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Entrepreneurship Education and Training - Can Entrepreneurship Be Taught.
Entrepreneurship Education and Training - Can Entrepreneurship Be Taught.
Entrepreneurship Education and Training - Can Entrepreneurship Be Taught.
ET
47,2 Entrepreneurship education and
training: can entrepreneurship be
taught? Part I
98
Colette Henry
Dundalk Institute of Technology, Dundalk, Co Louth, Ireland
Frances Hill and Claire Leitch
School of Management, Queen’s University Belfast, Belfast,
Northern Ireland, UK
Abstract
Purpose – Despite a growing body of literature in the field, there is still considerable uncertainty as
to whether entrepreneurs are born or made, which has led to an ongoing debate in the
entrepreneurship academy about whether we can actually teach individuals to be entrepreneurs. With
this in mind, this two-part paper aims to address the question of whether or not entrepreneurship can
be taught.
Design/methodology/approach – In part I the importance of entrepreneurship in a modern,
constantly changing environment is outlined, and the various ways in which entrepreneurship
programmes can be categorised are considered. Attention is given to the various difficulties
associated with the design of programmes, as well as their objectives, content and delivery methods.
Part II of the paper focuses on the difficulties associated with programme evaluation and the various
approaches adopted to determining and measuring effectiveness. This leads to a discussion on
whether or not entrepreneurship can be successfully taught.
Findings – Despite the growth in entrepreneurship education and training programmes, the paper
reports that little uniformity can be found. Attention is drawn to the art and the science of
entrepreneurship, with the consensus that at least some aspects of entrepreneurship can successfully
be taught.
Originality/value – The authors highlight the need for evaluating programmes and for educators
and trainers to have a fuller understanding of what they wish to achieve from their programme from
the outset in order to ensure a more accurate assessment of the outcomes.
Keywords Entrepreneurs, Cost effectiveness, Education, Training, Teaching
Paper type Conceptual paper
Introduction
The literature abounds with theories and discussions relating to the issue of who or
what is an entrepreneur, leading to the question of whether entrepreneurs are born or
made. This in turn often leads commentators to ask whether or not entrepreneurship
can be taught, and in this respect, there is still considerable uncertainty. For instance,
Fiet (2000a, p. 1) has noted that: “there is an ongoing debate in the entrepreneurship
academy about whether we can actually teach students to be entrepreneurs”. He further
Education þ Training
Vol. 47 No. 2, 2005 This paper is based on the authors’ recent book Entrepreneurship Education and Training,
pp. 98-111 Henry et al. (2003), published by Ashgate Publishing Ltd, Aldershot, ISBN: 07546 32156. Full
q Emerald Group Publishing Limited
0040-0912
details of the book are available from Ashgate Publishing Limited, Gower House, Croft Road,
DOI 10.1108/00400910510586524 Aldershot, Hants, GU11 3HR, www.ashgate.com, or from the authors.
observes that the resolution of this debate is inextricably linked to our theoretical Entrepreneur-
assumptions about the field, because these will determine how and what is taught. ship education
This is problematic, however, for the field, as it is currently constituted, does not have
an overarching theory. and training
According to Brazeal and Herbert (1999), the study of entrepreneurship is still in its
infancy and, in consequence, those working in the field continue to be engaged in
conceptual and methodological debates. In particular, there are two areas of concern 99
regarding research conducted in the field. On the one hand, research has tended to run
ahead of theoretical developments, and on the other, there has been a bias towards
research that has been conducted in an ad hoc way without theoretical underpinnings
being developed. It is in this context that Low (2001) has described entrepreneurship as
being in its adolescence, and while much research activity has occurred over the past
decade, only a modest level of academic legitimacy has been achieved. The
fundamental problems, which the field has to address, stem from the number of issues
to be explored, as well as the diverse range of disciplines from which these issues
might be examined. The result of this is that each discipline views entrepreneurship
from its own perspective without taking cognisance of approaches in other disciplines.
As Herron et al. (1991) have observed, “many ‘uni’ – rather than one or more ‘multi’ –
disciplinary views of our field currently exist”. Indeed, Ucbasaran and Westhead (2001,
p. 58) have noted that there is “growing concern that entrepreneurship as a discipline is
fragmented among specialists who make little use of each other’s work”. Thus, while a
large body of knowledge has been generated, some commentators are concerned that
this has not necessarily been cumulative.
In addition to the above, defining the very essence of entrepreneurship is part of a
longstanding conceptual debate within the field. Definitions are particularly important
in entrepreneurship because many of the terms associated with the discipline, such as
entrepreneur, enterprise and small business, are often used interchangeably. For
example, an entrepreneur has been defined as: “the owner or manager of a business
enterprise who, by risk and initiative, attempts to make profits” (Collins english
dictionary); someone who “carries out new combinations” (Schumpeter, 1934), and
someone who has the “ability to see and evaluate business opportunities; gather the
necessary resources to take advantage of them, and initiate appropriate action to
ensure success” (Meredith et al., 1982 as cited in Tiernan et al., 1996, p. 280). An
enterprise is typically considered to be the economic entity that is created by the
entrepreneur, which may develop into a small or large business in due course. In this
regard, the literature notes the difference between an entrepreneur and a business
owner (Schumpeter, 1934; Carland et al., 1984). With regard to the term
entrepreneurship itself, most commentators have focused on process and context.
For example, Low and McMillan (1988) conceptualise entrepreneurship as the creation
of new enterprise, and Bygrave (1989) refers to it as a “process of becoming, rather than
a state of being” (p. 21). Bruyat and Julien (2000) concur, observing that, while
entrepreneurship is to do with a process of change, emergence and the creation of new
value, it is also a process of change and creation for the entrepreneur. Thus,
entrepreneurship is the process of creating something different – “a new economic
entity centred on a novel product or service or, at the very least, one which differs
significantly from products or services offered elsewhere in the market” (Curran and
Stanworth, 1989, p. 12).
ET Within the field of entrepreneurship, it is also appropriate to consider the link
47,2 between research and teaching, as there would appear to be a correlation between the
theoretical rigour of research conducted and the theoretical rigour of courses designed.
If theoretically rigorous research is not conducted, then the content of entrepreneurship
courses may suffer. In particular, “we weaken our teaching effectiveness when we try
to teach the answers to questions that have not been addressed in the literature from a
100 theoretical stream of research” (Fiet, 2000a, p. 4). In addition, there is a danger that
unresolved debates concerning the definition of both entrepreneur and
entrepreneurship can lead to confusion when assessing the state of entrepreneurship
education as it currently exists.
This two-part paper focuses on entrepreneurship education and training, and its
objective is to consider the question of whether or not entrepreneurship can be taught.
In this regard, part I of the paper, presented in this issue, proceeds as follows: the first
section provides the context for the discussion by outlining the importance of
entrepreneurship education and training in a modern, changing environment. This is
followed in Section 2 with a discussion on the various ways in which entrepreneurship
programmes are categorised. Attention is also given to the various difficulties
associated with programme design and delivery. The third section considers the
objectives and content of entrepreneurship programmes, with the final section
considering the different approaches to teaching entrepreneurship.
Part II of the paper, which is presented in the next issue, deals with the topic of
determining and measuring programme effectiveness, and this leads to a discussion as
to whether or not entrepreneurship can really be taught. The paper concludes by
highlighting the need for entrepreneurship educators and trainers to have a fuller
understanding of what they wish to achieve from their programme from the outset, in
order to ensure a more accurate assessment of the outcomes.
101
Figure 1.
Why it is important to get
it right – education and
the Changing World
Given the above, it is apparent that, at all levels, there will be a greater need for people
to have entrepreneurial skills and abilities to enable them to deal with life’s current
challenges and an uncertain future. Furthermore, whatever their career choice or
personal situation, individuals, will be able to benefit from learning an innovative
approach to problem solving; adapting more readily to change; becoming more
self-reliant and developing their creativity through the study of entrepreneurship.
There is no doubt that in any economic climate such learning could have far reaching
benefits for society. It could be argued, therefore, that the need for entrepreneurship
education and training has never been greater.
Critical judgement after analysis of large amount “Gut feel” decision-making with limited
of information information
Understanding and recalling the information Understanding the values of those who transmit
itself and filter information
Assuming goals away Recognising the widely varied goals of others
Seeking verification of the truth by study of Making decisions on the basis of judgement of
information trust and competence of people
Understanding basic principles of society in the Seeking to apply and adjust in practice to basic
metaphysical sense principles of society
Seeking the correct answer with time to do it Developing the most appropriate solution under
pressure
Learning in the classroom Learning while and through doing
Gleaning information from experts and Gleaning information personally from any and
authoritative sources everywhere and weighing it up
Evaluation through written assessments Evaluation by judgement of people and events
through direct feedback
Success in learning measured by Success in learning by solving problems and
knowledge-based examination passed learning from failure
Table I.
Learning processes Source: Gibb (1987b, p. 18)
increase the theoretical content of their courses if they wish to develop in students the Entrepreneur-
cognitive skills necessary to make better entrepreneurial decisions, believes that this ship education
can be achieved via theory-based activities (Fiet, 2000b). However, other commentators
argue that the adoption of a more practically focused and active-based approach to and training
entrepreneurship teaching is more valid.
Timmons and Stevenson (1985) suggest that entrepreneurship is an ongoing
lifelong learning experience and, as such, the best way to learn is to combine 107
experience with formal educational activities. Based on their study of 100 established
entrepreneurs attending a management programme at Harvard Business School, they
claim that analytical thinking, accounting, finance, marketing, management
information systems and manufacturing are among those aspects of
entrepreneurship that can be taught. However, other more critical skills such as
judgement, handling people, patience and responsibility cannot be taught directly and
can only be learned in the real world.
For entrepreneurial development programmes to be effective, learning must be
based in real work situations so that managers can better implement what they have
learnt. Based on the belief that aspiring entrepreneurs require more flexibility in their
learning, Sexton and Bowman-Upton (1991) call for the need to experiment more with
entrepreneurship teaching, even to the point where an unstructured approach is
adopted. In a similar vein, Connor et al. (1996) refer to Kolb’s (1984) learning cycle in
which practising business managers are involved in experiencing, reflecting,
conceptualising and experimentation. They see this process as critical in helping
business managers to apply what they have learnt in the real organisational or
business setting.
Part II of this paper, which will be presented in the journal’s next issue, focuses on
the issue of programme effectiveness which leads to a discussion on whether or not
entrepreneurship can be successfully taught. Conclusions from both parts of the paper
are also presented in part II.
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