Putting Money into a Local Restaurant Idea

MANAGERIAL ECONOMICS
CASE ANALYSIS
GLYDEL ANN E. CANCINO

II. Time Context

Working in the health food industry for the last 10 years has been a rewarding
experience. You have spoken with a large number of consumers who have shown an
interest in a new restaurant idea.

III. Perspective

Entrepreneur

IV. Central Issue

They feel that you are well aware of the costs associated with starting and running a
restaurant. According to your estimates, a $ 50 lunch price combined with the demand
of the forecast will bring considerable profits and extraordinary profits to your
investment. You have the equity funds you need to start your business.

V. Statement of Objectives

To analyze the target market and manage customer relations.

To determine the serving quality and affordable foods budget.
To produce, increase profit margin and increase efficiency.

VI. Areas of Considerations

Strength

● Good location.
● Manage and organize.
● Good food quality.
● Low prices.
● Satisfying customer service.
● Communication skills.
● Attractive packaging and quirky marketing.
● Cleanliness.

Weaknesses

● Enough budget.
● Looking for applicants.
● Long wait times.
 ● See helpful psychological pricing strategy on wine bottle prices and alcohol
pricing.
● Noise levels.

Opportunities

● Remain ahead in the competition and boost sales.

● Great outer variables that could give an association an upper hand.
● Team up on special offers with local businesses.
Threats
● Restaurant Competition. .
● Customer Choice.

VII. Alternative Course of Action

1. Remain ahead in the competition and boost sales.

2. Great outer variables that could give an association an upper hand.
3. Team up on special offers with local businesses.
4.
VIII. Decision Matrix.

Variables Propose Action #1 Propose Action #2 Propose Action #3

Remain in the A outer variables Team up on special
competition and that could give an offers with local
boosts association an businesses.
upper hand
Food 2 3 5
Hourly Wages 2 4 4
Utilities 3 3 3
Cost 3 3 5
Commissions 4 4 5
Total 14 17 22(highest)

IX. Conclusion.

The eatery business cultivates local work development, upholds nearby farming and
keeps your well deserved cash locally. At the point when you decide to shop or eat at a
neighborhood business or café, you create just multiple times more financial
advantages for your nearby local area.

X. Recommendation.

About a decent elective way yet an excellent one, such as advancing in a web-based
media, offering wifi and utilizing email advertising. The quicker the Better. The principal
method for expanding esteem is just to speed up you convey the sort of significant
worth individuals will pay for.
XI. Action Plan.

Strategies

● Decisions regarding advertising.

● Strategic plan how customers view the restaurant from the outside.
● Improve service all the time.
● Maintain the ambience of the location.
● Be organized and pursue responsibilities.

XII. References.

articles.bplans.com/18-affordable-marketing-tactics-restaurants-can-use-to-bring-in-
more-customers/

posist.com/restaurant-times/restro-gyaan/increase-your-restaurant-sales.html

singleplatform.com/blog/restaurant-marketing-and-advertising/strategic-planning-tips-
for-restaurant-owners-and-managers/

tripleseat.com/blog/16-ways-to-increase-restaurant-sales/