Professional Documents
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Inoa Product Information
Inoa Product Information
THE RANGE
• For up to 100% white hair coverage • For up to 100% white hair coverage
* ODS²: Oil Delivery System² **Instrumental test ***Vs Inoa Core Range
KEY BENEFITS
PERMANENT
IMPROVED HAIR QUALITY
UP TO 100%
WHITE HAIR COVERAGE
AMMONIA FREE
FOR A PLEASANT SMELL
11
AMMONIA FREE PERMANENT HAIR COLOUR POWERED BY OIL.
UNIQUE ODS TECHNOLOGY FOR OPTIMAL SCALP COMFORT
AND SUBLIME SHINE.
THE TECHNOLOGY
BEFORE THERE WAS...
CLASSIC PERMANENT HAIR COLOUR
BEFORE APPLICATION AFTER APPLICATION
PERMANENT
Ammonia • Odour
• Risk of scalp discomfort, stinging
** Lipid preservation test. INOA vs. our classic permanent colouration after 5 applications
†
Respects the natural level of lipids and essential amino acids of natural hair
PREPARATION
TO PREPARE 1 APPLICATION OF INOA ODS²
PERMANENT
1 x 60g tube of 60g of INOA ODS² Rich Oxydant
INOA ODS² Cream Colourant 10, 20 or 30 vol. (3, 6 or 9%)*
Mix 1 to 1 ratio. Mix together until a rich, creamy consistent texture is obtained.
Wear suitable disposable gloves during the preparation, application and rinsing of the product.
+
¼ x 60g tube of 15g of INOA ODS² Rich Oxydant
INOA ODS² Cream Colourant 10, 20 or 30 vol. (3, 6 or 9%)*
ATTENTION
INOA INTENSE REDS (CARMILANE, RUBILANE & DM5) COVER UP TO
100% WHITE HAIR WITHOUT MIXING WITH A NATURAL BASIC SHADE*
* For more details, refer to the instructions for use.
* (10 vol. to colour refresh or darken previously coloured hair, 20 vol. for coverage of white hair
or lighten up to 2 levels and 30 vol. to lighten up to 3 levels)
†
Respects the natural level of lipids and essential amino acids of natural hair
13
AMMONIA FREE PERMANENT HAIR COLOUR POWERED BY OIL.
UNIQUE ODS TECHNOLOGY FOR OPTIMAL SCALP COMFORT
AND SUBLIME SHINE.
FROM
UP TO
70% 70% TO
100%
Mix 1 x 60g tube Mix ½ x 60g tube of your
70% – 100% of your chosen chosen shade + ½ x 60g
INOA ODS² shade + tube of a fundamental
60g INOA ODS² Rich family shade on the same
Oxydant 20 vol. (6%). level + 60g INOA ODS²
Rich Oxydant 20 vol. (6%)*
DEVELOPMENT TIME: DEVELOPMENT TIME:
35 MINS 35 MINS
* For a deeper and richer cover, use a deep cover Natural basic shade.
†
Respects the natural level of lipids and essential amino acids of natural hair
ROOTS
PERMANENT
LENGTHS AND ENDS
15
AMMONIA FREE PERMANENT HAIR COLOUR POWERED BY OIL.
UNIQUE ODS TECHNOLOGY FOR OPTIMAL SCALP COMFORT
AND SUBLIME SHINE.
COLOUR PHASE IN
FOR GLOBAL TECHNIQUES
with 60g INOA ODS² Rich Oxydant 20 vol. (6%) or 10 vol. (3%)
• Apply to lightened or sensitised areas of the hair
• Allow to develop for between 3-15 minutes depending on the desired
undercoat required
• Rinse, shampoo with INOA post and completely dry the hair
COOL WARM
TARGET LEVEL TIME COPPER, UNDERCOAT
ASH, BEIGE, GOLD MAHOGANY, RED
9 Very Light Blonde Pale Yellow
3
15
7 Blonde Yellow Orange
15
4 Brown Red
15
1 Black Darkest Red
†
Respects the natural level of lipids and essential amino acids of natural hair
COLOUR BALANCE IN
FOR PARTIAL TECHNIQUES
PERMANENT
1. Apply your chosen shade to the roots, i.e.. 6,45 + 60g INOA ODS² Rich
Oxydant 10 vol. or 20 vol (3% or 6%).
2. Choose the relevant CBI shade from the chart and add ¼ tube of the shade to
the remaining product in the bowl + 15g INOA ODS² Rich Oxydant 20 vol. (6%)
or 10 vol. (3%)
3. Apply to the lightened lengths and ends.
4. DEVELOPMENT TIME:
35 MINS
TIP
Add ¼ tube for approximately every ¼ tube of product you have left in your bowl.
COOL WARM
TARGET LEVEL GOLD, COPPER, RED, UNDERCOAT
ASH, BEIGE MAHOGANY
9 Very Light Blonde 9,3 9,3 or 8,34 Pale Yellow
If your chosen shade is also the CBI shade use the corresponding ,3 shade
†
Respects the natural level of lipids and essential amino acids of natural hair
17
AMMONIA FREE PERMANENT HAIR COLOUR POWERED BY OIL.
UNIQUE ODS TECHNOLOGY FOR OPTIMAL SCALP COMFORT
AND SUBLIME SHINE.
COLOUR OUT
PERMANENT
†
Respects the natural level of lipids and essential amino acids of natural hair
PERMANENT
previously coloured hair, 20 Vol. for 1 tube of 6.23 colour result of Majirel & that of
coverage of white hair or lighten up INOA ODS²? If we apply an INOA
Alternatively, all shades can be
to 2 levels and 30 Vol. to lighten up ODS² colour to a Majirel client will
intermixed to achieve unlimited colour
to 3 levels). the client see the difference?
results, when not covering over 70%
• 1 x 60g tube white hair. A. Clients will see a very similar colour
result, however they will also
Q. Is the numbering of INOA Example: 1 tube of 9,13 +
notice the benefits attributed to the
ODS² shades the same as that 1 tube of 7,13 = 8,13
optimised respect for the hair that
of Majirel?
Exception; Do not mix Carmilane, INOA ODS² provides. Additionally,
A. Yes, it is identical. There are Rubilane or DM5 shades with clients will also benefit from optimised
up to three numbers that anything else. scalp comfort & an odourless
represent the depth, primary and colour experience.
Q. If I don’t find two shades I want
secondary reflects.
from INOA ODS², can I mix
INOA ODS² with shades from
another brand?
A. No. As the technology within
INOA ODS² technology (Oil
Delivery System²) is completely
different to existing classic technology
it is not possible to mix shades from
the two brands & achieve a desirable
colour result.
MOCHA ,8
9
Very Light Blonde
8
Light Blonde
7
BLUE
Blonde ,1 ASH
6
Dark Blonde
PURPLE GREEN
,2 IRIDESCENT ,7 MAT
5
Light Brown
4
Brown
3
Dark Brown
2 RED YELLOW
,6 RED ,3 GOLD
Darkest Brown
1
Black MAHOGANY ORANGE
,5 MAHOGANY ,4 COPPER
LEVEL 4 LEVEL 9
†
Respects the natural level of lipids and essential amino acids of natural hair
19
NO AMMONIA PERMANENT COLOUR,
ODS2 TECHNOLOGY + DENSILUM.
THE RANGE
INOA SUPRÊME ODS2
CREAM COLOURANT
• No ammonia, no odour
• For 70% to 100% white hair
• Double reflect to complement skin tone
PERMANENT
FROM
70% TO
100%
70% – 100% Mix 1 x 60g tube of your chosen INOA
Suprême ODS2 shade + 60g INOA
ODS2 Rich Oxydant 20 vol. (6%)
DEVELOPMENT TIME:
30 MINS
PERMANENT
Specific formula with optimal balance between
coverage and vibrancy of the reflect.
2. DOUBLE REFLECT
Traditional permanent
colour
21
NO AMMONIA PERMANENT COLOUR,
ODS2 TECHNOLOGY + DENSILUM.
DENSILUM
Natural
hair 1 application 9 applications
*Respects the hair’s natural level of lipids and essential amino acids of natural hair. **Oil Delivery System
PREPARATION
TO PREPARE 1 APPLICATION OF INOA ODS²
PERMANENT
1 x 60g tube of INOA 60g of INOA ODS² Rich Oxydant
Suprême ODS² Cream Colourant 20 vol. (6%)
Mix 1 to 1 ratio. Mix together until a rich, creamy, consistent texture is obtained. Wear suitable
disposable gloves during the preparation, application and rinsing of the product.
23
NO AMMONIA PERMANENT COLOUR,
ODS2 TECHNOLOGY + DENSILUM.
Take through
Take through
Same depth immediately
for 5 mins with - - - -
and reflect with INOA
INOA Suprême
Suprême
Cleanse:
Take through
Same depth Take through Take through
immediately
and change of for 15 mins with - - immediately -
with INOA
reflect INOA Suprême with INOA
Suprême
Suprême
CPI: Cleanse:
Take through Take through
Darken the Take through Take through
immediately immediately
lengths and - immediately immediately -
with INOA with INOA
ends with INOA with INOA
Suprême Suprême
Suprême Suprême
ROOTS
ZONE 2
PERMANENT
FOR VIRGIN HAIR
Mix 1 x 60g tube of your chosen INOA SUPRÊME
ODS2 shade + 60g INOA ODS2 Rich Oxydant 20
vol. (6%) and apply to lengths and ends 2cm away
from the scalp (zone 2).
Mix a fresh application of 1 x 60g tube of your
chosen INOA SUPRÊME ODS2 shade + 60g INOA
ODS2 Rich Oxydant 20 vol. (6%) and apply to root
area (zone 1).
DEVELOPMENT TIME:
30 MINS
ZONE 1
ZONE 2
LONG REGROWTH
Mix a fresh application of 1 x 60g tube of
your chosen INOA SUPRÊME ODS2 shade
+ 60g INOA ODS2 Rich Oxydant 20 vol. (6%)
and apply to mid-lengths 2cm away from the scalp.
Mix a fresh application of 1 x 60g tube of your
chosen INOA SUPRÊME ODS2 shade + 60g INOA
ODS2 Rich Oxydant 20 vol.(6%) and apply to the
root area (zone 1).
Take through to the lengths and ends using the
appropriate lengths and ends technique.
DEVELOPMENT TIME:
30 MINS
25
NO AMMONIA PERMANENT COLOUR,
ODS2 TECHNOLOGY + DENSILUM.
COLOUR PHASE IN
COLOUR PHASE IN (CPI)
For use when darkening more than 2 levels or darkening sensitised hair.
COOL WARM
TARGET LEVEL TIME UNDERCOAT
GOLD, COPPER,
ASH, BEIGE
MAHOGANY, RED
15
7 Blonde Yellow Orange
15
4 Brown Red
15
1 Black Darkest Red
COLOUR REMOVAL
CLEANSE
• To eliminate an incompatible reflect
• Wearing suitable disposable gloves mix 1 sachet
of Efassor + 60ml of very hot water, apply at the
backwash on dry hair with a sponge.
• Begin the application at the nape of the
PERMANENT
neck and apply quickly to the lengths and
ends, emulsifying continuously
• DEVELOPMENT TIME:
5 TO 20 MINS
• After the development time: rinse, shampoo with
PRO classics color and dry the hair. Apply the
chosen shade and take through immediately
DEEP CLEANSE
• To lighten previously coloured hair to create a
final undercoat
• Mix 1 sachet of Efassor + 75ml L’Oréal
Professionnel Cream Oxydant 20 or 30 vol.
• Apply at the styling station with a brush, using
cotton wool to protect the natural hair
• Lighten until the desired undercoat is achieved
• DEVELOPMENT TIME:
UP TO 50 MINS
• After the development time: rinse, shampoo with
PRO classics color and dry the hair. Apply your
chosen shade and take through immediately
27
NO AMMONIA PERMANENT COLOUR,
ODS2 TECHNOLOGY + DENSILUM.
9
Very Light Blonde MOCHA ,8
8
Light Blonde
7
Blonde
6 BLUE
,1 ASH
Dark Blonde
5
PURPLE GREEN
,7 MAT
Light Brown ,2 IRIDESCENT
4
Brown
3
Dark Brown
2 RED
,6 RED
YELLOW
,3 GOLD
Darkest Brown
1
MAHOGANY ORANGE
Black ,5 MAHOGANY ,4 COPPER
LEVEL 4 LEVEL 9
KEY BENEFITS
Product
PERMANENT
Permanent colour
Ammonia-free
Optimised scalp
comfort
Odourless
ODS² technology
Oxydant 10, 20 or 30% (3,6 or 9%) 20 vol. (6%) 10, 20 or 30% (3,6 or 9%)
Densilum to volumise
the look of the hair
* by April 2017
** INOA intense reds (Carmilane, Rubilane and DM5) cover up to 100% without mixing
29