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E-Book
Introduction

Hi there!
The fact that you heard about Agremo, found your way to this document, and decided to
look at it shows that you are eager to find out how our team tells our story to the world -
and how you can take part in it. Whatever background you may have, we're sure that this
is going to be an exciting journey!

The questions surrounding agriculture have been around since the beginning of human
history. And just a few years ago, drones, in addition to satellites, which are here for
decades, started buzzing over the green - and less green - parts of our planet. Within
these few years, they have shown that they can revolutionize the way we look at
agriculture. Who would have thought that these little things would cause such a radical
change in agriculture and farming?

Until now, there has been a large gap between drone data and applied agricultural
practices - drone data was nice to look at, but rarely useful, let alone profitable. Then, a
group of scientists and agtech enthusiasts found a solution to this - and named it
Agremo.

We're excited to give you a sneak peek of what Agremo can do and why our users love
to work with it. You'll see how this exciting technology meets people's and companies'
needs and what you can do to put a smile on their face as well. We'll tell you what value
you get as an Agremo user and how you can share it with your clients and colleagues.

"Wow!" is something we often hear from our users. And who could blame them? It's
exciting to see and know something that has never been possible in the history of
humankind. As a new member of the Agremo family, we hope you enjoy the journey and
have your very own wow! moment very soon.

Welcome on board!
Your team
Agremo E-Book | 2
How remote sensing industry in agriculture has evolved
The drone and satellite industry is an exciting field with new possibilities coming up
almost every year. Here's a short overview of the first important steps for Agremo and
the drone industry itself:

Agremo App
The Yamaha becomes the
R-50 The FAA Agremo #1 app for
starts RC grants App on agriculture on DroneDeploy
crop dusting Section 333 DroneDeploy DroneDeploy’s and Agremo
in agriculture exemption Market app market offer an Ag bundle

1987 2010 2014 2015 2016 2016 2017 2017 2018 2019

DJI launches Agremo FAA Parts 107 Agremo Agremo


the Phantom launched the regulations launches its integrates
series drone first analysis go into effect new web app John Deere
Operations Center

Agremo E-Book | 3
Drones and Sensors
By integrating commercial drones and satellites into their operations, professionals and
companies working in agriculture can use powerful data that have been impossible or
difficult to get until now.

ACCURATE INCREASED VARIOUS SIGNIFICANT


DATA EFFICIENCY COST SAVINGS ROI

Agremo E-Book | 4
Farming
pain points
Problem A: Farmers invest a lot Problem C: Farmers don't know Solution: Agremo reports will identify and
of time into processes which are where the problem areas are. quantify the needed info which growers can
use to improve and optimize their operations -
not very effective. from a number of plants to various biotic &
Farmers sometimes apply pesticides or abiotic stress zone.
Many processes in agriculture (such as manual fungicides even in healthy areas, just to make
crop scouting) are time-consuming and usually sure the problem is eliminated in all places.
not very accurate. This makes the treatments much more
expensive than they have to be. What's more,
Solution: We don't want to change the way the low-germination areas and potential Problem E: New technology
they grow their crops, we want to improve it. replanting are also difficult to evaluate because doesn't provide results farmers
the farmers lack information about the precise can use.
location of the low-performance regions.
Farmers see a lot of new technology on the
Solution: Agremo will provide georeferenced
Problem B: Farmers don't know data, which can be used for the creation of
market, but these solutions are often too
for sure how their plants and variable rate maps - seeding, fertilizing or
complicated to use and don't provide results
that farmers can translate into a concrete
crops are doing. spraying. Agremo is already integrated with
action that brings value to them.
platforms like John Deere Operations Center,
etc.
Farmers never know for sure what is Solution: Agremo is easy to use and Agremo
happening in every part of their field. They reports are easy to comprehend. Our solution
have no detailed information on how healthy is built on feedback from growers and other Ag
their plants are, whether or not they are professionals, so our system requires only
responding to treatment, how well the plant Problem D: Farmers make basic computer skills.
emergence has been, when the optimum important decision based on
harvesting time is or how much they will be estimates.
able to harvest. Farmers usually obtain
information by walking through the field (crop Because of this significant lack of information,
scouting), which is a very time-consuming and many processes in agriculture are based on
also an inaccurate. Depending on the crop and estimates: yield estimation, size, and location
the size of the field, obtaining such information of weed- and pest-infested areas and diseases,
can be even more difficult as manual scouting pesticide application plans, and so on. These
could be next to impossible. estimates are naturally somewhat inaccurate
and leave farmers very much in the dark as to
Solution: Agremo and drone technology can what they should do in terms of treatment and
cover every inch of the field regardless of its harvest planning. This traditional approach
size and provide accurate data even for field usually minimizes yield potential and increases
crops such as oilseed rape, wheat, etc. costs.
Agremo E-Book | 6
Agremo analyses (reports) and their application

Stand Count Plant Population Plant Stress Weed Control


Analysis Analysis Analysis Analysis

Determines the number of plants in a specific Provides information on the number of plants. Provides information on healthy plants and Identifies weed infestations and allows farmers
area and compares it to the expected number Suitable for perennial plants, orchards or identifies anything else as stress. The report to take effective in-season corrective measures.
of plants. Suitable for vegetables and crops. forestry missions. shows the size and location of problem areas Identify and quantify the weed zones. Helps to
Estimate sowing quality, spot potential yield Perform an inventory check, spot missing plant caused by pest, weed, diseases, irrigation create VR spraying maps and optimize
loss, evaluate replants, assess damages, spots, evaluate replants, assess damages, problems etc. herbicide usages.
harvest planning. harvest and thinning planting. Check the overall performance of crops and
fields and check them for stress. Discover any
threatened areas of checkup.

Pest Damage Disease Detection Waterlogging Flowering


Analysis Analysis Analysis Analysis

Detects pest damage areas and timely Analyzes plants and crops at right growing Gives the opportunity to quickly and accurately Assesses flowering levels of your crops that will
suppresses the threat. stages on various diseases. locate all potential waterlogged areas in your allow you to improve your operations.
Improve pesticide usage, determine the Improve fungicide usage, determine the field and reduce the negative effects of It helps to improve pesticide usage, determine
effectiveness of treatments. effectiveness of treatments. waterlogging, regardless of the field size and the best harvesting date and facilitates general
crop sort. harvest planning.

Eagle Eye Drought Potential Nitrogen Status


Report Analysis Yield Analysis

Creates a complete list overview of the field Delivers a fast and accurate report that allows Determines the percentage and the exact Identifies healthy and less healthy areas and
annotations. you to identify and quantify all plants affected location of areas with good and poor yield helps users determine where to perform soil
Determine the size of areas on your field, with drought, assess their current drought potential. samplings and apply fertilizer.
create a full overview of field activities, and status, and determine the exact areas of Plan yield and determine profit before harvest Determine the exact location of nitrogen offset
highlight specific points on your field, their varying drought conditions. day. The report also lets users proactively and areas to know where to perform soil samplings
size, length, and GPS coordinates. accurately decide on which corrective or where to apply fertilizer. Optimizes costs
measures to take. and improves yield.

Agremo E-Book | 7
Process
(Workflow)
Description

Using Agremo and


the Agremo app itself
is simple and intuitive
and ultimately boils
COLLECT DATA GENERATE MAPS
down to these four
steps: Agremo is hardware agnostic. You can Agremo requires a stitched orthomosaic
use any type of drone or satellite sensor in a GeoTIFF format as an input.
including the RGB, multispectral, and You can stitch images with intuitive
NIR. The recommended GSD should be solutions like Drone Deploy, who is a
2.5 cm/pix (with significant overlapping) partner of Agremo.
for drone and <1 m/pix for satellite
images.

ANALYZE IMAGES MANAGE FIELDS


Agremo offers two families of analyses - As a result, you will get outputs which
Plant counting and health monitoring. you could use for seasonal monitoring
Process of requesting the analysis is just a and upload them to 3rd party apps such
few clicks, the rest is on our powerful AI to as John Deere Operations Center.
do its magic.

Agremo E-Book | 8
App
features
Fields, Maps and
Results Management
Agremo allows users to upload, analyze, manage maps in one place and ensure
maximum transparency and efficiency. With the Agremo web app, you don't have to
keep analyses in external folders that take up all their storage place or send large maps
to clients with external providers.

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Measurement and
Annotation Tool
This tool allows to take measurements that matter to you (including latitude and
longitude), add notes, and mark all kinds of locations on the field. This is much faster
than manual calculations and simpler than manual drawings.

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Management Features for
Organizations
Organizations can benefit just as much from the Agremo app as individual users by
achieving the following:

Multiple users: organizations can have multiple members with different roles.
These members can view and work with maps or analyses which have been
shared with them

Sharing options: Agremo app users can share data with anyone in the world, so
that the other persons can access the results in the Agremo dashboard wherever
they are

Data and result export: all members of the organization can export results in any
of the supported file formats

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Map
Comparison
Using this feature, app users can quickly compare the results of two different maps on
screen, showing both areas next to each other. Many farmers are visual and like to see
how things have progressed over time.

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Treatment
Recommendations
With this feature, users can add their expert comment to a particular analysis and share
their advice as to what the next steps should be. These comments can then be shared
with both internal and external members of the organization.

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Several Data
Export Formats
The results of analyses can be shared in several different formats, all of them
provide diverse and useful insights: PDF, shapefile, and JPEG. The field or
microplot borders can be imported in the KML or SHP file or from your field
borders on John Deere Operations Center.

SHARE EXPORT

PDF SHP JPG KML SHP

Customized Results:
Co-Branding and Promotions
Co-branding allows users to build brand awareness by prominently displaying their
logo on both the Agremo reports and the Agremo dashboard. Besides this, the
promotion feature allows them to add image files to the first and the last page of the
reports. This is particularly interesting for advanced users with regular and/or bigger
clients, as it helps them promote their brand, appear more professional and build
trust with existing and potential customers.

Agremo E-Book | 15
Who uses
Agremo
Growers

Ag Tech Farmers Seed production

How they can benefit by using Agremo?

Save time and resources on field scouting, reducing time-


consuming and labor-intensive footwork

Increased yield efficiency and reduced risks through


informed decisions based on a real and accurate crop
status - accurately identified and quantified plant numbers
and different phenomena on the field

Improve sub-optimal crop production by increasing


operational efficiencies and the profit through lower costs
based on better crop insights and timely interventions Drone Service
Simplifying and easing the workflow with easy-to- Providers (DSP)
understand reports, sharable results, and integration with
3rd party platforms (drone software, FMS, etc.)
How they can benefit by using Agremo?

Complementing their data collection services with premium


data analytics to better fulfill customer needs, generate
additional demand for core services and more revenue
(with higher demand & upsell)

The essential tool in servicing farmers, to obtain accurate


data about the state of their crops and fields as the
alternative to inaccurate, expensive and inapplicable field
scouting.

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Trusted advisors
(Agro consultants)

Agronomists Ag Contractor

How they can benefit by using Agremo?

Complementing their advisory services offering with


premium digital scouting service and generating additional
revenue

The essential tool in servicing farmers, to obtain accurate


field data as the alternative to inaccurate, expensive and
inapplicable field scouting - being able to service more
customers with less time spent
Ag R&D
(Research stations)

Breeders Product managers Researchers

How they can benefit by using Agremo?

Efficient field surveys, saving time and resources on the field


scouting, reducing time-consuming and labor-intensive
footwork

Higher accuracy and objectivity of collected information,


eliminating human subjectivity and errors, and
standardizing data interpretation

Provides efficient remotely sensed/analyzed data


management and integration platform, the collection of
historical data, etc.

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Input supplying

Seeds and planting materials Fertilizers Chemicals

Machinery and equipment Ag retailers

How they can benefit by using Agremo?

Extend the product offering and value proposal with


the premium digital service, in order to create optimized
value and satisfy the needs of their customers, while
generating additional revenue

Increase the brand strength through such an offering, core-


product revenues & profit margins

Enabling the "Know Your Grower" (KYG), improve customer


service and loyalty and thus the customer lifetime value Insurers
Enable the shift from product-based toward the outcome-
based cooperation and increase the overall
competitiveness How they can benefit by using Agremo?

Efficiently get accurate crop status for risk and farm health
assessment for determining premium levels dynamically

Efficiently get accurate crop and field damage assessments


for claims management and fraud prevention

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Food companies and
other crop processors

How they can benefit by using Agremo?

Efficiently obtain fast & accurate field information to


monitor crop production and 3rd party subcontractors'
performance in order to efficiently plan and monitor the
supply and reduce risks

Forestry
professionals

How they can benefit by using Agremo?

Enabling efficient forest monitoring, insights and inventory


by easily obtaining accurate tree numbers, seedling
survival rates, stocking levels for thinning zones, lumber
potential and damage levels

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We’re committed to simplifying the remote sensing-based precision
agriculture technology, making it universally accessible and practical,
and to delivering the most accurate and usable information to our
customers, thus helping them optimize their crop production and
related agricultural processes throughout the value chain. Together
with our partners and customers, we participate in the agricultural
transformation and the creation of more sustainable food production.

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