ENTREPRENEURAL PROJECT

in
EDU 576 | SUMMER S.Y. 22-23
COC-BEED3-02
GROUP 02

May 2023

Submitted to
Mr. Joriz A. Zosa, LPT
 ENTREPRENEURAL PROJECT
EDU 576 | SUMMER S.Y. 22-23
COC-BEED3-02
GROUP 02

NAME & BUSINESS DESCRIPTION

The Ice Candylicious is a product introduced by Sweet Freeze. We choose ice candy
business because it is suitable to tropical climate and it’s an in demand in our area. Our business
focuses on providing an affordable flavoured ice candy.
Flavoured Ice Candy will primary serve the students, teachers, staffs and stakeholders of
the school and we also aim to produce fruit flavoured ice candy to our nearby communities.
Sweet Freeze business is also committed to provide convenience and high quality product that
offers customers with new and exciting flavours that are suits the tastes and cravings of people
at any age and gender, allowing them to have their "sweet needs" satisfied in one single
purchase.

INTRODUCTION
RATIONALE
The Philippines has a tropical climate that is characterized by high temperatures and
humidity throughout the year, with distinct wet and dry seasons. The tropical climate in the
Philippines makes ice Candy a popular treat year-round, with high demand during the summer
months. Ice candy is a popular frozen dessert in the Philippines, especially during hot and humid
days. It is made by freezing a mixture of sweetened fruit juice or milk in small plastic bags. This
led us to sell ice candy to provide a cool and refreshing feeling during the hot summer season.

OBJECTIVES
This product aims to:
1. provide comfort and satisfaction to the local people of Cagayan de Oro City during the
Philippines’ dry season; and
2. serve the customers with quality product that is affordable to the pocket and satisfying to the
mouth.

SCOPE & LIMITATION

The target market of this business was the students, teachers, staff, and other faculty
members of PHINMA COC, one of the private schools in Cagayan de Oro City. Moreover, the
duration of this business was from April to May 2023 of the summer class, school year 2022-
2023.

ARTICLES OF CO-PARTNERSHIP

Copy and paste from sample…

COST-BENEFIT ANALYSES

PRODUCTION

INGREDIENTS

MATERIAL QUANTITY UNIT COST TOTAL

Kremdensada 6pcs. 60.70 364.20
Evaporada 6pcs. 28.50 171.00
Condensed Milk 1pc. 42.60 42.60
Mango 1 kl. 60.00 60.00
Ube Flavour Extract 1pc. 55.00 55.00
Bingo Biscuits 1pk. 59.10 59.10
Graham Crackers 1pk. 50.00 50.00

PACKAGING

MATERIAL QUANTITY UNIT COST TOTAL

Ice Candy Bag 1 ½ x 2pcs. 10 20
10
Flyer 2pcs. 10 20
Ice Box 2pcs. 0.00 0.00
Pandesal 20 pcs. 2.00 40.00

PROCEDURE

MARKETING STRATEGY
Our marketing strategy is to promote this product in three ways.
Personal selling, or personal interaction, is used to introduce our product, convince our
customers to try it, and at the same time get their opinions and suggestions.
Website: They can also order through our website, which has a detailed description of
our product and is hassle-free as we offer free delivery within our area.
Facebook: To promote our product with the widest possible audience and to let the
students, teachers, staff, and other faculty members in PHINMA COC know that we are offering
Ice Candylicious inside COC Carmen Campus.
Also, Sweet Freeze offers a free pandesal with a spread of Ube ice candy for the first 20
people who purchase our Ice Candylicious.

TAGLINE
“My Licious, Your Lacious, Ice Candylicious. Malamig para sa tag-init.”
PRODUCT COSTING

The table below shows the expenses from May 03, 2023.

DATE: MAY 3, 2023

MATERIAL AMOUNT
Kremdensada 364.20
Evaporada 171.00
Condensed Milk 42.60
Mango 60.00
Ube Flavour Extract 55.00
Bingo Biscuits 59.10
Graham Crackers 50.00
Ice Candy Bag 1 ½ x 10 20.00
Flyer 20.00
Pandesal 40.00
Transportation 50.00
TOTAL EXPENSES PHP 931.9

TOTAL EXPENSES PHP 931.9

MARK UP PERCENTAGE X 0.25
MARK UP/PROFIT PHP 232.975

TOTAL EXPENSES PHP 931.9

MARK UP/PROFIT + PHP 232.975
REVENUE PHP 1,164.875

REVENUE PHP 1,164.875

NUMBER OF PRODUCTS ÷ 120
PRICE EACH PRODUCT PHP 9.71 ≈ 10.00

IMPLEMENTATION PROCEDURES
After the announcements were made about us selling a product this summer, we
immediately created a group chat in Messenger, and there we planned what would be our
product. Because of the tropical climate here in the Philippines, we decided to come up with Ice
Candy in three different flavors, such as Mango Grahams, Cookies & Cream, and Ube. Aside
from that, we also decided how much our contribution to the capital would be as we started
our business. In our preparation, after we gathered our money, we immediately bought the
ingredients and other materials needed. We didn't canvass because we would just pay it with
our own money if we got short and be paid in the next meeting, but then it didn't happen.
The day after tomorrow, we start the production of our product, following the step-by-step
procedure for making ice candy.

 Refrigerate the kremdensada and evaporada overnight or until frozen.

 The next step is to prepare all the needed materials and ingredients, such as the mixing
bowl, hand mixer, spatula, kremdensada, evaporada, condensed milk, and the
ingredients for the flavoring of ice candy.

 After opening the cans of Kremdensada and evaporada, put them all together in a
mixing bowl and start mixing them with a hand mixer (for easier mixing) until they
double in size, then gradually add 1/3 cup of condensed milk. If you notice that it's
already doubled in size, add the flavoring ingredients. If you are making Graham Mango
and Cookies & Cream Ice Candies, make sure to crush the Graham Crackers and cookies
first before adding them. Hand mix or use the spatula to mix it until you are satisfied
with its consistency.

 Prepare your funnel, ice candy bag, and measuring cup, and make sure to tie them
tightly without space so they will freeze easily. Make sure to refrigerate it immediately so
the consistency will not turn into liquid (like water), which may lead to not-so-perfect ice
candies.

We produce 120 pieces combining all three flavors that need to be refrigerated
immediately, but we weren't able to do that because it started raining and the refrigerator
wasn't with us, it still froze but not as what we expected.
Then, on May 4, 2023, our group decided to sell the product, and 19 members were
assigned to do so. The members were divided into two groups, and each group had its own ice
box. Group 1 started selling the product in the faculty office, while the other group chose to sell
it in senior high school. The two groups have food freebies; the first 20 customers who buy can
have one Pandesal with Ube ice candy as a spread, and most of the customers bought the
mango-graham ice candy. It took us 3 hours to sell all the products. Selling the products is not
easy because you need to make sure that the ice candy is fully covered with newspapers and
hand towels to avoid melting. The group also encountered delays in getting the product from
Macabalan. It was so sunny that day that the products started to melt. Although there were a
lot of struggles that the two groups experienced that day, we were still able to sell all the
products successfully.
IMPLEMENTATION REPORT

EXPECTATIONS ACTUAL REASONS

We expect that half of the
members will come to help
for the production of ice
candies.
In packing each ice candy, we
expect that it will fill up
according to the size we set.
After done making the ice
candies, we expect that we
can refrigerated it
immediately.
We expect that we can start
selling the product at exactly
8am
Only 5 including the leader
help for the production.
But in reality, some of our
ube ice candies only contains
half of the size we set.
However, we aren’t able to
do it since the refrigerator
wasn't with us.
In reality, we started around
9am.
We created a poll in
messenger to see if how
many will come during the
production of ice candies.
However, majority of the
members vote that they can
only help in selling the
product in actual setting due
to some reasons.
It wasn’t refrigerate
immediately due to the rain
that makes the volume of
ube ice candies turn into
liquid (like a water) that
makes it only contains half of
the size.
It started raining that is why
we need to stay for the
meantime waiting for the
rain to stop.
The person we assigned to
get the ice candies in
Macabalan arrived late.

CONCLUSION

The group decided to sell ice candy this summer due to the tropical climate here in the
Philippines, which is characterized by high temperatures and humidity throughout the year. We
offer three different flavors of ice candy, such as mango grahams, cookies and cream, and ube.
Upon following the procedures for making the ice candy, we produce 120 pieces combining all
three flavors that need to be refrigerated immediately, but we weren't able to do it because it
started raining and the refrigerator wasn't with us. It's still frozen, but not as much as we
expected. On the day of selling the product, the members were divided into two groups, and
each group had its own ice box. The two groups have food freebies; the first 20 customers who
buy can have one pandesal with Ube ice candy as a spread. It took us 3 hours to sell all the
products because we needed to make sure that the ice candies was fully covered with
newspapers and hand towels to avoid melting. Overall, we sold all the ice candy and earned
PHP 1,200, just right for the revenue as we added our total expenses to our markup, which is
25%, and divided it into 120 pieces, resulting in PHP 9.71, which we round off to PHP 10 as our
price for each product.

CERTIFIED TRUE:

ABENOJA, LORIMIE
SIGNATURE OVER PRINTED NAME

ABRAGAN, KING JAMES

SIGNATURE OVER PRINTED NAME

ADAMI, JESSAH
SIGNATURE OVER PRINTED NAME

ARAPOC, ISHEL
SIGNATURE OVER PRINTED NAME

BADBARAN, MAILYN
SIGNATURE OVER PRINTED NAME

BATION, JEFFER
SIGNATURE OVER PRINTED NAME

BEDRO, IVY
SIGNATURE OVER PRINTED NAME

BERNALDEZ, MARY JOY

SIGNATURE OVER PRINTED NAME

CABAÑEROS, VIALYN
SIGNATURE OVER PRINTED NAME

DUMDUM, DAISY RAE

SIGNATURE OVER PRINTED NAME

DUMLAYAN, JAIRAH GRACE

SIGNATURE OVER PRINTED NAME

DUSOL, DHEA JANE

SIGNATURE OVER PRINTED NAME

GARBOSA, RUBY JOY

SIGNATURE OVER PRINTED NAME

LAUT, JONAIRAH
SIGNATURE OVER PRINTED NAME

MACA-ARAS, SITTIE
SIGNATURE OVER PRINTED NAME

MAGLASANG, MARIE
SIGNATURE OVER PRINTED NAME

NANAK, BAEMINA
SIGNATURE OVER PRINTED NAME

PASTRANO, EDEN MAY

SIGNATURE OVER PRINTED NAME

PEROCHO, MARRISA
SIGNATURE OVER PRINTED NAME

PORRAS, GENERAH
SIGNATURE OVER PRINTED NAME

RAMIREZ, JEANY
SIGNATURE OVER PRINTED NAME

ROMANO, WINONA
SIGNATURE OVER PRINTED NAME

TALIB, MAHARA
SIGNATURE OVER PRINTED NAME

TALOON, ROSALIE
SIGNATURE OVER PRINTED NAME

MAY 10, 2023

DATE
 APPENDICES

PLANNING

*Insert photos

PRODUCTION

*Insert photos

SELLING PERIOD

*Insert photos

DEFENSE

*Insert photos