alternatives,or CL* for alternatives,open to A
("NetworkExtension").*CL = comparisonlevel;
fromA to B);14and
3. An increasein the valueof x for B ("Status-Giving"
opento B ("CoalitionFormation"
4. Areductioninalternatives,or CLforalternatives,
by A). (Emerson,1972:67-8).
The two most interestingmechanismsin terms of organizationalinteractionare
operations2 and 4, networkextension and coalition formation.An imbalancein an
exchange relation may instigate a search process for alternative suppliers,
supporters (or buyers), and new exchange relations may form, extending the
network of interorganizationalrelations. This process may have repercussions
throughout the network creating new alliances, identifying new competitors or
suppliers, destroying old alliances and possibly alteringthe distributionof power
within the network. In contrast, the use of mechanism 1, referred to as
"withdrawal," would serve to decrease the size or extent of the network by
reducing the number of potential exchange opportunities for actors within the
network.
The fourthalternative,coalitionformation, is predictedto occur as a method of
reducingthe power advantageof one organizationover a set of competitors. This
process has been referred to as cooperation through coalition formation, as-
sociationalismor federation, and merger (at one extreme), and is more likely to
occur among commensals or members of the same exchange category. Two
possible outcome states for the network resulting from coalition formation are
identified in the following proposition:
P4-Given Bi- A- B2at time tl, if B1- A or (Bi, B2)* -- A forms at t2, then
DAB1 is greater at t2 than ti (Emerson, 1972b:73).
*(B,,B2) symbolizes coalition formation.
Thus, a reductionin the power advantageof A in the network occurs either if one
competitor (e.g., B2) is removed from the network, or if B1 and B2 coalesce,
increasing theirjoint power advantageover A in the network. The removal of a
competitor, B2, is referredto by Emerson(1972b)as an increase in divisionof labor.
Ecologists (e.g., Hawley, 1950)have labeled this process functionaldifferentiation
or specialization.
The situation is more complicated when additional resources are introduced
into the network. For example, B1and B2 may, in additionto yi, possess resources
y2 . .. y These resources can be introducedinto the A;B1 and A;B2 exchange
relations altering
,. the network. If B1 and B2 introducedifferent resources into the
network a form of specialization or product differentiation occurs which is more
14Thompson (1967) defines prestigeas the "cheapest" way of acquiringpower.
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74 THE SOCIOLOGICAL QUARTERLY
Support for this proposition is derived from work by Thompson (1967), Cook (1970)
and Aiken and Hage (1968). Given this proposition in conjunction with proposition
4, it is possible to hypothesize, for example, that organizations will engage in
contractual, short-term exchange relations (e.g., coalition to establish joint
"'This is defined by Emerson (1972b:77) as a form of "exploitation" because the introduction of
additional resources (y2 . . y,) may lead to the eventual decline in value of yi as well as the potential
depletion of the additional resources, given that they are uniformly distributed among Bi in the network.
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Exchange and Power in Interorganizational Networks 75
programs, cf. Aiken and Hage, 1968; Lehman, 1975) before entering into more
permanentforms of alliance or merger (cf. Pfeffer, 1972b).
Powerful or dominant organizations are more likely to enter into symbiotic
relationswith organizationsperformingdissimilarfunctions (in differentexchange
categories)in orderto protect theirautonomyas well as to protect againsta loss of
power. On the other hand, weaker or less powerful organizations have less
influenceupon the natureof the exchange relationshipunless due to conditions of
supplyand demandthe element they produceincreases in demand, thus giving the
weaker organizationpower with respect to exchanges of that particularelement.
Under conditions of scarcity of resources, less powerfulorganizationsperforming
similarfunctions (in the same exchange category), as we have suggested, are likely
to form cooperative relations in order to gain competitive advantage. Lehman
(1975)describes several instances of this process amonghealth care organizations.
Three hospitals in Passaic, New Jersey are described as forming cooperative
relationsestablishinga joint school of radiology, poison control center and mental
health program. In addition, the joint purchase of resources such as fuel oil,
oxygen, intravenous solutions, and linen services allows the hospitals greater
bargainingpower in negotiatingan exchange rate or price. A related advantageto
this form of cooperationis the reductionin costs for the participatingorganizations,
not only due to the attainment of a better bargaining position with other
organizations,but also due to agreementsto share resources and facilities (i.e., to
loan equipment). The value derived for the health care system in general is
increased efficiency and a reduction in the duplicationof efforts.
Exchange Networks and Market Structures
Exchangeprocesses amongorganizations,we have argued,are determinedby such
factorsas the relative importanceof the availableresources to the organization,the
frequencyof interactionnecessitatedby the organizationalfunction, the conditions
of supply and demand in the environmentalfield, the availability of alternative
sources or exchange partnersand the nature of the power differentialsamong the
actors in the network. In addition, the number and density of the interrelated
organizationsand the extent of the network should be taken into account. Econ-
omists tend to refer to these aspects of exchange networks in terms of relatively
abstractmodels of marketstructure:monopoly, perfect competition,oligopoly and
imperfector monopolistic competition(cf. Boulding, 1966; Mueller, 1970;Robin-
son, 1933, 1965; Chamberlain, 1933; Scherer, 1970). In previous work (Cook,
1970),I have referredto dominatedand undominatedinterorganizationalfields (see
also Scherer, 1970), a distinction which tends to parallel the economists'
distinction between imperfectly and perfectly competitive markets.
The marketstructuredeterminesto some extent marketconduct, the natureof
the competitive and cooperative strategies organizations engage in. For
economists, the key elements includethe numberof buyers and sellers or the degree
of marketconcentrationand the nature of the entry barriersto new firms. Much
economic theorydeals with the competitivemarketin which manycommoditiesare
exchangedamongmanybuyersand sellers. The simplifiedmodel is the model of the
perfectly competitive market,defined as "a large numberof buyers all engaged in
the purchase and sale of identically similar (homogeneous) commodities, who buy
and sell freely among themselves" (Alchian and Allen, 1969:108). There is
complete knowledge on the part of the economic actors of the existence of potential
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76 THE SOCIOLOGICAL QUARTERLY
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Exchange and Power in InterorganizationalNetworks 77
refers to this type of practice as "business reciprocity," a form of nonprice
competition (and thus a contributingfactor to imperfectionsin the market place).
As businesses have become increasinglyconglomerated,business reciprocity has
increased. According to Mueller(1970:95)"100 percent of the purchasingagents
interviewed in a recent study reported that reciprocity is a major factor in
buyer-sellerrelations in the chemical, petroleum, and steel industries." This type
of activity tends to reduce price rivalryamong competitors, but also creates entry
barriersfor new firms since "a potential competitor will find that much of the
market is foreclosed" (Mueller, 1970:96), composed of already committed ex-
change partners. Similar practices occur in other sectors of the economy (e.g.,
social services sector) and are a naturaloutcome of longitudinalexchange relations
(cf. the analysis of commitmentformationin social exchange relations, Emerson
and Cook, 1974). Although additionallinks can be drawn between the notion of
exchange networksproposedhere and what economists have traditionallyreferred
to as market structures(Emerson, 1975), the discussion would not lead to further
elaborationof ourbasic theoreticalmodel. Ratherthanpursuingthe similaritiesand
differencesbetween social exchange networksandeconomic markets,let us turnto
a brief critique of the exchange analysis of interorganizationalrelations before
discussing avenues for future theoretical development.
Summary
Since the introductionof the exchange approachto the analysis of interorganiza-
tionalrelationstherehas been continuingdebateover its utility. Muchof this debate
arises due to a failureto understandthe scope conditions of the theory. No single
theoretical perspective will enable us to explain everything about organizational
interaction. Every theory typically has a set of (explicit or implicit) scope
restrictions,andthus is limited.Exchangetheory is no different.We have specified
its scope previously. Hallet al. (1975)arguethatthe exchange modeldoes not apply
when interorganizationalrelations are mandated by law or regulatory agencies
(e.g., as in the case of Model Cities programsandjuvenile justice programs).While
this may be true, Hall does acknowledgethat it is frequentlydifficultto separateout
the exchange process from the emergence of mandates. "Mandates will be
developed to regularizeexchange and exchanges will occur to modify mandates"
(Hall et al., 1975:4). Given that an analysis of the exchange process may lead to an
understandingof the emergence of mandates as well as other forms of regulatory
practices, it is probablyprematureto exclude this category of interactionsfromthe
scope of this theoretical formulation.
Aldrich(1974)has arguedthatthe exchange model tends to focus attentionupon
the relations between organizations of equal power or control over resources,
deemphasizingdominance and vertical relations among organizations. While the
latter criticism does apply to some extent to Lehman's (1975)recent work and the
study conducted by Levine and White (1961), the criticism does not apply to
Thompson's (1967) analysis or to more recent theoretical formulations (e.g.,
Jacobs, 1974;Benson, 1975).Nor is the criticism valid with reference to exchange
theory per se. The emergenceof power differentialsandthe use of power have been
topics of central concern to exchange theorists (cf. Blau, 1965; Emerson, 1971,
1972b). The theoretical framework presented here has focused primarily upon
power as it affects exchange relationsamong organizations.Othercriticismsof the
exchange approachrelateto the problemswhich arise when "micro-level" theories
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78 THE SOCIOLOGICAL QUARTERLY
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Exchange and Power in Interorganizational Networks 79
Futuretheoreticalwork mightdistinguishamongvarioustypes of interorganiza-
tionalnetworks. Mitchell(1969),for example, identifiesthree kindsof networks:(1)
exchange networks (flow of resources), (2) communication networks (flow of
information), (3) social networks (flow of sentiments). The flow of resources
representedin terms of a networkof exchange relationsamongorganizationsmay
take an entirely different form from the flow of communications(Aldrich, 1974b)
among the same set of organizations; and the degree of overlap of these two
networks may be an importantfeature of the interorganizationalfield. Further-
more, we must begin to formulatetheories which will enable us to deal with the
dynamicpropertiesof interorganizationalnetworks(e.g., an increaseor decrease in
dominance, shifts in alliances or coalitions, the formationof mergers, the rise and
fall of competitive activity, and the instigation of regulatory practices). Future
theoretical development of this type will entail a commitmentto the longitudinal
study of interorganizationalrelations.
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