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Faculty of Commerce and Law B C (H) : Achelor OF Ommerce Onours
Faculty of Commerce and Law B C (H) : Achelor OF Ommerce Onours
Faculty of Commerce and Law B C (H) : Achelor OF Ommerce Onours
April/May 2016
Time: 3 Hours
INSTRUCTIONS
2. You have been tasked to engage a public relations officer for your organisation.
Identify and explain the personal qualities that you would consider to be with this
PRO. [25]
4. Using the six stage planning model of public relations, propose possible public
relations objectives that can be formulated for your organisations. [25]
5. You intend to have printed house journals for your organisation. As public relations
practitioner, what issues should be considered before the production of the printed
house journal. [25]