Cebu Institute of Technology - University

COLLEGE OF ENGINEERING AND ARCHITECTURE

Department of Industrial Engineering

STUDENT WORKBOOK FOR

IE362 COGNITIVE ERGONOMICS

Compiled by

CHUM KEJI A. OCAN, IE, CLSSYB

Contributors

KRISTAN IAN D. CABAÑA, IE

CHERADEE ANN M. CABANLIT, IE, MIE

Contents
1 Definition of Cognitive Ergonomics
2 Human Information Processing Model
3 Signal Detection Theory
4 Absolute Judgment
5 Vigilance
6 Information Theory
7 Memory and Learning
8 Mental Workload
9 Visual Displays
10 Auditory Displays
11 Usability Theories
12 Usability Evaluation
13 Cognitive Task Analysis
Cebu Institute of Technology - University
COLLEGE OF ENGINEERING AND ARCHITECTURE
Department of Industrial Engineering

STUDENT WORKBOOK FOR

IE362 COGNITIVE ERGONOMICS

Lesson 4 Usability Design

Performance Task No. 4 Usability Survey Report

Usability

Usability refers to the extent to which a product or system can be used by its intended use
satisfaction. It involves the design of products, interfaces, and systems in a way that they

Usability Testing

Usability testing is a method used to evaluate the ease of use and effectiveness of a produc
the product or system and collecting feedback on their experience. The goal of usability te
user experience and to improve the design of the product or system based on user feedbac

Requirement
Usability Test Questionnaire

Guidelines
1 Students will be grouped into a team with five members
2 Each team must identify three platforms and activity for usability evaluation i.e.:
Buying office supplies in Shoppee
Placing an order in Foodpanda
Registering a payment method in Grab
3 Each team are required to look for a usability survey report online. Provide the reference b
4 Each team will analyze the findings of the usability survey report based on different usabi
5 Each team will report their findings in class based on an agreed schedule
Criteria Evaluation

Determine which criteria are important for each activity and platform. Conduct analytical hierarchy pro

Activity 1 Hiring for Food Delivery

Activity 2 Food Order
Activity 3 Accessing Shared File

Activity 1 Criteria Activity 2 Criteria

Criteria Weight Criteria

Ease of Use 0.16 Efficiency
Efficiency 0.14 Learnability

Learnability 0.15 Error Management

Error Prevention 0.13 Flexiblity and Customization
User Satisfaction 0.15 User Control and Freedom

User Experience 0.14 System Status Visibility

Accessiblity 0.12 User Satisfaction

Usability Survey Questionnaire & Sampling Plan

Paste the link of your questionnaire here:

Maxim: https://docs.google.com/forms/d/160AnrFEvD4yeadsqgg_zYQxmEvJ8Z
Food Panda: https://docs.google.com/forms/d/1kAqeqIYX3vcFQWBADy7CFgAnnOD
Google Drive: https://docs.google.com/forms/d/18fxHd4_16cxaGU5w0OnW5liGw8U

Discuss your sampling plan

This study will follow a purposive sampling on acquiring responses, wherein the respondents are limite
activities indicated above for the past 12 months. This study will have at least 30 respondents for each o

Findings

Activity 1 Usability Evaluation

Criteria Weight Mean Score

Top 3 Criteria
Ease of Use 0.16 5.88 0.94 Ease of Use
Efficiency 0.14 5.81 0.84 Learnability
Learnability 0.15 5.98 0.91 User Satisfaction
Error Prevention 0.13 5.57 0.73
User Satisfaction 0.15 5.79 0.88
User Experience 0.14 5.84 0.80
Accessiblity 0.12 5.77 0.71

Activity 2 Usability Evaluation

Criteria Weight Mean Score

Top 3 Criteria
Efficiency 0.14 5.86 0.82 Error Management
Learnability 0.14 5.94 0.85 User Control and Freedom
Error Management 0.19 5.61 1.08 Flexiblity and Customization
Flexiblity and Customization 0.14 6.09 0.87
User Control and Freedom 0.15 6.11 0.89
System Status Visibility 0.12 6.05 0.71
User Satisfaction 0.12 6.02 0.71

Activity 3 Usability Evaluation

Criteria Weight Mean Score

Top 3 Criteria
 Efficiency 0.23 5.89 1.38 Efficiency
Learnability 0.17 5.92 1.01 Learnability
Error Management 0.17 5.40 0.92 Error Management
Satisfaction 0.14 5.85 0.80
Flexibility 0.13 5.87 0.77
Accessibility 0.07 5.82 0.43
User Control 0.08 5.81 0.48

Proposals
Maxim: (Qualitative)
User Experience: Design the interface to be intuitive and user-friendly, and provide clear and concise i
Error Prevention: Use validation and error messages to prevent users from making mistakes, and provi
resolve any issues that do occur.
Primary Recommendations
Accessibility: Design the interface to be accessible to users with disabilities.

Food Panda:
Maxim:
Efficiency: Streamline
User Experience: the tooltips
Provide orderingand
process and use predictive
help documentation searchusers
to guide to help usersunfamiliar
through find what they're looa
features,
System
users. Status Visibility: Provide clear and visible feedback to users about the status of their order and u
User Satisfaction:
Error Focus
Prevention: Use on delivering
inline a high-quality
error messages customer
to help users experience
correct mistakes and collect
as they go, user feedbacklink
and provide re
Accessibility: Use high-contrast color schemes and provide text resizing options for users with visual im
Google Drive:
Secondary Recommendations
Flexibility:
Food Panda:Offer a variety of options for organizing and accessing files.
User Control:
Efficiency: Giveusers
Allow userstocontrol overfavorite
save their their files, such as and
restaurants the ability
orders to
forchoose whoeasy
quick and has access to them
reordering, anda
Accessibility:
history. Design the interface to be accessible to users with disabilities.
System Status Visibility: Provide estimated delivery times and real-time tracking of delivery drivers.
User Satisfaction: Offer rewards programs and promotions to incentivize repeat orders, and respond pr
complaints and feedback.

Google Drive:
Flexibility: Allow users to tag files with keywords and metadata, and provide advanced search options
User Control: Provide granular control over file permissions, such as the ability to specify read-only ac
Accessibility: Provide a keyboard-only navigation option for users who cannot use a mouse or trackpad
alternatives for screen readers.
y Report

can be used by its intended users to achieve their goals effectively, efficiently, and with
and systems in a way that they are easy to learn, understand, and use.

use and effectiveness of a product or system. It involves observing users as they interact with
perience. The goal of usability testing is to identify any usability issues that may affect the
or system based on user feedback.

sability evaluation i.e.:

t online. Provide the reference below.

y report based on different usability criteria.
greed schedule
onduct analytical hierarchy process to determine weights/ prioritization of each criterion.

Platform 1 Maxim
Platform 2 Food Panda
Platform 3 Google Drive

Activity 3 Criteria

Weight Criteria Weight

0.14 Efficiency 0.23
0.14 Learnability 0.17

0.19 Error Management 0.17

0.14 Satisfaction 0.14
0.15 Flexibility 0.13

0.12 Accessibility 0.07

0.12 User Control 0.08

FEvD4yeadsqgg_zYQxmEvJ8ZoZEShsa33mEh2A/prefill
YX3vcFQWBADy7CFgAnnODnqUVic1QWmQc1LuQ/prefill
d4_16cxaGU5w0OnW5liGw8UZRj3-vsOaQQRylwM/prefill
 erein the respondents are limited to those who used the platform to do the
t least 30 respondents for each of the platforms to achieve normal distribution.

p 3 Criteria Bottom 3 Criteria

Ease of Use User Experience
Learnability Error Prevention
User Satisfaction Accessiblity

p 3 Criteria Bottom 3 Criteria

Error Management Efficiency
er Control and Freedom System Status Visibility
xiblity and Customization User Satisfaction

p 3 Criteria Bottom 3 Criteria

 Efficiency Flexibility
Learnability User Control
Error Management Accessibility

and provide clear and concise instructions for how to use the platform.
om making mistakes, and provide clear and concise instructions for how to

ties.

rshelp usersunfamiliar
through find what they're looking
features, for tutorials
and offer quickly and easily.tours for first-time
or guided
out the status of their order and use notifications to keep users informed.
nce
kes and collect
as they go, user feedbacklinks
and provide regularly.
to additional resources for troubleshooting.
options for users with visual impairments.

hoose whoeasy
quick and has access to them
reordering, andand whatrecommendations
provide level of access they have.
based on their order
ties.
tracking of delivery drivers.
ze repeat orders, and respond promptly and empathetically to customer

ovide advanced search options such as searching by file type or owner.

e ability to specify read-only access or allow comments.
cannot use a mouse or trackpad, and ensure that all visual elements have text
Use this area for AHP

Aranaydo
Criteria

Food Panda Error Flexibility

Prevention and
and Customizatio User Control
Efficiency Learnability Recovery n and Freedom
Efficiency 1 0.14 0.17 0.11 0.20
Learnability 7 1 0.11 0.20 0.13
Error
Prevention
and
Recovery 6 9 1 0.17 0.11
Flexibility
and
Customizatio
n 9 5 6 1 0.14

User Control
and Freedom 5 8 9 7 1
Visibility of
System
Status 4 6 5 6 8
User
Satisfaction 8 7 8 5 6

Criteria

Maxim
 Maxim

Error User
Ease of Use Efficiency Learnability Prevention Experience
Ease of Use 1 0.13 0.20 0.17 0.33
Efficiency 8 1 0.17 0.14 0.13
Learnability 5 6 1 0.14 0.13
Error
Prevention 6 7 7 1 0.17
User
Experience 3 8 8 6 1
User
Satisfaction 4 9 5 7 7

Accessibility 7 5 6 8 6

Criteria
Google Drive
Efficiency Learnability Errors Satisfaction Flexibility
Efficiency 1 7 4 8 5
Learnability 0.14 1 6 9 4
Errors 0.25 0.17 1 8 5
Satisfaction 0.13 0.11 0.13 1 6
Flexibility 0.20 0.25 0.20 0.17 1
Accessibility 0.11 0.14 0.17 0.14 0.11

User Control 0.17 0.20 0.14 0.13 0.14

SUMMARY AND WEIGHTS

Criteria Summary
Criteria
Food Panda
Order Search Personalizati Order
Navigation placement Functionality on Tracking

Efficiency 0.83 2.86 0.68 0.99 1.21

Error
Prevention
Learnability 1.36 0.83 0.34 2.37 2.35
Flexibility
and
and
Recovery 3.06 3.67 0.83 2.36 3.02
Customizatio
n 3.87 1.12 1.23 0.83 1.69
User Control
Visibility
and Freedomof 2.53 1.55 1.66 1.59 0.83
System
Status 0.84 1.14 1.28 1.73 2.06
User
Satisfaction 1.46 1.36 1.51 1.24 1.39
13.94 12.53 7.53 11.11 12.55

Criteria
Maxim
Order Search Personalizati Order
Navigation placement Functionality on Tracking

Ease of Use 0.83 2.69 1.23 1.82 1.26

Efficiency 1.51 0.83 2.56 1.61 1.03
Learnability 2.03 1.95 0.83 1.86 1.35

Error
Prevention 2.07 1.68 1.58 0.83 1.94
User
Satisfaction 1.61 2.87 2.10 1.57 0.83
User
Experience 0.84 1.96 1.27 2.13 1.74
Accessibility 1.31 1.04 1.42 2.39 1.37
10.21 13.02 10.99 12.20 9.53

Criteria
Google Drive
Order Search Personalizati Order
Navigation placement Functionality on Tracking
Efficiency 0.83 3.06 1.71 3.70 2.03
Learnability 0.69 0.83 1.88 3.08 2.42
Errors 1.01 1.08 0.83 3.17 2.14
Satisfaction 1.15 0.53 0.75 0.83 2.25
Flexibility 1.26 0.57 0.96 1.06 0.83
Accessibility 0.20 1.22 0.28 0.72 0.27
User Control 1.08 1.06 0.77 0.44 0.47
6.23 8.36 7.19 13.00 10.41
 Autida
Criteria

Food Panda Error

Visibility of Prevention
System User and
Status Satisfaction Efficiency Learnability Recovery
0.25 0.13 Efficiency 1.00 7.00 0.17
0.17 0.14 Learnability 0.14 1.00 0.17
Error
Prevention
and
0.20 0.13 Recovery 6.00 6.00 1.00
Flexibility
and
Customizatio
0.17 0.20 n 7.00 0.20 0.20

User Control
0.13 0.17 and Freedom 5.00 0.25 0.20
Visibility of
System
1 0.14 Status 0.25 0.20 0.50
User
7 1 Satisfaction 0.17 0.20 0.20

Criteria

Maxim
 Maxim

User
Satisfaction Accessibility Ease of Use Efficiency Learnability
0.25 0.14 Ease of Use 1.00 6.00 0.20
0.11 0.20 Efficiency 0.17 1.00 0.20
0.20 0.17 Learnability 5.00 5.00 1.00
Error
0.14 0.13 Prevention 4.00 0.25 0.20
User
0.14 0.17 Experience 5.00 0.20 0.25
User
1 0.14 Satisfaction 0.20 0.20 0.17

7 1 Accessibility 0.17 0.20 0.25

Criteria
Google Drive
Accessibility User Control Efficiency Learnability Errors
9 6 Efficiency 1.00 6.00 0.25
7 5 Learnability 0.17 1.00 0.25
6 7 Errors 4.00 4.00 1.00
7 8 Satisfaction 5.00 0.25 0.20
9 7 Flexibility 6.00 0.17 0.25
1 8 Accessibility 0.17 0.20 0.25

0.13 1 User Control 0.20 0.17 0.25

Normalized Crite
Crit
Food Panda
Communicati Customer Order
on Support Navigation placement

2.88 3.69 Efficiency 0.06 0.23

 Error
3.19 3.02 Prevention
Learnability 0.10 0.07
Flexibility
and
1.70 2.52 and
Recovery 0.22 0.29
Customizatio
2.25 1.87 n 0.28 0.09
User Control
2.19 2.36 Visibility
and Freedomof 0.18 0.12
System
0.83 2.00 Status 0.06 0.09
User
2.07 0.83 Satisfaction 0.10 0.11
15.11 16.29 1.00 1.00

Crit
Maxim
Communicati Customer Order
on Support Navigation placement

2.71 2.86 Ease of Use 0.08 0.21

2.10 2.03 Efficiency 0.15 0.06
2.78 1.69 Learnability 0.20 0.15

Error
1.32 0.90 Prevention 0.20 0.13
User
1.86 1.69 Satisfaction 0.16 0.22
User
0.83 2.36 Experience 0.08 0.15
1.48 0.83 Accessibility 0.13 0.08
13.09 12.37 1.00 1.00

Crit
Google Drive
Communicati Customer Order
on Support Navigation placement
4.17 3.13 Efficiency 0.13 0.37
2.22 2.08 Learnability 0.11 0.10
3.00 2.67 Errors 0.16 0.13
2.58 3.00 Satisfaction 0.19 0.06
3.50 2.50 Flexibility 0.20 0.07
0.83 3.00 Accessibility 0.03 0.15
 0.79 0.83 User Control 0.17 0.13
17.10 17.21 1.00 1.00
 Caño
Criteria
Flexibility Food Panda
and Visibility of
Customizatio User Control System User
n and Freedom Status Satisfaction Efficiency
0.14 0.20 4.00 6.00 Efficiency 1.00
5.00 4.00 5.00 5.00 Learnability 0.50
Error
Prevention
and
5.00 5.00 2.00 4.00 Recovery 4.00
Flexibility
and
Customizatio
1.00 5.00 4.00 5.00 n 5.00

User Control
0.20 1.00 5.00 6.00 and Freedom 3.00
Visibility of
System
0.25 0.20 1.00 4.00 Status 0.33
User
0.20 0.17 0.25 1.00 Satisfaction 0.20

Criteria

Maxim
 Maxim

Error User User

Prevention Experience Satisfaction Accessibility Ease of Use
0.25 0.20 5.00 6.00 Ease of Use 1.00
4.00 5.00 5.00 5.00 Efficiency 0.33
5.00 4.00 6.00 4.00 Learnability 1.00
Error
1.00 6.00 4.00 3.00 Prevention 0.20
User
0.17 1.00 5.00 5.00 Experience 0.33
User
0.25 0.20 1.00 6.00 Satisfaction 0.33

0.33 0.20 0.17 1.00 Accessibility 0.20

Criteria
Google Drive
Satisfaction Flexibility Accessibility User Control Efficiency
0.20 0.17 6.00 5.00 Efficiency 1.00
4.00 6.00 5.00 6.00 Learnability 0.33
5.00 4.00 4.00 4.00 Errors 0.33
1.00 6.00 6.00 5.00 Satisfaction 1.40
0.17 1.00 5.00 4.00 Flexibility 0.33
0.17 0.20 1.00 7.00 Accessibility 0.33

0.20 0.20 0.14 1.00 User Control 4.00

Normalized Criteria
Criteria

Search Personalizati Order Communicati Customer Average(Wei

Functionality on Tracking on Support ghts)

0.09 0.09 0.10 0.19 0.23 0.14

 0.04 0.21 0.19 0.21 0.19 0.14
0.11 0.21 0.24 0.11 0.15 0.19
0.16 0.07 0.13 0.15 0.11 0.14
0.22 0.14 0.07 0.14 0.14 0.15
0.17 0.16 0.16 0.06 0.12 0.12
0.20 0.11 0.11 0.14 0.05 0.12
1.00 1.00 1.00 1.00 1.00 1.00

Criteria

Search Personalizati Order Communicati Customer

Functionality on Tracking on Support

0.11 0.15 0.13 0.21 0.23 0.16

0.23 0.13 0.11 0.16 0.16 0.14
0.08 0.15 0.14 0.21 0.14 0.15

0.14 0.07 0.20 0.10 0.07 0.13

0.19 0.13 0.09 0.14 0.14 0.15

0.12 0.17 0.18 0.06 0.19 0.14

0.13 0.20 0.14 0.11 0.07 0.12
1.00 1.00 1.00 1.00 1.00 1.00

Criteria

Search Personalizati Order Communicati Customer

Functionality on Tracking on Support
0.24 0.28 0.19 0.24 0.18 0.23
0.26 0.24 0.23 0.13 0.12 0.17
0.12 0.24 0.21 0.18 0.15 0.17
0.10 0.06 0.22 0.15 0.17 0.14
0.13 0.08 0.08 0.20 0.15 0.13
0.04 0.06 0.03 0.05 0.17 0.07
0.11 0.03 0.05 0.05 0.05 0.08
1.00 1.00 1.00 1.00 1.00 1.00
 Criteria
Error Flexibility
Prevention and Visibility of
and Customizatio User Control System User
Learnability Recovery n and Freedom Status Satisfaction
2.00 0.25 0.20 0.33 3.00 5.00
1.00 0.25 3.00 3.00 5.00 3.00

4.00 1.00 2.00 5.00 1.00 3.00

0.33 0.50 1.00 1.00 0.33 1.00

0.33 0.20 1.00 1.00 0.50 1.00

0.20 1.00 3.00 2.00 1.00 0.33

0.33 0.33 1.00 1.00 3.00 1.00

Criteria
 Error User User
Efficiency Learnability Prevention Experience Satisfaction Accessibility
3.00 1.00 5.00 3.00 3.00 2.00
1.00 4.00 3.00 0.25 4.00 2.00
0.25 1.00 1.00 0.50 3.00 1.00

0.33 1.00 1.00 0.50 1.30 0.25

4.00 2.00 2.00 1.00 1.00 2.00

0.25 0.33 3.00 2.00 1.00 2.00

0.20 1.00 4.00 0.50 0.50 1.00

Criteria
Learnability Errors Satisfaction Flexibility Accessibility User Control
3.00 3.00 4.00 3.00 3.00 0.25
1.00 1.00 2.00 2.00 0.33 0.50
1.00 1.00 0.50 0.33 2.00 0.50
0.50 2.00 1.00 0.50 1.00 1.00
0.50 3.00 2.00 1.00 3.00 1.00
3.00 0.50 1.00 0.33 1.00 0.50

2.00 2.00 1.00 1.00 2.00 1.00

Gesulga
Criteria

Food Panda Error Flexibility

Prevention and Visibility of
and Customizatio User Control System
Efficiency Learnability Recovery n and Freedom Status
Efficiency 1.00 5.00 3.00 5.00 6.00 7.00
Learnability 0.20 1.00 1.00 5.00 5.00 5.00
Error
Prevention
and
Recovery 0.33 1.00 1.00 5.00 3.00 6.00
Flexibility
and
Customizatio
n 0.20 0.20 0.20 1.00 3.00 8.00

User Control
and Freedom 0.17 0.20 0.33 0.33 1.00 7.00
Visibility of
System
Status 0.14 0.20 0.17 0.13 0.14 1.00
User
Satisfaction 0.17 0.13 0.20 0.25 0.17 0.14

Criteria

Maxim
 Maxim

Error User User

Ease of Use Efficiency Learnability Prevention Experience Satisfaction
Ease of Use 1.00 3.00 5.00 0.50 1.00 5.00
Efficiency 0.33 1.00 8.00 0.50 0.33 3.00
Learnability 0.20 0.13 1.00 4.00 3.00 7.00
Error
Prevention 2.00 2.00 0.25 1.00 4.00 2.00
User
Experience 1.00 3.00 0.33 0.25 1.00 4.00
User
Satisfaction 0.20 0.33 0.14 0.50 0.25 1.00

Accessibility 0.17 0.33 0.25 1.00 0.50 0.20

Criteria
Google Drive
Efficiency Learnability Errors Satisfaction Flexibility Accessibility
Efficiency 1.00 0.33 1.00 5.00 2.00 4.00
Learnability 3.00 1.00 3.00 0.50 0.50 0.50
Errors 1.00 0.33 1.00 5.00 3.00 4.00
Satisfaction 0.20 2.00 0.20 1.00 0.50 0.50
Flexibility 0.50 2.00 0.33 2.00 1.00 2.00
Accessibility 0.25 2.00 0.25 2.00 0.50 1.00

User Control 0.14 2.00 0.25 0.33 0.50 0.50

 Reyes
Criteria

Food Panda Error Flexibility

Prevention and
User and Customizatio
Satisfaction Efficiency Learnability Recovery n
6.00 Efficiency 1.00 3.00 0.50 0.50
8.00 Learnability 0.33 1.00 0.50 1.00
Error
Prevention
and
5.00 Recovery 2.00 2.00 1.00 2.00
Flexibility
and
Customizatio
4.00 n 2.00 1.00 0.50 1.00

User Control
6.00 and Freedom 2.00 0.50 0.20 1.00
Visibility of
System
7.00 Status 0.33 0.25 1.00 1.00
User
1.00 Satisfaction 0.20 0.50 0.33 1.00

Criteria

Maxim
 Maxim

Error
Accessibility Ease of Use Efficiency Learnability Prevention
6.00 Ease of Use 1.00 4.00 1.00 5.00
3.00 Efficiency 0.25 1.00 3.00 2.00
4.00 Learnability 1.00 0.33 1.00 1.00
Error
1.00 Prevention 0.20 0.50 1.00 1.00
User
2.00 Satisfaction 0.33 2.00 2.00 1.00
User
5.00 Experience 0.33 2.00 2.00 2.00

1.00 Accessibility 0.33 0.50 1.00 1.00

Criteria
Google Drive
User Control Efficiency Learnability Errors Satisfaction
7.00 Efficiency 1.00 2.00 2.00 5.00
0.50 Learnability 0.50 1.00 1.00 3.00
4.00 Errors 0.50 1.00 1.00 0.50
3.00 Satisfaction 0.20 0.33 2.00 1.00
2.00 Flexibility 0.50 0.50 2.00 2.00
2.00 Accessibility 0.33 2.00 0.50 1.00

1.00 User Control 2.00 2.00 2.00 1.00

Criteria

Visibility of
User Control System User
and Freedom Status Satisfaction
0.50 3.00 5.00
2.00 4.00 2.00

5.00 1.00 3.00

1.00 1.00 1.00

1.00 0.50 1.00

2.00 1.00 0.50

1.00 2.00 1.00

Criteria
 User User
Satisfaction Experience Accessibility
3.00 3.00 3.00
0.50 0.50 2.00
0.50 0.50 1.00

1.00 0.50 1.00

1.00 1.00 1.00

1.00 1.00 1.00

1.00 1.00 1.00

Criteria
Flexibility Accessibility User Control
2.00 3.00 0.50
2.00 0.50 0.50
0.50 2.00 0.50
0.50 1.00 1.00
1.00 2.00 1.00
0.50 1.00 0.50

1.00 2.00 1.00