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    ATheoryof Buyer Behavior

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    This document provides metadata about an academic article titled "The Theory of Buyer Behavior" published in 1969. It includes information such as the authors (Jagdish N. Sheth from Emory University being one), citations and reads counts, related projects by one of the authors, and publication stats.

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    ATheoryof Buyer Behavior

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    Mỹ Nhật Nguyễn
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    This document provides metadata about an academic article titled "The Theory of Buyer Behavior" published in 1969. It includes information such as the authors (Jagdish N. Sheth from Emory University being one), citations and reads counts, related projects by one of the authors, and publication stats.

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    This document provides metadata about an academic article titled "The Theory of Buyer Behavior" published in 1969. It includes information such as the authors (Jagdish N. Sheth from Emory University being one), citations and reads counts, related projects by one of the authors, and publication stats.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    7 views22 pages

    ATheoryof Buyer Behavior

    Uploaded by

    Mỹ Nhật Nguyễn
    This document provides metadata about an academic article titled "The Theory of Buyer Behavior" published in 1969. It includes information such as the authors (Jagdish N. Sheth from Emory University being one), citations and reads counts, related projects by one of the authors, and publication stats.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    See discussions, stats, and author profiles for this publication at: https://www.researchgate.

    net/publication/235361430

    The Theory of Buyer Behavior

    Article  in  Journal of the American Statistical Association · January 1969


    DOI: 10.2307/2284311

    CITATIONS READS
    2,635 99,312

    2 authors, including:

    Jagdish N. Sheth
    Emory University
    494 PUBLICATIONS   33,257 CITATIONS   

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    Some of the authors of this publication are also working on these related projects:

    India special issue: "Journal of Historical Research in Marketing" View project

    New Book Published: Breakout Strategies for Emerging Markets View project

    All content following this page was uploaded by Jagdish N. Sheth on 20 May 2014.

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